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followers
116K
impressions
103M
likes
715K
comments
5.03K
posts
308
engagement
0.697%
emv
$2.25M
Average per post
335K

Key Metrics

Distributions

Top Content

Visited our friends at @Aussie Hair USA on set with @Toni to play “This or That"! Their new Ultra Wonder collection makes every choice look easy and dares you to wonder what your hair can do.
17.3M
24.0K
322
5mo ago
byrdie
Visited our friends at @Aussie Hair USA on set with @Toni to play “This or That"! Their new Ultra Wonder collection makes every choice look easy and dares you to wonder what your hair can do.
#ad Friendly reminder: sun protection isn't just for skin. If you want healthy-looking, shiny summer hair, integrate a UV hair protectant, like the @Dove Beauty & Personal Care UV Repair & Glow Bi-Phase Serum + Oil, into your daily routine. #dovepartner
16.0M
2.05K
3
1mo ago
byrdie
#ad Friendly reminder: sun protection isn't just for skin. If you want healthy-looking, shiny summer hair, integrate a UV hair protectant, like the @Dove Beauty & Personal Care UV Repair & Glow Bi-Phase Serum + Oil, into your daily routine. #dovepartner
#ad Festival days, sunshine, and good hair don't have to be mutually exclusive. ☀️ @Beatriz has been reaching for the Dove UV Repair & Glow Bi-Phase Spray to help keep her hair glossy while protecting it from internal UV damage, so she can focus on making memories, not worrying about her strands. #DovePartner
13.0M
7.14K
25
3w ago
byrdie
#ad Festival days, sunshine, and good hair don't have to be mutually exclusive. ☀️ @Beatriz has been reaching for the Dove UV Repair & Glow Bi-Phase Spray to help keep her hair glossy while protecting it from internal UV damage, so she can focus on making memories, not worrying about her strands. #DovePartner
"Then vs. Now" with our friends at @Aussie Hair USA and @Toni. Ultra Wonder keeps the routine simple, the confidence strong, and the hair effortless, and it proves it’s okay to dare to break the rules. ✨  
8.51M
17.9K
517
4mo ago
byrdie
"Then vs. Now" with our friends at @Aussie Hair USA and @Toni. Ultra Wonder keeps the routine simple, the confidence strong, and the hair effortless, and it proves it’s okay to dare to break the rules. ✨  
#ad On set with @Aussie Hair USA for their Ultra Wonder launch featuring @Toni. Good hair, styling, and zero unnecessary steps with a little Dare to Wonder energy.
5.57M
2.03K
13
5mo ago
byrdie
#ad On set with @Aussie Hair USA for their Ultra Wonder launch featuring @Toni. Good hair, styling, and zero unnecessary steps with a little Dare to Wonder energy.
#ad @bex is packing all the e.l.f.ssentials to keep her look fresh, protected, and glowing from day to night ✨ @e.l.f. Cosmetics
4.88M
1.51K
16
3mo ago
byrdie
#ad @bex is packing all the e.l.f.ssentials to keep her look fresh, protected, and glowing from day to night ✨ @e.l.f. Cosmetics
#ad Spilling our favorite hair secret to the People Inc. office… @elfhaircare is here✨
4.64M
962
9
3w ago
byrdie
#ad Spilling our favorite hair secret to the People Inc. office… @elfhaircare is here✨
#ad Real people. Real routines. Real recs. ✨ @Olivia Hancock | Beauty Editor hit the streets of NYC to talk wash days and lazy day hacks while sharing the @SheaMoisture love along the way.
3.30M
811
15
9mo ago
byrdie
#ad Real people. Real routines. Real recs. ✨ @Olivia Hancock | Beauty Editor hit the streets of NYC to talk wash days and lazy day hacks while sharing the @SheaMoisture love along the way.
#ad Red carpet–ready skin starts long before the glam with @Eucerin US . Here’s how award-winning songwriter @Amy Allen prepped for the biggest night in music with a derm-approved routine, starring the Radiant Tone Collection. 📸: @caitytakesphotos
3.05M
925
4
5mo ago
byrdie
#ad Red carpet–ready skin starts long before the glam with @Eucerin US . Here’s how award-winning songwriter @Amy Allen prepped for the biggest night in music with a derm-approved routine, starring the Radiant Tone Collection. 📸: @caitytakesphotos
#ad Running late doesn’t mean showing up undone. ✨ @Olivia Hancock | Beauty Editor proves a rushed morning can still end in a curl comeback thanks to @SheaMoisture .
2.89M
1.20K
26
9mo ago
byrdie
#ad Running late doesn’t mean showing up undone. ✨ @Olivia Hancock | Beauty Editor proves a rushed morning can still end in a curl comeback thanks to @SheaMoisture .
#ad e.l.f.scape to balm desert, anyone? kicking off festival season at the glowiest pop up on the grounds with @elfcosmetics 🌴✨
2.80M
4.71K
170
3mo ago
byrdie
#ad e.l.f.scape to balm desert, anyone? kicking off festival season at the glowiest pop up on the grounds with @elfcosmetics 🌴✨
We’re not crying, you’re crying. We asked our cover star #DakotaFanning to reflect on some of her most iconic fashion moments, and we obviously had to show her some looks from her #UptownGirls era. All we have to say is: Can we bring tutus back? And while we’re at it, can we also bring back those Hard Candy nail polishes with the rings? Pretty please. Head to byrdie.com for more on our conversation with Dakota Fanning. #uptowngirls #dakotafanning #brittanymurphy
2.56M
162K
228
8mo ago
byrdie
We’re not crying, you’re crying. We asked our cover star #DakotaFanning to reflect on some of her most iconic fashion moments, and we obviously had to show her some looks from her #UptownGirls era. All we have to say is: Can we bring tutus back? And while we’re at it, can we also bring back those Hard Candy nail polishes with the rings? Pretty please. Head to byrdie.com for more on our conversation with Dakota Fanning. #uptowngirls #dakotafanning #brittanymurphy
Spotted during a historic night with the @The PWHL , @e.l.f. Cosmetics took product dropping to a whole new level 🏒
2.47M
990
7
3mo ago
byrdie
Spotted during a historic night with the @The PWHL , @e.l.f. Cosmetics took product dropping to a whole new level 🏒
#ad boots on the ground journalism this festival season ✨ @Alex Teri visited @e.l.f. Cosmetics e.l.f.scape to balm desert to ask everyone their desert essentials.
2.22M
555
9
2mo ago
byrdie
#ad boots on the ground journalism this festival season ✨ @Alex Teri visited @e.l.f. Cosmetics e.l.f.scape to balm desert to ask everyone their desert essentials.
#ad “My hair tab was definitely in overdraft.” 😅 @Alex Teri shows what her hair’s been through and how she’s done a full 180 thanks to @Nexxus Hair Care Keraphix Liquid Crystallizer 💛 #NexxusPartner
2.15M
364
3
3mo ago
byrdie
#ad “My hair tab was definitely in overdraft.” 😅 @Alex Teri shows what her hair’s been through and how she’s done a full 180 thanks to @Nexxus Hair Care Keraphix Liquid Crystallizer 💛 #NexxusPartner
According to @Star cuffing season is easier when you've mastered the Scent Trap... and @herbalessences Rose Hips Shampoo and Conditioner know exactly how to leave you lingering in their mind. 🌹
1.59M
283
2
8mo ago
byrdie
According to @Star cuffing season is easier when you've mastered the Scent Trap... and @herbalessences Rose Hips Shampoo and Conditioner know exactly how to leave you lingering in their mind. 🌹
#RachelZegler gets a 10/10 for following the #MetGala theme. The actress looked to “The Execution of Lady Jane Grey” by Paul Delaroche for tonight’s red carpet. An iconic painting, an iconic look, and an even more iconic reference. 📸: @gettyimages Details: Makeup: @fionastiles using @beautycreations.cosmetics Hair: @claytonhawkins using @amika Blindfold: @jenniferbehr #rachelzegler
1.16M
7.65K
381
2mo ago
byrdie
#RachelZegler gets a 10/10 for following the #MetGala theme. The actress looked to “The Execution of Lady Jane Grey” by Paul Delaroche for tonight’s red carpet. An iconic painting, an iconic look, and an even more iconic reference. 📸: @gettyimages Details: Makeup: @fionastiles using @beautycreations.cosmetics Hair: @claytonhawkins using @amika Blindfold: @jenniferbehr #rachelzegler
#ad Olivia Hancock is spilling her Just Three Things 🫖✨ and let’s just say, @sheamoisture is carrying her curls through it all. Shop now at @walmart!
1.04M
358
13
9mo ago
byrdie
#ad Olivia Hancock is spilling her Just Three Things 🫖✨ and let’s just say, @sheamoisture is carrying her curls through it all. Shop now at @walmart!
Everyone’s saying they want 2016 style to come back, but how about 2018 style? Specifically, @emma chamberlain’s iconic Doc Martens + scrunchie combo. The uniform of an era… you had to be there. From the queen of scrunchies to Byrdie cover star. We love to see it. #emmachamberlain #2016 #docmartens #tumblr
752K
58.9K
113
5mo ago
byrdie
Everyone’s saying they want 2016 style to come back, but how about 2018 style? Specifically, @emma chamberlain’s iconic Doc Martens + scrunchie combo. The uniform of an era… you had to be there. From the queen of scrunchies to Byrdie cover star. We love to see it. #emmachamberlain #2016 #docmartens #tumblr
Remember the #Balenciaga boots that left the internet absolutely floored? For Michelle Obama, those boots were a particularly bold choice that shocked her and her stylist. We spoke to the former First Lady about all things beauty and fashion and her new book, “The Look.” Read more of our interview at the link in bio. #michelleobama #obama
647K
51.0K
205
8mo ago
byrdie
Remember the #Balenciaga boots that left the internet absolutely floored? For Michelle Obama, those boots were a particularly bold choice that shocked her and her stylist. We spoke to the former First Lady about all things beauty and fashion and her new book, “The Look.” Read more of our interview at the link in bio. #michelleobama #obama

BYRDIE (@byrdie) Tiktok Stats & Analytics

BYRDIE (@byrdie) has 116K Tiktok followers with a 0.70% engagement rate over the past 12 months. Across 308 videos, BYRDIE received 715K total likes and 103M views, averaging 2.32K likes per video. This page tracks BYRDIE's performance metrics, top content, and engagement trends — updated daily.

BYRDIE (@byrdie) Tiktok Analytics FAQ

How many TikTok followers does BYRDIE have?+
BYRDIE (@byrdie) has 116K TikTok followers as of July 2026.
What is BYRDIE's TikTok engagement rate?+
BYRDIE's TikTok engagement rate is 0.70% over the last 12 months, based on 308 videos.
How many likes does BYRDIE get on TikTok?+
BYRDIE received 715K total likes across 308 videos in the last 12 months, averaging 2.32K likes per video.
How many TikTok views does BYRDIE get?+
BYRDIE's TikTok content generated 103M total views over the last 12 months.