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followers
13.5M
impressions
262M
likes
10.3M
comments
207K
posts
188
engagement
3.94%
emv
$8.07M
Average per post
1.40M

Key Metrics

Distributions

Top Content

Japan awaits 🏁 Wishlist Forza Horizon 6 + submit an entry form for a chance to win a super-charged trip to Japan! No Purchase Necessary. 21+. Ends March 23, 2026. Entry form & rules in bio.
10.1M
798K
5.84K
2mo ago
xbox
Japan awaits 🏁 Wishlist Forza Horizon 6 + submit an entry form for a chance to win a super-charged trip to Japan! No Purchase Necessary. 21+. Ends March 23, 2026. Entry form & rules in bio.
Next destination: Japan 🇯🇵 | #DeveloperDirect
8.88M
355K
2.72K
3mo ago
xbox
Next destination: Japan 🇯🇵 | #DeveloperDirect
The breathtaking landscapes of Japan await... @forzahorizonofficial 6 puts pedal to the metal in 2026. Wishlist today! | #XboxTokyoGameShow
7.56M
662K
8.88K
7mo ago
xbox
The breathtaking landscapes of Japan await... @forzahorizonofficial 6 puts pedal to the metal in 2026. Wishlist today! | #XboxTokyoGameShow
Gotta take out the trash before you take out the demons #DOOM #Xbox #GamePass
5.75M
313K
702
12mo ago
xbox
Gotta take out the trash before you take out the demons #DOOM #Xbox #GamePass
Either way, those evil residents don’t stand a chance
5.30M
212K
400
2mo ago
xbox
Either way, those evil residents don’t stand a chance
Go full floral with the new Designed for Xbox Floral Collection.​
5.21M
39.6K
311
12mo ago
xbox
Go full floral with the new Designed for Xbox Floral Collection.​
Suit up. @doom: The Dark Ages is here!
5.16M
151K
1.30K
12mo ago
xbox
Suit up. @doom: The Dark Ages is here!
These shoes were made for gaming (and also walking). Play in style with Xbox + @crocs 🎮
4.81M
44.1K
1.45K
5mo ago
xbox
These shoes were made for gaming (and also walking). Play in style with Xbox + @crocs 🎮
The next generation of Xbox console: Project Helix
4.47M
218K
5.27K
2mo ago
xbox
The next generation of Xbox console: Project Helix
You could be adding “trip to Japan” to your plans soon 🏎️👀 Wishlist Forza Horizon 6 & submit an entry form for a chance to win a super-charged trip! No Purchase Necessary. 21+. Ends March 23, 2026. Entry form & rules in bio.
4.33M
260K
2.82K
1mo ago
xbox
You could be adding “trip to Japan” to your plans soon 🏎️👀 Wishlist Forza Horizon 6 & submit an entry form for a chance to win a super-charged trip! No Purchase Necessary. 21+. Ends March 23, 2026. Entry form & rules in bio.
POV: making magic happen
4.32M
61.4K
344
10mo ago
xbox
POV: making magic happen
The Slayer built this FYP brick by brick  #Xbox #DOOMTheDarkAges #GamePass #DOOM
3.97M
133K
362
11mo ago
xbox
The Slayer built this FYP brick by brick  #Xbox #DOOMTheDarkAges #GamePass #DOOM
Embrace the madness 🦋 #XboxShowcase | #BlackOps7
3.72M
173K
4.96K
11mo ago
xbox
Embrace the madness 🦋 #XboxShowcase | #BlackOps7
We all have responsibilities (don’t try this at home) #Xbox #LockedIn
3.48M
74.4K
1.68K
4mo ago
xbox
We all have responsibilities (don’t try this at home) #Xbox #LockedIn
ROG + Xbox = our first handheld ever​​
3.39M
204K
5.24K
11mo ago
xbox
ROG + Xbox = our first handheld ever​​
2016, what a time to be alive 🥺
3.34M
134K
1.84K
3mo ago
xbox
2016, what a time to be alive 🥺
Sound off in the comments 👇
3.33M
133K
7.94K
6mo ago
xbox
Sound off in the comments 👇
THIS is what artistic flow state looks like😌 ​ Brawl it out in Kiln today!
3.19M
34.5K
376
2w ago
xbox
THIS is what artistic flow state looks like😌 ​ Brawl it out in Kiln today!
Big things coming | #XboxShowcase
3.18M
127K
3.01K
11mo ago
xbox
Big things coming | #XboxShowcase
the gaming setup’s not complete without Xbox + Crocs​
3.09M
165K
3.26K
5mo ago
xbox
the gaming setup’s not complete without Xbox + Crocs​

Xbox (@xbox) Instagram Stats & Analytics

Xbox (@xbox) has 13.5M Instagram followers with a 3.94% engagement rate over the past 12 months. Across 188 posts, Xbox received 10.3M total likes and 169M impressions, averaging 54.6K likes per post. This page tracks Xbox's performance metrics, top content, and engagement trends — updated daily.

Xbox (@xbox) Instagram Analytics FAQ

How many Instagram followers does Xbox have?+
Xbox (@xbox) has 13.5M Instagram followers as of May 2026.
What is Xbox's Instagram engagement rate?+
Xbox's Instagram engagement rate is 3.94% over the last 12 months, based on 188 posts.
How many likes does Xbox get on Instagram?+
Xbox received 10.3M total likes across 188 posts in the last 12 months, averaging 54.6K likes per post.
How many Instagram impressions does Xbox get?+
Xbox's Instagram content generated 169M total impressions over the last 12 months.