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followers
17.9M
impressions
301M
likes
5.88M
comments
52.1K
posts
135
engagement
1.11%
emv
$7.55M
Average per post
2.23M

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The Rolex family brings together extraordinary individuals who embody the height of human achievement. We are honoured to welcome award-winning actor @zendaya as our newest member.
REACH FOR THE CROWN.
#Rolex #RolexFamily #Reachforthecrown
137M
82.8K
1.24K
11mo ago
rolex
The Rolex family brings together extraordinary individuals who embody the height of human achievement. We are honoured to welcome award-winning actor @zendaya as our newest member. REACH FOR THE CROWN. #Rolex #RolexFamily #Reachforthecrown
@priyankachopra, an award-winning film and television actor and producer, has become a Rolex Testimonee. A global, cultural force, she bridges the Indian film industry and Hollywood through her work. She is also known for her humanitarian advocacy and is a recipient of one of India’s highest civilian honours, the Padma Shri.
#Rolex #RolexFamily #Reachforthecrown
7.05M
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3mo ago
rolex
@priyankachopra, an award-winning film and television actor and producer, has become a Rolex Testimonee. A global, cultural force, she bridges the Indian film industry and Hollywood through her work. She is also known for her humanitarian advocacy and is a recipient of one of India’s highest civilian honours, the Padma Shri. #Rolex #RolexFamily #Reachforthecrown
Congratulations @janniksin on your second consecutive victory at @wimbledon and a fifth Grand Slam® title. Another defining chapter in a remarkable journey. This crown is yours.
#Rolex #RolexFamily #Reachforthecrown
5.52M
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804
2mo ago
rolex
Congratulations @janniksin on your second consecutive victory at @wimbledon and a fifth Grand Slam® title. Another defining chapter in a remarkable journey. This crown is yours. #Rolex #RolexFamily #Reachforthecrown
The Land-Dweller. Breaking new ground in 950 platinum. The first Rolex running at the rare frequency of 5Hz. With its Dynapulse escapement, ceramic balance staff and reinforced Syloxi hairspring, all resistant to magnetic fields. Flat Jubilee integrated bracelet. An unprecedented honeycomb-motif dial in ice blue and a single dot on the winding crown – a colour and a symbol that mark 950 platinum. Unmistakable. Calibre 7135, 40mm.
#Rolex #LandDweller #101031
4.45M
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10mo ago
rolex
The Land-Dweller. Breaking new ground in 950 platinum. The first Rolex running at the rare frequency of 5Hz. With its Dynapulse escapement, ceramic balance staff and reinforced Syloxi hairspring, all resistant to magnetic fields. Flat Jubilee integrated bracelet. An unprecedented honeycomb-motif dial in ice blue and a single dot on the winding crown – a colour and a symbol that mark 950 platinum. Unmistakable. Calibre 7135, 40mm. #Rolex #LandDweller #101031
Our warmest congratulations @rogerfederer on your induction into the @tennishallofame. Your phenomenal achievements over an illustrious career tell only part of a remarkable story. Your grace, dedication and love of tennis have inspired generations and elevated the sport. We feel privileged to have accompanied you on this extraordinary journey and are proud to see you take your place among the sport’s legends.
#Rolex #RolexFamily #Reachforthecrown
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3w ago
rolex
Our warmest congratulations @rogerfederer on your induction into the @tennishallofame. Your phenomenal achievements over an illustrious career tell only part of a remarkable story. Your grace, dedication and love of tennis have inspired generations and elevated the sport. We feel privileged to have accompanied you on this extraordinary journey and are proud to see you take your place among the sport’s legends. #Rolex #RolexFamily #Reachforthecrown
Congratulations @_mirraandreeva_ on your first victory at @rolandgarros and a maiden Grand Slam® title. The clay courts of Paris have a new star in the spotlight. This crown is yours.
#Rolex #RolexFamily #Reachforthecrown
4.10M
164K
2.04K
3mo ago
rolex
Congratulations @_mirraandreeva_ on your first victory at @rolandgarros and a maiden Grand Slam® title. The clay courts of Paris have a new star in the spotlight. This crown is yours. #Rolex #RolexFamily #Reachforthecrown
The Lady-Datejust. Setting the tempo centre stage. Pink, sunray-finish dial with diamond-set hour markers. Bezel adorned with 44 brilliant-cut diamonds. Prestigious President bracelet with concealed Crownclasp. In 18ct white gold cast at our own foundry. 28mm, calibre 2236.
#Rolex #LadyDatejust #101031
3.58M
143K
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8mo ago
rolex
The Lady-Datejust. Setting the tempo centre stage. Pink, sunray-finish dial with diamond-set hour markers. Bezel adorned with 44 brilliant-cut diamonds. Prestigious President bracelet with concealed Crownclasp. In 18ct white gold cast at our own foundry. 28mm, calibre 2236. #Rolex #LadyDatejust #101031
Presented by @Rolex. Welcome to Africa 🌍 Africa Earth’s Wild Home takes you deep into the heart of our wildest continent, bringing you closer to its animals, landscapes, and the people watching over it than ever before.

Through its partnership with the National Geographic Society and as part of its Perpetual Planet Initiative, #Rolex supports expeditions exploring and protecting remarkable places around the world, a selection of which are featured in Africa Earth’s Wild Home. #PerpetualPlanet

Africa Earth’s Wild Home, narrated by @wunmimosaku, premieres Friday, October 2 at 8/7c on National Geographic. Streaming next day on @DisneyPlus and @hulu.
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2w ago
rolex
Presented by @Rolex. Welcome to Africa 🌍 Africa Earth’s Wild Home takes you deep into the heart of our wildest continent, bringing you closer to its animals, landscapes, and the people watching over it than ever before. Through its partnership with the National Geographic Society and as part of its Perpetual Planet Initiative, #Rolex supports expeditions exploring and protecting remarkable places around the world, a selection of which are featured in Africa Earth’s Wild Home. #PerpetualPlanet Africa Earth’s Wild Home, narrated by @wunmimosaku, premieres Friday, October 2 at 8/7c on National Geographic. Streaming next day on @DisneyPlus and @hulu.
The Oyster sealed the case a century ago. In 1953, the Submariner opened the deep. And in 1970, the Triplock winding crown let it descend to 300m (1,000ft). Our triple waterproofness system creates three sealed zones between the movement and the sea. In Oystersteel and yellow gold, 41mm, calibre 3235.
#Rolex #Submariner #OysterStory
3.25M
114K
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1mo ago
rolex
The Oyster sealed the case a century ago. In 1953, the Submariner opened the deep. And in 1970, the Triplock winding crown let it descend to 300m (1,000ft). Our triple waterproofness system creates three sealed zones between the movement and the sea. In Oystersteel and yellow gold, 41mm, calibre 3235. #Rolex #Submariner #OysterStory
This year, we are proud to have welcomed outstanding new Testimonees into the Rolex family. Their brilliance covers an array of disciplines. From acting to architecture, golf to conservation, they bolster our ranks with ever more passion and dedication. We look forward to seeing where 2026 will take us together.
#Rolex #RolexFamily #Reachforthecrown
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9mo ago
rolex
This year, we are proud to have welcomed outstanding new Testimonees into the Rolex family. Their brilliance covers an array of disciplines. From acting to architecture, golf to conservation, they bolster our ranks with ever more passion and dedication. We look forward to seeing where 2026 will take us together. #Rolex #RolexFamily #Reachforthecrown
Crowning the essential. Materials science, dial-making artistry and pure performance. This year’s new watches set new benchmarks in technical excellence, shaping the future of watchmaking. A new world begins.
#Rolex #WatchesAndWonders2026
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rolex
Crowning the essential. Materials science, dial-making artistry and pure performance. This year’s new watches set new benchmarks in technical excellence, shaping the future of watchmaking. A new world begins. #Rolex #WatchesAndWonders2026
Welcome to @wimbledon. Where tennis honours its roots with unmatched elegance. A grand stage defined by pristine whites, quiet reverence and enduring traditions, yet shaped by the intensity of the modern game. To prevail here is more than a victory. It is to become part of the sport’s timeless legacy.
REACH FOR THE CROWN.
#Rolex #Wimbledon #Reachforthecrown
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rolex
Welcome to @wimbledon. Where tennis honours its roots with unmatched elegance. A grand stage defined by pristine whites, quiet reverence and enduring traditions, yet shaped by the intensity of the modern game. To prevail here is more than a victory. It is to become part of the sport’s timeless legacy. REACH FOR THE CROWN. #Rolex #Wimbledon #Reachforthecrown
The Rolex Deepsea. When pressure became part of the solution. Introduced in 2008, its patented Ringlock system's case architecture uses the crushing weight of the ocean to its advantage, reinforcing the integrity of the seal. Waterproof to 3,900m (12,800ft). In Oystersteel with a D-blue dial, 44mm, calibre 3235.
#Rolex #RolexDeepsea #OysterStory
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rolex
The Rolex Deepsea. When pressure became part of the solution. Introduced in 2008, its patented Ringlock system's case architecture uses the crushing weight of the ocean to its advantage, reinforcing the integrity of the seal. Waterproof to 3,900m (12,800ft). In Oystersteel with a D-blue dial, 44mm, calibre 3235. #Rolex #RolexDeepsea #OysterStory
Four watches. Two causes. One event. A quartet of exquisitely crafted, one-of-a-kind Cosmograph Daytona timepieces will be offered at auction in four lots to support the @rogerfederer.foundation and @rewild. A gala evening will be dedicated to a shared commitment to advancing children’s education and protecting our planet. All proceeds from the sale, held in partnership with Phillips, will benefit the Federer Foundation and Re:wild. London, 28 September.
#Rolex #RolexFamily #Reachforthecrown
2.24M
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1w ago
rolex
Four watches. Two causes. One event. A quartet of exquisitely crafted, one-of-a-kind Cosmograph Daytona timepieces will be offered at auction in four lots to support the @rogerfederer.foundation and @rewild. A gala evening will be dedicated to a shared commitment to advancing children’s education and protecting our planet. All proceeds from the sale, held in partnership with Phillips, will benefit the Federer Foundation and Re:wild. London, 28 September. #Rolex #RolexFamily #Reachforthecrown
The Cosmograph Daytona. The ultimate racing watch. With its tachymetric scale for reading average speeds up to 400 units per hour. Bright black and steel dial with contrasting chronograph counters. And Oyster bracelet with Oysterlock safety clasp built to remain secure, lap after lap. 40mm, 18ct white gold, calibre 4131.
#Rolex #CosmographDaytona #101031
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8mo ago
rolex
The Cosmograph Daytona. The ultimate racing watch. With its tachymetric scale for reading average speeds up to 400 units per hour. Bright black and steel dial with contrasting chronograph counters. And Oyster bracelet with Oysterlock safety clasp built to remain secure, lap after lap. 40mm, 18ct white gold, calibre 4131. #Rolex #CosmographDaytona #101031
The Yacht-Master. Light enough to race, tough enough to win. Made of especially lightweight RLX titanium, ideal for the world’s fastest racing yachts. Bidirectional rotatable bezel with Cerachrom insert for calculating sailing time. And robust Oyster bracelet with Oysterlock folding safety clasp. 42mm, calibre 3235.
#Rolex #YachtMaster
2.01M
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rolex
The Yacht-Master. Light enough to race, tough enough to win. Made of especially lightweight RLX titanium, ideal for the world’s fastest racing yachts. Bidirectional rotatable bezel with Cerachrom insert for calculating sailing time. And robust Oyster bracelet with Oysterlock folding safety clasp. 42mm, calibre 3235. #Rolex #YachtMaster
The GMT-Master II. With a unique dial crafted from tiger iron. No two formations can be alike, created by extreme geological forces that fused hematite, red jasper, and tiger’s eye. Case and bracelet in 18ct Everose gold cast in our own foundry. Two-colour Cerachrom bezel insert in ceramic. And a 24-hour hand to stay connected with home wherever you go. 40mm, calibre 3285.
#Rolex #GMTMasterII #101031
2.00M
80.0K
495
11mo ago
rolex
The GMT-Master II. With a unique dial crafted from tiger iron. No two formations can be alike, created by extreme geological forces that fused hematite, red jasper, and tiger’s eye. Case and bracelet in 18ct Everose gold cast in our own foundry. Two-colour Cerachrom bezel insert in ceramic. And a 24-hour hand to stay connected with home wherever you go. 40mm, calibre 3285. #Rolex #GMTMasterII #101031
Phenomenal, @carlitosalcarazz. A resounding first @australianopen victory to complete a Career Grand Slam®. This crown is yours. 
#Rolex #RolexFamily #Reachforthecrown
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7mo ago
rolex
Phenomenal, @carlitosalcarazz. A resounding first @australianopen victory to complete a Career Grand Slam®. This crown is yours. #Rolex #RolexFamily #Reachforthecrown
The new glow of prestige. The Oyster Perpetual Day-Date 40 is unveiled in Jubilee Gold, a new 18ct gold alloy developed and produced in-house, paired with a dial cut from light green aventurine, a natural stone in the quartz family.
#Rolex #DayDate #WatchesAndWonders2026
1.98M
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5mo ago
rolex
The new glow of prestige. The Oyster Perpetual Day-Date 40 is unveiled in Jubilee Gold, a new 18ct gold alloy developed and produced in-house, paired with a dial cut from light green aventurine, a natural stone in the quartz family. #Rolex #DayDate #WatchesAndWonders2026
The GMT-Master II. The reference across all meridians. With a second time zone displayed by a dedicated hand. Bidirectional rotatable 24-hour graduated bezel with Cerachrom insert in grey and black ceramic. Five-piece link Jubilee bracelet, comfortable, supple and tough. In 18ct yellow gold cast in our own foundry. 40mm, calibre 3285.
#Rolex #GMTMasterII #101031
1.95M
78.0K
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5mo ago
rolex
The GMT-Master II. The reference across all meridians. With a second time zone displayed by a dedicated hand. Bidirectional rotatable 24-hour graduated bezel with Cerachrom insert in grey and black ceramic. Five-piece link Jubilee bracelet, comfortable, supple and tough. In 18ct yellow gold cast in our own foundry. 40mm, calibre 3285. #Rolex #GMTMasterII #101031

ROLEX (@rolex) Instagram Stats & Analytics

ROLEX (@rolex) has 17.9M Instagram followers with a 1.11% engagement rate over the past 12 months. Across 135 posts, ROLEX received 5.88M total likes and 301M impressions, averaging 43.6K likes per post. This page tracks ROLEX's performance metrics, top content, and engagement trends — updated daily.

ROLEX (@rolex) Instagram Analytics FAQ

How many Instagram followers does ROLEX have?+
ROLEX (@rolex) has 17.9M Instagram followers as of September 2026.
What is ROLEX's Instagram engagement rate?+
ROLEX's Instagram engagement rate is 1.11% over the last 12 months, based on 135 posts.
How many likes does ROLEX get on Instagram?+
ROLEX received 5.88M total likes across 135 posts in the last 12 months, averaging 43.6K likes per post.
How many Instagram impressions does ROLEX get?+
ROLEX's Instagram content generated 301M total impressions over the last 12 months.