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followers
179K
impressions
63.1M
likes
575K
comments
4.29K
posts
219
engagement
0.917%
emv
$1.41M
Average per post
288K

Key Metrics

Distributions

Top Content

We’re thrilled to have Josh Allen join #TeamSoFi! He had a strong team behind him on his journey, and we’re committed to providing the same support for our members. Whether it’s buying a home or investing in your future, SoFI gives members the tools to help them get their money right and achieve their ambitions. Not a member? Download the app today! #joshallen
3.01M
6.17K
52
11mo ago
sofi
We’re thrilled to have Josh Allen join #TeamSoFi! He had a strong team behind him on his journey, and we’re committed to providing the same support for our members. Whether it’s buying a home or investing in your future, SoFI gives members the tools to help them get their money right and achieve their ambitions. Not a member? Download the app today! #joshallen
@michael_phelp made millions and won more golds than any Olympian in history. But it wasn’t because he was chasing money. He was chasing something far more important. Follow for more Richer Lives.
2.22M
38.0K
911
1mo ago
sofi
@michael_phelp made millions and won more golds than any Olympian in history. But it wasn’t because he was chasing money. He was chasing something far more important. Follow for more Richer Lives.
Most Olympians don't make a living off their sport. @Michael Phelps almost didn't either, after briefly considering a career change. Thankfully, he came to his senses.
1.92M
18.6K
70
3w ago
sofi
Most Olympians don't make a living off their sport. @Michael Phelps almost didn't either, after briefly considering a career change. Thankfully, he came to his senses.
@simuliu played hooky one time and it changed the course of his career—and life. Follow for more Richer Lives.
1.75M
21.5K
59
2w ago
sofi
@simuliu played hooky one time and it changed the course of his career—and life. Follow for more Richer Lives.
Listen to the superfan—don’t get blindsided by your money. Follow @sofi to learn more about ways to get your money right. #ramsnfl #ramsfootball #nfl #sidegig
1.72M
9.79K
100
10mo ago
sofi
Listen to the superfan—don’t get blindsided by your money. Follow @sofi to learn more about ways to get your money right. #ramsnfl #ramsfootball #nfl #sidegig
To celebrate the SoFi @nba Play-In Tournament, you can hit a bank shot for up to $1,000 in cash!¹ Visit the link in our bio by 4/30/26 to shoot your shot. 🏀   Join the Official Bank of the NBA to also score up to 4.00% APY² with eligible direct deposit and pay no account fees!³
1.70M
1.25K
4
4mo ago
sofi
To celebrate the SoFi @nba Play-In Tournament, you can hit a bank shot for up to $1,000 in cash!¹ Visit the link in our bio by 4/30/26 to shoot your shot. 🏀 Join the Official Bank of the NBA to also score up to 4.00% APY² with eligible direct deposit and pay no account fees!³
@rachelzoe said something on set that we haven't stopped thinking about. This is why financial independence isn't optional. Full episode on @sofi's YouTube channel. #financialindependence
1.66M
18.5K
106
2mo ago
sofi
@rachelzoe said something on set that we haven't stopped thinking about. This is why financial independence isn't optional. Full episode on @sofi's YouTube channel. #financialindependence
Nashville favorite @cowboycannolis has been hanging at the SoFi Studio lounge all week at #CMAfest 🤠 We got him on the Money Mic to talk cowboy budgets and where he spends his money. If you're here at CMA Fest, stop by tomorrow from 12–1 PM for one last chance to see him live! #nashville #countrymusic #cannolis
1.66M
19.0K
39
2mo ago
sofi
Nashville favorite @cowboycannolis has been hanging at the SoFi Studio lounge all week at #CMAfest 🤠 We got him on the Money Mic to talk cowboy budgets and where he spends his money. If you're here at CMA Fest, stop by tomorrow from 12–1 PM for one last chance to see him live! #nashville #countrymusic #cannolis
Thanks for stopping by the Money Mic Justin Herbert. Members, which do you think costs Justin more, a new tractor 🚜 or dinners for the @chargers O-line 🍽️⚡️? Drop your guess in the comments. #football #justinherbert #chargers
1.60M
16.1K
172
10mo ago
sofi
Thanks for stopping by the Money Mic Justin Herbert. Members, which do you think costs Justin more, a new tractor 🚜 or dinners for the @chargers O-line 🍽️⚡️? Drop your guess in the comments. #football #justinherbert #chargers
Youth sports is an investment now—just not for kids. Justin Herbert shares his thoughts on the rising cost of kids’ sports and the reasons behind it. Follow for more Richer Lives. #justinherbert #chargers #privateequity #finances #youthsports
1.58M
6.43K
38
4d ago
sofi
Youth sports is an investment now—just not for kids. Justin Herbert shares his thoughts on the rising cost of kids’ sports and the reasons behind it. Follow for more Richer Lives. #justinherbert #chargers #privateequity #finances #youthsports
Olympic legend Shawn Johnson joined us on the SoFi Money Mic at #CMAfest, and her money takes earned a perfect 10. Follow @sofi for more hot money takes. #nashville #countrymusic #finances
1.58M
3.19K
11
2mo ago
sofi
Olympic legend Shawn Johnson joined us on the SoFi Money Mic at #CMAfest, and her money takes earned a perfect 10. Follow @sofi for more hot money takes. #nashville #countrymusic #finances
As the Official Bank of the @nba, we unlocked NBA All-Star 2026 for five SoFi Plus members and their guests. They caught all the action, plus got an exclusive meet-and-greet at SoFi Stadium with Jayson Tatum and @cameron_brink. Ready to bank like an all-star? Join SoFi Plus.
1.54M
6.52K
14
5mo ago
sofi
As the Official Bank of the @nba, we unlocked NBA All-Star 2026 for five SoFi Plus members and their guests. They caught all the action, plus got an exclusive meet-and-greet at SoFi Stadium with Jayson Tatum and @cameron_brink. Ready to bank like an all-star? Join SoFi Plus.
One small change. A completely different outcome. @christinamilian shares the decision that changed the trajectory of her career. Follow @sofi for more stories like this. #careerdecision #womeninbusiness #musicindustry #PersonalFinance #taxseason
1.50M
53.0K
308
6mo ago
sofi
One small change. A completely different outcome. @christinamilian shares the decision that changed the trajectory of her career. Follow @sofi for more stories like this. #careerdecision #womeninbusiness #musicindustry #PersonalFinance #taxseason
For @Ilona Maher , the road to LA 2028 at SoFi Stadium isn’t promised—but showing up for her team always is. Follow @sofi for more Richer Lives all season long. #rugby #ilonamaher #goldmedal #PersonalFinance #wealthmindset
1.42M
42.0K
25
5mo ago
sofi
For @Ilona Maher , the road to LA 2028 at SoFi Stadium isn’t promised—but showing up for her team always is. Follow @sofi for more Richer Lives all season long. #rugby #ilonamaher #goldmedal #PersonalFinance #wealthmindset
@kelseaballerini 's first three singles were all #1s—but she still couldn't justify buying something she really wanted. So she took a very unconventional route to splurging on herself instead. Follow for more Richer Lives.
1.37M
10.8K
13
1mo ago
sofi
@kelseaballerini 's first three singles were all #1s—but she still couldn't justify buying something she really wanted. So she took a very unconventional route to splurging on herself instead. Follow for more Richer Lives.
Forty-five minutes. Five sharks. One life-changing deal. @drinkpoppi founder @asellsworth shares what it was really like inside the Tank. Follow @sofi for more. #sharktank #poppi #entrepreneurlife #womeninbusiness #investing
1.32M
41.4K
88
5mo ago
sofi
Forty-five minutes. Five sharks. One life-changing deal. @drinkpoppi founder @asellsworth shares what it was really like inside the Tank. Follow @sofi for more. #sharktank #poppi #entrepreneurlife #womeninbusiness #investing
We’re proud to announce that SoFi is the Official Financial Services Partner of Notre Dame Athletics. This partnership represents our shared goal to support a new generation within and beyond sports through financial education, tools, career development, and exclusive on-campus experiences.  More than a jersey patch, this partnership is the beginning of a new era of champions—and champions choose SoFi to get their money right. Go Irish! @Notre Dame Football
1.27M
2.85K
84
1w ago
sofi
We’re proud to announce that SoFi is the Official Financial Services Partner of Notre Dame Athletics. This partnership represents our shared goal to support a new generation within and beyond sports through financial education, tools, career development, and exclusive on-campus experiences. More than a jersey patch, this partnership is the beginning of a new era of champions—and champions choose SoFi to get their money right. Go Irish! @Notre Dame Football
We’re headed back to Nashville! CMA Fest presented by SoFi is right around the corner! Join SoFi Plus before you buy your tickets to unlock exclusive experiences during CMA Fest. #CMAfest #countrymusic #musicfestival
1.08M
2.28K
6
3mo ago
sofi
We’re headed back to Nashville! CMA Fest presented by SoFi is right around the corner! Join SoFi Plus before you buy your tickets to unlock exclusive experiences during CMA Fest. #CMAfest #countrymusic #musicfestival
Building a sport takes more than showing up on game day. Professional rugby player @ilonamaher explains why she thinks rugby needs to “step it up.” Follow @sofi for more hot takes from Richer Lives. #rugby #ilonamaher #womenssports #PersonalFinance #wealthmindset
1.07M
58.6K
110
5mo ago
sofi
Building a sport takes more than showing up on game day. Professional rugby player @ilonamaher explains why she thinks rugby needs to “step it up.” Follow @sofi for more hot takes from Richer Lives. #rugby #ilonamaher #womenssports #PersonalFinance #wealthmindset
Finally, a trade offer where no one gets finessed. Sign up for SoFi and unlock all these benefits when you’re at @sofistadium #chargers #chargersfootball #nfl #gameday
1.06M
785
75
10mo ago
sofi
Finally, a trade offer where no one gets finessed. Sign up for SoFi and unlock all these benefits when you’re at @sofistadium #chargers #chargersfootball #nfl #gameday

SoFi (@sofi) Tiktok Stats & Analytics

SoFi (@sofi) has 179K Tiktok followers with a 0.92% engagement rate over the past 12 months. Across 219 videos, SoFi received 575K total likes and 63.1M views, averaging 2.62K likes per video. This page tracks SoFi's performance metrics, top content, and engagement trends — updated daily.

SoFi (@sofi) Tiktok Analytics FAQ

How many TikTok followers does SoFi have?+
SoFi (@sofi) has 179K TikTok followers as of August 2026.
What is SoFi's TikTok engagement rate?+
SoFi's TikTok engagement rate is 0.92% over the last 12 months, based on 219 videos.
How many likes does SoFi get on TikTok?+
SoFi received 575K total likes across 219 videos in the last 12 months, averaging 2.62K likes per video.
How many TikTok views does SoFi get?+
SoFi's TikTok content generated 63.1M total views over the last 12 months.