NewGet @on.football's full report
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followers
375K
impressions
230M
likes
5.56M
comments
26.1K
posts
21
engagement
1.70%
emv
$6.02M
Average per post
10.9M

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Dream On, Sydney. 

Dream On, Football. 

#DreamOn
57.7M
40.1K
152
3w ago
on.football
Dream On, Sydney. Dream On, Football. #DreamOn
Dream On, Football. 

I still dream of playing football.

That might surprise you, coming from someone who plays it for a living.
But it’s true.

I still dream of playing with my friends. 
Playing until sunset. Until dinner.
Playing just because it was a game, long before it could become a career. 

I have followed this dream for as long as I can remember. 

Once again it has led me to one of the biggest changes in my life. 

Now, I find myself surrounded by innovators who dream of the same things I do.

Of bringing foot as close as possible to ball. 
Of bringing the people as close as possible to the game. 
Of bringing the world as close as possible to play. 

I guess that’s the thing about dreams that refuse to change.
They’re usually the ones that change everything. 

Dream On. @on @on.football
44.6M
1.78M
10.3K
3w ago
on.football
Dream On, Football. I still dream of playing football. That might surprise you, coming from someone who plays it for a living. But it’s true. I still dream of playing with my friends. Playing until sunset. Until dinner. Playing just because it was a game, long before it could become a career. I have followed this dream for as long as I can remember. Once again it has led me to one of the biggest changes in my life. Now, I find myself surrounded by innovators who dream of the same things I do. Of bringing foot as close as possible to ball. Of bringing the people as close as possible to the game. Of bringing the world as close as possible to play. I guess that’s the thing about dreams that refuse to change. They’re usually the ones that change everything. Dream On. @on @on.football
Way too easy for Kylian Mbappé, next time we go higher.. 😅 - advertising #DreamOn #OnFootball
30.5M
1.25M
5.62K
3w ago
on.football
Way too easy for Kylian Mbappé, next time we go higher.. 😅 - advertising #DreamOn #OnFootball
Dream On, Kylian. 

Dream On, Football.

#DreamOn
25.6M
218K
1.35K
3w ago
on.football
Dream On, Kylian. Dream On, Football. #DreamOn
Game recognises game. Even the greats never stop learning. 

@thierryhenry teaches @rogerfederer a new skill. 😮‍💨

#DreamOn
18.4M
325K
1.34K
3w ago
on.football
Game recognises game. Even the greats never stop learning. @thierryhenry teaches @rogerfederer a new skill. 😮‍💨 #DreamOn
Dream On, Thierry. 

Dream On, Football.

#DreamOn
11.2M
41.5K
1.38K
3w ago
on.football
Dream On, Thierry. Dream On, Football. #DreamOn
@k.mbappe 👋

#DreamOn #LightSpray
7.47M
518K
1.19K
3w ago
on.football
@k.mbappe 👋 #DreamOn #LightSpray
A new dream for On. @On.Football, welcome to the team!

Dream On, Football. 

#DreamOn

Photographed by Juergen Teller.
6.72M
269K
708
3w ago
on.football
A new dream for On. @On.Football, welcome to the team! Dream On, Football. #DreamOn Photographed by Juergen Teller.
Been talking a lot about developing boots with @on.football but better than talking is playing in them. 

First time on the feet 😮‍💨 let’s play!  @on.football @k.mbappe @sydneyjoy.schertenleib
5.44M
218K
286
6d ago
on.football
Been talking a lot about developing boots with @on.football but better than talking is playing in them. First time on the feet 😮‍💨 let’s play! @on.football @k.mbappe @sydneyjoy.schertenleib
After a year behind the scenes, working with us on the future of the game we love, meet On’s Director of Football. His view? ‘It’s limitless’. 

Dream On, Football. 

#DreamOn

Photographed by Juergen Teller.
3.82M
153K
766
3w ago
on.football
After a year behind the scenes, working with us on the future of the game we love, meet On’s Director of Football. His view? ‘It’s limitless’. Dream On, Football. #DreamOn Photographed by Juergen Teller.
Dream On, Football. 

#DreamOn

Photographed by Juergen Teller.
2.94M
117K
339
3w ago
on.football
Dream On, Football. #DreamOn Photographed by Juergen Teller.
This is what a dream in the making looks like.

Follow our journey with @k.mbappe, @thierryhenry, and @sydneyjoy.schertenleib

Dream On, Football.

#DreamOn
2.66M
106K
583
2w ago
on.football
This is what a dream in the making looks like. Follow our journey with @k.mbappe, @thierryhenry, and @sydneyjoy.schertenleib Dream On, Football. #DreamOn
There’s never been a boot like this before. 

Follow the journey with us.

ON-DCPT-KM010.

#DreamOn #LightSpray
2.60M
104K
373
1d ago
on.football
There’s never been a boot like this before.  Follow the journey with us. ON-DCPT-KM010. #DreamOn #LightSpray
LightSpray™ quality control. 

#DreamOn
2.48M
118K
287
3w ago
on.football
LightSpray™ quality control. #DreamOn
Legendary status. Even bigger dreams. 💭

@thierryhenry knows how to motivate his team. The future of LightSpray™ is loading. 

#DreamOn
2.44M
115K
474
3w ago
on.football
Legendary status. Even bigger dreams. 💭 @thierryhenry knows how to motivate his team. The future of LightSpray™ is loading. #DreamOn
Talking all things football boots with our Director of Football, Thierry Henry. 

#DreamOn #LightSpray
1.53M
61.0K
339
3d ago
on.football
Talking all things football boots with our Director of Football, Thierry Henry. #DreamOn #LightSpray
When I think about the dream I’m building with On, it’s something I could have never, ever have imagined.’

@sydneyjoy.schertenleib, member of the On family for a while, now creating the future of the football with us.

Dream On, Football. 

#DreamOn

Photographed by Juergen Teller.
1.18M
47.3K
249
3w ago
on.football
When I think about the dream I’m building with On, it’s something I could have never, ever have imagined.’ @sydneyjoy.schertenleib, member of the On family for a while, now creating the future of the football with us. Dream On, Football. #DreamOn Photographed by Juergen Teller.
Designing the dream with @sydneyjoy.schertenleib. 💭

Writing the next chapter of football. 🖊️ 

#DreamOn #LightSpray
760K
14.2K
75
3w ago
on.football
Designing the dream with @sydneyjoy.schertenleib. 💭 Writing the next chapter of football. 🖊️ #DreamOn #LightSpray
Working on a dream. 💭

Shoot day for the launch of @on.football. 

#DreamOn
584K
23.4K
128
1w ago
on.football
Working on a dream. 💭 Shoot day for the launch of @on.football. #DreamOn
POV: You’re in a game of keepie uppies with @thierryhenry and @rogerfederer. 😳

#DreamOn
561K
17.3K
136
3w ago
on.football
POV: You’re in a game of keepie uppies with @thierryhenry and @rogerfederer. 😳 #DreamOn

on.football (@on.football) Instagram Stats & Analytics

on.football (@on.football) has 375K Instagram followers with a 1.70% engagement rate over the past 12 months. Across 21.0 posts, on.football received 5.56M total likes and 230M impressions, averaging 265K likes per post. This page tracks on.football's performance metrics, top content, and engagement trends — updated daily. To benchmark @on.football against other accounts, use Socialpruf's Instagram competitor analysis tool.

on.football (@on.football) Instagram Analytics FAQ

How many Instagram followers does on.football have?+
on.football (@on.football) has 375K Instagram followers as of October 2026.
What is on.football's Instagram engagement rate?+
on.football's Instagram engagement rate is 1.70% over the last 12 months, based on 21.0 posts.
How many likes does on.football get on Instagram?+
on.football received 5.56M total likes across 21.0 posts in the last 12 months, averaging 265K likes per post.
How many Instagram impressions does on.football get?+
on.football's Instagram content generated 230M total impressions over the last 12 months.
Can I compare on.football with other Instagram accounts?+
Yes. Add @on.football to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.