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followers
214K
impressions
601K
likes
20K
comments
310
posts
106
engagement
1.20%
emv
$17.4K
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5.67K

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The Merino Wool Dress Shirt can be your all-natural, four-season, easy-care replacement for non-irons. Chris Callis @chriscallis our Head of Design, breaks it down. #propercloth #menswear #redamerinowool
21.1K
295
27
1mo ago
propercloth
The Merino Wool Dress Shirt can be your all-natural, four-season, easy-care replacement for non-irons. Chris Callis @chriscallis our Head of Design, breaks it down. #propercloth #menswear #redamerinowool
Spring 2025 Style Guide 10 versatile spring pieces that work for any occasion. With an eye toward comfort (and unpredictable weather), each piece is styled two ways to highlight effortless elegance, whether dressed up or down. Available through the link in bio. #propercloth #styleguide #menswear
17.8K
279
1
12mo ago
propercloth
Spring 2025 Style Guide 10 versatile spring pieces that work for any occasion. With an eye toward comfort (and unpredictable weather), each piece is styled two ways to highlight effortless elegance, whether dressed up or down. Available through the link in bio. #propercloth #styleguide #menswear
Spring 2025 Style Guide 10 versatile spring pieces that work for any occasion. With an eye toward comfort (and unpredictable weather), each piece is styled two ways to highlight effortless elegance, whether dressed up or down. Available through the link in bio. #propercloth #styleguide #menswear
16.4K
215
1
11mo ago
propercloth
Spring 2025 Style Guide 10 versatile spring pieces that work for any occasion. With an eye toward comfort (and unpredictable weather), each piece is styled two ways to highlight effortless elegance, whether dressed up or down. Available through the link in bio. #propercloth #styleguide #menswear
Something new is on the horizon. Arrives tomorrow. #propercloth
15.3K
148
5
4mo ago
propercloth
Something new is on the horizon. Arrives tomorrow. #propercloth
Days are gettin’ warmer... LISBOA: Part I of our new Spring/Summer ‘25 collection. Now available online and in-store. #propercloth #lisboa2025
15.1K
199
7
11mo ago
propercloth
Days are gettin’ warmer... LISBOA: Part I of our new Spring/Summer ‘25 collection. Now available online and in-store. #propercloth #lisboa2025
Spring 2025 Style Guide: Two ways to wear the Fresco Suit. A suit for the suit enthusiast. It’s a little different from your everyday worsted wool—tropical fresco fabric is smooth, yet has an open weave structure that allows for excellent airflow. It makes a great warm-weather alternative for the office and special events, especially if you’re partial to a subtle statement. Look 1 - VBC Taupe Tropical Fresco Downing Suit - Amalfi White Stretch Piqué Shirt Look 2 - VBC Taupe Tropical Fresco Downing Suit - Thomas Mason Luxury Light Blue Wide Stripe Broadcloth Dress Shirt - Navy Silk Grenadine Tie Available through the link in bio. #propercloth #styleguide #menswear
13.7K
548
3
11mo ago
propercloth
Spring 2025 Style Guide: Two ways to wear the Fresco Suit. A suit for the suit enthusiast. It’s a little different from your everyday worsted wool—tropical fresco fabric is smooth, yet has an open weave structure that allows for excellent airflow. It makes a great warm-weather alternative for the office and special events, especially if you’re partial to a subtle statement. Look 1 - VBC Taupe Tropical Fresco Downing Suit - Amalfi White Stretch Piqué Shirt Look 2 - VBC Taupe Tropical Fresco Downing Suit - Thomas Mason Luxury Light Blue Wide Stripe Broadcloth Dress Shirt - Navy Silk Grenadine Tie Available through the link in bio. #propercloth #styleguide #menswear
Spring 2025 Style Guide: Two ways to wear the High Twist Cotton Suit. The high-twist cotton that makes up this suit is unique among cotton suiting fabrics, with a crisp, refined look that hits the sweet spot between casual cotton twills and more formal worsted wools. It’s breathable, durable, and smooth, and it really nails the definition of ‘business casual.’ Look 1 - Khaki High Twist Cotton Sullivan Suit - Stanton Light Blue 120s Fine Stripe Broadcloth Dress Shirt - Orange and Light Blue Ring Print Silk Tie Look 2 - Khaki High Twist Cotton Sullivan Suit - Clark Light Blue University Stripe Oxford Cloth Shirt - Navy Lightweight Cashmere Crewneck Sweater Available through the link in bio. #propercloth #styleguide #menswear
13.5K
540
9
12mo ago
propercloth
Spring 2025 Style Guide: Two ways to wear the High Twist Cotton Suit. The high-twist cotton that makes up this suit is unique among cotton suiting fabrics, with a crisp, refined look that hits the sweet spot between casual cotton twills and more formal worsted wools. It’s breathable, durable, and smooth, and it really nails the definition of ‘business casual.’ Look 1 - Khaki High Twist Cotton Sullivan Suit - Stanton Light Blue 120s Fine Stripe Broadcloth Dress Shirt - Orange and Light Blue Ring Print Silk Tie Look 2 - Khaki High Twist Cotton Sullivan Suit - Clark Light Blue University Stripe Oxford Cloth Shirt - Navy Lightweight Cashmere Crewneck Sweater Available through the link in bio. #propercloth #styleguide #menswear
Spring 2025 Style Guide: Two ways to wear the Lucca Windbreaker. This luxe, extra-layerable jacket is patterned on the classic windbreaker—with a few key differences. Traditionally a workwear-adjacent piece, we pared back the design and used a silky, breathable merino wool and lyocell blend for optimal comfort, layerability, and a sophisticated look that works nicely on top of almost anything. Look 1 - Lucca Navy Merino Windbreaker - Canclini Grey Melange Easy Care Knit Piqué Shirt - Khaki Washed Cotton Stretch Dress Pant Look 2 - Lucca Navy Merino Windbreaker - Dark Slate Merino and Silk Crewneck Sweater - Charcoal Delave Italian Stretch 5-Pocket Pant Available through the link in bio. #propercloth #styleguide #menswear
13.1K
525
1
12mo ago
propercloth
Spring 2025 Style Guide: Two ways to wear the Lucca Windbreaker. This luxe, extra-layerable jacket is patterned on the classic windbreaker—with a few key differences. Traditionally a workwear-adjacent piece, we pared back the design and used a silky, breathable merino wool and lyocell blend for optimal comfort, layerability, and a sophisticated look that works nicely on top of almost anything. Look 1 - Lucca Navy Merino Windbreaker - Canclini Grey Melange Easy Care Knit Piqué Shirt - Khaki Washed Cotton Stretch Dress Pant Look 2 - Lucca Navy Merino Windbreaker - Dark Slate Merino and Silk Crewneck Sweater - Charcoal Delave Italian Stretch 5-Pocket Pant Available through the link in bio. #propercloth #styleguide #menswear
Presenting LISBOA: Part I of our new Spring/Summer ‘25 collection. In the fickle weather of spring, layers of light fabrics, pops of color and pattern, and steadfast versatility come to life against the backdrop of beautiful Portugal. Now available online and in-store. #propercloth #lisboa2025
12.4K
497
8
11mo ago
propercloth
Presenting LISBOA: Part I of our new Spring/Summer ‘25 collection. In the fickle weather of spring, layers of light fabrics, pops of color and pattern, and steadfast versatility come to life against the backdrop of beautiful Portugal. Now available online and in-store. #propercloth #lisboa2025
Earth’s textures. Tailoring’s traditions. The Fall 2025 Collection explores rich materials and warm layers for the chilly season. Discover the campaign — link in bio. #propercloth #fall2025collection #menswear
12K
121
1
5mo ago
propercloth
Earth’s textures. Tailoring’s traditions. The Fall 2025 Collection explores rich materials and warm layers for the chilly season. Discover the campaign — link in bio. #propercloth #fall2025collection #menswear
SOUTH BEACH — A new lookbook that reflects the bright sizzle and laidback allure of Miami at the height of summer. Now available online and in-store — link in bio. #propercloth #southbeach2025 #lookbook
11.8K
145
2
9mo ago
propercloth
SOUTH BEACH — A new lookbook that reflects the bright sizzle and laidback allure of Miami at the height of summer. Now available online and in-store — link in bio. #propercloth #southbeach2025 #lookbook
A COSTA: Part 2 of our new Spring/Summer ‘25 collection. The earthy tones of the Portuguese seaside, coaxed softly into sartorial details—effortlessly elevated for days in the sun. Now available online and in-store — link in bio. #propercloth #acosta2025
11.5K
120
3
10mo ago
propercloth
A COSTA: Part 2 of our new Spring/Summer ‘25 collection. The earthy tones of the Portuguese seaside, coaxed softly into sartorial details—effortlessly elevated for days in the sun. Now available online and in-store — link in bio. #propercloth #acosta2025
The Holiday Style Guide A study in comfort and craftsmanship, designed for the gatherings, pauses, and small moments that shape the holidays. Available online and in-store — link in bio. #propercloth #menswear #holidayguide
11.4K
456
8
3mo ago
propercloth
The Holiday Style Guide A study in comfort and craftsmanship, designed for the gatherings, pauses, and small moments that shape the holidays. Available online and in-store — link in bio. #propercloth #menswear #holidayguide
LISBOA: Part I of our new Spring/Summer ‘25 collection. - Double Breasted VBC Light Grey Fresco Allen Suit - Stanton 120s Light Blue Wide Stripe - Navy Linen Blend Tie Now available online and in-store. #propercloth #lisboa2025
11.4K
456
0
11mo ago
propercloth
LISBOA: Part I of our new Spring/Summer ‘25 collection. - Double Breasted VBC Light Grey Fresco Allen Suit - Stanton 120s Light Blue Wide Stripe - Navy Linen Blend Tie Now available online and in-store. #propercloth #lisboa2025
The Spring ‘26 Style Guide. A measured introduction to lighter days. Now available in-store and online. Link in bio.
10.9K
68
2
3w ago
propercloth
The Spring ‘26 Style Guide. A measured introduction to lighter days. Now available in-store and online. Link in bio.
LISBOA: Part I of our new Spring/Summer ‘25 collection. Featuring: - Loro Piana Fabric Faded Blue S150s Hopsack Hudson Jacket - Sutton 120s Blue and Yellow Check - Positano Beige Cotton and Linen Canvas - Chestnut Suede Belt Now available online and in-store. #propercloth #lisboa2025
10.9K
435
7
11mo ago
propercloth
LISBOA: Part I of our new Spring/Summer ‘25 collection. Featuring: - Loro Piana Fabric Faded Blue S150s Hopsack Hudson Jacket - Sutton 120s Blue and Yellow Check - Positano Beige Cotton and Linen Canvas - Chestnut Suede Belt Now available online and in-store. #propercloth #lisboa2025
LISBOA: Part I of our new Spring/Summer ‘25 collection. Featuring: - Drago Faded Blue Pinstripe S130s Tropical Wool Suit - White Wrinkle-Resistant 100s Broadcloth - Navy Silk Grenadine Tie Now available online and in-store. #propercloth #lisboa2025
10.7K
426
11
10mo ago
propercloth
LISBOA: Part I of our new Spring/Summer ‘25 collection. Featuring: - Drago Faded Blue Pinstripe S130s Tropical Wool Suit - White Wrinkle-Resistant 100s Broadcloth - Navy Silk Grenadine Tie Now available online and in-store. #propercloth #lisboa2025
The Fall ‘25 Style Guide is here. 14 new looks for a new season. Dressing up these days doesn’t necessarily have to lean formal. Using texture and color for both cohesion and contrast, you can look put-together without ever having to put on a tie. Explore the guide and shop all the pieces at the link in bio. #propercloth #fallstyleguide #menswear
10.1K
403
4
6mo ago
propercloth
The Fall ‘25 Style Guide is here. 14 new looks for a new season. Dressing up these days doesn’t necessarily have to lean formal. Using texture and color for both cohesion and contrast, you can look put-together without ever having to put on a tie. Explore the guide and shop all the pieces at the link in bio. #propercloth #fallstyleguide #menswear
Spring 2025 Style Guide: Two ways to wear the Washed Lightweight Oxford Shirt. An icon of versatility, now in a more breathable format. This lightweight OCBD looks like the classic version, but it won’t stifle you when the temperature rises. Tuck it into linen-blend trousers, or give it the role of overshirt for a nonchalant top layer. Look 1 - Washed Gold Lightweight Oxford Shirt - Positano White Cotton and Linen Dress Pants Look 2 - Washed Gold Lightweight Oxford Shirt - Di Sondrio Tobacco Stretch Cotton Chino Available through the link in bio. #propercloth #styleguide #menswear
9.68K
387
2
12mo ago
propercloth
Spring 2025 Style Guide: Two ways to wear the Washed Lightweight Oxford Shirt. An icon of versatility, now in a more breathable format. This lightweight OCBD looks like the classic version, but it won’t stifle you when the temperature rises. Tuck it into linen-blend trousers, or give it the role of overshirt for a nonchalant top layer. Look 1 - Washed Gold Lightweight Oxford Shirt - Positano White Cotton and Linen Dress Pants Look 2 - Washed Gold Lightweight Oxford Shirt - Di Sondrio Tobacco Stretch Cotton Chino Available through the link in bio. #propercloth #styleguide #menswear
Earth’s textures. Tailoring’s traditions. The Fall 2025 Collection explores rich materials and warm layers for the chilly season. Discover the campaign — link in bio. #propercloth #fall2025collection #menswear
9.6K
384
4
5mo ago
propercloth
Earth’s textures. Tailoring’s traditions. The Fall 2025 Collection explores rich materials and warm layers for the chilly season. Discover the campaign — link in bio. #propercloth #fall2025collection #menswear

Proper Cloth (@propercloth) Instagram Stats & Analytics

Proper Cloth (@propercloth) has 214K Instagram followers with a 1.20% engagement rate over the past 12 months. Across 106 posts, Proper Cloth received 20K total likes and 141K impressions, averaging 189 likes per post. This page tracks Proper Cloth's performance metrics, top content, and engagement trends — updated daily.

Proper Cloth (@propercloth) Instagram Analytics FAQ

How many Instagram followers does Proper Cloth have?+
Proper Cloth (@propercloth) has 214K Instagram followers as of March 2026.
What is Proper Cloth's Instagram engagement rate?+
Proper Cloth's Instagram engagement rate is 1.20% over the last 12 months, based on 106 posts.
How many likes does Proper Cloth get on Instagram?+
Proper Cloth received 20K total likes across 106 posts in the last 12 months, averaging 189 likes per post.
How many Instagram impressions does Proper Cloth get?+
Proper Cloth's Instagram content generated 141K total impressions over the last 12 months.