tiktok analytics
Last Year01/23/25 - 01/23/26
Comparable Performance:
tiktok analytics
Last YearJan 23, 2025 - Jan 23, 2026
Comparable Performance:
followers
10.8M
impressions
418M
likes
11.4M
comments
228K
posts
444
engagement
2.79%
emv
$11.5M
Avg. per post
942K
Key Metrics
Impressions
monthly
Distributions
Content
27.8M
101K
1.2K
11mo ago
crumbl
New desserts every week. Baked fresh every day.
15.7M
603K
10.4K
7mo ago
crumbl
🌙 BENSON BOONE’S MOONBEAM ICE CREAM COOKIE (NEW) | 🍫 CHOCOLATE CHEESECAKE (NEW) | 🍋 LEMON CAKE | 🎉 CONFETTI CAKE COOKIE | 🧈 RASPBERRY BUTTER CAKE COOKIE | 🥜 SNICKERS® PEANUT BUTTER COOKIE | 🍪 MILK CHOCOLATE CHIP COOKIE Our menu is available in Mini sizes all week long! 🍪 Available only in select products while supplies last. ✨ #Crumbl
13.7M
136K
1.65K
12mo ago
crumbl
🎂 COOKIES & CREAM CAKE FT. OREO® (NEW) | 🍓 STRAWBERRY SHORTCAKE | 🍌 BANANA BREAD COOKIE | 🎊 CONFETTI CAKE COOKIE | 📝 MOM'S RECIPE | 🌰 MACADAMIA NUT | 🍋 LEMON POPPY SEED | 🍪 MILK CHOCOLATE CHIP #Crumbl It may be Mini Mondays™ tomorrow... but Minis are now available all week long! 🗣️ Available only in select products while supplies last. ✨
12.8M
48.4K
861
10mo ago
crumbl
🍃 CHOCOLATE MINT CAKE FT. ANDES® (NEW) | 💕 THE ORIGINAL PINK SUGAR | 🥣 MILK GLAZE FT. FRUITY PEBBLES™ | 🫐 WILDBERRY SUGAR | 🌈 MALLOW CREME FT. LUCKY CHARMS® | 🤎 COOKIES & CREAM BROWNIE (HERE ALL MONTH LONG) | 🍪 SEMI-SWEET CHOCOLATE CHUNK #Crumbl Don’t forget, Minis are now available all week long! 🍪 Available only in select products while supplies last. ✨
11.1M
5.94K
533
8mo ago
crumbl
🥛 TRES LECHES CAKE (HERE ALL MONTH LONG) | ⚫️ COOKIES & CREAM MILKSHAKE COOKIE FT. MINI OREO® | ♥️ RASPBERRY CHEESECAKE COOKIE | 🩷 PINK VELVET CAKE COOKIE | 🍫 DOUBLE FUDGE BROWNIE COOKIE | 🍋 LEMON CUPCAKE COOKIE | 🍪 SEMI-SWEET CHOCOLATE CHUNK COOKIE #Crumbl Don’t forget, Minis are available all week long! 🍪 Available only in select products while supplies last. ✨
9.61M
569K
7.49K
9mo ago
crumbl
Idk who needs to hear this, but we just dropped our FIRST-EVER gluten-friendly dessert! 🎉🫶 Flourless and refined sugar-free, you don't want to miss out. 😍 We've carefully crafted this cake to be a delicious, gluten-friendly option you can enjoy, though please note that our open-concept kitchen means we can’t guarantee a completely gluten-free environment. #Crumbl
8.79M
78.6K
1.38K
11mo ago
crumbl
🟰 WAFER FT. KIT KAT® (NEW) | 💚 KEY LIME PIE COOKIE | 🥛 TRES LECHES CAKE | ❄️ ICED OATMEAL | 🥜 CHOCOLATE PEANUT BUTTER PIE (NEW) | 🍫 CHOCOLATE CAKE BATTER | 🍪 SEMI-SWEET CHOCOLATE CHUNK #Crumbl Don’t forget, Minis are now available all week long! 🍪 Available only in select products while supplies last. ✨
8.76M
42.2K
537
6mo ago
crumbl
🟠 BISCOFF® CHEESECAKE (NEW) | 🌴 ALOHA PIE (NEW) | 🧁 RASPBERRY CUPCAKE COOKIE (NEW) | 🌗 BROOKIE COOKIE | 🌋 MOLTEN LAVA COOKIE | 🦈 SUGAR SHARK COOKIE | 🍪 MILK CHOCOLATE CHIP COOKIE Our menu is available in Mini sizes all week long! 🍪 Available only in select products while supplies last. ✨ #Crumbl
7.78M
38.3K
611
10mo ago
crumbl
🟠 BISCOFF® CAKE (NEW) | 🍍 PINEAPPLE WHIP | 🍓 STRAWBERRY CRUMB CAKE | 🥜 ULTIMATE PEANUT BUTTER | 🌊 CHOCOLATE SEA SALT TOFFEE | 🤎 COOKIES & CREAM BROWNIE (HERE ALL MONTH LONG) | 🍪 MILK CHOCOLATE CHIP #Crumbl Don’t forget, Minis are now available all week long! 🍪 Available only in select products while supplies last. ✨
7.38M
45K
587
6mo ago
crumbl
⚫ COOKIES & CREAM CHEESECAKE | 🌊 SEA SALT TOFFEE SKILLET COOKIE (NEW) | 🎡 CHURRO COOKIE | 🧊 BLUE RASPBERRY COOKIE FT. ICEE® | 🍫 CHOCOLATE CAKE BATTER COOKIE | 🫐 BLUEBERRY MUFFIN COOKIE | 🍪 SEMI-SWEET CHOCOLATE CHUNK COOKIE Our menu is available in Mini sizes all week long! 🍪 Available only in select products while supplies last. ✨ #Crumbl
6.92M
36.7K
352
7mo ago
crumbl
🫐 BERRY TRIFLE CAKE CUP | 🥜 PEANUT BUTTER CUP SKILLET COOKIE FT. REESE'S (NEW) | 🧡 CHOCOLATE TOFFEE CAKE COOKIE FT. HEATH | 💍 WEDDING CAKE COOKIE | 🌀 CINNAMON ROLL COOKIE | 🍫 TRIPLE CHOCOLATE CHIP COOKIE | 🍪 SEMI-SWEET CHOCOLATE CHUNK COOKIE Our menu is available in Mini sizes all week long! 🍪 Available only in select products while supplies last. ✨
6.51M
363K
2.87K
4d ago
crumbl
Your new favorite cookie is here! 💚🍫 Say hello to our NEW Dubai Chocolate Cookie. Who are you going to Crumbl with this week? 👀👇 #Crumbl
6.38M
486K
1.42K
6mo ago
crumbl
At least it wasn’t the umbrella… ☂️ 👀
6.3M
319K
4.22K
7mo ago
crumbl
Benson Boone pulled up and the Moonbeam Ice Cream Cookie followed! This drop just feels mystical, magical 🎶✨#Crumbl
6.15M
45.4K
758
11mo ago
crumbl
🍋 LEMON BLUEBERRY CHEESECAKE (NEW) | 🎡 CHURRO CAKE (NEW) | 🥛 CHOCOLATE CRUMB FT. OREO® | 🥜 PEANUT BUTTER FT. SNICKERS® | 🍫 BROWNIE BATTER | 🌊 SEA SALT TOFFEE | 🥨 STRAWBERRY PRETZEL PIE | 🍪 SEMI-SWEET CHOCOLATE CHUNK #Crumbl It may be Mini Mondays™ tomorrow... but Minis are now available all week long! 🗣️ Available only in select products while supplies last. ✨
5.86M
37.1K
377
4mo ago
crumbl
✨ CINNAMON ROLL CHEESECAKE | 🔴 RASPBERRY CUPCAKE COOKIE | 🏕️ S’MORES SKILLET COOKIE FT. HERSHEY’S CHOCOLATE | 🍫 CHOCOLATE MILKSHAKE COOKIE | 🍪 SEMI-SWEET CHOCOLATE CHUNK COOKIE | 🤫 SECRET MENU (DOUBLE SWEET WEEK!) #Crumbl You can now enjoy a Chocolate Chip 4-Pack for $9.99! Warm, gooey, and baked fresh daily. 🍪 Available only in Large Chocolate Chip Cookies, while supplies last at participating locations.
5.82M
55.8K
1.48K
5mo ago
crumbl
💚 DUBAI CHOCOLATE BROWNIE (NEW) | 🍓 STRAWBERRY CHEESECAKE | 🩷 PINK VELVET CAKE COOKIE | 🥜 PEANUT BUTTER MUNCH COOKIE | 🍫 CHOCOLATE MALLOW CUPCAKE COOKIE | 🟠 PUMPKIN CHOCOLATE CHIP COOKIE | 🍪 MILK CHOCOLATE CHIP COOKIE #Crumbl
5.79M
73.8K
1.3K
9mo ago
crumbl
🎂 BIRTHDAY CAKE COOKIE FT. OREO® | 🍓 STRAWBERRY ICE CREAM BAR COOKIE | 🌗 BROOKIE COOKIE | 🟠 DULCE DE LECHE COOKIE | 🧈 BUTTER CAKE | 🥕 CARROT CAKE (HERE ALL MONTH LONG) | 🍪 MILK CHOCOLATE CHIP COOKIE #Crumbl Don’t forget, Minis are available all week long! 🍪 Available only in select products while supplies last. ✨
5.76M
71.1K
604
4mo ago
crumbl
⚫ COOKIES & CREAM CAKE FT. OREO® | 🎊 CONFETTI MILKSHAKE COOKIE | 🍫 BROWNIE BATTER COOKIE | 🟠 PUMPKIN CAKE COOKIE | 🧂 SALTED CARAMEL CHEESECAKE COOKIE | 🍪 MILK CHOCOLATE CHIP COOKIE 🤫 SECRET MENU (NEW) Discover the Secret Menu—new every week! Each store serves a unique, locally chosen flavor. Check the Flavor Map in the app to see what’s baking near you. You can now enjoy a Chocolate Chip 4-Pack for $9.99! Warm, gooey, and baked fresh daily. 🍪 #Crumbl
5.6M
250K
1.79K
1mo ago
crumbl
🎄 THE COOKIE THAT STOLE CHRISTMAS (NEW) | 🎁 HOLIDAY RED VELVET SANDWICH COOKIE (NEW) | 🥛 EGGNOG TRES LECHES CAKE | 🍫 CHOCOLATE CRUMB COOKIE FT. OREO | 🥜PEANUT BUTTER CUP COOKIE FT. REESE’S | 🔴 CANDY CANE BROWNIE COOKIE | 🍪MILK CHOCOLATE CHIP COOKIE #Crumbl