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followers
3.48M
impressions
167M
likes
5.87M
comments
45.2K
posts
384
engagement
3.20%
emv
$4.85M
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434K

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Shape of Dreams 🎬 Directed by Spike Jonze, starring @Zendaya and @luxurylaw. 

Inside the Dream Lab, play is part of the process. 

#DreamOn #Zendaya
10.5M
240K
1.98K
1mo ago
on
Shape of Dreams 🎬 Directed by Spike Jonze, starring @Zendaya and @luxurylaw. Inside the Dream Lab, play is part of the process. #DreamOn #Zendaya
Living the dream. Working overtime to create the collection with @luxurylaw.

#DreamOn #Zendaya
9.76M
878K
5.68K
1mo ago
on
Living the dream. Working overtime to create the collection with @luxurylaw. #DreamOn #Zendaya
Meet Cloudboom Max. Your marathon secret weapon. 👋

Running a marathon is a big deal. Nerves. Excitement. ‘What did I sign up for?’ moments. All of the above? 🙂‍↕️

Most supershoes assume you’ve done this before. Cloudboom Max doesn’t. 

Breathable, durable, and predictable in a good way. Seriously supportive speed on race day, so you can cross the finish line like you own it. 👏

#DreamOn #CloudboomMax
6.13M
48.5K
430
9mo ago
on
Meet Cloudboom Max. Your marathon secret weapon. 👋 Running a marathon is a big deal. Nerves. Excitement. ‘What did I sign up for?’ moments. All of the above? 🙂‍↕️ Most supershoes assume you’ve done this before. Cloudboom Max doesn’t. Breathable, durable, and predictable in a good way. Seriously supportive speed on race day, so you can cross the finish line like you own it. 👏 #DreamOn #CloudboomMax
The Cloud 6 Geo. Move with the city.

#DreamOn
6.00M
66.2K
608
4mo ago
on
The Cloud 6 Geo. Move with the city. #DreamOn
@zendaya isn’t just wearing the Cloudzone Moon, she co-created it 🌙📝 

Link in bio.

#DreamOn #Zendaya
5.79M
54.0K
199
9mo ago
on
@zendaya isn’t just wearing the Cloudzone Moon, she co-created it 🌙📝 Link in bio. #DreamOn #Zendaya
QUIET ON SET!

@zendaya‘s rehearsing.

Coming Thursday 🌗

#DreamOn #Zendaya
3.90M
294K
844
9mo ago
on
QUIET ON SET! @zendaya‘s rehearsing. Coming Thursday 🌗 #DreamOn #Zendaya
We can’t get over this moment. 🏆

From winning the Girls’ Singles title 7 years ago to becoming the Women’s Champion yesterday.

@iga.swiatek now has titles across every surface and this was the first 6-0 6-0 win of its kind in 37 years.

A flawless match, a flawless journey.

#DreamOn
2.45M
98.1K
473
10mo ago
on
We can’t get over this moment. 🏆 From winning the Girls’ Singles title 7 years ago to becoming the Women’s Champion yesterday. @iga.swiatek now has titles across every surface and this was the first 6-0 6-0 win of its kind in 37 years. A flawless match, a flawless journey. #DreamOn
Multitasking level: professional athlete 🙂‍↕️ @iga.swiatek 

Tights by On. Shop now. 

#DreamOn
2.37M
82.9K
856
3mo ago
on
Multitasking level: professional athlete 🙂‍↕️ @iga.swiatek Tights by On. Shop now. #DreamOn
Big dreams, mini @Zendaya 🤏 playing her part in our film with Spike Jonze: Shape of Dreams.

Watch the film on our profile. 📽️

#DreamOn #Zendaya
2.27M
92.7K
294
1mo ago
on
Big dreams, mini @Zendaya 🤏 playing her part in our film with Spike Jonze: Shape of Dreams. Watch the film on our profile. 📽️ #DreamOn #Zendaya
@zendaya takes the lead. 

The first collection co-created with Zendaya launches April 16. 

“𝑊𝑒 𝑤𝑎𝑛𝑡 𝑡𝑜 𝑐ℎ𝑎𝑙𝑙𝑒𝑛𝑔𝑒 𝑤ℎ𝑎𝑡 𝑠𝑝𝑜𝑟𝑡𝑠𝑤𝑒𝑎𝑟 𝑚𝑒𝑎𝑛𝑠 𝑓𝑜𝑟 𝑝𝑒𝑜𝑝𝑙𝑒 𝑎𝑛𝑑 𝑏𝑒 𝑝𝑙𝑎𝑦𝑓𝑢𝑙 𝑤𝑖𝑡ℎ 𝑠𝑖𝑙ℎ𝑜𝑢𝑒𝑡𝑡𝑒𝑠, 𝑐𝑜𝑙𝑜𝑟𝑠 𝑎𝑛𝑑 𝑡𝑒𝑥𝑡𝑢𝑟𝑒𝑠”.

#DreamOn #Zendaya
2.27M
90.8K
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1mo ago
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@zendaya takes the lead. The first collection co-created with Zendaya launches April 16. “𝑊𝑒 𝑤𝑎𝑛𝑡 𝑡𝑜 𝑐ℎ𝑎𝑙𝑙𝑒𝑛𝑔𝑒 𝑤ℎ𝑎𝑡 𝑠𝑝𝑜𝑟𝑡𝑠𝑤𝑒𝑎𝑟 𝑚𝑒𝑎𝑛𝑠 𝑓𝑜𝑟 𝑝𝑒𝑜𝑝𝑙𝑒 𝑎𝑛𝑑 𝑏𝑒 𝑝𝑙𝑎𝑦𝑓𝑢𝑙 𝑤𝑖𝑡ℎ 𝑠𝑖𝑙ℎ𝑜𝑢𝑒𝑡𝑡𝑒𝑠, 𝑐𝑜𝑙𝑜𝑟𝑠 𝑎𝑛𝑑 𝑡𝑒𝑥𝑡𝑢𝑟𝑒𝑠”. #DreamOn #Zendaya
Team Europe or Team World? 🔴🔵

This @lavercup, you don’t just watch — you rep your side.

A limited-edition THE ROGER Clubhouse so you can lace up your loyalty. 👟

#DreamOn
2.17M
86.7K
551
8mo ago
on
Team Europe or Team World? 🔴🔵 This @lavercup, you don’t just watch — you rep your side. A limited-edition THE ROGER Clubhouse so you can lace up your loyalty. 👟 #DreamOn
I’m definitely becoming an outfit repeater 🤷🏽‍♀️ @on 

#DreamOn #lifestyle #barcelona
2.00M
80.1K
544
4mo ago
on
I’m definitely becoming an outfit repeater 🤷🏽‍♀️ @on #DreamOn #lifestyle #barcelona
palm springs lately
1.81M
72.5K
406
1mo ago
on
palm springs lately
Basel champion. First ATP 500 title. 🏆

At just 19, @joaoffonseca has climbed more than 99 spots in the rankings this year.

A breakout season and it’s only the beginning.

Vamos, João! 🇧🇷

#DreamOn
1.66M
66.5K
698
7mo ago
on
Basel champion. First ATP 500 title. 🏆 At just 19, @joaoffonseca has climbed more than 99 spots in the rankings this year. A breakout season and it’s only the beginning. Vamos, João! 🇧🇷 
#DreamOn
Clocking in at the Dream Lab…this collection won’t create itself. 💻📁📖🖇️📏🪡

#DreamOn #Zendaya
1.63M
66.6K
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1mo ago
on
Clocking in at the Dream Lab…this collection won’t create itself. 💻📁📖🖇️📏🪡 #DreamOn #Zendaya
“𝑊ℎ𝑎𝑡’𝑠 𝑡ℎ𝑒 𝑏𝑒𝑠𝑡 𝑖𝑑𝑒𝑎 𝑎𝑛𝑑 𝑤ℎ𝑎𝑡’𝑠 𝑡ℎ𝑒 𝑤𝑎𝑦 𝑡𝑜 𝑚𝑎𝑘𝑒 𝑡ℎ𝑒 𝑏𝑒𝑠𝑡 𝑝𝑖𝑒𝑐𝑒? 𝐼 𝑤𝑎𝑛𝑡 𝑒𝑣𝑒𝑟𝑦𝑜𝑛𝑒 𝑡𝑜 𝑓𝑒𝑒𝑙 𝑖𝑛𝑐𝑙𝑢𝑑𝑒𝑑 𝑖𝑛 𝑡ℎ𝑒 𝑝𝑟𝑜𝑐𝑒𝑠𝑠 𝑜𝑓 𝑡ℎ𝑖𝑠 𝑏𝑒𝑐𝑎𝑢𝑠𝑒 𝐼 𝑤𝑎𝑛𝑡 𝑒𝑣𝑒𝑟𝑦𝑜𝑛𝑒 𝑡𝑜 𝑓𝑒𝑒𝑙 𝑙𝑖𝑘𝑒 𝑡ℎ𝑒𝑟𝑒 𝑖𝑠 𝑠𝑜𝑚𝑒𝑡ℎ𝑖𝑛𝑔 𝑖𝑛 𝑡ℎ𝑒𝑟𝑒 𝑓𝑜𝑟 𝑡ℎ𝑒𝑚” – Zendaya. 

Design days with @Zendaya working on the co-created collection. Dropping tomorrow at 10am CET.

#DreamOn
1.60M
112K
445
1mo ago
on
“𝑊ℎ𝑎𝑡’𝑠 𝑡ℎ𝑒 𝑏𝑒𝑠𝑡 𝑖𝑑𝑒𝑎 𝑎𝑛𝑑 𝑤ℎ𝑎𝑡’𝑠 𝑡ℎ𝑒 𝑤𝑎𝑦 𝑡𝑜 𝑚𝑎𝑘𝑒 𝑡ℎ𝑒 𝑏𝑒𝑠𝑡 𝑝𝑖𝑒𝑐𝑒? 𝐼 𝑤𝑎𝑛𝑡 𝑒𝑣𝑒𝑟𝑦𝑜𝑛𝑒 𝑡𝑜 𝑓𝑒𝑒𝑙 𝑖𝑛𝑐𝑙𝑢𝑑𝑒𝑑 𝑖𝑛 𝑡ℎ𝑒 𝑝𝑟𝑜𝑐𝑒𝑠𝑠 𝑜𝑓 𝑡ℎ𝑖𝑠 𝑏𝑒𝑐𝑎𝑢𝑠𝑒 𝐼 𝑤𝑎𝑛𝑡 𝑒𝑣𝑒𝑟𝑦𝑜𝑛𝑒 𝑡𝑜 𝑓𝑒𝑒𝑙 𝑙𝑖𝑘𝑒 𝑡ℎ𝑒𝑟𝑒 𝑖𝑠 𝑠𝑜𝑚𝑒𝑡ℎ𝑖𝑛𝑔 𝑖𝑛 𝑡ℎ𝑒𝑟𝑒 𝑓𝑜𝑟 𝑡ℎ𝑒𝑚” – Zendaya. Design days with @Zendaya working on the co-created collection. Dropping tomorrow at 10am CET. #DreamOn
Welcome, @burnaboygram, our new Clubhouse President. 

Together, we're shaking up sports culture, one sport at a time.

#DreamOn
1.54M
57.3K
1.55K
9mo ago
on
Welcome, @burnaboygram, our new Clubhouse President. Together, we're shaking up sports culture, one sport at a time. #DreamOn
@Zendaya + @luxurylaw dream design duo🙂‍↕️

Our first collection co-created with Zendaya & Law Roach is coming April 16.

Preview the drop via our link in bio 🤎🩶
 
#DreamOn #Zendaya
1.51M
60.3K
218
1mo ago
on
@Zendaya + @luxurylaw dream design duo🙂‍↕️ Our first collection co-created with Zendaya & Law Roach is coming April 16. Preview the drop via our link in bio 🤎🩶 #DreamOn #Zendaya
Swipe to see what a day on set looks like with 
@zendaya 🌗 

#DreamOn #Zendaya
1.50M
60.2K
151
9mo ago
on
Swipe to see what a day on set looks like with @zendaya 🌗 #DreamOn #Zendaya
@loewe X @on 🌎 

ad
1.47M
59.0K
202
7mo ago
on
@loewe X @on 🌎 ad

On (@on) Instagram Stats & Analytics

On (@on) has 3.48M Instagram followers with a 3.20% engagement rate over the past 12 months. Across 384 posts, On received 5.87M total likes and 93.8M impressions, averaging 15.3K likes per post. This page tracks On's performance metrics, top content, and engagement trends — updated daily.

On (@on) Instagram Analytics FAQ

How many Instagram followers does On have?+
On (@on) has 3.48M Instagram followers as of June 2026.
What is On's Instagram engagement rate?+
On's Instagram engagement rate is 3.20% over the last 12 months, based on 384 posts.
How many likes does On get on Instagram?+
On received 5.87M total likes across 384 posts in the last 12 months, averaging 15.3K likes per post.
How many Instagram impressions does On get?+
On's Instagram content generated 93.8M total impressions over the last 12 months.