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followers
418K
impressions
324M
likes
13M
comments
104K
posts
1.95K
engagement
4.10%
emv
$9.85M
Average per post
166K

Key Metrics

Distributions

Top Content

Megan Keller’s goal SEALED THE DEAL for the gold! 🤩
15.6M
849K
7.67K
1mo ago
thepwhlofficial
Megan Keller’s goal SEALED THE DEAL for the gold! 🤩
We changed it up today and had girls sign my jersey 🥲 In doing so they all took the pledge to stay in sport 💙 Through this initiative, @theroyalekittens is supporting the PWHL Mentorship Program and helping reverse the trend of 1 in 3 girls dropping out of sport early. Sign a jersey at HerSignatureMoment.ca — every signature supports the program and Royale is donating $25 for each of the first 1,000 signatures. @theroyalekittens #HerSignatureMoment #ad
12.1M
1.46K
18
2w ago
thepwhlofficial
We changed it up today and had girls sign my jersey 🥲 In doing so they all took the pledge to stay in sport 💙 Through this initiative, @theroyalekittens is supporting the PWHL Mentorship Program and helping reverse the trend of 1 in 3 girls dropping out of sport early. Sign a jersey at HerSignatureMoment.ca — every signature supports the program and Royale is donating $25 for each of the first 1,000 signatures. @theroyalekittens #HerSignatureMoment #ad
Haley Winn is 22 years old, a defender for the Boston Fleet in the Professional Women’s Hockey League, and skating for the U.S. Women’s National Team at the Winter Olympics. And while she’s holding it down on the ice, her hype squad is winning over the internet. Her brothers have gone viral for cheering her on in the most unapologetic, over-the-top, proud-big-brother way possible, and we love to see it.
9.37M
375K
1.21K
1mo ago
thepwhlofficial
Haley Winn is 22 years old, a defender for the Boston Fleet in the Professional Women’s Hockey League, and skating for the U.S. Women’s National Team at the Winter Olympics. And while she’s holding it down on the ice, her hype squad is winning over the internet. Her brothers have gone viral for cheering her on in the most unapologetic, over-the-top, proud-big-brother way possible, and we love to see it.
A HISTORIC gold for Team USA women’s hockey at #MilanoCortina2026 🥇🇺🇸 With gold on the line and just two minutes left, 22-year-old Laila Edwards ripped a shot toward the net and 36-year-old captain Hilary Knight redirected it in, sending the arena into a roar and forcing the game into overtime. Team USA went on to defeat Canada 2–1, reclaiming Olympic gold in one of the fiercest rivalries in sport. Laila became the first Black woman to win an Olympic hockey medal and Hilary became the all-time leading Olympic goal scorer in U.S. hockey history, men or women, with 15 career goals. A defining moment for the next generation of players watching and believing. Congratulations to #TeamUSA ❤️👏
3.11M
124K
449
1mo ago
thepwhlofficial
A HISTORIC gold for Team USA women’s hockey at #MilanoCortina2026 🥇🇺🇸 With gold on the line and just two minutes left, 22-year-old Laila Edwards ripped a shot toward the net and 36-year-old captain Hilary Knight redirected it in, sending the arena into a roar and forcing the game into overtime. Team USA went on to defeat Canada 2–1, reclaiming Olympic gold in one of the fiercest rivalries in sport. Laila became the first Black woman to win an Olympic hockey medal and Hilary became the all-time leading Olympic goal scorer in U.S. hockey history, men or women, with 15 career goals. A defining moment for the next generation of players watching and believing. Congratulations to #TeamUSA ❤️👏
Did we just start a heated Boston and Seattle rivalry at @nbcsnl over the weekend? 👀
2.81M
112K
396
1mo ago
thepwhlofficial
Did we just start a heated Boston and Seattle rivalry at @nbcsnl over the weekend? 👀
CHAMPIONS 👏 Congratulations to @teamusa women’s ice hockey for winning gold at the #MilanoCortina2026 #WinterOlympics! 🥇
2.61M
105K
850
1mo ago
thepwhlofficial
CHAMPIONS 👏 Congratulations to @teamusa women’s ice hockey for winning gold at the #MilanoCortina2026 #WinterOlympics! 🥇
Olympic gold medalists @aerin.frankel, @megankeller4 and @haleywinn8 dropped the puck ahead of tonight's game between the @njdevils and @mapleleafs with @jackhughes and @austonmatthews taking the draw! 🥇
2.39M
95.6K
663
4w ago
thepwhlofficial
Olympic gold medalists @aerin.frankel, @megankeller4 and @haleywinn8 dropped the puck ahead of tonight's game between the @njdevils and @mapleleafs with @jackhughes and @austonmatthews taking the draw! 🥇
Captain Clutch. Marie-Philip Poulin. Game Worn 🐐❤️🇨🇦 #WANTITALL
2.32M
92.8K
665
5mo ago
thepwhlofficial
Captain Clutch. Marie-Philip Poulin. Game Worn 🐐❤️🇨🇦 #WANTITALL
The most watched women’s hockey game on record, and we’re not surprised for a second 🙂‍↔️ (📺 via @nbc)
2.27M
90.6K
300
1mo ago
thepwhlofficial
The most watched women’s hockey game on record, and we’re not surprised for a second 🙂‍↔️ (📺 via @nbc)
We love a proud big brother moment. 🥹🏒 We caught up with 22-year-old Haley Winn’s biggest fans, her three brothers, as she competes with the U.S. Women’s National Team at #MilanoCortina2026, and their support says it all. The brothers have gone viral for cheering her on in full, over-the-top, bald eagle–costumed glory throughout the games. Just pure, unapologetic pride for their sister and women’s sports.
2.04M
158K
712
1mo ago
thepwhlofficial
We love a proud big brother moment. 🥹🏒 We caught up with 22-year-old Haley Winn’s biggest fans, her three brothers, as she competes with the U.S. Women’s National Team at #MilanoCortina2026, and their support says it all. The brothers have gone viral for cheering her on in full, over-the-top, bald eagle–costumed glory throughout the games. Just pure, unapologetic pride for their sister and women’s sports.
From the Olympics stage to the Oscars red carpet, Hilary Knight and Hannah Bilka can do it all ✨🏒
1.91M
76.4K
212
2w ago
thepwhlofficial
From the Olympics stage to the Oscars red carpet, Hilary Knight and Hannah Bilka can do it all ✨🏒
Certified gold. We’re proud to welcome U.S. Women’s National Team Gold Medalists Megan Keller, Aerin Frankel, and Haley Winn to The Rock tonight!
1.64M
65.4K
450
4w ago
thepwhlofficial
Certified gold. We’re proud to welcome U.S. Women’s National Team Gold Medalists Megan Keller, Aerin Frankel, and Haley Winn to The Rock tonight!
Bet you’ve never seen a goalie ceremonial puck drop before 😏 Huge thanks to Boston Bruins LEGEND Tuukka Rask for dropping the puck on our Goalie Appreciation Day!
1.42M
56.9K
226
11mo ago
thepwhlofficial
Bet you’ve never seen a goalie ceremonial puck drop before 😏 Huge thanks to Boston Bruins LEGEND Tuukka Rask for dropping the puck on our Goalie Appreciation Day!
USA Hockey heard it was time for some spring cleaning. 🧹🦅
1.39M
55.6K
406
2w ago
thepwhlofficial
USA Hockey heard it was time for some spring cleaning. 🧹🦅
The PWHL was well represented on Team USA’s gold medal roster 👏
1.32M
52.9K
209
1mo ago
thepwhlofficial
The PWHL was well represented on Team USA’s gold medal roster 👏
From Nain, Newfoundland and Labrador to the PWHL playoffs in Montréal, come along as we take Team Nainimiut on the trip of a lifetime. 🏒✈️✨ . . De Nain, à Terre-Neuve–et–Labrador aux séries de la LPHF à Montréal, suivez l’équipe Nainimiut lors de ce voyage d’une vie. 🏒✈️✨
1.29M
6.57K
128
10mo ago
thepwhlofficial
From Nain, Newfoundland and Labrador to the PWHL playoffs in Montréal, come along as we take Team Nainimiut on the trip of a lifetime. 🏒✈️✨ . . De Nain, à Terre-Neuve–et–Labrador aux séries de la LPHF à Montréal, suivez l’équipe Nainimiut lors de ce voyage d’une vie. 🏒✈️✨
History happening before our eyes 👀   We’re excited to finally share that our TD Garden game on April 11th is officially SOLD. OUT.   📰: Read more at the link in our bio + story.
1.22M
48.6K
233
4w ago
thepwhlofficial
History happening before our eyes 👀   We’re excited to finally share that our TD Garden game on April 11th is officially SOLD. OUT.   📰: Read more at the link in our bio + story.
GRIT. GLORY. TEAM USA IS GOLDEN. 🥇
1.2M
48.1K
239
1mo ago
thepwhlofficial
GRIT. GLORY. TEAM USA IS GOLDEN. 🥇
🇨🇦 Canada's Women's Olympic Team 🇨🇦 🇨🇦 L’équipe olympique féminine du Canada 🇨🇦 #MilanoCortina2026
1.2M
47.9K
154
1mo ago
thepwhlofficial
🇨🇦 Canada's Women's Olympic Team 🇨🇦 🇨🇦 L’équipe olympique féminine du Canada 🇨🇦 #MilanoCortina2026
On ne peut même pas lui en vouloir… on voudrait tous le gant de Pou 💁‍♀️ We get the temptation… Pou’s glove is iconic
1.18M
47.3K
67
1mo ago
thepwhlofficial
On ne peut même pas lui en vouloir… on voudrait tous le gant de Pou 💁‍♀️ We get the temptation… Pou’s glove is iconic

PWHL (@thepwhlofficial) Instagram Stats & Analytics

PWHL (@thepwhlofficial) has 418K Instagram followers with a 4.10% engagement rate over the past 12 months. Across 1.95K posts, PWHL received 13M total likes and 83.3M impressions, averaging 6.66K likes per post. This page tracks PWHL's performance metrics, top content, and engagement trends — updated daily.

PWHL (@thepwhlofficial) Instagram Analytics FAQ

How many Instagram followers does PWHL have?+
PWHL (@thepwhlofficial) has 418K Instagram followers as of April 2026.
What is PWHL's Instagram engagement rate?+
PWHL's Instagram engagement rate is 4.10% over the last 12 months, based on 1.95K posts.
How many likes does PWHL get on Instagram?+
PWHL received 13M total likes across 1.95K posts in the last 12 months, averaging 6.66K likes per post.
How many Instagram impressions does PWHL get?+
PWHL's Instagram content generated 83.3M total impressions over the last 12 months.