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followers
4.01M
impressions
346M
likes
10.5M
comments
71.8K
posts
372
engagement
2.33%
emv
$9.63M
Average per post
930K

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Dream On, Sydney. 

Dream On, Football. 

#DreamOn
57.7M
39.4K
151
1w ago
on
Dream On, Sydney. Dream On, Football. #DreamOn
Dream On, Football. 

I still dream of playing football.

That might surprise you, coming from someone who plays it for a living.
But it’s true.

I still dream of playing with my friends. 
Playing until sunset. Until dinner.
Playing just because it was a game, long before it could become a career. 

I have followed this dream for as long as I can remember. 

Once again it has led me to one of the biggest changes in my life. 

Now, I find myself surrounded by innovators who dream of the same things I do.

Of bringing foot as close as possible to ball. 
Of bringing the people as close as possible to the game. 
Of bringing the world as close as possible to play. 

I guess that’s the thing about dreams that refuse to change.
They’re usually the ones that change everything. 

Dream On. @on @on.football
46.3M
1.85M
10.5K
1w ago
on
Dream On, Football. I still dream of playing football. That might surprise you, coming from someone who plays it for a living. But it’s true. I still dream of playing with my friends. Playing until sunset. Until dinner. Playing just because it was a game, long before it could become a career. I have followed this dream for as long as I can remember. Once again it has led me to one of the biggest changes in my life. Now, I find myself surrounded by innovators who dream of the same things I do. Of bringing foot as close as possible to ball. Of bringing the people as close as possible to the game. Of bringing the world as close as possible to play. I guess that’s the thing about dreams that refuse to change. They’re usually the ones that change everything. Dream On. @on @on.football
Dream On, Kylian. 

Dream On, Football.

#DreamOn
25.6M
216K
1.34K
1w ago
on
Dream On, Kylian. Dream On, Football. #DreamOn
Living the dream. Working overtime to create the collection with @luxurylaw.

#DreamOn #Zendaya
12.0M
1.08M
6.16K
5mo ago
on
Living the dream. Working overtime to create the collection with @luxurylaw. #DreamOn #Zendaya
Shape of Dreams 🎬 Directed by Spike Jonze, starring @Zendaya and @luxurylaw. 

Inside the Dream Lab, play is part of the process. 

#DreamOn #Zendaya
11.8M
277K
2.08K
5mo ago
on
Shape of Dreams 🎬 Directed by Spike Jonze, starring @Zendaya and @luxurylaw. Inside the Dream Lab, play is part of the process. #DreamOn #Zendaya
Dream On, Thierry. 

Dream On, Football.

#DreamOn
11.2M
40.6K
1.37K
1w ago
on
Dream On, Thierry. Dream On, Football. #DreamOn
Careful what you wish for @zendaya 

Oct 1 👀
8.03M
560K
2.12K
1d ago
on
Careful what you wish for @zendaya Oct 1 👀
Sound on. Play now. FC 27 Early Access is here and everyone’s playing The World’s Game.

Play #FC27 today with Early Access and step into The Grounds, a social football playground where the streets meet the stadium, and feel greater control in every game mode with more fluid, true-to-life gameplay. Link in bio.
7.95M
246K
2.65K
1w ago
on
Sound on. Play now. FC 27 Early Access is here and everyone’s playing The World’s Game. Play #FC27 today with Early Access and step into The Grounds, a social football playground where the streets meet the stadium, and feel greater control in every game mode with more fluid, true-to-life gameplay. Link in bio.
A new dream for On. @On.Football, welcome to the team!

Dream On, Football. 

#DreamOn

Photographed by Juergen Teller.
6.69M
267K
703
1w ago
on
A new dream for On. @On.Football, welcome to the team! Dream On, Football. #DreamOn Photographed by Juergen Teller.
The Cloud 6 Geo. Move with the city.

#DreamOn
6.08M
66.7K
609
8mo ago
on
The Cloud 6 Geo. Move with the city. #DreamOn
On your right, @zendaya 🎬

Making movement look effortless as ever, in the latest collection co-created with Zendaya and @luxurylaw.

#DreamOn #Zendaya
3.91M
377K
3.70K
20h ago
on
On your right, @zendaya 🎬 Making movement look effortless as ever, in the latest collection co-created with Zendaya and @luxurylaw. #DreamOn #Zendaya
After a year behind the scenes, working with us on the future of the game we love, meet On’s Director of Football. His view? ‘It’s limitless’. 

Dream On, Football. 

#DreamOn

Photographed by Juergen Teller.
3.80M
152K
764
1w ago
on
After a year behind the scenes, working with us on the future of the game we love, meet On’s Director of Football. His view? ‘It’s limitless’. Dream On, Football. #DreamOn Photographed by Juergen Teller.
One shoe. Two sides. 🔴🔵

With @lavercup London around the corner, @rogerfederer steps into a tennis-inspired edition made for both sides of the court.

Team Europe or Team World. Pick your side. 

#DreamOn
3.11M
124K
359
2w ago
on
One shoe. Two sides. 🔴🔵 With @lavercup London around the corner, @rogerfederer steps into a tennis-inspired edition made for both sides of the court. Team Europe or Team World. Pick your side. #DreamOn
Big dreams, mini @Zendaya 🤏 playing her part in our film with Spike Jonze: Shape of Dreams.

Watch the film on our profile. 📽️

#DreamOn #Zendaya
3.01M
119K
382
5mo ago
on
Big dreams, mini @Zendaya 🤏 playing her part in our film with Spike Jonze: Shape of Dreams. Watch the film on our profile. 📽️ #DreamOn #Zendaya
Dream On, Football. 

#DreamOn

Photographed by Juergen Teller.
2.91M
116K
338
1w ago
on
Dream On, Football. #DreamOn Photographed by Juergen Teller.
@luxurylaw needs! more! options! @Zendaya
That’s all 😏

#DreamOn #Zendaya
2.66M
140K
261
5mo ago
on
@luxurylaw needs! more! options! @Zendaya That’s all 😏 #DreamOn #Zendaya
“𝑊ℎ𝑎𝑡’𝑠 𝑡ℎ𝑒 𝑏𝑒𝑠𝑡 𝑖𝑑𝑒𝑎 𝑎𝑛𝑑 𝑤ℎ𝑎𝑡’𝑠 𝑡ℎ𝑒 𝑤𝑎𝑦 𝑡𝑜 𝑚𝑎𝑘𝑒 𝑡ℎ𝑒 𝑏𝑒𝑠𝑡 𝑝𝑖𝑒𝑐𝑒? 𝐼 𝑤𝑎𝑛𝑡 𝑒𝑣𝑒𝑟𝑦𝑜𝑛𝑒 𝑡𝑜 𝑓𝑒𝑒𝑙 𝑖𝑛𝑐𝑙𝑢𝑑𝑒𝑑 𝑖𝑛 𝑡ℎ𝑒 𝑝𝑟𝑜𝑐𝑒𝑠𝑠 𝑜𝑓 𝑡ℎ𝑖𝑠 𝑏𝑒𝑐𝑎𝑢𝑠𝑒 𝐼 𝑤𝑎𝑛𝑡 𝑒𝑣𝑒𝑟𝑦𝑜𝑛𝑒 𝑡𝑜 𝑓𝑒𝑒𝑙 𝑙𝑖𝑘𝑒 𝑡ℎ𝑒𝑟𝑒 𝑖𝑠 𝑠𝑜𝑚𝑒𝑡ℎ𝑖𝑛𝑔 𝑖𝑛 𝑡ℎ𝑒𝑟𝑒 𝑓𝑜𝑟 𝑡ℎ𝑒𝑚” – Zendaya. 

Design days with @Zendaya working on the co-created collection. Dropping tomorrow at 10am CET.

#DreamOn
2.42M
174K
591
5mo ago
on
“𝑊ℎ𝑎𝑡’𝑠 𝑡ℎ𝑒 𝑏𝑒𝑠𝑡 𝑖𝑑𝑒𝑎 𝑎𝑛𝑑 𝑤ℎ𝑎𝑡’𝑠 𝑡ℎ𝑒 𝑤𝑎𝑦 𝑡𝑜 𝑚𝑎𝑘𝑒 𝑡ℎ𝑒 𝑏𝑒𝑠𝑡 𝑝𝑖𝑒𝑐𝑒? 𝐼 𝑤𝑎𝑛𝑡 𝑒𝑣𝑒𝑟𝑦𝑜𝑛𝑒 𝑡𝑜 𝑓𝑒𝑒𝑙 𝑖𝑛𝑐𝑙𝑢𝑑𝑒𝑑 𝑖𝑛 𝑡ℎ𝑒 𝑝𝑟𝑜𝑐𝑒𝑠𝑠 𝑜𝑓 𝑡ℎ𝑖𝑠 𝑏𝑒𝑐𝑎𝑢𝑠𝑒 𝐼 𝑤𝑎𝑛𝑡 𝑒𝑣𝑒𝑟𝑦𝑜𝑛𝑒 𝑡𝑜 𝑓𝑒𝑒𝑙 𝑙𝑖𝑘𝑒 𝑡ℎ𝑒𝑟𝑒 𝑖𝑠 𝑠𝑜𝑚𝑒𝑡ℎ𝑖𝑛𝑔 𝑖𝑛 𝑡ℎ𝑒𝑟𝑒 𝑓𝑜𝑟 𝑡ℎ𝑒𝑚” – Zendaya. Design days with @Zendaya working on the co-created collection. Dropping tomorrow at 10am CET. #DreamOn
LightSpray™ quality control. 

#DreamOn
2.40M
116K
284
1w ago
on
LightSpray™ quality control. #DreamOn
Multitasking level: professional athlete 🙂‍↕️ @iga.swiatek 

Tights by On. Shop now. 

#DreamOn
2.40M
83.3K
856
8mo ago
on
Multitasking level: professional athlete 🙂‍↕️ @iga.swiatek Tights by On. Shop now. #DreamOn
@zendaya takes the lead. 

The first collection co-created with Zendaya launches April 16. 

“𝑊𝑒 𝑤𝑎𝑛𝑡 𝑡𝑜 𝑐ℎ𝑎𝑙𝑙𝑒𝑛𝑔𝑒 𝑤ℎ𝑎𝑡 𝑠𝑝𝑜𝑟𝑡𝑠𝑤𝑒𝑎𝑟 𝑚𝑒𝑎𝑛𝑠 𝑓𝑜𝑟 𝑝𝑒𝑜𝑝𝑙𝑒 𝑎𝑛𝑑 𝑏𝑒 𝑝𝑙𝑎𝑦𝑓𝑢𝑙 𝑤𝑖𝑡ℎ 𝑠𝑖𝑙ℎ𝑜𝑢𝑒𝑡𝑡𝑒𝑠, 𝑐𝑜𝑙𝑜𝑟𝑠 𝑎𝑛𝑑 𝑡𝑒𝑥𝑡𝑢𝑟𝑒𝑠”.

#DreamOn #Zendaya
2.31M
92.3K
339
5mo ago
on
@zendaya takes the lead. The first collection co-created with Zendaya launches April 16. “𝑊𝑒 𝑤𝑎𝑛𝑡 𝑡𝑜 𝑐ℎ𝑎𝑙𝑙𝑒𝑛𝑔𝑒 𝑤ℎ𝑎𝑡 𝑠𝑝𝑜𝑟𝑡𝑠𝑤𝑒𝑎𝑟 𝑚𝑒𝑎𝑛𝑠 𝑓𝑜𝑟 𝑝𝑒𝑜𝑝𝑙𝑒 𝑎𝑛𝑑 𝑏𝑒 𝑝𝑙𝑎𝑦𝑓𝑢𝑙 𝑤𝑖𝑡ℎ 𝑠𝑖𝑙ℎ𝑜𝑢𝑒𝑡𝑡𝑒𝑠, 𝑐𝑜𝑙𝑜𝑟𝑠 𝑎𝑛𝑑 𝑡𝑒𝑥𝑡𝑢𝑟𝑒𝑠”. #DreamOn #Zendaya

On (@on) Instagram Stats & Analytics

On (@on) has 4.01M Instagram followers with a 2.33% engagement rate over the past 12 months. Across 372 posts, On received 10.5M total likes and 346M impressions, averaging 28.2K likes per post. This page tracks On's performance metrics, top content, and engagement trends — updated daily.

On (@on) Instagram Analytics FAQ

How many Instagram followers does On have?+
On (@on) has 4.01M Instagram followers as of October 2026.
What is On's Instagram engagement rate?+
On's Instagram engagement rate is 2.33% over the last 12 months, based on 372 posts.
How many likes does On get on Instagram?+
On received 10.5M total likes across 372 posts in the last 12 months, averaging 28.2K likes per post.
How many Instagram impressions does On get?+
On's Instagram content generated 346M total impressions over the last 12 months.