instagram analytics
Last Year02/21/25 - 02/21/26
Comparable Performance:
followers
1.04M
impressions
56M
likes
2.7M
comments
28.6K
posts
646
engagement
5.49%
emv
$1.83M
Avg. per post
90.4K

Key Metrics

Distributions

Top Content

this is your captain speaking: your new favorite @sabrinacarpenter performance just landed at the #GRAMMYs 🛬
3.9M
233K
650
2w ago
universalmusicgroup
this is your captain speaking: your new favorite @sabrinacarpenter performance just landed at the #GRAMMYs 🛬
the realest reaction to a #GRAMMY win we’ve ever seen. 🥹 Congratulations @lolayounggg on your FIRST #GRAMMYs win for Best Pop Solo Performance with “Messy”!
2.6M
163K
852
2w ago
universalmusicgroup
the realest reaction to a #GRAMMY win we’ve ever seen. 🥹 Congratulations @lolayounggg on your FIRST #GRAMMYs win for Best Pop Solo Performance with “Messy”!
They’re your favourite BOYBAND ❤️‍🔥 5 Seconds of Summer have landed their fourth Number 1 album with EVERYONE’S A STAR! ⭐️ And we think this may be one of the most iconic Number 1 award pics we’ve ever seen?! 🗽 Congratulations boys! @5sos Check out our full Official Albums Chart rundown via the link in our bio 🔗 #5secondsofsummer #5sos #everyonesastar
2.12M
84.9K
235
3mo ago
universalmusicgroup
They’re your favourite BOYBAND ❤️‍🔥 5 Seconds of Summer have landed their fourth Number 1 album with EVERYONE’S A STAR! ⭐️ And we think this may be one of the most iconic Number 1 award pics we’ve ever seen?! 🗽 Congratulations boys! @5sos Check out our full Official Albums Chart rundown via the link in our bio 🔗 #5secondsofsummer #5sos #everyonesastar
𝐒𝐏𝐄𝐄𝐃 𝐃𝐄𝐌𝐎𝐍. @lilbieber
1.75M
74.8K
681
5mo ago
universalmusicgroup
𝐒𝐏𝐄𝐄𝐃 𝐃𝐄𝐌𝐎𝐍. @lilbieber
Gang’s all here! Sir Lucian Grainge’s #GRAMMY Artist Showcase starts now. #MusicIsUniversal #ConanGray #RoleModel #KATSEYE
1.31M
18.5K
613
2w ago
universalmusicgroup
Gang’s all here! Sir Lucian Grainge’s #GRAMMY Artist Showcase starts now. #MusicIsUniversal #ConanGray #RoleModel #KATSEYE
𝑫𝑶 𝑻𝑯𝑬 𝑫𝑬𝑨𝑫 𝑫𝑨𝑵𝑪𝑬! 💀 ⚰️🖤💜
1.18M
147K
320
5mo ago
universalmusicgroup
𝑫𝑶 𝑻𝑯𝑬 𝑫𝑬𝑨𝑫 𝑫𝑨𝑵𝑪𝑬! 💀 ⚰️🖤💜
✨ 𝐒𝐓𝐀𝐑𝐃𝐔𝐒𝐓 ✨ The debut EP from @freyaskye has arrived. 💙💫
1.05M
42.1K
47
2w ago
universalmusicgroup
✨ 𝐒𝐓𝐀𝐑𝐃𝐔𝐒𝐓 ✨ The debut EP from @freyaskye has arrived. 💙💫
there’s nobody’s son, not anyone left for @sabrinacarpenter to believe in 🎶 #SaturdayNightLive
1.03M
56.1K
287
4mo ago
universalmusicgroup
there’s nobody’s son, not anyone left for @sabrinacarpenter to believe in 🎶 #SaturdayNightLive
We kinda like calling @oliviadeano’s @spotify Live Room performance wonderful 🩷
960K
60K
243
5mo ago
universalmusicgroup
We kinda like calling @oliviadeano’s @spotify Live Room performance wonderful 🩷
this was the saturday night (live) we needed with @oliviadeano. 💛
901K
34.8K
265
3mo ago
universalmusicgroup
this was the saturday night (live) we needed with @oliviadeano. 💛
Who needs a man when we have @oliviadeano? We’ll be thinking about this intimate serenade from our UMG UK showcase for the foreseeable future. 💐💕 🎥: @1824
886K
57.3K
494
4mo ago
universalmusicgroup
Who needs a man when we have @oliviadeano? We’ll be thinking about this intimate serenade from our UMG UK showcase for the foreseeable future. 💐💕 🎥: @1824
can @sabrinacarpenter be the man you need? 🎶 @oliviadeano #AustinCityLimits
842K
43.9K
60
4mo ago
universalmusicgroup
can @sabrinacarpenter be the man you need? 🎶 @oliviadeano #AustinCityLimits
𝘞𝘪𝘤𝘬𝘦𝘥: 𝘖𝘯𝘦 𝘞𝘰𝘯𝘥𝘦𝘳𝘧𝘶𝘭 𝘕𝘪𝘨𝘩𝘵 w/ @arianagrande & @cynthiaerivo 🩷🪄💚🫧 cc: @nbc x @peacock
839K
44.4K
172
3mo ago
universalmusicgroup
𝘞𝘪𝘤𝘬𝘦𝘥: 𝘖𝘯𝘦 𝘞𝘰𝘯𝘥𝘦𝘳𝘧𝘶𝘭 𝘕𝘪𝘨𝘩𝘵 w/ @arianagrande & @cynthiaerivo 🩷🪄💚🫧 cc: @nbc x @peacock
👀👀👀
797K
31.9K
299
9mo ago
universalmusicgroup
👀👀👀
HUNTR/X performed their hit song, “Golden,” shortly after finding out it went platinum on @fallontonight. CONGRATS #HUNTRX #KPopDemonHunters! 💜
795K
45.9K
370
4mo ago
universalmusicgroup
HUNTR/X performed their hit song, “Golden,” shortly after finding out it went platinum on @fallontonight. CONGRATS #HUNTRX #KPopDemonHunters! 💜
This * moment * 🥹 Congratulations on your first-ever #GRAMMY Award, @yungblud! Tonight, he’s bringing home Best Rock Performance for “Changes (Live from Villa Park)” feat. Nuno Bettencourt and Frank Bello.
749K
39.3K
306
2w ago
universalmusicgroup
This * moment * 🥹 Congratulations on your first-ever #GRAMMY Award, @yungblud! Tonight, he’s bringing home Best Rock Performance for “Changes (Live from Villa Park)” feat. Nuno Bettencourt and Frank Bello.
An impromptu “Stick Season” session in Nashville. 🎶 cc: @noahkahanmusic x @teddysphotos
746K
44.4K
248
10mo ago
universalmusicgroup
An impromptu “Stick Season” session in Nashville. 🎶 cc: @noahkahanmusic x @teddysphotos
What an amazing moment! @dermotkennedy joins Noel & Mike Hogan and the RTE Orchestra on stage at Electric Picnic ⚡️🎤🥹
740K
hidden
271
5mo ago
universalmusicgroup
What an amazing moment! @dermotkennedy joins Noel & Mike Hogan and the RTE Orchestra on stage at Electric Picnic ⚡️🎤🥹
POV: @oliviadeano is healing you in realtime at Glastonbury.
678K
34.2K
90
7mo ago
universalmusicgroup
POV: @oliviadeano is healing you in realtime at Glastonbury.
The singing voices of HUNTR/X from #KpopDemonHunters got everyone up, up, up out of their seats at the UMG Artist Showcase and tomorrow they’re headed to the #GRAMMYs! ✨
619K
39.1K
220
2w ago
universalmusicgroup
The singing voices of HUNTR/X from #KpopDemonHunters got everyone up, up, up out of their seats at the UMG Artist Showcase and tomorrow they’re headed to the #GRAMMYs! ✨

Universal Music Group (@universalmusicgroup) Instagram Stats & Analytics

Universal Music Group (@universalmusicgroup) has 1.04M Instagram followers with a 5.49% engagement rate over the past 12 months. Across 646 posts, Universal Music Group received 2.70M total likes and 37.5M impressions, averaging 4.36K likes per post. This page tracks Universal Music Group's performance metrics, top content, and engagement trends — updated daily.

Universal Music Group (@universalmusicgroup) Instagram Analytics FAQ

How many Instagram followers does Universal Music Group have?+
Universal Music Group (@universalmusicgroup) has 1.04M Instagram followers as of February 2026.
What is Universal Music Group's Instagram engagement rate?+
Universal Music Group's Instagram engagement rate is 5.49% over the last 12 months, based on 646 posts.
How many likes does Universal Music Group get on Instagram?+
Universal Music Group received 2.70M total likes across 646 posts in the last year, averaging 4.36K likes per post.
How many Instagram impressions does Universal Music Group get?+
Universal Music Group's Instagram content generated 37.5M total impressions over the last 12 months.