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followers
76.8M
impressions
2.02B
likes
83.1M
comments
483K
posts
707
engagement
4.19%
emv
$61.8M
Average per post
2.86M
Key Metrics
Impressions
monthly
Distributions
Content
45.6M
3.36M
9.43K
11mo ago
victoriassecret
@madisonbeer. Nailed it.
35.5M
1.49M
19.3K
10mo ago
victoriassecret
Pretty sure the wink was directed only at you. 😉 💕
34.9M
1.45M
16.7K
11mo ago
victoriassecret
Warning: @candiceswanepoel incoming. We suggest you find something to hold onto.
33.2M
1.84M
18.6K
11mo ago
victoriassecret
Raise your hand if you’re still recovering from @jastookes opening.
31.7M
1.27M
2.05K
6d ago
victoriassecret
One of our favorites in one of our favorite VS vintage pieces. Congratulations, @realbarbarapalvin.
Photographer: @thomkerr
Styling: @marc_eram
Hair: @owengould
Makeup: @tamielsombati
30.3M
1.55M
12.7K
11mo ago
victoriassecret
Brace yourself—@adrianalima just shut it down.
30.1M
1.82M
10.5K
11mo ago
victoriassecret
Ring the alarm.
28.5M
1.82M
2.53K
10mo ago
victoriassecret
All of us if Adriana Lima walked in 🙋♀️🫠
27.4M
1.75M
5.51K
10mo ago
victoriassecret
We’re not crying, you’re crying. 🪽 ✨ 💖
20.9M
1.73M
6.57K
10mo ago
victoriassecret
This is what fierce looks like.
20.6M
1.23M
3.82K
11mo ago
victoriassecret
Bombshell look, bombshell woman. All eyes on @gigihadid.
18.9M
650K
2.38K
11mo ago
victoriassecret
Lights, Camera, Angels…tomorrow is the big day. Livestream the show on October 15 at 7PM ET on Prime Video and Amazon Live or our YouTube, TikTok, or Instagram. Busy then? Watch it after (and as many times as you’d like) on our YouTube.
18.4M
1.01M
14.4K
11mo ago
victoriassecret
Is it hot in here or is it just @karolg? 🥵
18.3M
690K
4.99K
11mo ago
victoriassecret
The mother of signature poses...what would yours be? FYI: We really are just getting started.
18.1M
877K
6.30K
11mo ago
victoriassecret
The energy builds and never drops.
17.9M
611K
1.60K
10mo ago
victoriassecret
Sometimes what happens off the runway is one of the best parts of the show.
16.1M
959K
3.91K
11mo ago
victoriassecret
Rewatching this on loop? Obviously, it’s @realbarbarapalvin.
15.4M
472K
2.31K
11mo ago
victoriassecret
Just casually strolling down fashion memory lane…no big deal. Now, show us how you strut and tag us. Livestream the show on October 15 at 7PM ET on Prime Video and Amazon Live or our YouTube, TikTok, or Instagram.
15.2M
525K
3.14K
10mo ago
victoriassecret
If @karolg’s wings still have you swooning, wait until you see how they were made.
15.1M
662K
1.67K
11mo ago
victoriassecret
When the robes arrive, you know it’s almost showtime. Livestream the show on October 15 at 7PM ET on Prime Video and Amazon Live or our YouTube, TikTok, or Instagram.
Victoria's Secret (@victoriassecret) Instagram Stats & Analytics
Victoria's Secret (@victoriassecret) has 76.8M Instagram followers with a 4.19% engagement rate over the past 12 months. Across 707 posts, Victoria's Secret received 83.1M total likes and 1.38B impressions, averaging 118K likes per post. This page tracks Victoria's Secret's performance metrics, top content, and engagement trends — updated daily.
Victoria's Secret (@victoriassecret) Instagram Analytics FAQ
How many Instagram followers does Victoria's Secret have?+
Victoria's Secret (@victoriassecret) has 76.8M Instagram followers as of September 2026.
What is Victoria's Secret's Instagram engagement rate?+
Victoria's Secret's Instagram engagement rate is 4.19% over the last 12 months, based on 707 posts.
How many likes does Victoria's Secret get on Instagram?+
Victoria's Secret received 83.1M total likes across 707 posts in the last 12 months, averaging 118K likes per post.
How many Instagram impressions does Victoria's Secret get?+
Victoria's Secret's Instagram content generated 1.38B total impressions over the last 12 months.