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followers
200K
impressions
6.05M
likes
8.62K
comments
1.31K
posts
80
engagement
2.51%
emv
$125K
Average per post
75.7K

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Top Content

*Anzeige / When friends can’t make it to the watchparty, you just turn it into a little date night instead. Second semi-final ran late and we still had an early alarm the next day, but @jacobskaffee got us through it. An iced espresso really just hits different 🙃#jacobskaffee #stayingawake
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3mo ago
willy
*Anzeige / When friends can’t make it to the watchparty, you just turn it into a little date night instead. Second semi-final ran late and we still had an early alarm the next day, but @jacobskaffee got us through it. An iced espresso really just hits different 🙃#jacobskaffee #stayingawake
Various 🤳🏼

#photodump #ootd #streetwear
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11mo ago
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Various 🤳🏼 #photodump #ootd #streetwear
Needed this 🇫🇷💘

#corsica #ajaccio
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Needed this 🇫🇷💘 #corsica #ajaccio
Quality time always important 😮‍💨

#weekendtrip #interiordesign #cabininthewoods
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Quality time always important 😮‍💨 #weekendtrip #interiordesign #cabininthewoods
Mirror, Mirror on the Wall 🪞🙂

#unboxing #artoftheday
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9mo ago
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Mirror, Mirror on the Wall 🪞🙂 #unboxing #artoftheday
ANZEIGE | The definition of: „Bricks on feet“ 🧱🤣

#unboxing #crocs #lego #sneakerhead
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ANZEIGE | The definition of: „Bricks on feet“ 🧱🤣 #unboxing #crocs #lego #sneakerhead
The Togo had to go. That corner by the window was always kind of dead, now it’s our favorite spot 📚

We had the idea of wrapping a bookshelf around the window and Patrick made it happen, just like the wardrobe in our bedroom. Thanks @dein.tischler , you nailed it again 🙌 (self-paid for transparency)

For the material nerds: multiplex plywood with linoleum and oak edging, slightly chamfered, finely sanded, oiled.

Team Togo or team bookshelf? 👇

#builtinshelves #leipzig #altbau #beforeandafter
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The Togo had to go. That corner by the window was always kind of dead, now it’s our favorite spot 📚 We had the idea of wrapping a bookshelf around the window and Patrick made it happen, just like the wardrobe in our bedroom. Thanks @dein.tischler , you nailed it again 🙌 (self-paid for transparency) For the material nerds: multiplex plywood with linoleum and oak edging, slightly chamfered, finely sanded, oiled. Team Togo or team bookshelf? 👇 #builtinshelves #leipzig #altbau #beforeandafter
You vs. You 💘

#artoftheday
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7mo ago
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You vs. You 💘 #artoftheday
*Anzeige | Probably the heaviest vase I’ve ever held in my hands. But totally worth it — just look at this beauty. 😌 @fundamental.berlin 💐

#interiordesign #vase #glassdesign #unboxing #midcentury
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*Anzeige | Probably the heaviest vase I’ve ever held in my hands. But totally worth it — just look at this beauty. 😌 @fundamental.berlin 💐 #interiordesign #vase #glassdesign #unboxing #midcentury
*Anzeige | Beanbag heaven ☁️🫘 @vetsak

#unboxing #interiordesign
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9mo ago
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*Anzeige | Beanbag heaven ☁️🫘 @vetsak #unboxing #interiordesign
🎅🏼 wrapped ✔️

#photodump
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🎅🏼 wrapped ✔️ #photodump
Special 🇲🇦 moments 

#marrakech
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Special 🇲🇦 moments #marrakech
+++ BOAH GEIL, GEWINNSPIEL +++

Hattest du auch immer zu wenig LEGO oder nur so angegrabbelte Sets vom Großcousin? Bevor dir diese Core Memory Salz aus den Augen streuselt, nehmen wir dich ganz lieb in den Arm. Wir schenken dir nämlich den wohl coolsten (und unpraktischten) Sneaker jemals. 😍

Alle werden sie vor Neid erblassen, wenn du du ihre LEGO-Burg mit einem einzigen Schritt vernichtest. Hol dir deine Kindheit zurück oder bleib halt für immer erwachsen. 🥹

Wir verlosen ein Paar legendäre LEGO Crocs und so könnt ihr gewinnen:
1️⃣ Folg uns @pitchthis.official
2️⃣ Schreib in die Kommentare, wie du die Schuhe findest (Pluspunkt, wenn’s gut begründet ist)

Die Teilnahme gilt bis zum 19.05.2026. Die Gewinner*innen werden per DM benachrichtigt.
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+++ BOAH GEIL, GEWINNSPIEL +++ Hattest du auch immer zu wenig LEGO oder nur so angegrabbelte Sets vom Großcousin? Bevor dir diese Core Memory Salz aus den Augen streuselt, nehmen wir dich ganz lieb in den Arm. Wir schenken dir nämlich den wohl coolsten (und unpraktischten) Sneaker jemals. 😍 Alle werden sie vor Neid erblassen, wenn du du ihre LEGO-Burg mit einem einzigen Schritt vernichtest. Hol dir deine Kindheit zurück oder bleib halt für immer erwachsen. 🥹 Wir verlosen ein Paar legendäre LEGO Crocs und so könnt ihr gewinnen: 1️⃣ Folg uns @pitchthis.official 2️⃣ Schreib in die Kommentare, wie du die Schuhe findest (Pluspunkt, wenn’s gut begründet ist) Die Teilnahme gilt bis zum 19.05.2026. Die Gewinner*innen werden per DM benachrichtigt.
The Hub Line redefines mobility in the city. It has a minimalist look, gives an agile ride and connects you with the digital options of the smart system from Bosch.*🚴‍♀️

*Not all features and components of the smart system are available. The Hub Line makes use of a customised set of components and features from the smart system that are designed for the situation it is used in. A detailed compatibility list can be found in the Help Center. (The following products and features are not compatible with the Hub Line: eShift with the M+ function, Bosch eBike ABS and Bosch eBike ABS Pro, PowerTube 720, PowerTube 800, the riding modes: Race, Cargo, eMTB, eMTB+, Sport, Tour+, Eco+, Limit, hill start assist, activity tracking (rider power in watts, calories) and Range Control).

#boschebikesystems #boschebike #FeelTheFlow
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The Hub Line redefines mobility in the city. It has a minimalist look, gives an agile ride and connects you with the digital options of the smart system from Bosch.*🚴‍♀️ *Not all features and components of the smart system are available. The Hub Line makes use of a customised set of components and features from the smart system that are designed for the situation it is used in. A detailed compatibility list can be found in the Help Center. (The following products and features are not compatible with the Hub Line: eShift with the M+ function, Bosch eBike ABS and Bosch eBike ABS Pro, PowerTube 720, PowerTube 800, the riding modes: Race, Cargo, eMTB, eMTB+, Sport, Tour+, Eco+, Limit, hill start assist, activity tracking (rider power in watts, calories) and Range Control). #boschebikesystems #boschebike #FeelTheFlow
We’re currently rearranging the apartment, which also meant finding a new place for Sarah to work. There was this unused corner that turned out to be perfect for a small workspace.

Before we could use it properly, @dein.tischler helped us make a few adjustments. Now it actually works 🪚

#diy #upcycling #workstation #beforeandafter #interiors
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9mo ago
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We’re currently rearranging the apartment, which also meant finding a new place for Sarah to work. There was this unused corner that turned out to be perfect for a small workspace. Before we could use it properly, @dein.tischler helped us make a few adjustments. Now it actually works 🪚 #diy #upcycling #workstation #beforeandafter #interiors
*ANZEIGE | Power outlets, light switches, and thermostats.
All things we barely ever think about.

And yet, they can make a huge difference — as you can see. 🙂

#lightswitch #interiordesign #makeover #details #midcenturydecor @jung.group
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*ANZEIGE | Power outlets, light switches, and thermostats. All things we barely ever think about. And yet, they can make a huge difference — as you can see. 🙂 #lightswitch #interiordesign #makeover #details #midcenturydecor @jung.group
Football content incoming ⚽️: There are very few players I find more exciting than @paulnebel . So I’m even happier that my man @jaadiee managed to get me a signed shirt of Paul — including the whole Mainz squad. Obviously that had to go straight into a frame, and the good people at @jerseyframez helped me out with that 🤝 (WERBUNG)

And now a personal take: Paul Nebel is going to be one of the most important players for the German national team over the next few years. You with me, or am I talking nonsense? 🙃

#paulnebel #unboxing #jersey
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Football content incoming ⚽️: There are very few players I find more exciting than @paulnebel . So I’m even happier that my man @jaadiee managed to get me a signed shirt of Paul — including the whole Mainz squad. Obviously that had to go straight into a frame, and the good people at @jerseyframez helped me out with that 🤝 (WERBUNG) And now a personal take: Paul Nebel is going to be one of the most important players for the German national team over the next few years. You with me, or am I talking nonsense? 🙃 #paulnebel #unboxing #jersey
smow Homestory: Zuhause bei Willy Iffland 

Aufgewachsen in Thüringen, ohne klaren Masterplan, aber mit einem frühen Gespür für Medien, Ästhetik und Popkultur, entwickelte sich Willys Weg organisch in die Kreativbranche. 

Über seine Leidenschaft für schöne Dinge und seinen Weg vom Livestyle-Blogger zum Gründer einer Kreativagentur, erzählt er uns im smow Journal. 

Link in Bio 🫂
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smow Homestory: Zuhause bei Willy Iffland Aufgewachsen in Thüringen, ohne klaren Masterplan, aber mit einem frühen Gespür für Medien, Ästhetik und Popkultur, entwickelte sich Willys Weg organisch in die Kreativbranche. Über seine Leidenschaft für schöne Dinge und seinen Weg vom Livestyle-Blogger zum Gründer einer Kreativagentur, erzählt er uns im smow Journal. Link in Bio 🫂
*ANZEIGE / Came to Berlin for the foosball crown. Didn’t take it home — but honestly the iced espressos, the people and the pure mid-week energy made it one of those days you just can’t plan. Big thanks to @jacobskaffee for the invite and to Martn for being the best losing partner a guy could ask for. ☕🏆 😛
#jacobskaffee #stayingawake #dailyvlog
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4mo ago
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*ANZEIGE / Came to Berlin for the foosball crown. Didn’t take it home — but honestly the iced espressos, the people and the pure mid-week energy made it one of those days you just can’t plan. Big thanks to @jacobskaffee for the invite and to Martn for being the best losing partner a guy could ask for. ☕🏆 😛 #jacobskaffee #stayingawake #dailyvlog
*Anzeige I A moment you don’t plan — you give it to yourself. A little calm, a little style. Gentleman Jack on the rocks. For the nights you slow down — and the people you’d gift that moment to. #18+ #drinkresponsibly @jackdaniels_de #massvollgenießen
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willy
*Anzeige I A moment you don’t plan — you give it to yourself. A little calm, a little style. Gentleman Jack on the rocks. For the nights you slow down — and the people you’d gift that moment to. #18+ #drinkresponsibly @jackdaniels_de #massvollgenießen

Willy Iffland (@willy) Instagram Stats & Analytics

Willy Iffland (@willy) has 200K Instagram followers with a 2.51% engagement rate over the past 12 months. Across 80.0 posts, Willy Iffland received 8.62K total likes and 6.05M impressions, averaging 108 likes per post. This page tracks Willy Iffland's performance metrics, top content, and engagement trends — updated daily. To benchmark @willy against other accounts, use Socialpruf's Instagram competitor analysis tool.

Willy Iffland (@willy) Instagram Analytics FAQ

How many Instagram followers does Willy Iffland have?+
Willy Iffland (@willy) has 200K Instagram followers as of November 2026.
What is Willy Iffland's Instagram engagement rate?+
Willy Iffland's Instagram engagement rate is 2.51% over the last 12 months, based on 80.0 posts.
How many likes does Willy Iffland get on Instagram?+
Willy Iffland received 8.62K total likes across 80.0 posts in the last 12 months, averaging 108 likes per post.
How many Instagram impressions does Willy Iffland get?+
Willy Iffland's Instagram content generated 6.05M total impressions over the last 12 months.
Can I compare Willy Iffland with other Instagram accounts?+
Yes. Add @willy to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.