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followers
1.04M
impressions
64.6M
likes
3.04M
comments
30.8K
posts
643
engagement
5.35%
emv
$2.09M
Average per post
100K
Key Metrics
Impressions
monthly
Distributions
Content
4.21M
258K
669
5mo ago
universalmusicgroup
this is your captain speaking: your new favorite @sabrinacarpenter performance just landed at the #GRAMMYs 🛬
3.85M
56.3K
219
3w ago
universalmusicgroup
A Number 1 message from Liv 🥹🩷
you seem pretty sad for a girl so in love secures @oliviarodrigo a third Official UK Number 1 album AND the biggest opening week of her career 💪
Good for you Olivia! 🫶
2.63M
164K
850
5mo ago
universalmusicgroup
the realest reaction to a #GRAMMY win we’ve ever seen. 🥹 Congratulations @lolayounggg on your FIRST #GRAMMYs win for Best Pop Solo Performance with “Messy”!
2.13M
85.1K
233
7mo ago
universalmusicgroup
They’re your favourite BOYBAND ❤️🔥 5 Seconds of Summer have landed their fourth Number 1 album with EVERYONE’S A STAR! ⭐️
And we think this may be one of the most iconic Number 1 award pics we’ve ever seen?! 🗽
Congratulations boys! @5sos
Check out our full Official Albums Chart rundown via the link in our bio 🔗
#5secondsofsummer #5sos #everyonesastar
1.77M
75.2K
665
9mo ago
universalmusicgroup
𝐒𝐏𝐄𝐄𝐃 𝐃𝐄𝐌𝐎𝐍. @lilbieber
1.73M
46.5K
167
3mo ago
universalmusicgroup
a headline moment at Coachella. 💃@sabrinacarpenter delivers.
1.31M
18.5K
610
5mo ago
universalmusicgroup
Gang’s all here! Sir Lucian Grainge’s #GRAMMY Artist Showcase starts now.
#MusicIsUniversal #ConanGray #RoleModel #KATSEYE
1.21M
48.2K
333
1mo ago
universalmusicgroup
✨Long live all the magic she makes✨
Celebrate @taylorswift becoming the youngest female songwriter ever inducted into the Songwriters Hall of Fame (@songwritershof) today, Thursday, June 11 at UMusic Shop NY.
Shop Taylor’s music and official merchandise inspired by the lyrics that have defined generations. (Limited quantities available, while supplies last!)
📍2 Penn Plaza
June 11, 10AM - 8PM
1.18M
146K
316
10mo ago
universalmusicgroup
𝑫𝑶 𝑻𝑯𝑬 𝑫𝑬𝑨𝑫 𝑫𝑨𝑵𝑪𝑬! 💀 ⚰️🖤💜
1.11M
44.3K
52
5mo ago
universalmusicgroup
✨ 𝐒𝐓𝐀𝐑𝐃𝐔𝐒𝐓 ✨ The debut EP from @freyaskye has arrived. 💙💫
1.03M
55.9K
286
8mo ago
universalmusicgroup
there’s nobody’s son, not anyone left for @sabrinacarpenter to believe in 🎶 #SaturdayNightLive
966K
60.3K
241
10mo ago
universalmusicgroup
We kinda like calling @oliviadeano’s @spotify Live Room performance wonderful 🩷
911K
35.3K
264
7mo ago
universalmusicgroup
this was the saturday night (live) we needed with @oliviadeano. 💛
896K
57.6K
499
8mo ago
universalmusicgroup
Who needs a man when we have @oliviadeano? We’ll be thinking about this intimate serenade from our UMG UK showcase for the foreseeable future. 💐💕
🎥: @1824
865K
83.8K
416
3mo ago
universalmusicgroup
Proof a hit is forever ✨
850K
44.4K
62
9mo ago
universalmusicgroup
can @sabrinacarpenter be the man you need? 🎶 @oliviadeano #AustinCityLimits
841K
44.2K
172
8mo ago
universalmusicgroup
𝘞𝘪𝘤𝘬𝘦𝘥: 𝘖𝘯𝘦 𝘞𝘰𝘯𝘥𝘦𝘳𝘧𝘶𝘭 𝘕𝘪𝘨𝘩𝘵 w/ @arianagrande & @cynthiaerivo 🩷🪄💚🫧
cc: @nbc x @peacock
810K
46.6K
376
9mo ago
universalmusicgroup
HUNTR/X performed their hit song, “Golden,” shortly after finding out it went platinum on @fallontonight.
CONGRATS #HUNTRX #KPopDemonHunters! 💜
792K
42.2K
325
5mo ago
universalmusicgroup
This * moment * 🥹 Congratulations on your first-ever #GRAMMY Award, @yungblud! Tonight, he’s bringing home Best Rock Performance for “Changes (Live from Villa Park)” feat. Nuno Bettencourt and Frank Bello.
749K
hidden
316
2mo ago
universalmusicgroup
@billieeilish’s dreams came true at BieberChella Weekend 2 ✨💭
Universal Music Group (@universalmusicgroup) Instagram Stats & Analytics
Universal Music Group (@universalmusicgroup) has 1.04M Instagram followers with a 5.35% engagement rate over the past 12 months. Across 643 posts, Universal Music Group received 3.04M total likes and 45.7M impressions, averaging 4.73K likes per post. This page tracks Universal Music Group's performance metrics, top content, and engagement trends — updated daily.
Universal Music Group (@universalmusicgroup) Instagram Analytics FAQ
How many Instagram followers does Universal Music Group have?+
Universal Music Group (@universalmusicgroup) has 1.04M Instagram followers as of July 2026.
What is Universal Music Group's Instagram engagement rate?+
Universal Music Group's Instagram engagement rate is 5.35% over the last 12 months, based on 643 posts.
How many likes does Universal Music Group get on Instagram?+
Universal Music Group received 3.04M total likes across 643 posts in the last 12 months, averaging 4.73K likes per post.
How many Instagram impressions does Universal Music Group get?+
Universal Music Group's Instagram content generated 45.7M total impressions over the last 12 months.