NewGet @victoriassecret's full report
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followers
79.6M
impressions
2.83B
likes
125M
comments
811K
posts
770
engagement
4.63%
emv
$88.9M
Average per post
3.67M

Key Metrics

Distributions

Top Content

Find you someone who cheers you on like Dylan roots for @realbarbarapalvin.
99.7M
7.32M
28.3K
3w ago
victoriassecret
Find you someone who cheers you on like Dylan roots for @realbarbarapalvin.
A cultural force all her own. @kyliejenner transcends fashion, entertainment, and culture, bringing the unexpected to the Victoria’s Secret Fashion Show runway. 

Designed in partnership with Victoria’s Secret and created by @jacobandco.
80.7M
4.04M
44.1K
3w ago
victoriassecret
A cultural force all her own. @kyliejenner transcends fashion, entertainment, and culture, bringing the unexpected to the Victoria’s Secret Fashion Show runway. Designed in partnership with Victoria’s Secret and created by @jacobandco.
It's her 21st walk down the VS runway, and we still get chills EVERY. SINGLE TIME. @adrianalima, you will always be an Angel 🪽
67.8M
4.89M
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3w ago
victoriassecret
It's her 21st walk down the VS runway, and we still get chills EVERY. SINGLE TIME. @adrianalima, you will always be an Angel 🪽
Motherhood looks good on you, @realbarbarapalvin. So does the runway—see you in LA.
52.4M
3.42M
10.2K
3w ago
victoriassecret
Motherhood looks good on you, @realbarbarapalvin. So does the runway—see you in LA.
One of our favorites in one of our favorite VS vintage pieces. Congratulations, @realbarbarapalvin.

Photographer: @thomkerr 
Styling: @marc_eram 
Hair: @owengould 
Makeup: @tamielsombati
37.4M
1.50M
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2mo ago
victoriassecret
One of our favorites in one of our favorite VS vintage pieces. Congratulations, @realbarbarapalvin. Photographer: @thomkerr Styling: @marc_eram Hair: @owengould Makeup: @tamielsombati
Like, our voices still hurt from screaming. @kyliejenner, you in the Fantasy Bra was more than we could have asked for.
36.1M
1.59M
10.9K
3w ago
victoriassecret
Like, our voices still hurt from screaming. @kyliejenner, you in the Fantasy Bra was more than we could have asked for.
@bellahadid opening the Victoria’s Secret Fashion Show is a moment we will never forget.
35.9M
2.37M
11.5K
3w ago
victoriassecret
@bellahadid opening the Victoria’s Secret Fashion Show is a moment we will never forget.
Two of the hottest moms mommies mamacitas 🔥😮‍💨 @realbarbarapalvin @gigihadid
34.9M
2.33M
4.25K
3w ago
victoriassecret
Two of the hottest moms mommies mamacitas 🔥😮‍💨 @realbarbarapalvin @gigihadid
The show before the show 💄💅

📷: @kevintachman
31.2M
1.25M
885
3w ago
victoriassecret
The show before the show 💄💅 📷: @kevintachman
A combined 41 years of these Angels on the runway? An absolute piece of cake. 🎂 Congrats @adrianalima @alessandraambrosio
30.1M
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3w ago
victoriassecret
A combined 41 years of these Angels on the runway? An absolute piece of cake. 🎂 Congrats @adrianalima @alessandraambrosio
One word: Iconic.
28.7M
1.87M
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3w ago
victoriassecret
One word: Iconic.
Proud mama doesn’t even begin to describe it🥹 @kyliejenner @krisjenner
28.2M
1.18M
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3w ago
victoriassecret
Proud mama doesn’t even begin to describe it🥹 @kyliejenner @krisjenner
A love letter to spring, Angel style.

📷: @hunterabrams
27.8M
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2w ago
victoriassecret
A love letter to spring, Angel style. 📷: @hunterabrams
@tatemcrae, respectfully, HOW are we supposed to move on from that?
27.4M
1.10M
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3w ago
victoriassecret
@tatemcrae, respectfully, HOW are we supposed to move on from that?
We're so lucky to be in the same timeline as @ashleygraham walking down the VS runway 😍
27.0M
1.18M
15.8K
3w ago
victoriassecret
We're so lucky to be in the same timeline as @ashleygraham walking down the VS runway 😍
@adrianalima backstage is the vibe we aspire to.
25.9M
1.10M
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3w ago
victoriassecret
@adrianalima backstage is the vibe we aspire to.
These women really did give EVERYTHING (and we loved every second of it).
24.5M
1.55M
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3w ago
victoriassecret
These women really did give EVERYTHING (and we loved every second of it).
Our jaws are still on the floor. @kyliejenner made history tonight when she walked down the runway in the Fantasy Bra. Designed in partnership with Victoria’s Secret and created by @jacobandco.
24.4M
977K
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3w ago
victoriassecret
Our jaws are still on the floor. @kyliejenner made history tonight when she walked down the runway in the Fantasy Bra. Designed in partnership with Victoria’s Secret and created by @jacobandco.
The strength, the power, the grace. @anokyai, you nailed it.
24.2M
1.27M
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3w ago
victoriassecret
The strength, the power, the grace. @anokyai, you nailed it.
We'd like to formally thank @yasminwijnaldum for being exactly who she is.
23.3M
1.57M
5.15K
2w ago
victoriassecret
We'd like to formally thank @yasminwijnaldum for being exactly who she is.

Victoria's Secret (@victoriassecret) Instagram Stats & Analytics

Victoria's Secret (@victoriassecret) has 79.6M Instagram followers with a 4.63% engagement rate over the past 12 months. Across 770 posts, Victoria's Secret received 125M total likes and 2.83B impressions, averaging 162K likes per post. This page tracks Victoria's Secret's performance metrics, top content, and engagement trends — updated daily. To benchmark @victoriassecret against other accounts, use Socialpruf's Instagram competitor analysis tool.

Victoria's Secret (@victoriassecret) Instagram Analytics FAQ

How many Instagram followers does Victoria's Secret have?+
Victoria's Secret (@victoriassecret) has 79.6M Instagram followers as of November 2026.
What is Victoria's Secret's Instagram engagement rate?+
Victoria's Secret's Instagram engagement rate is 4.63% over the last 12 months, based on 770 posts.
How many likes does Victoria's Secret get on Instagram?+
Victoria's Secret received 125M total likes across 770 posts in the last 12 months, averaging 162K likes per post.
How many Instagram impressions does Victoria's Secret get?+
Victoria's Secret's Instagram content generated 2.83B total impressions over the last 12 months.
Can I compare Victoria's Secret with other Instagram accounts?+
Yes. Add @victoriassecret to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.