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followers
115K
impressions
79.5M
likes
687K
comments
4.85K
posts
274
engagement
0.870%
emv
$1.77M
Average per post
290K

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Top Content

Visited our friends at @Aussie Hair USA on set with @Toni to play “This or That"! Their new Ultra Wonder collection makes every choice look easy and dares you to wonder what your hair can do.
17.3M
24.0K
330
4mo ago
byrdie
Visited our friends at @Aussie Hair USA on set with @Toni to play “This or That"! Their new Ultra Wonder collection makes every choice look easy and dares you to wonder what your hair can do.
"Then vs. Now" with our friends at @Aussie Hair USA and @Toni. Ultra Wonder keeps the routine simple, the confidence strong, and the hair effortless, and it proves it’s okay to dare to break the rules. ✨  
8.26M
16.9K
479
3mo ago
byrdie
"Then vs. Now" with our friends at @Aussie Hair USA and @Toni. Ultra Wonder keeps the routine simple, the confidence strong, and the hair effortless, and it proves it’s okay to dare to break the rules. ✨  
#ad On set with @Aussie Hair USA for their Ultra Wonder launch featuring @Toni. Good hair, styling, and zero unnecessary steps with a little Dare to Wonder energy.
5.57M
2.03K
14
4mo ago
byrdie
#ad On set with @Aussie Hair USA for their Ultra Wonder launch featuring @Toni. Good hair, styling, and zero unnecessary steps with a little Dare to Wonder energy.
#ad @bex is packing all the e.l.f.ssentials to keep her look fresh, protected, and glowing from day to night ✨ @e.l.f. Cosmetics
4.88M
1.51K
16
2mo ago
byrdie
#ad @bex is packing all the e.l.f.ssentials to keep her look fresh, protected, and glowing from day to night ✨ @e.l.f. Cosmetics
#ad Friendly reminder: sun protection isn't just for skin. If you want healthy-looking, shiny summer hair, integrate a UV hair protectant, like the @Dove Beauty & Personal Care UV Repair & Glow Bi-Phase Serum + Oil, into your daily routine. #dovepartner
4.58M
587
2
1w ago
byrdie
#ad Friendly reminder: sun protection isn't just for skin. If you want healthy-looking, shiny summer hair, integrate a UV hair protectant, like the @Dove Beauty & Personal Care UV Repair & Glow Bi-Phase Serum + Oil, into your daily routine. #dovepartner
#ad Festival days, sunshine, and good hair don't have to be mutually exclusive. ☀️ @Beatriz has been reaching for the Dove UV Repair & Glow Bi-Phase Spray to help keep her hair glossy while protecting it from internal UV damage, so she can focus on making memories, not worrying about her strands. #DovePartner
4.26M
2.27K
5
4d ago
byrdie
#ad Festival days, sunshine, and good hair don't have to be mutually exclusive. ☀️ @Beatriz has been reaching for the Dove UV Repair & Glow Bi-Phase Spray to help keep her hair glossy while protecting it from internal UV damage, so she can focus on making memories, not worrying about her strands. #DovePartner
#ad Real people. Real routines. Real recs. ✨ @Olivia Hancock | Beauty Editor hit the streets of NYC to talk wash days and lazy day hacks while sharing the @SheaMoisture love along the way.
3.30M
811
15
8mo ago
byrdie
#ad Real people. Real routines. Real recs. ✨ @Olivia Hancock | Beauty Editor hit the streets of NYC to talk wash days and lazy day hacks while sharing the @SheaMoisture love along the way.
#ad Red carpet–ready skin starts long before the glam with @Eucerin US . Here’s how award-winning songwriter @Amy Allen prepped for the biggest night in music with a derm-approved routine, starring the Radiant Tone Collection. 📸: @caitytakesphotos
3.05M
925
4
4mo ago
byrdie
#ad Red carpet–ready skin starts long before the glam with @Eucerin US . Here’s how award-winning songwriter @Amy Allen prepped for the biggest night in music with a derm-approved routine, starring the Radiant Tone Collection. 📸: @caitytakesphotos
#ad Running late doesn’t mean showing up undone. ✨ @Olivia Hancock | Beauty Editor proves a rushed morning can still end in a curl comeback thanks to @SheaMoisture .
2.89M
1.20K
26
9mo ago
byrdie
#ad Running late doesn’t mean showing up undone. ✨ @Olivia Hancock | Beauty Editor proves a rushed morning can still end in a curl comeback thanks to @SheaMoisture .
#ad e.l.f.scape to balm desert, anyone? kicking off festival season at the glowiest pop up on the grounds with @elfcosmetics 🌴✨
2.80M
4.69K
169
2mo ago
byrdie
#ad e.l.f.scape to balm desert, anyone? kicking off festival season at the glowiest pop up on the grounds with @elfcosmetics 🌴✨
We’re not crying, you’re crying. We asked our cover star #DakotaFanning to reflect on some of her most iconic fashion moments, and we obviously had to show her some looks from her #UptownGirls era. All we have to say is: Can we bring tutus back? And while we’re at it, can we also bring back those Hard Candy nail polishes with the rings? Pretty please. Head to byrdie.com for more on our conversation with Dakota Fanning. #uptowngirls #dakotafanning #brittanymurphy
2.47M
159K
226
7mo ago
byrdie
We’re not crying, you’re crying. We asked our cover star #DakotaFanning to reflect on some of her most iconic fashion moments, and we obviously had to show her some looks from her #UptownGirls era. All we have to say is: Can we bring tutus back? And while we’re at it, can we also bring back those Hard Candy nail polishes with the rings? Pretty please. Head to byrdie.com for more on our conversation with Dakota Fanning. #uptowngirls #dakotafanning #brittanymurphy
Spotted during a historic night with the @The PWHL , @e.l.f. Cosmetics took product dropping to a whole new level 🏒
2.47M
990
7
2mo ago
byrdie
Spotted during a historic night with the @The PWHL , @e.l.f. Cosmetics took product dropping to a whole new level 🏒
#ad boots on the ground journalism this festival season ✨ @Alex Teri visited @e.l.f. Cosmetics e.l.f.scape to balm desert to ask everyone their desert essentials.
2.22M
555
9
2mo ago
byrdie
#ad boots on the ground journalism this festival season ✨ @Alex Teri visited @e.l.f. Cosmetics e.l.f.scape to balm desert to ask everyone their desert essentials.
#ad “My hair tab was definitely in overdraft.” 😅 @Alex Teri shows what her hair’s been through and how she’s done a full 180 thanks to @Nexxus Hair Care Keraphix Liquid Crystallizer 💛 #NexxusPartner
2.15M
364
3
2mo ago
byrdie
#ad “My hair tab was definitely in overdraft.” 😅 @Alex Teri shows what her hair’s been through and how she’s done a full 180 thanks to @Nexxus Hair Care Keraphix Liquid Crystallizer 💛 #NexxusPartner
According to @Star cuffing season is easier when you've mastered the Scent Trap... and @herbalessences Rose Hips Shampoo and Conditioner know exactly how to leave you lingering in their mind. 🌹
1.59M
283
2
7mo ago
byrdie
According to @Star cuffing season is easier when you've mastered the Scent Trap... and @herbalessences Rose Hips Shampoo and Conditioner know exactly how to leave you lingering in their mind. 🌹
#ad This summer, we’re returning to the classics! We’re going off about reading labels, and the comfort and reliability of wearing @Discover Cotton to navigate the #NYC heat.
1.32M
2.93K
24
11mo ago
byrdie
#ad This summer, we’re returning to the classics! We’re going off about reading labels, and the comfort and reliability of wearing @Discover Cotton to navigate the #NYC heat.
#RachelZegler gets a 10/10 for following the #MetGala theme. The actress looked to “The Execution of Lady Jane Grey” by Paul Delaroche for tonight’s red carpet. An iconic painting, an iconic look, and an even more iconic reference. 📸: @gettyimages Details: Makeup: @fionastiles using @beautycreations.cosmetics Hair: @claytonhawkins using @amika Blindfold: @jenniferbehr #rachelzegler
1.14M
7.40K
381
1mo ago
byrdie
#RachelZegler gets a 10/10 for following the #MetGala theme. The actress looked to “The Execution of Lady Jane Grey” by Paul Delaroche for tonight’s red carpet. An iconic painting, an iconic look, and an even more iconic reference. 📸: @gettyimages Details: Makeup: @fionastiles using @beautycreations.cosmetics Hair: @claytonhawkins using @amika Blindfold: @jenniferbehr #rachelzegler
#ad Olivia Hancock is spilling her Just Three Things 🫖✨ and let’s just say, @sheamoisture is carrying her curls through it all. Shop now at @walmart!
1.04M
358
13
9mo ago
byrdie
#ad Olivia Hancock is spilling her Just Three Things 🫖✨ and let’s just say, @sheamoisture is carrying her curls through it all. Shop now at @walmart!
Everyone’s saying they want 2016 style to come back, but how about 2018 style? Specifically, @emma chamberlain’s iconic Doc Martens + scrunchie combo. The uniform of an era… you had to be there. From the queen of scrunchies to Byrdie cover star. We love to see it. #emmachamberlain #2016 #docmartens #tumblr
740K
58.6K
112
5mo ago
byrdie
Everyone’s saying they want 2016 style to come back, but how about 2018 style? Specifically, @emma chamberlain’s iconic Doc Martens + scrunchie combo. The uniform of an era… you had to be there. From the queen of scrunchies to Byrdie cover star. We love to see it. #emmachamberlain #2016 #docmartens #tumblr
Remember the #Balenciaga boots that left the internet absolutely floored? For Michelle Obama, those boots were a particularly bold choice that shocked her and her stylist. We spoke to the former First Lady about all things beauty and fashion and her new book, “The Look.” Read more of our interview at the link in bio. #michelleobama #obama
630K
50.0K
202
7mo ago
byrdie
Remember the #Balenciaga boots that left the internet absolutely floored? For Michelle Obama, those boots were a particularly bold choice that shocked her and her stylist. We spoke to the former First Lady about all things beauty and fashion and her new book, “The Look.” Read more of our interview at the link in bio. #michelleobama #obama

BYRDIE (@byrdie) Tiktok Stats & Analytics

BYRDIE (@byrdie) has 115K Tiktok followers with a 0.87% engagement rate over the past 12 months. Across 274 videos, BYRDIE received 687K total likes and 79.5M views, averaging 2.51K likes per video. This page tracks BYRDIE's performance metrics, top content, and engagement trends — updated daily.

BYRDIE (@byrdie) Tiktok Analytics FAQ

How many TikTok followers does BYRDIE have?+
BYRDIE (@byrdie) has 115K TikTok followers as of June 2026.
What is BYRDIE's TikTok engagement rate?+
BYRDIE's TikTok engagement rate is 0.87% over the last 12 months, based on 274 videos.
How many likes does BYRDIE get on TikTok?+
BYRDIE received 687K total likes across 274 videos in the last 12 months, averaging 2.51K likes per video.
How many TikTok views does BYRDIE get?+
BYRDIE's TikTok content generated 79.5M total views over the last 12 months.