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followers
460K
impressions
8.79M
likes
127K
comments
72.4K
posts
313
engagement
1.50%
emv
$298K
Average per post
28.1K

Key Metrics

Distributions

Top Content

starting the year off right with @nutrafol @ultabeauty ❤️ my mom and I are so excited to share our hair health journeys with you! #NutrafolPartner #Nutrafol #UltaBeauty #HeardInTheHairAisle
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6mo ago
nutrafol
starting the year off right with @nutrafol @ultabeauty ❤️ my mom and I are so excited to share our hair health journeys with you! #NutrafolPartner #Nutrafol #UltaBeauty #HeardInTheHairAisle
Chocolate is nice… but a fresh blowout hits different. 💁‍♀️💘
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5mo ago
nutrafol
Chocolate is nice… but a fresh blowout hits different. 💁‍♀️💘
✨ Hair thinning on your mind? ✨
 You’re not alone—most women think about it up to 15 times a day and still can’t find clear answers. It can feel frustrating, overwhelming, and isolating—but it doesn’t have to. We’re bringing our experts to @ultabeauty—starting in LA—to answer your questions and create a plan to get your hair health back on track. 📍 Ulta Beauty — West Hollywood
🗓 Friday, August 22 | 12–6 PM ✨ Spin-the-wheel prizes 💬 Chat with our in-house naturopathic doctors 🎤 Get Nutrafol know-how, straight from our Director of Product Development Wherever you are in your hair health journey, this is your chance for real talk, real science, and real support—face-to-face. Let’s get to the root of it. 🌱 #nutrafol #ultabeauty #heardinthehairaisle
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11mo ago
nutrafol
✨ Hair thinning on your mind? ✨
 You’re not alone—most women think about it up to 15 times a day and still can’t find clear answers. It can feel frustrating, overwhelming, and isolating—but it doesn’t have to. We’re bringing our experts to @ultabeauty—starting in LA—to answer your questions and create a plan to get your hair health back on track. 📍 Ulta Beauty — West Hollywood
🗓 Friday, August 22 | 12–6 PM ✨ Spin-the-wheel prizes 💬 Chat with our in-house naturopathic doctors 🎤 Get Nutrafol know-how, straight from our Director of Product Development Wherever you are in your hair health journey, this is your chance for real talk, real science, and real support—face-to-face. Let’s get to the root of it. 🌱 #nutrafol #ultabeauty #heardinthehairaisle
#NutrafolPartner My hair has been through it all—from postpartum straight into perimenopause—and @Nutrafol has supported me every step of the way. When I noticed changes after having my baby, my husband actually suggested I try Nutrafol Postpartum. I saw such great results that when perimenopause hit, I knew I could turn to a brand I already trusted with Nutrafol Women’s Balance. I love that Nutrafol has formulas tailored to different life stages, because our hair and bodies need different support at every chapter. If you’re like me, and you’ve noticed changes in your hair, know that you’re not the only one, and Nutrafol hair growth supplements can help support you through it.
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9mo ago
nutrafol
#NutrafolPartner My hair has been through it all—from postpartum straight into perimenopause—and @Nutrafol has supported me every step of the way. When I noticed changes after having my baby, my husband actually suggested I try Nutrafol Postpartum. I saw such great results that when perimenopause hit, I knew I could turn to a brand I already trusted with Nutrafol Women’s Balance. I love that Nutrafol has formulas tailored to different life stages, because our hair and bodies need different support at every chapter. If you’re like me, and you’ve noticed changes in your hair, know that you’re not the only one, and Nutrafol hair growth supplements can help support you through it.
#NutrafolPartner Every season starts with a commitment: to the work, to showing up—no matter what. ⚾️ That’s the same energy we bring to hair growth. As the Official Hair Growth Partner of @MLB, Nutrafol is built for those who play the long game and know that small habits stack up to big results.
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nutrafol
#NutrafolPartner Every season starts with a commitment: to the work, to showing up—no matter what. ⚾️ That’s the same energy we bring to hair growth. As the Official Hair Growth Partner of @MLB, Nutrafol is built for those who play the long game and know that small habits stack up to big results.
ALL-STAR GIVEAWAY ⚾⭐ As the Official Hair Growth Sponsor of MLB, we’re sending one winner to next Tuesday’s (7/14/2026) All-Star Game in Philadelphia — plus 6 months of Nutrafol on us. One lucky winner will receive: 🎟️ A pair of tickets to the MLB All-Star Game 🌿 6 months of Nutrafol Hair Growth Nutraceuticals (your formula of choice) Same standards MLB players trust: Nutrafol is NSF Certified for Sport®, meaning every batch is tested for 200+ banned substances. What’s on the label is what’s in the bottle — no exceptions. How to enter: 🙌 Like this post 🌿 Follow @nutrafol and @nutrafolmen 👯 Tag a friend (each tag = 1 entry!) Bonus entry: Like and comment ⚾ on any of our last 3 posts [No purchase necessary. Must be 18+ to enter. Open to U.S. residents only. Giveaway closes Friday, July 10th at 4pm ET. Winner will be announced via pinned comment within 24 hours. If a winner fails to respond within 5 hours, a new winner will be selected. This giveaway is not sponsored, endorsed, or affiliated with Instagram. Link in bio for full giveaway rules.]
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ALL-STAR GIVEAWAY ⚾⭐ As the Official Hair Growth Sponsor of MLB, we’re sending one winner to next Tuesday’s (7/14/2026) All-Star Game in Philadelphia — plus 6 months of Nutrafol on us. One lucky winner will receive: 🎟️ A pair of tickets to the MLB All-Star Game 🌿 6 months of Nutrafol Hair Growth Nutraceuticals (your formula of choice) Same standards MLB players trust: Nutrafol is NSF Certified for Sport®, meaning every batch is tested for 200+ banned substances. What’s on the label is what’s in the bottle — no exceptions. How to enter: 🙌 Like this post 🌿 Follow @nutrafol and @nutrafolmen 👯 Tag a friend (each tag = 1 entry!) Bonus entry: Like and comment ⚾ on any of our last 3 posts [No purchase necessary. Must be 18+ to enter. Open to U.S. residents only. Giveaway closes Friday, July 10th at 4pm ET. Winner will be announced via pinned comment within 24 hours. If a winner fails to respond within 5 hours, a new winner will be selected. This giveaway is not sponsored, endorsed, or affiliated with Instagram. Link in bio for full giveaway rules.]
I’ve learned so much about myself in this new chapter of life. When I first started noticing more wrinkles and thinning hair, I was hit with a wave of sadness. I felt like I had lost some of my spark. The hormonal shifts of perimenopause brought a rollercoaster of emotions, and it was hard to stay grounded. Some days, I’m full of energy and joy. Other days, I find myself bed-rotting, doom-scrolling, and feeling completely disconnected. Eventually, I got tired of feeling that way. I knew I wanted to feel better and that meant doing something about it. So I started listening to my body and giving it the care it really needed. I’ve fine-tuned my diet, added supportive supplements like Nutrafol, and committed to consistent movement. Even something as simple as a long walk with Cooper helps me slow down and soak in a moment of peace. This journey isn’t about “fixing” anything, it’s about honoring where I’m at. Read more about my experience in The Menopause Edit in @Nutrafol’s link in bio.  #TheMenopauseEdit
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9mo ago
nutrafol
I’ve learned so much about myself in this new chapter of life. When I first started noticing more wrinkles and thinning hair, I was hit with a wave of sadness. I felt like I had lost some of my spark. The hormonal shifts of perimenopause brought a rollercoaster of emotions, and it was hard to stay grounded. Some days, I’m full of energy and joy. Other days, I find myself bed-rotting, doom-scrolling, and feeling completely disconnected. Eventually, I got tired of feeling that way. I knew I wanted to feel better and that meant doing something about it. So I started listening to my body and giving it the care it really needed. I’ve fine-tuned my diet, added supportive supplements like Nutrafol, and committed to consistent movement. Even something as simple as a long walk with Cooper helps me slow down and soak in a moment of peace. This journey isn’t about “fixing” anything, it’s about honoring where I’m at. Read more about my experience in The Menopause Edit in @Nutrafol’s link in bio.  #TheMenopauseEdit
I’m the person who googles everything, reads the studies, and still ends up confused. The supplement world has that effect on even the most research-inclined of us 😂 Nobody told me that “natural” isn’t regulated or that what’s on the label isn’t always what’s inside... or that most supplements aren’t required to do a single study to make their claims!! I wish I’d known this sooner. This week’s @notalonepod episode with @drheathermd, of @nutrafol, breaks down exactly what to look for before you buy anything. Comment SEND for the link 🔗 Necklace @shopjulietta #NutrafolPartner
204K
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5mo ago
nutrafol
I’m the person who googles everything, reads the studies, and still ends up confused. The supplement world has that effect on even the most research-inclined of us 😂 Nobody told me that “natural” isn’t regulated or that what’s on the label isn’t always what’s inside... or that most supplements aren’t required to do a single study to make their claims!! I wish I’d known this sooner. This week’s @notalonepod episode with @drheathermd, of @nutrafol, breaks down exactly what to look for before you buy anything. Comment SEND for the link 🔗 Necklace @shopjulietta #NutrafolPartner
Nutrafol is proud to team up with @MLB as their Official Hair Growth Partner. ⚾️ Stay tuned—there’s more coming your way.
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10mo ago
nutrafol
Nutrafol is proud to team up with @MLB as their Official Hair Growth Partner. ⚾️ Stay tuned—there’s more coming your way.
✨ Hair thinning on your mind? ✨ You’re not alone—most women think about it up to 15 times a day and still don’t have clear answers. That’s why we’re bringing Nutrafol experts to @ultabeauty stores nationwide to answer your questions and help get your hair health back on track. First stop: 📍 Ulta Beauty West Hollywood Gateway 🗓 Friday, August 22 | 12–6 PM See you soon! ✨ #nutrafol #ultabeauty #heardinthehairaisle
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11mo ago
nutrafol
✨ Hair thinning on your mind? ✨ You’re not alone—most women think about it up to 15 times a day and still don’t have clear answers. That’s why we’re bringing Nutrafol experts to @ultabeauty stores nationwide to answer your questions and help get your hair health back on track. First stop: 📍 Ulta Beauty West Hollywood Gateway 🗓 Friday, August 22 | 12–6 PM See you soon! ✨ #nutrafol #ultabeauty #heardinthehairaisle
Some people walk past Ulta. We are not those people. 🧡 ICYMI — Nutrafol is officially on shelves at 750+ Ulta locations. Have you spotted us yet? 👀 @Ultabeauty
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nutrafol
Some people walk past Ulta. We are not those people. 🧡 ICYMI — Nutrafol is officially on shelves at 750+ Ulta locations. Have you spotted us yet? 👀 @Ultabeauty
Sorry, but I’m never skipping my holy grails ☺️ If you’ve been following me for a while, you know how sacred my hair is to me. I’m always intentional about keeping it healthy, and that means Nutrafol’s Hair Serum and Hair Growth Nutraceuticals are non-negotiables. Together they work on fullness and thickness from the inside out, and honestly my hair has never felt better. #NutrafolPartner
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1mo ago
nutrafol
Sorry, but I’m never skipping my holy grails ☺️ If you’ve been following me for a while, you know how sacred my hair is to me. I’m always intentional about keeping it healthy, and that means Nutrafol’s Hair Serum and Hair Growth Nutraceuticals are non-negotiables. Together they work on fullness and thickness from the inside out, and honestly my hair has never felt better. #NutrafolPartner
No matter the style, I keep my hair feeling strong (and smiling) with @nutrafolmen—the Official Hair Growth Partner of @mlb. Which look do you rock with? And what should I try next? #NutrafolPartner
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nutrafol
No matter the style, I keep my hair feeling strong (and smiling) with @nutrafolmen—the Official Hair Growth Partner of @mlb. Which look do you rock with? And what should I try next? #NutrafolPartner
Did you know what you eat can impact your hair? 🍽️ Key nutrients are needed to build hair and support a healthy growth cycle. Your hair follicle is a tiny but powerful micro-organ, and it’s especially sensitive to nutrient deficiencies. Stress and poor nutrient absorption in the gut microbiome can further impact how that cycle functions. Nutrafol Hair Growth Nutraceuticals are formulated to help support from within. Formulated with Marine Collagen Peptides, targeted vitamins, and minerals they help provide the building blocks of strong, healthy-looking hair fibers.  And because real nourishment starts on your plate, we created a simple food guide to help you prioritize hair-supporting nutrients in your everyday routine.  Swipe through to see what to add to your grocery list. 🤍
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nutrafol
Did you know what you eat can impact your hair? 🍽️ Key nutrients are needed to build hair and support a healthy growth cycle. Your hair follicle is a tiny but powerful micro-organ, and it’s especially sensitive to nutrient deficiencies. Stress and poor nutrient absorption in the gut microbiome can further impact how that cycle functions. Nutrafol Hair Growth Nutraceuticals are formulated to help support from within. Formulated with Marine Collagen Peptides, targeted vitamins, and minerals they help provide the building blocks of strong, healthy-looking hair fibers.  And because real nourishment starts on your plate, we created a simple food guide to help you prioritize hair-supporting nutrients in your everyday routine.  Swipe through to see what to add to your grocery list. 🤍
A full arm workout… but at least your hair’s looking strong, shiny, and healthy thanks to your #4aday 💚
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3mo ago
nutrafol
A full arm workout… but at least your hair’s looking strong, shiny, and healthy thanks to your #4aday 💚
2006: scrunched hair, straight bangs, and chaos 
2025: calm, cozy, and taking care of your hair from the inside out. ✨ A holiday glow-up powered by adulting and Nutrafol. Share this with a millennial who remembers the 2006 hair era. #millennial #nostalgia #early2000s
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nutrafol
2006: scrunched hair, straight bangs, and chaos 
2025: calm, cozy, and taking care of your hair from the inside out. ✨ A holiday glow-up powered by adulting and Nutrafol. Share this with a millennial who remembers the 2006 hair era. #millennial #nostalgia #early2000s
📌 FYI: styling hair in menopause isn’t the same!! Let’s break it down: ✅ Signs that your 45+ clients are going through menopause: + thinning around the part line. + the scalp becomes more visible + the hair feels drier Long story short, old routines just don’t work anymore. What’s happening internally (hormonal shifts, stress, metabolism), can all show up in the hair. ✨ My suggestion is Nutrafol Women’s Balance, and here’s why: + it targets those root causes from within (so we’re not just masking the issue with products, we’re actually supporting healthier-looking growth) + it’s formulated specifically for women over 45 going through menopause As stylists, we’re in the perfect position to give clients their confidence back, and Nutrafol can help us with that! ➡️ Any questions? Ask me below!
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nutrafol
📌 FYI: styling hair in menopause isn’t the same!! Let’s break it down: ✅ Signs that your 45+ clients are going through menopause: + thinning around the part line. + the scalp becomes more visible + the hair feels drier Long story short, old routines just don’t work anymore. What’s happening internally (hormonal shifts, stress, metabolism), can all show up in the hair. ✨ My suggestion is Nutrafol Women’s Balance, and here’s why: + it targets those root causes from within (so we’re not just masking the issue with products, we’re actually supporting healthier-looking growth) + it’s formulated specifically for women over 45 going through menopause As stylists, we’re in the perfect position to give clients their confidence back, and Nutrafol can help us with that! ➡️ Any questions? Ask me below!
They’re here: meet our newly formulated Booster Nutraceuticals. Your Hair Growth Nutraceutical is the foundation of your routine, designed to address multiple root causes of thinning from within. Our newly formulated Boosters are optional add-ons that work alongside it, providing even more targeted support when one specific root cause needs extra attention. And, all seven Boosters are NSF Certified for Sport®—meeting rigorous standards for quality and ingredient safety. Meet our 7 Boosters: Resilience — Stress: Supports your body’s stress response, beyond just cortisol Shield — Lifestyle: Helps defend against free radicals and supports liver detoxification Strength — Aging: Provides 360° collagen support, from degradation to absorption Equilibrium — Hormones: Targets the estrobolome to support menopausal hormone balance Defense — Hormones: Helps lower testosterone-to-DHT conversion for men Synbiosis — Nutrition: Provides pre-, pro- and postbiotics for gut and nutrient support Longevity — Metabolism: Energizes cellular metabolism and helps fight oxidative stress Take the quiz at the link in our bio to find your ideal hair growth routine.
82.7K
1.20K
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nutrafol
They’re here: meet our newly formulated Booster Nutraceuticals. Your Hair Growth Nutraceutical is the foundation of your routine, designed to address multiple root causes of thinning from within. Our newly formulated Boosters are optional add-ons that work alongside it, providing even more targeted support when one specific root cause needs extra attention. And, all seven Boosters are NSF Certified for Sport®—meeting rigorous standards for quality and ingredient safety. Meet our 7 Boosters: Resilience — Stress: Supports your body’s stress response, beyond just cortisol Shield — Lifestyle: Helps defend against free radicals and supports liver detoxification Strength — Aging: Provides 360° collagen support, from degradation to absorption Equilibrium — Hormones: Targets the estrobolome to support menopausal hormone balance Defense — Hormones: Helps lower testosterone-to-DHT conversion for men Synbiosis — Nutrition: Provides pre-, pro- and postbiotics for gut and nutrient support Longevity — Metabolism: Energizes cellular metabolism and helps fight oxidative stress Take the quiz at the link in our bio to find your ideal hair growth routine.
Stylist-approved hairstyles for shorter or finer hair this season ✨
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8mo ago
nutrafol
Stylist-approved hairstyles for shorter or finer hair this season ✨
Not surprised I was recommended the booster for stress lol. I’m so excited for these! @nutrafol #NutrafolPartner
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nutrafol
Not surprised I was recommended the booster for stress lol. I’m so excited for these! @nutrafol #NutrafolPartner

Nutrafol® (@nutrafol) Instagram Stats & Analytics

Nutrafol® (@nutrafol) has 460K Instagram followers with a 1.50% engagement rate over the past 12 months. Across 313 posts, Nutrafol® received 127K total likes and 7.69M impressions, averaging 407 likes per post. This page tracks Nutrafol®'s performance metrics, top content, and engagement trends — updated daily.

Nutrafol® (@nutrafol) Instagram Analytics FAQ

How many Instagram followers does Nutrafol® have?+
Nutrafol® (@nutrafol) has 460K Instagram followers as of August 2026.
What is Nutrafol®'s Instagram engagement rate?+
Nutrafol®'s Instagram engagement rate is 1.50% over the last 12 months, based on 313 posts.
How many likes does Nutrafol® get on Instagram?+
Nutrafol® received 127K total likes across 313 posts in the last 12 months, averaging 407 likes per post.
How many Instagram impressions does Nutrafol® get?+
Nutrafol®'s Instagram content generated 7.69M total impressions over the last 12 months.