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followers
222K
impressions
107M
likes
8.44M
comments
47.8K
posts
850
engagement
7.94%
emv
$4.31M
Average per post
126K

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Top Content

#LondonFashionWeek is off to an active start, with a PETA protestor crashing the H&M show's runway this afternoon... Video: Emma Oleck
7.31M
772K
3.12K
1mo ago
thecut
#LondonFashionWeek is off to an active start, with a PETA protestor crashing the H&M show's runway this afternoon... Video: Emma Oleck
#MetGala award for most original wave execution goes to #GeorginaRodríguez 👋
6.68M
393K
817
5mo ago
thecut
#MetGala award for most original wave execution goes to #GeorginaRodríguez 👋
Replying to @☆ we are nothing if not giving! #hudsonwilliams #heatedrivalry
3.71M
435K
1.17K
10mo ago
thecut
Replying to @☆ we are nothing if not giving! #hudsonwilliams #heatedrivalry
Our favorite IT girl @Olandria is at #Coachella and she’s an actual Barbie 💕😍 #olandria #BeautyTok #bamabarbie #coachella2026
3.61M
672K
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6mo ago
thecut
Our favorite IT girl @Olandria is at #Coachella and she’s an actual Barbie 💕😍 #olandria #BeautyTok #bamabarbie #coachella2026
So we asked #heatedrivalry star  #hudsonwilliams to film his full skincare routine for The Cut...... And not only did he say yes — he sent us 20 (TWENTY!) minutes of footage. Let us know what else you want to see 👇 and you’re welcome in advance!!!!
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10mo ago
thecut
So we asked #heatedrivalry star #hudsonwilliams to film his full skincare routine for The Cut...... And not only did he say yes — he sent us 20 (TWENTY!) minutes of footage. Let us know what else you want to see 👇 and you’re welcome in advance!!!!
Replying to @regina 🦦 now streaming: more movie #hudsonwilliams #heatedrivalry
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500K
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10mo ago
thecut
Replying to @regina 🦦 now streaming: more movie #hudsonwilliams #heatedrivalry
From sketch to screen — Dominique Dawson breaks down the looks that bring #GOATMovie to life. #GOATmovie is now playing in theatres. Get tickets now! @GoatMovieOfficial #ad
3.03M
1.59K
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8mo ago
thecut
From sketch to screen — Dominique Dawson breaks down the looks that bring #GOATMovie to life. #GOATmovie is now playing in theatres. Get tickets now! @GoatMovieOfficial #ad
A riveting cat and mouse story about guilt, justice and doubt. The Beast in Me is out now on Netflix. #ad @Netflix
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11mo ago
thecut
A riveting cat and mouse story about guilt, justice and doubt. The Beast in Me is out now on Netflix. #ad @Netflix
#ad Tickets? Booked. Itinerary? Planned. Vacation Looks? Waiting at @Nordstrom.
2.77M
372
2
4mo ago
thecut
#ad Tickets? Booked. Itinerary? Planned. Vacation Looks? Waiting at @Nordstrom.
The #WorldCup starts next week, which means it’s time for all the soccer-curious people out there to get to WORK. ⚽ We personally recommend starting at the Adidas Corner Shop pop-up in @nordstrom @nordstromnyc, which The Cut girls previewed earlier this week for the latest edition of #WindowShopping.
2.44M
598
2
4mo ago
thecut
The #WorldCup starts next week, which means it’s time for all the soccer-curious people out there to get to WORK. ⚽ We personally recommend starting at the Adidas Corner Shop pop-up in @nordstrom @nordstromnyc, which The Cut girls previewed earlier this week for the latest edition of #WindowShopping.
“Because I’m a woman in sports, there is literally no normal day for me.” Ari Chambers (@ariivory), the sports journalist, @espn commentator, and founder of B/R W Sports, tells us how she gets it done. Watch above as Chambers explains her approach to storytelling, favorite #MarchMadness memory, and why she knew it was only a matter of time before women’s sports became mainstream. Presented by @jeep #HowIGetItDone
2.33M
51.4K
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7mo ago
thecut
“Because I’m a woman in sports, there is literally no normal day for me.” Ari Chambers (@ariivory), the sports journalist, @espn commentator, and founder of B/R W Sports, tells us how she gets it done. Watch above as Chambers explains her approach to storytelling, favorite #MarchMadness memory, and why she knew it was only a matter of time before women’s sports became mainstream. Presented by @jeep #HowIGetItDone
Her day has come! 🎥: E!/Hulu #KylieJenner #VictoriasSecretFashionShow
2.09M
287K
760
3d ago
thecut
Her day has come! 🎥: E!/Hulu #KylieJenner #VictoriasSecretFashionShow
Love and light only!!! It’s #BoundariesWeek at the Cut, so we had to ask Ms. @charli d’amelio about her 2026 boundaries when we caught up with her at the Prada Mode party earlier this summer. Watch to hear what she had to say 🚫 #charlidamelio #charli
1.90M
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1mo ago
thecut
Love and light only!!! It’s #BoundariesWeek at the Cut, so we had to ask Ms. @charli d’amelio about her 2026 boundaries when we caught up with her at the Prada Mode party earlier this summer. Watch to hear what she had to say 🚫 #charlidamelio #charli
A$AP ROCKY on his greatest work of art💗  #metgala #metgala2026 #asaprocky
1.59M
75.4K
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5mo ago
thecut
A$AP ROCKY on his greatest work of art💗 #metgala #metgala2026 #asaprocky
The Cut girls are baaaack with another edition of #WindowShopping. 🛍️ Watch above as we play dress up and pick out our new fall favorites at @Michael Kors’s Rockefeller Center store.
1.58M
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1mo ago
thecut
The Cut girls are baaaack with another edition of #WindowShopping. 🛍️ Watch above as we play dress up and pick out our new fall favorites at @Michael Kors’s Rockefeller Center store.
#ad Did monochrome actually save this busy mom time, or is it just another fashion theory that sounds better in practice? @Target
1.47M
2.20K
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3w ago
thecut
#ad Did monochrome actually save this busy mom time, or is it just another fashion theory that sounds better in practice? @Target
Heidi Klum claims her Met Gala prep  took "20 minutes" 😅  #metgala #metgala2026 #heidiklum
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5mo ago
thecut
Heidi Klum claims her Met Gala prep took "20 minutes" 😅 #metgala #metgala2026 #heidiklum
Julian Louie, the designer behind Aubero, starts most studio days with coffee and then turns on his music, lately a lot of Joni Mitchell. The space settles into that specific kind of focus in which time disappears and everything becomes fabric, light, and small decisions that somehow add up to a whole collection. For the latest edition of #StudioVisits, The Cut steps inside Louie's creative space to hear more about how he brings his designs to life. Presented by @lexususa
1.31M
3.02K
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8mo ago
thecut
Julian Louie, the designer behind Aubero, starts most studio days with coffee and then turns on his music, lately a lot of Joni Mitchell. The space settles into that specific kind of focus in which time disappears and everything becomes fabric, light, and small decisions that somehow add up to a whole collection. For the latest edition of #StudioVisits, The Cut steps inside Louie's creative space to hear more about how he brings his designs to life. Presented by @lexususa
Welcome to Mayor Mamdani’s Babysitters Club! 👶 As part of his pledge to make raising kids in New York City more affordable, @nycmayor announced this summer that the city would be offering free babysitting for up to 500 kids. Last night, for one night only, parents could drop off kids ages 6 to 12 at certain New York City rec centers and get four hours of childcare — which, in the city, can easily cost more than $100. Last night, we spoke to parents and children at Highbridge Recreation Center in Washington Heights to find out how they planned to spend their evening. Watch along to hear what they had to say, and head to the link in bio to read Erica Schwiegershausen's full Parents' Night Out dispatch. Video by Annabel Iwegbue #parenting #parenttok #zohranmamdani #mamdani
1.05M
237K
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2mo ago
thecut
Welcome to Mayor Mamdani’s Babysitters Club! 👶 As part of his pledge to make raising kids in New York City more affordable, @nycmayor announced this summer that the city would be offering free babysitting for up to 500 kids. Last night, for one night only, parents could drop off kids ages 6 to 12 at certain New York City rec centers and get four hours of childcare — which, in the city, can easily cost more than $100. Last night, we spoke to parents and children at Highbridge Recreation Center in Washington Heights to find out how they planned to spend their evening. Watch along to hear what they had to say, and head to the link in bio to read Erica Schwiegershausen's full Parents' Night Out dispatch. Video by Annabel Iwegbue #parenting #parenttok #zohranmamdani #mamdani
Some #LondonFashionWeek mothering!! #DiPetsa #leighannepinnock
1.03M
33.0K
1.82K
1mo ago
thecut
Some #LondonFashionWeek mothering!! #DiPetsa #leighannepinnock

the cut (@thecut) TikTok Stats & Analytics

the cut (@thecut) has 222K TikTok followers with a 7.94% engagement rate over the past 12 months. Across 850 videos, the cut received 8.44M total likes and 107M views, averaging 9.93K likes per video. This page tracks the cut's performance metrics, top content, and engagement trends — updated daily. To benchmark @thecut against other accounts, use Socialpruf's TikTok competitor analysis tool.

the cut (@thecut) TikTok Analytics FAQ

How many TikTok followers does the cut have?+
the cut (@thecut) has 222K TikTok followers as of October 2026.
What is the cut's TikTok engagement rate?+
the cut's TikTok engagement rate is 7.94% over the last 12 months, based on 850 videos.
How many likes does the cut get on TikTok?+
the cut received 8.44M total likes across 850 videos in the last 12 months, averaging 9.93K likes per video.
How many TikTok views does the cut get?+
the cut's TikTok content generated 107M total views over the last 12 months.
Can I compare the cut with other TikTok accounts?+
Yes. Add @thecut to a competitor set with Socialpruf's TikTok competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.