NewGet @thepwhlofficial's full report
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followers
476K
impressions
438M
likes
18.0M
comments
154K
posts
2.40K
engagement
4.42%
emv
$13.4M
Average per post
183K

Key Metrics

Distributions

Top Content

Megan Keller’s goal SEALED THE DEAL for the gold! 🤩
15.7M
847K
7.59K
7mo ago
thepwhlofficial
Megan Keller’s goal SEALED THE DEAL for the gold! 🤩
We changed it up today and had girls sign my jersey 🥲 In doing so they all took the pledge to stay in sport 💙 Through this initiative, @theroyalekittens is supporting the PWHL Mentorship Program and helping reverse the trend of 1 in 3 girls dropping out of sport early. Sign a jersey at HerSignatureMoment.ca — every signature supports the program and Royale is donating $25 for each of the first 1,000 signatures. @theroyalekittens #HerSignatureMoment #ad
12.1M
1.47K
19
6mo ago
thepwhlofficial
We changed it up today and had girls sign my jersey 🥲 In doing so they all took the pledge to stay in sport 💙 Through this initiative, @theroyalekittens is supporting the PWHL Mentorship Program and helping reverse the trend of 1 in 3 girls dropping out of sport early. Sign a jersey at HerSignatureMoment.ca — every signature supports the program and Royale is donating $25 for each of the first 1,000 signatures. @theroyalekittens #HerSignatureMoment #ad
Haley Winn is 22 years old, a defender for the Boston Fleet in the Professional Women’s Hockey League, and skating for the U.S. Women’s National Team at the Winter Olympics. And while she’s holding it down on the ice, her hype squad is winning over the internet. Her brothers have gone viral for cheering her on in the most unapologetic, over-the-top, proud-big-brother way possible, and we love to see it.
9.35M
374K
1.20K
7mo ago
thepwhlofficial
Haley Winn is 22 years old, a defender for the Boston Fleet in the Professional Women’s Hockey League, and skating for the U.S. Women’s National Team at the Winter Olympics. And while she’s holding it down on the ice, her hype squad is winning over the internet. Her brothers have gone viral for cheering her on in the most unapologetic, over-the-top, proud-big-brother way possible, and we love to see it.
A HISTORIC gold for Team USA women’s hockey at #MilanoCortina2026 🥇🇺🇸 With gold on the line and just two minutes left, 22-year-old Laila Edwards ripped a shot toward the net and 36-year-old captain Hilary Knight redirected it in, sending the arena into a roar and forcing the game into overtime. Team USA went on to defeat Canada 2–1, reclaiming Olympic gold in one of the fiercest rivalries in sport. Laila became the first Black woman to win an Olympic hockey medal and Hilary became the all-time leading Olympic goal scorer in U.S. hockey history, men or women, with 15 career goals. A defining moment for the next generation of players watching and believing. Congratulations to #TeamUSA ❤️👏
3.11M
124K
446
7mo ago
thepwhlofficial
A HISTORIC gold for Team USA women’s hockey at #MilanoCortina2026 🥇🇺🇸 With gold on the line and just two minutes left, 22-year-old Laila Edwards ripped a shot toward the net and 36-year-old captain Hilary Knight redirected it in, sending the arena into a roar and forcing the game into overtime. Team USA went on to defeat Canada 2–1, reclaiming Olympic gold in one of the fiercest rivalries in sport. Laila became the first Black woman to win an Olympic hockey medal and Hilary became the all-time leading Olympic goal scorer in U.S. hockey history, men or women, with 15 career goals. A defining moment for the next generation of players watching and believing. Congratulations to #TeamUSA ❤️👏
Did we just start a heated Boston and Seattle rivalry at @nbcsnl over the weekend? 👀
2.80M
112K
394
7mo ago
thepwhlofficial
Did we just start a heated Boston and Seattle rivalry at @nbcsnl over the weekend? 👀
🇨🇦 Prime Minister Mark Carney and 🇫🇮 President Alexander Stubb have taken the ice for some drills with us!
2.79M
66.4K
3.89K
5mo ago
thepwhlofficial
🇨🇦 Prime Minister Mark Carney and 🇫🇮 President Alexander Stubb have taken the ice for some drills with us!
CHAMPIONS 👏 Congratulations to @teamusa women’s ice hockey for winning gold at the #MilanoCortina2026 #WinterOlympics! 🥇
2.61M
104K
835
7mo ago
thepwhlofficial
CHAMPIONS 👏 Congratulations to @teamusa women’s ice hockey for winning gold at the #MilanoCortina2026 #WinterOlympics! 🥇
Olympic gold medalists @aerin.frankel, @megankeller4 and @haleywinn8 dropped the puck ahead of tonight's game between the @njdevils and @mapleleafs with @jackhughes and @austonmatthews taking the draw! 🥇
2.39M
95.7K
652
7mo ago
thepwhlofficial
Olympic gold medalists @aerin.frankel, @megankeller4 and @haleywinn8 dropped the puck ahead of tonight's game between the @njdevils and @mapleleafs with @jackhughes and @austonmatthews taking the draw! 🥇
Captain Clutch. Marie-Philip Poulin. Game Worn 🐐❤️🇨🇦 #WANTITALL
2.31M
92.6K
664
11mo ago
thepwhlofficial
Captain Clutch. Marie-Philip Poulin. Game Worn 🐐❤️🇨🇦 #WANTITALL
The most watched women’s hockey game on record, and we’re not surprised for a second 🙂‍↔️ (📺 via @nbc)
2.26M
90.5K
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7mo ago
thepwhlofficial
The most watched women’s hockey game on record, and we’re not surprised for a second 🙂‍↔️ (📺 via @nbc)
We love a proud big brother moment. 🥹🏒 We caught up with 22-year-old Haley Winn’s biggest fans, her three brothers, as she competes with the U.S. Women’s National Team at #MilanoCortina2026, and their support says it all. The brothers have gone viral for cheering her on in full, over-the-top, bald eagle–costumed glory throughout the games. Just pure, unapologetic pride for their sister and women’s sports.
2.05M
158K
710
7mo ago
thepwhlofficial
We love a proud big brother moment. 🥹🏒 We caught up with 22-year-old Haley Winn’s biggest fans, her three brothers, as she competes with the U.S. Women’s National Team at #MilanoCortina2026, and their support says it all. The brothers have gone viral for cheering her on in full, over-the-top, bald eagle–costumed glory throughout the games. Just pure, unapologetic pride for their sister and women’s sports.
From the Olympics stage to the Oscars red carpet, Hilary Knight and Hannah Bilka can do it all ✨🏒
1.94M
77.5K
209
6mo ago
thepwhlofficial
From the Olympics stage to the Oscars red carpet, Hilary Knight and Hannah Bilka can do it all ✨🏒
Lots happening this summer 👏 Join us in congratulating our players on all the exciting life updates they've shared this offseason!
1.92M
77.0K
175
2mo ago
thepwhlofficial
Lots happening this summer 👏 Join us in congratulating our players on all the exciting life updates they've shared this offseason!
LA VICTOIRE DE MONTRÉAL SONT LES CHAMPIONNES DE LA COUPE WALTER 2026 DE LA LPHF 🏆   THE MONTRÉAL VICTOIRE ARE YOUR 2026 PWHL WALTER CUP CHAMPIONS!
1.76M
70.5K
985
4mo ago
thepwhlofficial
LA VICTOIRE DE MONTRÉAL SONT LES CHAMPIONNES DE LA COUPE WALTER 2026 DE LA LPHF 🏆   THE MONTRÉAL VICTOIRE ARE YOUR 2026 PWHL WALTER CUP CHAMPIONS!
Marie-Philip Poulin et la Victoire de Montréal soulèvent la Coupe Walter pour la première fois 🙌 Marie-Philip Poulin and Montréal Victoire hoist the Walter Cup for the very first time!
1.68M
92.2K
633
4mo ago
thepwhlofficial
Marie-Philip Poulin et la Victoire de Montréal soulèvent la Coupe Walter pour la première fois 🙌 Marie-Philip Poulin and Montréal Victoire hoist the Walter Cup for the very first time!
Certified gold. We’re proud to welcome U.S. Women’s National Team Gold Medalists Megan Keller, Aerin Frankel, and Haley Winn to The Rock tonight!
1.64M
65.4K
443
7mo ago
thepwhlofficial
Certified gold. We’re proud to welcome U.S. Women’s National Team Gold Medalists Megan Keller, Aerin Frankel, and Haley Winn to The Rock tonight!
La mise à jour qu’on méritait depuis 2010 The photo upgrade we’ve all been waiting for since 2010
1.49M
59.8K
332
4mo ago
thepwhlofficial
La mise à jour qu’on méritait depuis 2010 The photo upgrade we’ve all been waiting for since 2010
USA Hockey heard it was time for some spring cleaning. 🧹🦅
1.39M
55.5K
399
6mo ago
thepwhlofficial
USA Hockey heard it was time for some spring cleaning. 🧹🦅
POUR LA VICTOIRE ‼️ THE MONTRÉAL VICTOIRE ARE THE 2026 PWHL WALTER CUP CHAMPIONS! LA VICTOIRE DE MONTRÉAL SONT LES CHAMPIONNES DE LA COUPE WALTER 2026 DE LA LPHF!
1.38M
55.2K
541
4mo ago
thepwhlofficial
POUR LA VICTOIRE ‼️ THE MONTRÉAL VICTOIRE ARE THE 2026 PWHL WALTER CUP CHAMPIONS! LA VICTOIRE DE MONTRÉAL SONT LES CHAMPIONNES DE LA COUPE WALTER 2026 DE LA LPHF!
The PWHL was well represented on Team USA’s gold medal roster 👏
1.32M
52.8K
203
7mo ago
thepwhlofficial
The PWHL was well represented on Team USA’s gold medal roster 👏

PWHL (@thepwhlofficial) Instagram Stats & Analytics

PWHL (@thepwhlofficial) has 476K Instagram followers with a 4.42% engagement rate over the past 12 months. Across 2.40K posts, PWHL received 18.0M total likes and 438M impressions, averaging 7.51K likes per post. This page tracks PWHL's performance metrics, top content, and engagement trends — updated daily.

PWHL (@thepwhlofficial) Instagram Analytics FAQ

How many Instagram followers does PWHL have?+
PWHL (@thepwhlofficial) has 476K Instagram followers as of October 2026.
What is PWHL's Instagram engagement rate?+
PWHL's Instagram engagement rate is 4.42% over the last 12 months, based on 2.40K posts.
How many likes does PWHL get on Instagram?+
PWHL received 18.0M total likes across 2.40K posts in the last 12 months, averaging 7.51K likes per post.
How many Instagram impressions does PWHL get?+
PWHL's Instagram content generated 438M total impressions over the last 12 months.
Instagram competitor analysisCompare this account with the rest of its marketBenchmark any public Instagram account against as many competitors as define your category, with history back to each account's first post.