instagram analytics
Last Year02/21/25 - 02/21/26
Comparable Performance:
followers
180K
impressions
46.5M
likes
1.75M
comments
57.3K
posts
1.12K
engagement
3.71%
emv
$1.44M
Avg. per post
49.5K

Key Metrics

Distributions

Top Content

oops my hand slipped
1.76M
51.7K
380
6mo ago
rcrracing
oops my hand slipped
Remembering Dale Earnhardt on what would have been his 74th birthday.
1.39M
38.1K
1.62K
9mo ago
rcrracing
Remembering Dale Earnhardt on what would have been his 74th birthday.
Sometimes the boss man meets a fan and hosts his own meet & greet!
1.34M
18.4K
97
8mo ago
rcrracing
Sometimes the boss man meets a fan and hosts his own meet & greet!
Spending time with @rcrracing was an unforgettable experience. I got to interview Richard Childress himself, the man who built the foundation for legends like Dale Earnhardt. Talking with his grandson @austindillon3 and the star drivers at RCR gave me a whole new appreciation for the sport. I even got to wave the pit sign during the race — something I’ll never forget. I grew up a fan of @nascar , but now I’m a true fanatic. Grateful for this experience and for everyone who made it happen. 🏁
1.02M
hidden
447
4mo ago
rcrracing
Spending time with @rcrracing was an unforgettable experience. I got to interview Richard Childress himself, the man who built the foundation for legends like Dale Earnhardt. Talking with his grandson @austindillon3 and the star drivers at RCR gave me a whole new appreciation for the sport. I even got to wave the pit sign during the race — something I’ll never forget. I grew up a fan of @nascar , but now I’m a true fanatic. Grateful for this experience and for everyone who made it happen. 🏁
Daytona is a destination and a journey. Follow along with @rcrracing's Austin Hill and Jesse Love during this past weekend at the season opener.
817K
16.3K
31
4d ago
rcrracing
Daytona is a destination and a journey. Follow along with @rcrracing's Austin Hill and Jesse Love during this past weekend at the season opener.
TRAILER TOURRRR
683K
28.4K
180
6mo ago
rcrracing
TRAILER TOURRRR
Now THAT’S a neat gift 👌🏻 Danny Lawrence - former engine builder for Dale Sr and legend of @rcrracing - joined us for the DJD today. He presented @DaleJr with possibly the only white helmet Sr ever wore… and quickly threw out after 10 minutes 😂 Danny mentions that Dale Sr had a close relationship with Bill Simpson, who asked Dale to wear one of his white helmets to help boost sales. Let’s just say The Intimidator did not want to be the Man in White!
668K
31K
129
2w ago
rcrracing
Now THAT’S a neat gift 👌🏻 Danny Lawrence - former engine builder for Dale Sr and legend of @rcrracing - joined us for the DJD today. He presented @DaleJr with possibly the only white helmet Sr ever wore… and quickly threw out after 10 minutes 😂 Danny mentions that Dale Sr had a close relationship with Bill Simpson, who asked Dale to wear one of his white helmets to help boost sales. Let’s just say The Intimidator did not want to be the Man in White!
DID SOMEONE SAY KASEY KAHNE FRIDAY⁉️🗣️
662K
26.5K
98
10mo ago
rcrracing
DID SOMEONE SAY KASEY KAHNE FRIDAY⁉️🗣️
A Day In The Life Of A Pit Crew Member 🏁 I had the chance to train with the legendary @rcrracing Pit Crew led by my brother @pswan33 Paul Swan. RCR is iconic, built by Richard Childress and made legendary by Dale Earnhardt. Now led by his grandson and driver Austin Dillon, who is incredibly talented and accomplished. All the drivers at RCR are truly elite at what they do. From not knowing how to change a tire growing up to learning to do it in seconds was an incredible experience. This crew is made up of elite athletes who put in serious work every single day. Hard work, passion, precision, that is what makes RCR special. I cannot thank them enough for letting me be part of it. Big thank you to @nascar for making this experience possible. RCR For Life 🔥
575K
23K
456
4mo ago
rcrracing
A Day In The Life Of A Pit Crew Member 🏁 I had the chance to train with the legendary @rcrracing Pit Crew led by my brother @pswan33 Paul Swan. RCR is iconic, built by Richard Childress and made legendary by Dale Earnhardt. Now led by his grandson and driver Austin Dillon, who is incredibly talented and accomplished. All the drivers at RCR are truly elite at what they do. From not knowing how to change a tire growing up to learning to do it in seconds was an incredible experience. This crew is made up of elite athletes who put in serious work every single day. Hard work, passion, precision, that is what makes RCR special. I cannot thank them enough for letting me be part of it. Big thank you to @nascar for making this experience possible. RCR For Life 🔥
This moment between @jesselovejr and his Dad is the best thing you’ll see today.
516K
29K
434
3mo ago
rcrracing
This moment between @jesselovejr and his Dad is the best thing you’ll see today.
Braves Country, start your engines!
463K
10.7K
65
11mo ago
rcrracing
Braves Country, start your engines!
#RowdyNation we’re leading the field to green for the DAYTONA 500💪🏻 The @rcrracing & @ecrengines folks put in the work this off szn and brought a gnarly @zonepouches #8 to Daytona. No better way to start off the year!!!💯👊🏻 #NASCAR #Daytona500
462K
18.5K
313
1w ago
rcrracing
#RowdyNation we’re leading the field to green for the DAYTONA 500💪🏻 The @rcrracing & @ecrengines folks put in the work this off szn and brought a gnarly @zonepouches #8 to Daytona. No better way to start off the year!!!💯👊🏻 #NASCAR #Daytona500
Burned it down and left no doubt. 💨
443K
17.7K
157
6mo ago
rcrracing
Burned it down and left no doubt. 💨
Probably my last video with @rowdybusch …love ya buddy!
430K
21.9K
282
10mo ago
rcrracing
Probably my last video with @rowdybusch …love ya buddy!
Starting P1 for the #Daytona500 🏁
415K
16.6K
630
1w ago
rcrracing
Starting P1 for the #Daytona500 🏁
Led the most laps, and had the best car all day. #RowdyNation deserved that one. If we keep doing what we’re doing, it won’t be long. #NASCAR #COTA #Texas
406K
16.2K
369
11mo ago
rcrracing
Led the most laps, and had the best car all day. #RowdyNation deserved that one. If we keep doing what we’re doing, it won’t be long. #NASCAR #COTA #Texas
Kyle Busch’s Indiana Jones Car had an INSANE paint job 🤯🏎️ 📺 Watch the full episode out now on YouTube!
329K
19.5K
124
3mo ago
rcrracing
Kyle Busch’s Indiana Jones Car had an INSANE paint job 🤯🏎️ 📺 Watch the full episode out now on YouTube!
🏁🏁
323K
4.43K
145
6d ago
rcrracing
🏁🏁
It’s an @talladega pole for @jesselovejr and @josh6williams is very happy for his friend (and to be starting 7th).
319K
2.94K
18
10mo ago
rcrracing
It’s an @talladega pole for @jesselovejr and @josh6williams is very happy for his friend (and to be starting 7th).
@rowdybusch almost dropped his croissant (hit the wall) in qualifying. 🥐
283K
13.2K
71
10mo ago
rcrracing
@rowdybusch almost dropped his croissant (hit the wall) in qualifying. 🥐

Richard Childress Racing (@rcrracing) Instagram Stats & Analytics

Richard Childress Racing (@rcrracing) has 180K Instagram followers with a 3.71% engagement rate over the past 12 months. Across 1.12K posts, Richard Childress Racing received 1.75M total likes and 21.1M impressions, averaging 1.86K likes per post. This page tracks Richard Childress Racing's performance metrics, top content, and engagement trends — updated daily.

Richard Childress Racing (@rcrracing) Instagram Analytics FAQ

How many Instagram followers does Richard Childress Racing have?+
Richard Childress Racing (@rcrracing) has 180K Instagram followers as of February 2026.
What is Richard Childress Racing's Instagram engagement rate?+
Richard Childress Racing's Instagram engagement rate is 3.71% over the last 12 months, based on 1.12K posts.
How many likes does Richard Childress Racing get on Instagram?+
Richard Childress Racing received 1.75M total likes across 1.12K posts in the last year, averaging 1.86K likes per post.
How many Instagram impressions does Richard Childress Racing get?+
Richard Childress Racing's Instagram content generated 21.1M total impressions over the last 12 months.