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followers
280K
impressions
18.3M
likes
605K
comments
17.0K
posts
319
engagement
2.72%
emv
$538K
Average per post
57.3K

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One of the more unexpected Martini calls you might hear thrown across the bar is “make it skate.” But what does that mean, exactly? 🍸
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vinepair
One of the more unexpected Martini calls you might hear thrown across the bar is “make it skate.” But what does that mean, exactly? 🍸
2025 @tales_of_the_cocktail winner Aaron DeFeo knows where to drink in Phoenix. From the diviest dives to the best bar snacks, find out where you should be drinking in The Valley of the Sun on this new edition of Bartender’s Guide to Phoenix.
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vinepair
2025 @tales_of_the_cocktail winner Aaron DeFeo knows where to drink in Phoenix. From the diviest dives to the best bar snacks, find out where you should be drinking in The Valley of the Sun on this new edition of Bartender’s Guide to Phoenix.
Bright, bubbly, and refreshing, few cocktails have dominated the cultural lexicon in recent years like the Spritz. When using the tried-and-true formula, making a Spritz is as easy as three, two, one (three parts Prosecco, two parts liqueur, and one part soda water). ⁠ ⁠ Here are a few of our favorite builds 🌟⁠
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vinepair
Bright, bubbly, and refreshing, few cocktails have dominated the cultural lexicon in recent years like the Spritz. When using the tried-and-true formula, making a Spritz is as easy as three, two, one (three parts Prosecco, two parts liqueur, and one part soda water). ⁠ ⁠ Here are a few of our favorite builds 🌟⁠
What are the best bars in NYC according to the folks who know best? Here’s Sebastian Tollius of @elevenmadisonpark and @theclementebar with his picks. This is the Bartender’s Guide to New York City.
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vinepair
What are the best bars in NYC according to the folks who know best? Here’s Sebastian Tollius of @elevenmadisonpark and @theclementebar with his picks. This is the Bartender’s Guide to New York City.
Making his Broadway and Places Please debut, it’s Nicholas Braun! You probably know him as Cousin Greg in Succession, but you may have also caught him last year in Rajiv Joseph’s Gruesome Playground Injuries. Now he is starring alongside @jennyslate, Ray Romano, and Jake Shane (@passthatpuss) with music by @Lawrencetheband in All Out! Find out where the cast of All Out go to eat and drink in NYC.
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vinepair
Making his Broadway and Places Please debut, it’s Nicholas Braun! You probably know him as Cousin Greg in Succession, but you may have also caught him last year in Rajiv Joseph’s Gruesome Playground Injuries. Now he is starring alongside @jennyslate, Ray Romano, and Jake Shane (@passthatpuss) with music by @Lawrencetheband in All Out! Find out where the cast of All Out go to eat and drink in NYC.
The infamous PJ Adzima reveals all the best places to go before, after, and after after a show in the Theatre District. Don’t miss this Broadway producer and performer’s list of must-visits on this new installment of Places Please! 🎭
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vinepair
The infamous PJ Adzima reveals all the best places to go before, after, and after after a show in the Theatre District. Don’t miss this Broadway producer and performer’s list of must-visits on this new installment of Places Please! 🎭
For much of the wine industry, each vintage presents a new opportunity to express the conditions of that harvest. But in Champagne, the majority of producers craft non-vintage blends so the wine is consistent each year. The major Champagne houses each have their own "house style" that they uphold with each release, and each brand prides itself on its own distinct flavor expression. Some lean into Champagne's bready, yeasty characteristics, while others embrace the region's fresh acidity and minerality. ⁠ ⁠ Here are some of the most popular Champagnes on the market and where they land.⁠ ⁠
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vinepair
For much of the wine industry, each vintage presents a new opportunity to express the conditions of that harvest. But in Champagne, the majority of producers craft non-vintage blends so the wine is consistent each year. The major Champagne houses each have their own "house style" that they uphold with each release, and each brand prides itself on its own distinct flavor expression. Some lean into Champagne's bready, yeasty characteristics, while others embrace the region's fresh acidity and minerality. ⁠ ⁠ Here are some of the most popular Champagnes on the market and where they land.⁠ ⁠
The Negroni is a perfect cocktail in its classic form, and one of the most riffable cocktails out there 🌟⁠ ⁠ If you’re looking for some varitations to add to your arsenal, here are some of our favorites.
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vinepair
The Negroni is a perfect cocktail in its classic form, and one of the most riffable cocktails out there 🌟⁠ ⁠ If you’re looking for some varitations to add to your arsenal, here are some of our favorites.
We polled dozens of the city’s best bartenders to find their favorite dive bar in New York City. What’s your go-to dive?
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vinepair
We polled dozens of the city’s best bartenders to find their favorite dive bar in New York City. What’s your go-to dive?
If you know Eli Zabar, you know that he loves his wine. Particularly his Burgundy! With a collection cresting over 80,000 bottles, across five cellars, it’s hard to imagine that there is a bigger collection in New York City, and every wine lover knows, if you’re looking for bottles with age, Eli is the man who has it. Find out where this connoisseur eats and drinks in NYC on this new episode of Hidden Gems.
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vinepair
If you know Eli Zabar, you know that he loves his wine. Particularly his Burgundy! With a collection cresting over 80,000 bottles, across five cellars, it’s hard to imagine that there is a bigger collection in New York City, and every wine lover knows, if you’re looking for bottles with age, Eli is the man who has it. Find out where this connoisseur eats and drinks in NYC on this new episode of Hidden Gems.
The Kombu Celery at Bar Goto (@bargoto_nyc) has long been considered one of New York’s best and most beloved bar snacks. We stopped by the famed Lower East Side bar for a behind-the-scenes look at how Kenta Goto (@kenta_san) and his team make it. (We know the recipe is incomplete — Kenta may have written a comprehensive bartending book, but he still wants to keep this iconic dish a secret.)
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vinepair
The Kombu Celery at Bar Goto (@bargoto_nyc) has long been considered one of New York’s best and most beloved bar snacks. We stopped by the famed Lower East Side bar for a behind-the-scenes look at how Kenta Goto (@kenta_san) and his team make it. (We know the recipe is incomplete — Kenta may have written a comprehensive bartending book, but he still wants to keep this iconic dish a secret.)
We finally made it to Philly! And not a moment too soon because the Philly bar scene is one of the best kept secrets in the Northeast. Our first stop on the tour was Middle Child Clubhouse, home to probably the best breakfast sandwich in Philly (sorry, we had to say it), as well as a vibrant bar program spearheaded by Beverage Director and GM, Brandon Thrash. Brandon is offering all the best spots in Philly, so be sure to watch every minute of our new Bartender’s Guide to Philadelphia! 🍻🦅
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vinepair
We finally made it to Philly! And not a moment too soon because the Philly bar scene is one of the best kept secrets in the Northeast. Our first stop on the tour was Middle Child Clubhouse, home to probably the best breakfast sandwich in Philly (sorry, we had to say it), as well as a vibrant bar program spearheaded by Beverage Director and GM, Brandon Thrash. Brandon is offering all the best spots in Philly, so be sure to watch every minute of our new Bartender’s Guide to Philadelphia! 🍻🦅
As a new generation of Guinness drinkers grows, so, too, does the number of ways to enjoy the beer itself. We all know ‘splitting the G,’ which challenges drinkers to chug enough beer on their first go to split the “G” in their pint’s Guinness logo. There’s one Guinness variation circulating the internet: the Turbo Guinness.
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vinepair
As a new generation of Guinness drinkers grows, so, too, does the number of ways to enjoy the beer itself. We all know ‘splitting the G,’ which challenges drinkers to chug enough beer on their first go to split the “G” in their pint’s Guinness logo. There’s one Guinness variation circulating the internet: the Turbo Guinness.
The Old Fashioned is one of the world’s oldest and most beloved whiskey cocktails. It’s also one of the simplest 🥃⁠ ⁠ Despite its name, the Old Fashioned can be easily modified to meet a variety of flavor preferences, or tweaked to include a different spirit.
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vinepair
The Old Fashioned is one of the world’s oldest and most beloved whiskey cocktails. It’s also one of the simplest 🥃⁠ ⁠ Despite its name, the Old Fashioned can be easily modified to meet a variety of flavor preferences, or tweaked to include a different spirit.
Oddball (@oddball.nyc) Beverage Director Logan Rodriguez (@monsieurturtle) is sending us all over New York for the very best dosas, martinis, and dancing. Where will you be going first? (After you visit Oddball, of course.)
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vinepair
Oddball (@oddball.nyc) Beverage Director Logan Rodriguez (@monsieurturtle) is sending us all over New York for the very best dosas, martinis, and dancing. Where will you be going first? (After you visit Oddball, of course.)
Bev Director and Bartender Aaron Deary knows where to find all the best spots in Philly. Be sure to check ‘em out on this episode of Bartender’s Guide to Philadelphia.
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vinepair
Bev Director and Bartender Aaron Deary knows where to find all the best spots in Philly. Be sure to check ‘em out on this episode of Bartender’s Guide to Philadelphia.
This is no ordinary Margarita... We stepped behind the bar with Oriana’s Head Bartender (and recent VinePair Class of 2026 Best New Bartender) Miranda Midler to find out how she makes the foam garnish for the Flor de Campo. Her secret to getting perfect bubbles may surprise you. 🐠
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vinepair
This is no ordinary Margarita... We stepped behind the bar with Oriana’s Head Bartender (and recent VinePair Class of 2026 Best New Bartender) Miranda Midler to find out how she makes the foam garnish for the Flor de Campo. Her secret to getting perfect bubbles may surprise you. 🐠
Sipping a dark beer with a briny oyster might seem unusual, but the combo actually has a rich history. We stopped by Dean’s (@Deans.newyork) and Banshee (@banshee_nyc) to find out more from two of New York’s best bartenders. Fun fact: at Dean’s, the oyster options change regularly with the season, but always stay focused on East Coast oysters. When we were there, they were serving Mere Point and Peconic Gold oysters. And at Banshee, Jen Murphy receives a daily delivery of fresh oysters from her purveyor — served dressed with house made hot sauce or chive oil to amplify the flavor pairing. Huge thanks to head bartender of Dean’s, Laurel Delany, and owner of Banshee, Jen Murphy, for having us. Be sure to visit them soon, while oyster season is in full swing. 🦪
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vinepair
Sipping a dark beer with a briny oyster might seem unusual, but the combo actually has a rich history. We stopped by Dean’s (@Deans.newyork) and Banshee (@banshee_nyc) to find out more from two of New York’s best bartenders. Fun fact: at Dean’s, the oyster options change regularly with the season, but always stay focused on East Coast oysters. When we were there, they were serving Mere Point and Peconic Gold oysters. And at Banshee, Jen Murphy receives a daily delivery of fresh oysters from her purveyor — served dressed with house made hot sauce or chive oil to amplify the flavor pairing. Huge thanks to head bartender of Dean’s, Laurel Delany, and owner of Banshee, Jen Murphy, for having us. Be sure to visit them soon, while oyster season is in full swing. 🦪
For this list, we asked the people who sell, serve, write about, and brew beer for their takes — hot or otherwise — on the best breweries in the country 🍺⁠ ⁠ Some of these picks are obvious. Some are oddballs. Many are well established, while a few are new arrivals — tenderfoots that have hit their marks so perfectly in their first year of existence, they turned heads among folks who truly know great beer. The names are literally all over the map, covering 14 states and one U.S. territory, including producers working in a wide range of styles.⁠ ⁠ If there’s one through line on this list, it’s great people, on both sides of the bar. So the next time you’re at your favorite brewery, raise a glass to the folks who make the stuff — and to the local communities that love and support them.⁠ ⁠ Tap the 🔗 in our bio to read the full list and the reasoning for each choice.
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vinepair
For this list, we asked the people who sell, serve, write about, and brew beer for their takes — hot or otherwise — on the best breweries in the country 🍺⁠ ⁠ Some of these picks are obvious. Some are oddballs. Many are well established, while a few are new arrivals — tenderfoots that have hit their marks so perfectly in their first year of existence, they turned heads among folks who truly know great beer. The names are literally all over the map, covering 14 states and one U.S. territory, including producers working in a wide range of styles.⁠ ⁠ If there’s one through line on this list, it’s great people, on both sides of the bar. So the next time you’re at your favorite brewery, raise a glass to the folks who make the stuff — and to the local communities that love and support them.⁠ ⁠ Tap the 🔗 in our bio to read the full list and the reasoning for each choice.
If you’re going out in Las Vegas, start here. Adam O’Donnell (@hugs_and_high_fives) of @jiveturkeydive reveals the best spots to drink like a local.
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vinepair
If you’re going out in Las Vegas, start here. Adam O’Donnell (@hugs_and_high_fives) of @jiveturkeydive reveals the best spots to drink like a local.

VinePair (@vinepair) Instagram Stats & Analytics

VinePair (@vinepair) has 280K Instagram followers with a 2.72% engagement rate over the past 12 months. Across 319 posts, VinePair received 605K total likes and 18.3M impressions, averaging 1.90K likes per post. This page tracks VinePair's performance metrics, top content, and engagement trends — updated daily. To benchmark @vinepair against other accounts, use Socialpruf's Instagram competitor analysis tool.

VinePair (@vinepair) Instagram Analytics FAQ

How many Instagram followers does VinePair have?+
VinePair (@vinepair) has 280K Instagram followers as of October 2026.
What is VinePair's Instagram engagement rate?+
VinePair's Instagram engagement rate is 2.72% over the last 12 months, based on 319 posts.
How many likes does VinePair get on Instagram?+
VinePair received 605K total likes across 319 posts in the last 12 months, averaging 1.90K likes per post.
How many Instagram impressions does VinePair get?+
VinePair's Instagram content generated 18.3M total impressions over the last 12 months.
Can I compare VinePair with other Instagram accounts?+
Yes. Add @vinepair to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.