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followers
3.47M
impressions
690M
likes
12.1M
comments
32.3K
posts
178
engagement
1.08%
emv
$16.9M
Average per post
3.88M
Key Metrics
Impressions
monthly
Distributions
Content
39.5M
25.1K
50
1w ago
themasters
Flowers, trees, people and golf.
#themasters
27.5M
19.7K
49
1w ago
themasters
Tee time.
#themasters
@rolex
26.8M
34.2K
67
1w ago
themasters
Good morning from Augusta National Golf Club
#themasters
25.4M
213K
443
1w ago
themasters
What a way to start the Par 3 Contest. Hole-in-one for Justin Thomas on No. 2. #themasters
24.5M
71.1K
254
1mo ago
themasters
It never gets old. #themasters
23.6M
115K
285
1mo ago
themasters
Spring has sprung in Augusta. #themasters
21.8M
22.1K
56
1w ago
themasters
Hang onto your chairs, Sunday may be electric.
#themasters
21.3M
242K
1.16K
1w ago
themasters
The Honorary Starters Ceremony tradition began in 1963 and takes place prior to the first starting time the morning of the first round.
#themasters
20.9M
79.7K
228
1w ago
themasters
Every shot from Rory’s final round of the 2026 Masters Tournament.
You wear it well, Mr. McIlroy.
#themasters
20.6M
69.9K
265
1mo ago
themasters
Bring your Jacket, Rory.
#themasters
19.3M
20.4K
84
1mo ago
themasters
All the pieces are coming together. #themasters
19.2M
23.5K
70
1w ago
themasters
Straight from the champion’s mouth. Hear how to play the par 5 holes, the best Champions Dinner meal and more. Host Roger Steele is joined by Dustin Johnson on No. 8 fairway.
Watch Mornings @ the Masters every day starting at 9 a.m. EDT, streamed live on YouTube. #themasters @att
18.3M
38.8K
134
1w ago
themasters
It’s no surprise that when the horticulture team started to keep honey bees at Augusta National, great (and delicious) things were bound to follow.
#themasters
17.3M
29.9K
173
1w ago
themasters
Hospitality is part of what makes the Masters so special. Go behind the scenes with Roger Steele and the greeters who welcome every patron.
Watch Mornings @ the Masters each day at 9 a.m. EDT, live on YouTube. #themasters @delta
14.5M
24.4K
58
1w ago
themasters
A fun day for friends and families, it’s Wednesday at the Masters.
#themasters
14.4M
90.8K
235
1w ago
themasters
Welcome to Sunday at the Masters.
#themasters
12.5M
499K
1.15K
1w ago
themasters
A successful defense. Rory McIlroy is the 2026 Masters champion.
#themasters
12.3M
33.6K
70
1mo ago
themasters
A sign of the season. #themasters
12.0M
44.6K
234
3w ago
themasters
Umbrellas. A must-have on every patron’s shopping list. #themasters
12.0M
26.0K
65
1w ago
themasters
Defended.
#themasters
The Masters (@themasters) Instagram Stats & Analytics
The Masters (@themasters) has 3.47M Instagram followers with a 1.08% engagement rate over the past 12 months. Across 178 posts, The Masters received 12.1M total likes and 530M impressions, averaging 67.9K likes per post. This page tracks The Masters's performance metrics, top content, and engagement trends — updated daily.
The Masters (@themasters) Instagram Analytics FAQ
How many Instagram followers does The Masters have?+
The Masters (@themasters) has 3.47M Instagram followers as of April 2026.
What is The Masters's Instagram engagement rate?+
The Masters's Instagram engagement rate is 1.08% over the last 12 months, based on 178 posts.
How many likes does The Masters get on Instagram?+
The Masters received 12.1M total likes across 178 posts in the last 12 months, averaging 67.9K likes per post.
How many Instagram impressions does The Masters get?+
The Masters's Instagram content generated 530M total impressions over the last 12 months.