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followers
1.01M
impressions
87.4M
likes
435K
comments
10.2K
posts
111
engagement
0.510%
emv
$1.87M
Average per post
787K

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We did the thing. The Lay's you love, same size, new low price.
13.6M
1.69K
134
3mo ago
lays
We did the thing. The Lay's you love, same size, new low price.
#Ad These @lays showed up at my door in less than 72 hours — the Lay’s Challenge that had 100,000 people signing up during the Big Game! Every delivery came with a promise: the freshest bag of Lay’s within 72 hours, or you get a year’s supply. Did you know Lay’s are made from real potatoes, from real farms all around the US? And the chips go from potato to chip to your door in 72 hours. I have to say, these are the freshest chips I have ever tasted. Follow along at LaysChallenge.com (https://urldefense.com/v3/__http://LaysChallenge.com__;!!FBl7RhjNdtJEi0k!sYUHkvNadgltP6op5OHvCQWZdRaNCRCGha6i7Lr5sZ21LgA4XmO-RH92lu7cn2jXsPKiP9ca0Cd8HrXH-NCGiP8$)  and see how many Lay's have been delivered so far.
6.51M
3.19K
73
4mo ago
lays
#Ad These @lays showed up at my door in less than 72 hours — the Lay’s Challenge that had 100,000 people signing up during the Big Game! Every delivery came with a promise: the freshest bag of Lay’s within 72 hours, or you get a year’s supply. Did you know Lay’s are made from real potatoes, from real farms all around the US? And the chips go from potato to chip to your door in 72 hours. I have to say, these are the freshest chips I have ever tasted. Follow along at LaysChallenge.com (https://urldefense.com/v3/__http://LaysChallenge.com__;!!FBl7RhjNdtJEi0k!sYUHkvNadgltP6op5OHvCQWZdRaNCRCGha6i7Lr5sZ21LgA4XmO-RH92lu7cn2jXsPKiP9ca0Cd8HrXH-NCGiP8$)  and see how many Lay's have been delivered so far.
all of us during halftime 💃 #LaysSBLX #SBLX
6.35M
27.4K
404
4mo ago
lays
all of us during halftime 💃 #LaysSBLX #SBLX
Anyone else tear up watching the Lay’s commercial? 🥹 🥔 #LaysSBLX #SBLX
5.26M
31.7K
642
4mo ago
lays
Anyone else tear up watching the Lay’s commercial? 🥹 🥔 #LaysSBLX #SBLX
So, did you? 😋 Drop a comment to let us know 👇
4.76M
1.92K
56
4mo ago
lays
So, did you? 😋 Drop a comment to let us know 👇
Just a taste of the care that goes into every bag of Lay’s ☀️ #LaysSBLX #SBLX
4.53M
1.98K
89
4mo ago
lays
Just a taste of the care that goes into every bag of Lay’s ☀️ #LaysSBLX #SBLX
#ad | I got sent one of the freshest bags of Lay’s just like those who signed up for the Lay’s Challenge, and they sent Dante, the farmer from their commercial, to deliver them! What a moment (layschallenge.com)
4.23M
3.29K
46
4mo ago
lays
#ad | I got sent one of the freshest bags of Lay’s just like those who signed up for the Lay’s Challenge, and they sent Dante, the farmer from their commercial, to deliver them! What a moment (layschallenge.com)
#ad Still can’t believe that’s the guy from the Big Game commercial! He just dropped off the freshest bag of Lay’s right to my door. From potato to chip to door, these Lay’s are light textured, crispy, and delivered right on time! Layschallenge.com
3.99M
1.10K
19
4mo ago
lays
#ad Still can’t believe that’s the guy from the Big Game commercial! He just dropped off the freshest bag of Lay’s right to my door. From potato to chip to door, these Lay’s are light textured, crispy, and delivered right on time! Layschallenge.com
FIFA World Cup 26™ Final Draw GIVEAWAY! ✨ Today starting at 11am CT, we’re giving away 5 Lay’s Go Soccer jerseys each time a country is drawn. Comment #LaysFWC26 for a chance to win! #FIFAWorldCup NO PURCH. NEC. Legal res. 50 US/DC, 18+ (19+ AL&NE). Void where prohibited. Ends 7/17/26, multiple Entry Periods apply. Limit 3 Entries per person per Entry Period, 1 Entry per social platform. Subject to Rules: http://www.lays.com/GoSoccer (Or link in bio)
3.25M
1.23K
175
6mo ago
lays
FIFA World Cup 26™ Final Draw GIVEAWAY! ✨ Today starting at 11am CT, we’re giving away 5 Lay’s Go Soccer jerseys each time a country is drawn. Comment #LaysFWC26 for a chance to win! #FIFAWorldCup NO PURCH. NEC. Legal res. 50 US/DC, 18+ (19+ AL&NE). Void where prohibited. Ends 7/17/26, multiple Entry Periods apply. Limit 3 Entries per person per Entry Period, 1 Entry per social platform. Subject to Rules: http://www.lays.com/GoSoccer (Or link in bio)
You think Lionel Messi can guess the right flavor? Try our new FIFA World Cup 26™ flavor bundle for yourself. Introducing Lay's Argentinian-Style Steak with Chimichurri, Lay's Brazilian-Style Garlic Sauce, and Lay's French Onion Soup.
3.24M
1.32K
69
3w ago
lays
You think Lionel Messi can guess the right flavor? Try our new FIFA World Cup 26™ flavor bundle for yourself. Introducing Lay's Argentinian-Style Steak with Chimichurri, Lay's Brazilian-Style Garlic Sauce, and Lay's French Onion Soup.
We asked @ladybiird.x to deliver one of the freshest bags of Lay's to her friend and she did NOT disappoint! ✨
3.13M
702
24
4mo ago
lays
We asked @ladybiird.x to deliver one of the freshest bags of Lay's to her friend and she did NOT disappoint! ✨
Music labels have been real quiet since this dropped… 👀 #LaysFWC26
2.85M
24.0K
674
3w ago
lays
Music labels have been real quiet since this dropped… 👀 #LaysFWC26
freshest bag of Lay's for @kate? CHECK ✅
2.78M
833
17
4mo ago
lays
freshest bag of Lay's for @kate? CHECK ✅
May we all aspire to the level of vibes that Marshawn Lynch and Will Ferrell are bringing to the#FIFAWorldCup ⚽️ #WeAre26
2.45M
1.41K
70
3w ago
lays
May we all aspire to the level of vibes that Marshawn Lynch and Will Ferrell are bringing to the#FIFAWorldCup ⚽️ #WeAre26
Messi has spoken on his favorite Lay’s flavor, now tell us yours in the comments below ⬇️
2.32M
167K
1.25K
6mo ago
lays
Messi has spoken on his favorite Lay’s flavor, now tell us yours in the comments below ⬇️
#ad Surprising my friend with the freshest bag of @lays chips for their 72 hour challenge! layschallenge.com (http://layschallenge.com/)
2.24M
3.23K
155
4mo ago
lays
#ad Surprising my friend with the freshest bag of @lays chips for their 72 hour challenge! layschallenge.com (http://layschallenge.com/)
Share the love and vote for Lay’s on USA Today’s Ad Meter! 🫶 link in our bio. 18+. US residents only. #LaysSBLX #SBLX
1.81M
479
17
4mo ago
lays
Share the love and vote for Lay’s on USA Today’s Ad Meter! 🫶 link in our bio. 18+. US residents only. #LaysSBLX #SBLX
Why cheer for one country when you can cheer for all the countries? Follow @Lays for a giveaway every Friday starting Dec 5 until the FIFA World Cup 26™ Finals! #FIFAWorldCup   NO PURCH. NEC. Legal res. 50 US/DC, 18+ (19+ AL&NE). Void where prohibited. Ends 7/17/26, multiple Entry Periods apply. Limit 3 Entries per person per Entry Period, 1 Entry per social platform. Subject to Rules: http://www.lays.com/GoSoccer (Or link in bio)
1.81M
475
59
6mo ago
lays
Why cheer for one country when you can cheer for all the countries? Follow @Lays for a giveaway every Friday starting Dec 5 until the FIFA World Cup 26™ Finals! #FIFAWorldCup   NO PURCH. NEC. Legal res. 50 US/DC, 18+ (19+ AL&NE). Void where prohibited. Ends 7/17/26, multiple Entry Periods apply. Limit 3 Entries per person per Entry Period, 1 Entry per social platform. Subject to Rules: http://www.lays.com/GoSoccer (Or link in bio)
Counting down the days 'till #FIFAWorldCup with Lay’s like... #LaysFWC26
1.72M
1.03K
57
6mo ago
lays
Counting down the days 'till #FIFAWorldCup with Lay’s like... #LaysFWC26
from potato to chip to door in under 72 hours - and @The Naughty Fork got hers! 🫶
1.37M
408
17
4mo ago
lays
from potato to chip to door in under 72 hours - and @The Naughty Fork got hers! 🫶

lays (@lays) Tiktok Stats & Analytics

lays (@lays) has 1.01M Tiktok followers with a 0.51% engagement rate over the past 12 months. Across 111 videos, lays received 435K total likes and 87.4M views, averaging 3.92K likes per video. This page tracks lays's performance metrics, top content, and engagement trends — updated daily.

lays (@lays) Tiktok Analytics FAQ

How many TikTok followers does lays have?+
lays (@lays) has 1.01M TikTok followers as of June 2026.
What is lays's TikTok engagement rate?+
lays's TikTok engagement rate is 0.51% over the last 12 months, based on 111 videos.
How many likes does lays get on TikTok?+
lays received 435K total likes across 111 videos in the last 12 months, averaging 3.92K likes per video.
How many TikTok views does lays get?+
lays's TikTok content generated 87.4M total views over the last 12 months.