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followers
161K
impressions
4.55M
likes
30.5K
comments
2.31K
posts
109
engagement
3.40%
emv
$102K
Average per post
41.8K

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you guys ask me about retinol ALOT & i’m so excited to partner with @Olay on this one #OlayPartner🫶 comment your #1 skincare goal below, and go grab it at your favorite retailer or online!
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3mo ago
thetiarawillis
you guys ask me about retinol ALOT & i’m so excited to partner with @Olay on this one #OlayPartner🫶 comment your #1 skincare goal below, and go grab it at your favorite retailer or online!
i do want to go back to tweak the color a little bit but i still look good 😌 ty @beautyroomny
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thetiarawillis
i do want to go back to tweak the color a little bit but i still look good 😌 ty @beautyroomny
the impact of @fentybeauty in the makeup industry needs to be studied and put in textbooks!
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thetiarawillis
the impact of @fentybeauty in the makeup industry needs to be studied and put in textbooks!
ELF is a multi billion dollar brand that launched a hair gel to capitalize off of white women using the actual makeup primer as a hair gel. That is why the marketing lacks diversity. They were never thinking about styling gel or edge control for curly & kinky hair. We were never the target audience and that’s OKAY!
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thetiarawillis
ELF is a multi billion dollar brand that launched a hair gel to capitalize off of white women using the actual makeup primer as a hair gel. That is why the marketing lacks diversity. They were never thinking about styling gel or edge control for curly & kinky hair. We were never the target audience and that’s OKAY!
your esthetician friend has been telling you this for years! stop using witch hazel and switch to something that actually supports your skin barrier. 

@eadem.co (http://eadem.co/) Cashmere Peel gently exfoliates while hydrating with rice water and colloidal oatmeal. 

& their Le Chouchou lip balm in Butter Mochi is the cherry ontop 🍒 

both at @sephora #eadempartner
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4mo ago
thetiarawillis
your esthetician friend has been telling you this for years! stop using witch hazel and switch to something that actually supports your skin barrier. @eadem.co (http://eadem.co/) Cashmere Peel gently exfoliates while hydrating with rice water and colloidal oatmeal. & their Le Chouchou lip balm in Butter Mochi is the cherry ontop 🍒 both at @sephora #eadempartner
came to celebrate the new @kiehls CollaShot Plumping Serum & left with an insight into my future… 🫣
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3mo ago
thetiarawillis
came to celebrate the new @kiehls CollaShot Plumping Serum & left with an insight into my future… 🫣
tendernism but for only $40 🙂‍↕️ i always get my dominican wash & set at Yudi’s in New Rochelle
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thetiarawillis
tendernism but for only $40 🙂‍↕️ i always get my dominican wash & set at Yudi’s in New Rochelle
we gonna have to start taking the bus because getting your hair done is cheaper than a tank of gas! before my appointment i prepped my hair using @redken all soft shampoo & hair mask. i think it really helped with the shine ✨
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thetiarawillis
we gonna have to start taking the bus because getting your hair done is cheaper than a tank of gas! before my appointment i prepped my hair using @redken all soft shampoo & hair mask. i think it really helped with the shine ✨
guess what year it is 👀 — comment below MAKEUP to receive a DM with the link to all of the products! 💕 

#makeuphaul #makeuptutorial #blackgirlmakeup #makeupforwoc 

https://liketk.it/5KxsU
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10mo ago
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guess what year it is 👀 — comment below MAKEUP to receive a DM with the link to all of the products! 💕 #makeuphaul #makeuptutorial #blackgirlmakeup #makeupforwoc https://liketk.it/5KxsU
this is my second color analysis ever & she is confirmed to be a dark autumn! what season do you think you’re in? also tysm @lauramercier for offering this at the launch event for the NEW mint translucent powder 💕
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thetiarawillis
this is my second color analysis ever & she is confirmed to be a dark autumn! what season do you think you’re in? also tysm @lauramercier for offering this at the launch event for the NEW mint translucent powder 💕
my therapist says i’m actually at least 10 years older but we can talk black girls being overly mature another day

makeup;
@sheglam_official Good Grip Hydrating Primer
@makebeautyofficial INFINITE BROW Nano Pencil
@iliabeauty Skin Blur Serum Concealer
@colourpopcosmetics Pink Dreams Eyeshadow Palette
@makeupforever HD SKIN FACE ESSENTIALS PALETTE
@armanibeauty LUMINOUS SILK CHEEK TINT BLUSH
@maccosmetics LUSTREGLASS SHEER-SHINE LIPSTICK
@buxomcosmetics FULL-ON™ PLUMPING LIP POLISH GLOSS
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2mo ago
thetiarawillis
my therapist says i’m actually at least 10 years older but we can talk black girls being overly mature another day makeup; @sheglam_official Good Grip Hydrating Primer @makebeautyofficial INFINITE BROW Nano Pencil @iliabeauty Skin Blur Serum Concealer @colourpopcosmetics Pink Dreams Eyeshadow Palette @makeupforever HD SKIN FACE ESSENTIALS PALETTE @armanibeauty LUMINOUS SILK CHEEK TINT BLUSH @maccosmetics LUSTREGLASS SHEER-SHINE LIPSTICK @buxomcosmetics FULL-ON™ PLUMPING LIP POLISH GLOSS
what were your staple products during the 2016 makeup era? comment SHOP below to receive a DM for a link to all of the products i used 💕

https://liketk.it/5KpUz
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10mo ago
thetiarawillis
what were your staple products during the 2016 makeup era? comment SHOP below to receive a DM for a link to all of the products i used 💕 https://liketk.it/5KpUz
estheticians don’t have perfect skin & can be humble enough to accept medical treatment??? woah!

spf the day is @firstaidbeauty Hydrating Sunscreen Milk with Colloidal Oatmeal BROAD SPECTRUM 45 ⭐️☀️
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thetiarawillis
estheticians don’t have perfect skin & can be humble enough to accept medical treatment??? woah! spf the day is @firstaidbeauty Hydrating Sunscreen Milk with Colloidal Oatmeal BROAD SPECTRUM 45 ⭐️☀️
i can’t believe wigs for your EYES exist 😭 would you try them?
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10mo ago
thetiarawillis
i can’t believe wigs for your EYES exist 😭 would you try them?
high-paying brand deals don’t start when you hit record! they start with planning.

for episode 2 of 10 Years Uploaded📸, i’m breaking down:

• how I use AI tools like @meta.ai & @microsoftcopilot to build a written concept
• how I plan setting, wardrobe, tone, and audience goals before filming
• how I set up my tech from @amazonprime and prep for a real skincare sponsorship

featured for beauty prep:
@theordinary salicylic acid masque
@tula H2Oasis instant mask
@sharkbeauty flex style
@dieuxskin auracle eye serum & forever eye mask

if this was helpful, follow for the rest of the series and comment what part of the creator process you want next 🤍

make sure to save this video if you’re serious!

#10YearsUploaded #CreatorEconomy #ContentStrategy #CreatorLife
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thetiarawillis
high-paying brand deals don’t start when you hit record! they start with planning. for episode 2 of 10 Years Uploaded📸, i’m breaking down: • how I use AI tools like @meta.ai & @microsoftcopilot to build a written concept • how I plan setting, wardrobe, tone, and audience goals before filming • how I set up my tech from @amazonprime and prep for a real skincare sponsorship featured for beauty prep: @theordinary salicylic acid masque @tula H2Oasis instant mask @sharkbeauty flex style @dieuxskin auracle eye serum & forever eye mask if this was helpful, follow for the rest of the series and comment what part of the creator process you want next 🤍 make sure to save this video if you’re serious! #10YearsUploaded #CreatorEconomy #ContentStrategy #CreatorLife
i really don’t pop it enough
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thetiarawillis
i really don’t pop it enough
comment LINK and i’ll send you the list of everything i use 💕 https://liketk.it/5LWob

you don’t need the *perfect* setup to make good content, you just need a setup that works consistently!

i film most of my content on my phone, with good lighting, and mix in tools like @raybanmeta & affordable tech from @amazon to just capture ideas as they happen

if you’ve been putting off creating because you think you need better gear, this is your sign to start using & optimizing with what you have already

save this if you’re building your setup piece by piece!
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thetiarawillis
comment LINK and i’ll send you the list of everything i use 💕 https://liketk.it/5LWob you don’t need the *perfect* setup to make good content, you just need a setup that works consistently! i film most of my content on my phone, with good lighting, and mix in tools like @raybanmeta & affordable tech from @amazon to just capture ideas as they happen if you’ve been putting off creating because you think you need better gear, this is your sign to start using & optimizing with what you have already save this if you’re building your setup piece by piece!
hiii instagram it’s been a while! let’s do something fun 💕

@rarebeauty @bareminerals
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11mo ago
thetiarawillis
hiii instagram it’s been a while! let’s do something fun 💕 @rarebeauty @bareminerals
i’ve been in remission for MONTHS and was a couple of weeks away from finishing my taper but my labs showed that my minimal change disease had a relapse so BOOOOO 🍅🍅🍅 

i was really hoping that this part of my life was going to be over & i can start 2026 fresh but that’s not gonna be the case so that makes me sad. trying to film content when this is my life BTS is very weird & dystopian
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i’ve been in remission for MONTHS and was a couple of weeks away from finishing my taper but my labs showed that my minimal change disease had a relapse so BOOOOO 🍅🍅🍅 i was really hoping that this part of my life was going to be over & i can start 2026 fresh but that’s not gonna be the case so that makes me sad. trying to film content when this is my life BTS is very weird & dystopian
another week of monday intentions ⋆。˚☀︎。 my goal is working on my youtube channel so being intentional early is going to be my motivation & give me a clear head!

#blackgirltiktok #blackyoutuber
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thetiarawillis
another week of monday intentions ⋆。˚☀︎。 my goal is working on my youtube channel so being intentional early is going to be my motivation & give me a clear head! #blackgirltiktok #blackyoutuber

Tiara Willis (@thetiarawillis) Instagram Stats & Analytics

Tiara Willis (@thetiarawillis) has 161K Instagram followers with a 3.40% engagement rate over the past 12 months. Across 109 posts, Tiara Willis received 30.5K total likes and 4.55M impressions, averaging 280 likes per post. This page tracks Tiara Willis's performance metrics, top content, and engagement trends — updated daily. To benchmark @thetiarawillis against other accounts, use Socialpruf's Instagram competitor analysis tool.

Tiara Willis (@thetiarawillis) Instagram Analytics FAQ

How many Instagram followers does Tiara Willis have?+
Tiara Willis (@thetiarawillis) has 161K Instagram followers as of November 2026.
What is Tiara Willis's Instagram engagement rate?+
Tiara Willis's Instagram engagement rate is 3.40% over the last 12 months, based on 109 posts.
How many likes does Tiara Willis get on Instagram?+
Tiara Willis received 30.5K total likes across 109 posts in the last 12 months, averaging 280 likes per post.
How many Instagram impressions does Tiara Willis get?+
Tiara Willis's Instagram content generated 4.55M total impressions over the last 12 months.
Can I compare Tiara Willis with other Instagram accounts?+
Yes. Add @thetiarawillis to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.