instagram analytics
Last Year02/21/25 - 02/21/26
Comparable Performance:
followers
435K
impressions
9.5M
likes
152K
comments
62.4K
posts
528
engagement
1.51%
emv
$306K
Avg. per post
31.4K

Key Metrics

Distributions

Top Content

If you know, you know…I’ll also be telling everyone about @nutrafol & @nutrafolskin this weekend to help support their hair and skin ✨Summer is coming! Enjoy the long weekend, queens 😎 . #nutrafol #nutrafolpartner #nutrafolskin #skin #skincare #skincaretips #hair #hairhealth #hairtips #beach #beachday #sun #sunprotection #spf #sunscreen #upf #comedy #comedian #funny #humor #viral #viralvideos
703K
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211
9mo ago
nutrafol
If you know, you know…I’ll also be telling everyone about @nutrafol & @nutrafolskin this weekend to help support their hair and skin ✨Summer is coming! Enjoy the long weekend, queens 😎 . #nutrafol #nutrafolpartner #nutrafolskin #skin #skincare #skincaretips #hair #hairhealth #hairtips #beach #beachday #sun #sunprotection #spf #sunscreen #upf #comedy #comedian #funny #humor #viral #viralvideos
starting the year off right with @nutrafol @ultabeauty ❤️ my mom and I are so excited to share our hair health journeys with you! #NutrafolPartner #Nutrafol #UltaBeauty #HeardInTheHairAisle
457K
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1mo ago
nutrafol
starting the year off right with @nutrafol @ultabeauty ❤️ my mom and I are so excited to share our hair health journeys with you! #NutrafolPartner #Nutrafol #UltaBeauty #HeardInTheHairAisle
Chocolate is nice… but a fresh blowout hits different. 💁‍♀️💘
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6d ago
nutrafol
Chocolate is nice… but a fresh blowout hits different. 💁‍♀️💘
Hair health just dropped at @ultabeauty. Online now, in store…soon 😉 Hit the link in bio to shop, and stay tuned
401K
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7mo ago
nutrafol
Hair health just dropped at @ultabeauty. Online now, in store…soon 😉 Hit the link in bio to shop, and stay tuned
✨ Hair thinning on your mind? ✨
 You’re not alone—most women think about it up to 15 times a day and still can’t find clear answers. It can feel frustrating, overwhelming, and isolating—but it doesn’t have to. We’re bringing our experts to @ultabeauty—starting in LA—to answer your questions and create a plan to get your hair health back on track. 📍 Ulta Beauty — West Hollywood
🗓 Friday, August 22 | 12–6 PM ✨ Spin-the-wheel prizes 💬 Chat with our in-house naturopathic doctors 🎤 Get Nutrafol know-how, straight from our Director of Product Development Wherever you are in your hair health journey, this is your chance for real talk, real science, and real support—face-to-face. Let’s get to the root of it. 🌱 #nutrafol #ultabeauty #heardinthehairaisle
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22
6mo ago
nutrafol
✨ Hair thinning on your mind? ✨
 You’re not alone—most women think about it up to 15 times a day and still can’t find clear answers. It can feel frustrating, overwhelming, and isolating—but it doesn’t have to. We’re bringing our experts to @ultabeauty—starting in LA—to answer your questions and create a plan to get your hair health back on track. 📍 Ulta Beauty — West Hollywood
🗓 Friday, August 22 | 12–6 PM ✨ Spin-the-wheel prizes 💬 Chat with our in-house naturopathic doctors 🎤 Get Nutrafol know-how, straight from our Director of Product Development Wherever you are in your hair health journey, this is your chance for real talk, real science, and real support—face-to-face. Let’s get to the root of it. 🌱 #nutrafol #ultabeauty #heardinthehairaisle
#NutrafolPartner My hair has been through it all—from postpartum straight into perimenopause—and @Nutrafol has supported me every step of the way. When I noticed changes after having my baby, my husband actually suggested I try Nutrafol Postpartum. I saw such great results that when perimenopause hit, I knew I could turn to a brand I already trusted with Nutrafol Women’s Balance. I love that Nutrafol has formulas tailored to different life stages, because our hair and bodies need different support at every chapter. If you’re like me, and you’ve noticed changes in your hair, know that you’re not the only one, and Nutrafol hair growth supplements can help support you through it.
347K
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4mo ago
nutrafol
#NutrafolPartner My hair has been through it all—from postpartum straight into perimenopause—and @Nutrafol has supported me every step of the way. When I noticed changes after having my baby, my husband actually suggested I try Nutrafol Postpartum. I saw such great results that when perimenopause hit, I knew I could turn to a brand I already trusted with Nutrafol Women’s Balance. I love that Nutrafol has formulas tailored to different life stages, because our hair and bodies need different support at every chapter. If you’re like me, and you’ve noticed changes in your hair, know that you’re not the only one, and Nutrafol hair growth supplements can help support you through it.
Save this for your next farmers market haul 🧺🥑🫐🥒🍓🥬 ⁠ Seasonal veggies, herbs, and fruits are more than just pretty on your plate. They’re packed with nutrients that support hair health from the inside out. ⁠ ⁠ But while your produce haul can support hair health, consistent results come from addressing root causes —like stress, nutrition, and metabolism. That’s where your daily hair growth nutraceutical comes in. 🌿 Take your #4aday with a meal (bonus points if it includes some healthy fats + seasonal veggies!) for best results.
242K
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125
6mo ago
nutrafol
Save this for your next farmers market haul 🧺🥑🫐🥒🍓🥬 ⁠ Seasonal veggies, herbs, and fruits are more than just pretty on your plate. They’re packed with nutrients that support hair health from the inside out. ⁠ ⁠ But while your produce haul can support hair health, consistent results come from addressing root causes —like stress, nutrition, and metabolism. That’s where your daily hair growth nutraceutical comes in. 🌿 Take your #4aday with a meal (bonus points if it includes some healthy fats + seasonal veggies!) for best results.
Hair health is in the bag—literally. We’re now in select stores nationwide and online at @ultabeauty, because you can’t spell NUTRAFOL without ULTA 🧡 Grab yours IRL or tap the link in bio.
224K
1.71K
54
6mo ago
nutrafol
Hair health is in the bag—literally. We’re now in select stores nationwide and online at @ultabeauty, because you can’t spell NUTRAFOL without ULTA 🧡 Grab yours IRL or tap the link in bio.
I’ve learned so much about myself in this new chapter of life. When I first started noticing more wrinkles and thinning hair, I was hit with a wave of sadness. I felt like I had lost some of my spark. The hormonal shifts of perimenopause brought a rollercoaster of emotions, and it was hard to stay grounded. Some days, I’m full of energy and joy. Other days, I find myself bed-rotting, doom-scrolling, and feeling completely disconnected. Eventually, I got tired of feeling that way. I knew I wanted to feel better and that meant doing something about it. So I started listening to my body and giving it the care it really needed. I’ve fine-tuned my diet, added supportive supplements like Nutrafol, and committed to consistent movement. Even something as simple as a long walk with Cooper helps me slow down and soak in a moment of peace. This journey isn’t about “fixing” anything, it’s about honoring where I’m at. Read more about my experience in The Menopause Edit in @Nutrafol’s link in bio.  #TheMenopauseEdit
218K
1.7K
171
3mo ago
nutrafol
I’ve learned so much about myself in this new chapter of life. When I first started noticing more wrinkles and thinning hair, I was hit with a wave of sadness. I felt like I had lost some of my spark. The hormonal shifts of perimenopause brought a rollercoaster of emotions, and it was hard to stay grounded. Some days, I’m full of energy and joy. Other days, I find myself bed-rotting, doom-scrolling, and feeling completely disconnected. Eventually, I got tired of feeling that way. I knew I wanted to feel better and that meant doing something about it. So I started listening to my body and giving it the care it really needed. I’ve fine-tuned my diet, added supportive supplements like Nutrafol, and committed to consistent movement. Even something as simple as a long walk with Cooper helps me slow down and soak in a moment of peace. This journey isn’t about “fixing” anything, it’s about honoring where I’m at. Read more about my experience in The Menopause Edit in @Nutrafol’s link in bio.  #TheMenopauseEdit
Show your dad some hair love by winning @nutrafolmen ‘s Father Day Gift Set and a framed portrait of your child’s artwork! Have your kids draw a portrait of their dad’s hair (yes, even the thinning spots) and post it to your Instagram feed or story tagging @nutrafol and/or @nutrafolmen for a chance to win. Full details below: ✨ 3 winners will receive: A $100 giftcard to professionally frame the artwork submission @nutrafolmen’s Father’s Day Bundle, including 1 of each: Nutrafol Men Hair Growth Nutraceutical, Nutrafol Men 2-in-1 Shampoo + Conditioner, and Nutrafol Men 1 oz Hair Serum ⏳ Entries close June 15 at 11:59pm EST 📩Winners announced and DM’d by June 20 [*No purchase necessary. Must be 18 years or older to win, open to US residents only. Giveaway closes 6/25/25 and winners will be announced via DM by June 20. If the winners fails to respond with their shipping address within 96 hours of notification, it will be an automatic forfeiture, and a new winner will be selected. By entering, you acknowledge that this giveaway is in no way sponsored, endorsed by, or associated with Instagram. Full giveaway rules at @nutrafol’s link in bio.]
216K
2.34K
36
8mo ago
nutrafol
Show your dad some hair love by winning @nutrafolmen ‘s Father Day Gift Set and a framed portrait of your child’s artwork! Have your kids draw a portrait of their dad’s hair (yes, even the thinning spots) and post it to your Instagram feed or story tagging @nutrafol and/or @nutrafolmen for a chance to win. Full details below: ✨ 3 winners will receive: A $100 giftcard to professionally frame the artwork submission @nutrafolmen’s Father’s Day Bundle, including 1 of each: Nutrafol Men Hair Growth Nutraceutical, Nutrafol Men 2-in-1 Shampoo + Conditioner, and Nutrafol Men 1 oz Hair Serum ⏳ Entries close June 15 at 11:59pm EST 📩Winners announced and DM’d by June 20 [*No purchase necessary. Must be 18 years or older to win, open to US residents only. Giveaway closes 6/25/25 and winners will be announced via DM by June 20. If the winners fails to respond with their shipping address within 96 hours of notification, it will be an automatic forfeiture, and a new winner will be selected. By entering, you acknowledge that this giveaway is in no way sponsored, endorsed by, or associated with Instagram. Full giveaway rules at @nutrafol’s link in bio.]
Nutrafol is proud to team up with @MLB as their Official Hair Growth Partner. ⚾️ Stay tuned—there’s more coming your way.
203K
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190
4mo ago
nutrafol
Nutrafol is proud to team up with @MLB as their Official Hair Growth Partner. ⚾️ Stay tuned—there’s more coming your way.
✨ Hair thinning on your mind? ✨ You’re not alone—most women think about it up to 15 times a day and still don’t have clear answers. That’s why we’re bringing Nutrafol experts to @ultabeauty stores nationwide to answer your questions and help get your hair health back on track. First stop: 📍 Ulta Beauty West Hollywood Gateway 🗓 Friday, August 22 | 12–6 PM See you soon! ✨ #nutrafol #ultabeauty #heardinthehairaisle
186K
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21
6mo ago
nutrafol
✨ Hair thinning on your mind? ✨ You’re not alone—most women think about it up to 15 times a day and still don’t have clear answers. That’s why we’re bringing Nutrafol experts to @ultabeauty stores nationwide to answer your questions and help get your hair health back on track. First stop: 📍 Ulta Beauty West Hollywood Gateway 🗓 Friday, August 22 | 12–6 PM See you soon! ✨ #nutrafol #ultabeauty #heardinthehairaisle
Healthy hair starts at the root—but a good cut always helps. 😉✂️ Rubi had a client come in struggling with thinning hair, so she paired her hair transformation with @nutrafol’s physician-formulated scalp care line and sent her home with Hair Growth Nutraceuticals to support her hair health from the inside out.
170K
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18
10mo ago
nutrafol
Healthy hair starts at the root—but a good cut always helps. 😉✂️ Rubi had a client come in struggling with thinning hair, so she paired her hair transformation with @nutrafol’s physician-formulated scalp care line and sent her home with Hair Growth Nutraceuticals to support her hair health from the inside out.
I’m the person who googles everything, reads the studies, and still ends up confused. The supplement world has that effect on even the most research-inclined of us 😂 Nobody told me that “natural” isn’t regulated or that what’s on the label isn’t always what’s inside... or that most supplements aren’t required to do a single study to make their claims!! I wish I’d known this sooner. This week’s @notalonepod episode with @drheathermd, of @nutrafol, breaks down exactly what to look for before you buy anything. Comment SEND for the link 🔗 Necklace @shopjulietta #NutrafolPartner
170K
510
172
3d ago
nutrafol
I’m the person who googles everything, reads the studies, and still ends up confused. The supplement world has that effect on even the most research-inclined of us 😂 Nobody told me that “natural” isn’t regulated or that what’s on the label isn’t always what’s inside... or that most supplements aren’t required to do a single study to make their claims!! I wish I’d known this sooner. This week’s @notalonepod episode with @drheathermd, of @nutrafol, breaks down exactly what to look for before you buy anything. Comment SEND for the link 🔗 Necklace @shopjulietta #NutrafolPartner
Craving comfort foods during your period is totally normal—but what you eat can impact how you feel. Finding balance is key to supporting your hormones in every stage of your cycle. Swipe through & save this post for a handy guide of some foods to eat during that time of the month.
140K
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7mo ago
nutrafol
Craving comfort foods during your period is totally normal—but what you eat can impact how you feel. Finding balance is key to supporting your hormones in every stage of your cycle. Swipe through & save this post for a handy guide of some foods to eat during that time of the month.
Giveaway below! I’m glowing—and not just because I’m about to walk down the aisle ✨ I’ve started getting monthly laser facials at @skinlaundry to help with hyperpigmentation and breakouts, and I’ve been pairing them with my daily @nutrafolskin to support internal, bio-specific causes of acne. In celebration of my upcoming wedding and #AcneAwarenessMonth, I’ve teamed up with @nutrafolskin and @skinlaundry to give away a 6-month Skin Laundry membership, a 6-month supply of Nutrafol Skin, and a 6-month supply of Nutrafol Women Hair Growth Nutraceuticals 💫 How to enter: ✨ Follow @skinlaundry , @nutrafolskin and @nutrafol ✨ Like this post ✨ Tag a friend in the comments Terms & Conditions: *No purchase necessary. Must be 18 years or older to win, open to US residents only. Giveaway closes 6/20/25 and winners will be announced via DM within 96 hours. If the winners fails to respond with their shipping address within 96 hours of notification, it will be an automatic forfeiture, and a new winner will be selected. By entering, you acknowledge that this giveaway is in no way sponsored, endorsed by, or associated with Instagram. #skincarejourney #nutrafolskin #skinlaundry #weddingprep #skincaretips #weddings
136K
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8mo ago
nutrafol
Giveaway below! I’m glowing—and not just because I’m about to walk down the aisle ✨ I’ve started getting monthly laser facials at @skinlaundry to help with hyperpigmentation and breakouts, and I’ve been pairing them with my daily @nutrafolskin to support internal, bio-specific causes of acne. In celebration of my upcoming wedding and #AcneAwarenessMonth, I’ve teamed up with @nutrafolskin and @skinlaundry to give away a 6-month Skin Laundry membership, a 6-month supply of Nutrafol Skin, and a 6-month supply of Nutrafol Women Hair Growth Nutraceuticals 💫 How to enter: ✨ Follow @skinlaundry , @nutrafolskin and @nutrafol ✨ Like this post ✨ Tag a friend in the comments Terms & Conditions: *No purchase necessary. Must be 18 years or older to win, open to US residents only. Giveaway closes 6/20/25 and winners will be announced via DM within 96 hours. If the winners fails to respond with their shipping address within 96 hours of notification, it will be an automatic forfeiture, and a new winner will be selected. By entering, you acknowledge that this giveaway is in no way sponsored, endorsed by, or associated with Instagram. #skincarejourney #nutrafolskin #skinlaundry #weddingprep #skincaretips #weddings
No matter the style, I keep my hair feeling strong (and smiling) with @nutrafolmen—the Official Hair Growth Partner of @mlb. Which look do you rock with? And what should I try next? #NutrafolPartner
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3mo ago
nutrafol
No matter the style, I keep my hair feeling strong (and smiling) with @nutrafolmen—the Official Hair Growth Partner of @mlb. Which look do you rock with? And what should I try next? #NutrafolPartner
2006: scrunched hair, straight bangs, and chaos 
2025: calm, cozy, and taking care of your hair from the inside out. ✨ A holiday glow-up powered by adulting and Nutrafol. Share this with a millennial who remembers the 2006 hair era. #millennial #nostalgia #early2000s
125K
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18
1mo ago
nutrafol
2006: scrunched hair, straight bangs, and chaos 
2025: calm, cozy, and taking care of your hair from the inside out. ✨ A holiday glow-up powered by adulting and Nutrafol. Share this with a millennial who remembers the 2006 hair era. #millennial #nostalgia #early2000s
Some people are planning weddings... We’re planning for our best hair & skin yet. ✨ Tag a friend who would relate! @sephora
123K
3.68K
18
9mo ago
nutrafol
Some people are planning weddings... We’re planning for our best hair & skin yet. ✨ Tag a friend who would relate! @sephora
What you put into your body matters—to you and to us. That’s why we’re committed to: 🔬 Meticulously tracking and scrutinizing high-quality ingredients 👩‍🔬 Conducting thorough safety and quality testing for every batch 🔍 Ensuring expert-led safety assessments for every formula 🧬 Running rigorous clinical trials for visible results Discover our Nutraceuticals at select @sephora locations or online at Sephora.com ✨
107K
492
23
12mo ago
nutrafol
What you put into your body matters—to you and to us. That’s why we’re committed to: 🔬 Meticulously tracking and scrutinizing high-quality ingredients 👩‍🔬 Conducting thorough safety and quality testing for every batch 🔍 Ensuring expert-led safety assessments for every formula 🧬 Running rigorous clinical trials for visible results Discover our Nutraceuticals at select @sephora locations or online at Sephora.com ✨

Nutrafol® (@nutrafol) Instagram Stats & Analytics

Nutrafol® (@nutrafol) has 435K Instagram followers with a 1.51% engagement rate over the past 12 months. Across 528 posts, Nutrafol® received 152K total likes and 7.95M impressions, averaging 502 likes per post. This page tracks Nutrafol®'s performance metrics, top content, and engagement trends — updated daily.

Nutrafol® (@nutrafol) Instagram Analytics FAQ

How many Instagram followers does Nutrafol® have?+
Nutrafol® (@nutrafol) has 435K Instagram followers as of February 2026.
What is Nutrafol®'s Instagram engagement rate?+
Nutrafol®'s Instagram engagement rate is 1.51% over the last 12 months, based on 528 posts.
How many likes does Nutrafol® get on Instagram?+
Nutrafol® received 152K total likes across 528 posts in the last year, averaging 502 likes per post.
How many Instagram impressions does Nutrafol® get?+
Nutrafol®'s Instagram content generated 7.95M total impressions over the last 12 months.