tiktok analytics
Last Year02/21/25 - 02/21/26
Comparable Performance:
followers
918K
impressions
549M
likes
27.1M
comments
111K
posts
516
engagement
4.96%
emv
$17.9M
Avg. per post
1.06M

Key Metrics

Distributions

Top Content

Better in Denim.  This is denim as you define it. Your individuality. Your self-expression. Your style. Powerful on your own. Even better together. Featuring @KATSEYE.   “Milkshake” by @kelis Directed by Bethany Vargas. Choreographed by @robbieblue_ Explore the campaign at link in bio. #BetterinDenim
154M
6.59M
50.7K
6mo ago
gap
Better in Denim.  This is denim as you define it. Your individuality. Your self-expression. Your style. Powerful on your own. Even better together. Featuring @KATSEYE.   “Milkshake” by @kelis Directed by Bethany Vargas. Choreographed by @robbieblue_ Explore the campaign at link in bio. #BetterinDenim
Behind the scenes.  Where @KATSEYE brings everyone to the yard. In low rises and bold fits.  #BetterinDenim
24.9M
4.08M
5.99K
5mo ago
gap
Behind the scenes.  Where @KATSEYE brings everyone to the yard. In low rises and bold fits.  #BetterinDenim
Everything’s a stage. When you feel good in what you wear. Softer-than-soft essentials. Featuring Jakevis Thomason, @jchillen_ & @camila.velaa Shot by Artemis Polemis #FeelslikeGap
22.1M
6.22K
35
11mo ago
gap
Everything’s a stage. When you feel good in what you wear. Softer-than-soft essentials. Featuring Jakevis Thomason, @jchillen_ & @camila.velaa Shot by Artemis Polemis #FeelslikeGap
Back to school. The preview. Denim, tees, and shorts. Their back to school list starts and ends here. Link in bio to shop.
21.2M
17.5K
413
7mo ago
gap
Back to school. The preview. Denim, tees, and shorts. Their back to school list starts and ends here. Link in bio to shop.
Gap Summer. In Gap blue. @sydtherockerkid taking our summer sets, and making them her own. In The VintageSoft Crewneck, Big Shirt, and Organic Cotton Poplin Boxer Short. #gapsummer
18.1M
4.9K
55
9mo ago
gap
Gap Summer. In Gap blue. @sydtherockerkid taking our summer sets, and making them her own. In The VintageSoft Crewneck, Big Shirt, and Organic Cotton Poplin Boxer Short. #gapsummer
Give your gift. Now live.
 When we share our gifts, something sparks.
A moment of inspiration. Connection. Hope.
Bringing us together — to light the way forward.
 Featuring @SIENNA SPIRO and our choir of originals.

“The Climb” by @Miley Cyrus Arranged by @Tiffany Moníque Conducted by @Alexander Lloyd Blake Music Supervision by @patrickzappia 
Choir members @Zoë Erianna @Tate Butts @James Wimbley @The Crosbys @Becca means @TOUK @Deloyd Elze @Cailin Russo @Gayathri @sweettmonique @Peter Barber @Neverending Nina @ella jane @Tayler Green @Joyce Wrice @Leroy aka Hyson @Algie Powers @evp_anr @andria rose @michaelpaik_ @Angélica Garcia @Lekan Piao Huang, Matisse Andrews, Jared Jenkins
 Explore the campaign at link in bio.
 #Giveyourgift
17.7M
352K
1.99K
3mo ago
gap
Give your gift. Now live.
 When we share our gifts, something sparks.
A moment of inspiration. Connection. Hope.
Bringing us together — to light the way forward.
 Featuring @SIENNA SPIRO and our choir of originals.

“The Climb” by @Miley Cyrus Arranged by @Tiffany Moníque Conducted by @Alexander Lloyd Blake Music Supervision by @patrickzappia 
Choir members @Zoë Erianna @Tate Butts @James Wimbley @The Crosbys @Becca means @TOUK @Deloyd Elze @Cailin Russo @Gayathri @sweettmonique @Peter Barber @Neverending Nina @ella jane @Tayler Green @Joyce Wrice @Leroy aka Hyson @Algie Powers @evp_anr @andria rose @michaelpaik_ @Angélica Garcia @Lekan Piao Huang, Matisse Andrews, Jared Jenkins
 Explore the campaign at link in bio.
 #Giveyourgift
Feels like Gap. Now live. When you feel comfortable, you move unapologetically. Dancing to your own rhythm. Wearing what feels like you. Our softest essentials. For true originals. Featuring Parker Posey. "Mama's Eyes" by METTE Directed by Talia Collis Choreographed by Sadie Wilking Dancers Julien Chinchilla, Alyson Van, Jakevis Thomason, Camila Vela, Jada Walker, Lexee Smith, Gabe De Guzman Explore the campaign at link in bio. #FeelslikeGap
17.2M
5.57K
90
11mo ago
gap
Feels like Gap. Now live. When you feel comfortable, you move unapologetically. Dancing to your own rhythm. Wearing what feels like you. Our softest essentials. For true originals. Featuring Parker Posey. "Mama's Eyes" by METTE Directed by Talia Collis Choreographed by Sadie Wilking Dancers Julien Chinchilla, Alyson Van, Jakevis Thomason, Camila Vela, Jada Walker, Lexee Smith, Gabe De Guzman Explore the campaign at link in bio. #FeelslikeGap
Gap Summer starts now. With you. Your POV. Your bold choices. What you make and create. Gap has always looked to creatives for inspiration — our vintage ads feature musicians, actors, artists, celebrities. But we also look to the creative people around us, our Gap community. Gap Summer is about them. The creatives on our feeds, with a point of view all their own. Originals in their element. Showcasing what they do best — whether that’s a drum solo, or pottery, or putting together a look. We want to feature them all. Turning Gap Summer into an outpouring of self-expression. A neverending scroll of inspiration, for all of us. Join us and show how you #gapsummer
15.8M
4.11K
17
9mo ago
gap
Gap Summer starts now. With you. Your POV. Your bold choices. What you make and create. Gap has always looked to creatives for inspiration — our vintage ads feature musicians, actors, artists, celebrities. But we also look to the creative people around us, our Gap community. Gap Summer is about them. The creatives on our feeds, with a point of view all their own. Originals in their element. Showcasing what they do best — whether that’s a drum solo, or pottery, or putting together a look. We want to feature them all. Turning Gap Summer into an outpouring of self-expression. A neverending scroll of inspiration, for all of us. Join us and show how you #gapsummer
Red, white & denim. The signature summer palette, made even better with new cuts and loose fits. Worn by @mariajose.marte & @kai_paula Shot by @maxwellssss Link in bio to shop.
15.4M
3.55K
23
9mo ago
gap
Red, white & denim. The signature summer palette, made even better with new cuts and loose fits. Worn by @mariajose.marte & @kai_paula Shot by @maxwellssss Link in bio to shop.
Gap Summer starts now. An invitation to be loud. And bold. And bright. To let kids express themselves — their way. Featuring kid creatives from our Gap community, in the season’s essentials. #gapsummer
14.9M
4.41K
80
9mo ago
gap
Gap Summer starts now. An invitation to be loud. And bold. And bright. To let kids express themselves — their way. Featuring kid creatives from our Gap community, in the season’s essentials. #gapsummer
Something for the EYEKONS. Tomorrow.
14.1M
2.18M
3.79K
6mo ago
gap
Something for the EYEKONS. Tomorrow.
The KATSEYE Hoodie. We tapped global girl group @KATSEYE to put their signature on our hoodie. A classic Gap icon. For their EYEKONS. Get it before it’s gone. Link in bio to shop the limited-edition hoodie. #BetterinDenim
11.8M
1.32M
4.49K
6mo ago
gap
The KATSEYE Hoodie. We tapped global girl group @KATSEYE to put their signature on our hoodie. A classic Gap icon. For their EYEKONS. Get it before it’s gone. Link in bio to shop the limited-edition hoodie. #BetterinDenim
The athletic look. Sweat shorts. Hoodies. Tees. It’s not a trend — it’s a lifestyle.
11.4M
5.55K
48
10mo ago
gap
The athletic look. Sweat shorts. Hoodies. Tees. It’s not a trend — it’s a lifestyle.
Warm it up. Megan shows us how it’s done. Explore the campaign at link in bio.

#BetterinDenim
11.4M
1.53M
3.51K
6mo ago
gap
Warm it up. Megan shows us how it’s done. Explore the campaign at link in bio.

#BetterinDenim
Like the sun. Rotate.

 In outfits they’ll wear again and again. And again. Denim, swim, tees, repeat.
10.8M
3.58K
20
10mo ago
gap
Like the sun. Rotate.

 In outfits they’ll wear again and again. And again. Denim, swim, tees, repeat.
Learn the moves. Part 1/3. @itsrobbiesworld_ teaches some steps from his iconic new choreography. Explore the campaign at link in bio. #BetterinDenim
10.2M
1.22M
3.65K
6mo ago
gap
Learn the moves. Part 1/3. @itsrobbiesworld_ teaches some steps from his iconic new choreography. Explore the campaign at link in bio. #BetterinDenim
All together now. @katseyeworld gives one more taste of their performance. Explore the campaign at link in bio. #BetterinDenim
9.94M
1.34M
2.33K
5mo ago
gap
All together now. @katseyeworld gives one more taste of their performance. Explore the campaign at link in bio. #BetterinDenim
Dress up. Head out. In three looks that go places. All they need is your finishing touch.  Worn by Luma Vitória Shot by Rob Maxwell Clements Link in bio to shop.
9.09M
2.41K
121
7mo ago
gap
Dress up. Head out. In three looks that go places. All they need is your finishing touch.  Worn by Luma Vitória Shot by Rob Maxwell Clements Link in bio to shop.
Go big. Don’t go home.                                       In essentials that are travel ready — even when you’re not.  Gap × BÉIS launches on 8.1 at 9 a.m. ET / 6 a.m. PT.                                                                                        Featuring @beis founder Shay Mitchell and her family. #gapxbéis
8.45M
30.6K
265
6mo ago
gap
Go big. Don’t go home.                                       In essentials that are travel ready — even when you’re not.  Gap × BÉIS launches on 8.1 at 9 a.m. ET / 6 a.m. PT.                                                                                        Featuring @beis founder Shay Mitchell and her family. #gapxbéis
Gap Summer. In sets. The Organic Cotton Poplin Big Shirt and Wide Leg Pant worn by @salemmitchell #gapsummer
6.53M
1.62K
15
9mo ago
gap
Gap Summer. In sets. The Organic Cotton Poplin Big Shirt and Wide Leg Pant worn by @salemmitchell #gapsummer

Gap (@gap) TikTok Stats & Analytics

Gap (@gap) has 918K TikTok followers with a 4.96% engagement rate over the past 12 months. Across 516 videos, Gap received 27.1M total likes and 549M views, averaging 52.5K likes per video. This page tracks Gap's performance metrics, top content, and engagement trends — updated daily.

Gap (@gap) TikTok Analytics FAQ

How many TikTok followers does Gap have?+
Gap (@gap) has 918K TikTok followers as of February 2026.
What is Gap's TikTok engagement rate?+
Gap's TikTok engagement rate is 4.96% over the last 12 months, based on 516 videos.
How many likes does Gap get on TikTok?+
Gap received 27.1M total likes across 516 videos in the last year, averaging 52.5K likes per video.
How many TikTok views does Gap get?+
Gap's TikTok content generated 549M total views over the last 12 months.