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followers
13.8M
impressions
273M
likes
10.3M
comments
200K
posts
217
engagement
3.72%
emv
$8.28M
Avg. per post
1.41M

Key Metrics

Distributions

Top Content

This is an Xbox. It’s ready to go anywhere with you. @xbox #Backbone #Xbox
9.23M
123K
2.27K
11mo ago
xbox
This is an Xbox. It’s ready to go anywhere with you. @xbox #Backbone #Xbox
Japan awaits 🏁 Wishlist Forza Horizon 6 + submit an entry form for a chance to win a super-charged trip to Japan! No Purchase Necessary. 21+. Ends March 23, 2026. Entry form & rules in bio.
8.99M
745K
5.5K
2w ago
xbox
Japan awaits 🏁 Wishlist Forza Horizon 6 + submit an entry form for a chance to win a super-charged trip to Japan! No Purchase Necessary. 21+. Ends March 23, 2026. Entry form & rules in bio.
Next destination: Japan 🇯🇵 | #DeveloperDirect
8.89M
356K
2.67K
1mo ago
xbox
Next destination: Japan 🇯🇵 | #DeveloperDirect
The breathtaking landscapes of Japan await... @forzahorizonofficial 6 puts pedal to the metal in 2026. Wishlist today! | #XboxTokyoGameShow
7.56M
664K
8.93K
5mo ago
xbox
The breathtaking landscapes of Japan await... @forzahorizonofficial 6 puts pedal to the metal in 2026. Wishlist today! | #XboxTokyoGameShow
Gotta take out the trash before you take out the demons #DOOM #Xbox #GamePass
5.75M
314K
706
10mo ago
xbox
Gotta take out the trash before you take out the demons #DOOM #Xbox #GamePass
Go full floral with the new Designed for Xbox Floral Collection.​
5.21M
39.7K
313
10mo ago
xbox
Go full floral with the new Designed for Xbox Floral Collection.​
Suit up. @doom: The Dark Ages is here!
5.16M
151K
1.31K
10mo ago
xbox
Suit up. @doom: The Dark Ages is here!
Heyyy
5.06M
203K
2.27K
11mo ago
xbox
Heyyy
These shoes were made for gaming (and also walking). Play in style with Xbox + @crocs 🎮
4.8M
44.2K
1.46K
3mo ago
xbox
These shoes were made for gaming (and also walking). Play in style with Xbox + @crocs 🎮
Have you tried this before? 🎹🐭 #Xbox #GamePass #GamingKeyboard
4.73M
91.2K
1.31K
11mo ago
xbox
Have you tried this before? 🎹🐭 #Xbox #GamePass #GamingKeyboard
It’s called minimalism ✨ #Xbox #Gaming #GamingSetup #ApartmentTour
4.64M
294K
2.55K
10mo ago
xbox
It’s called minimalism ✨ #Xbox #Gaming #GamingSetup #ApartmentTour
POV: making magic happen
4.32M
61.6K
349
8mo ago
xbox
POV: making magic happen
🫠
4.07M
141K
1.54K
12mo ago
xbox
🫠
The Slayer built this FYP brick by brick  #Xbox #DOOMTheDarkAges #GamePass #DOOM
3.97M
134K
362
9mo ago
xbox
The Slayer built this FYP brick by brick  #Xbox #DOOMTheDarkAges #GamePass #DOOM
The next generation of Xbox console: Project Helix
3.84M
183K
4.77K
1w ago
xbox
The next generation of Xbox console: Project Helix
Embrace the madness 🦋 #XboxShowcase | #BlackOps7
3.71M
173K
4.99K
9mo ago
xbox
Embrace the madness 🦋 #XboxShowcase | #BlackOps7
a modern love story
3.46M
231K
3.73K
11mo ago
xbox
a modern love story
Watch til the end (we find something cool)
3.41M
46.7K
264
11mo ago
xbox
Watch til the end (we find something cool)
ROG + Xbox = our first handheld ever​​
3.39M
204K
5.25K
9mo ago
xbox
ROG + Xbox = our first handheld ever​​
We all have responsibilities (don’t try this at home) #Xbox #LockedIn
3.35M
68K
1.54K
2mo ago
xbox
We all have responsibilities (don’t try this at home) #Xbox #LockedIn

Xbox (@xbox) Instagram Stats & Analytics

Xbox (@xbox) has 13.8M Instagram followers with a 3.72% engagement rate over the past 12 months. Across 217 posts, Xbox received 10.3M total likes and 185M impressions, averaging 53.3K likes per post. This page tracks Xbox's performance metrics, top content, and engagement trends — updated daily.

Xbox (@xbox) Instagram Analytics FAQ

How many Instagram followers does Xbox have?+
Xbox (@xbox) has 13.8M Instagram followers as of March 2026.
What is Xbox's Instagram engagement rate?+
Xbox's Instagram engagement rate is 3.72% over the last 12 months, based on 217 posts.
How many likes does Xbox get on Instagram?+
Xbox received 10.3M total likes across 217 posts in the last 12 months, averaging 53.3K likes per post.
How many Instagram impressions does Xbox get?+
Xbox's Instagram content generated 185M total impressions over the last 12 months.