NewGet @newbalance's full report
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followers
9.34M
impressions
1.05B
likes
3.77M
comments
35.6K
posts
99
engagement
0.190%
emv
$22.0M
Average per post
10.6M

Key Metrics

Distributions

Top Content

We Got Now.
335M
244K
1.95K
8mo ago
newbalance
We Got Now.
The only right way to run is your way. Run your way.
198M
185K
523
7mo ago
newbalance
The only right way to run is your way. Run your way.
Welcome to the work. This is the Quiet Noise. @cooper_flagg @tyresemaxey @dariusgarland @cameronbrink22 @siennabetts_ @aaliyahcrump_
93.7M
20.3K
370
7mo ago
newbalance
Welcome to the work. This is the Quiet Noise. @cooper_flagg @tyresemaxey @dariusgarland @cameronbrink22 @siennabetts_ @aaliyahcrump_
*New Balance Made in USA footwear contains a domestic value of 70% or more. Made in USA makes up a limited portion of New Balance’s U.S. sales. Introducing the Made in USA Spring/Summer Seasonal Collection. Available now.
76.3M
45.0K
170
7mo ago
newbalance
*New Balance Made in USA footwear contains a domestic value of 70% or more. Made in USA makes up a limited portion of New Balance’s U.S. sales. Introducing the Made in USA Spring/Summer Seasonal Collection. Available now.
Grand ambitions. @cocogauff
55.1M
30.8K
255
8mo ago
newbalance
Grand ambitions. @cocogauff
🦄. We Got Now.
54.0M
173K
800
7mo ago
newbalance
🦄. We Got Now.
“I grew up in a place where the game was built by the people first.” Tennis community through the lens of @cocogauff.
31.1M
32.6K
171
7mo ago
newbalance
“I grew up in a place where the game was built by the people first.” Tennis community through the lens of @cocogauff.
Two can play that game. @lindor12bc @shoheiohtani
31.0M
14.3K
140
6mo ago
newbalance
Two can play that game. @lindor12bc @shoheiohtani
Grey Days 2026.
20.7M
11.5K
154
5mo ago
newbalance
Grey Days 2026.
Four MVPs. One Unicorn. 🦄   Congratulations to the 2025 National League™ MVP, @ShoheiOhtani.
19.5M
195K
1.31K
10mo ago
newbalance
Four MVPs. One Unicorn. 🦄   Congratulations to the 2025 National League™ MVP, @ShoheiOhtani.
It runs in the family. Welcome to ours, @jettharrison.
13.3M
3.64K
78
1mo ago
newbalance
It runs in the family. Welcome to ours, @jettharrison.
Introducing the Hesi Low v2 x Cooper Flagg. Available now.
11.9M
29.9K
276
11mo ago
newbalance
Introducing the Hesi Low v2 x Cooper Flagg. Available now.
The 204L. Worn by @rosalia.vt. Available now.
11.1M
443K
3.31K
7mo ago
newbalance
The 204L. Worn by @rosalia.vt. Available now.
Years in the making. Cooper Flagg, 2025-26 Kia NBA Rookie of the Year.
10.5M
17.8K
180
5mo ago
newbalance
Years in the making. Cooper Flagg, 2025-26 Kia NBA Rookie of the Year.
New Balance Arena. Home of Atalanta.
8.62M
11.4K
103
12mo ago
newbalance
New Balance Arena. Home of Atalanta.
Introducing this season’s Shohei Ohtani Signature Collection by New Balance. Designed for on-field performance and off-field style, this collection features new performance and lifestyle pieces along with a new women’s and kids line in select markets. 2026年シーズンのShohei Ohtani Signature Collectionが新登場。 今シーズンから加わる、ウィメンズとキッズの新ラインアップ。 フィールド上で求められる確かなパフォーマンスとフィールド外でも活躍する、シンプルで洗練されたデザイン。 その両方を兼ね備えたアイテムが魅せる、新たなシーズンの進化。
7.89M
316K
691
7mo ago
newbalance
Introducing this season’s Shohei Ohtani Signature Collection by New Balance. Designed for on-field performance and off-field style, this collection features new performance and lifestyle pieces along with a new women’s and kids line in select markets. 2026年シーズンのShohei Ohtani Signature Collectionが新登場。 今シーズンから加わる、ウィメンズとキッズの新ラインアップ。 フィールド上で求められる確かなパフォーマンスとフィールド外でも活躍する、シンプルで洗練されたデザイン。 その両方を兼ね備えたアイテムが魅せる、新たなシーズンの進化。
“Delray taught me how to breathe through the quiet parts. In Paris, you remind me to enjoy the louder ones.” -@cocogauff
6.39M
9.03K
73
4mo ago
newbalance
“Delray taught me how to breathe through the quiet parts. In Paris, you remind me to enjoy the louder ones.” -@cocogauff
Four MVPs. One Unicorn. 🦄 @shoheiohtani continues to cement his place in baseball history.
5.55M
222K
445
10mo ago
newbalance
Four MVPs. One Unicorn. 🦄 @shoheiohtani continues to cement his place in baseball history.
The All-Star stage was made for unicorns 🦄
4.38M
157K
1.36K
2mo ago
newbalance
The All-Star stage was made for unicorns 🦄
Introducing the special-edition TAG Heuer x New Balance FuelCell SC Elite running shoe and the TAG Heuer Connected Calibre E5 40mm x New Balance Edition watch.   The first collaborative project by TAG Heuer and New Balance is an elegant expression of technical performance design built not just for running, but as a celebration of the athletic culture that drives every runner towards their best self.   Worn by @sydneymclaughlin16.   Available now.
4.14M
21.5K
305
11mo ago
newbalance
Introducing the special-edition TAG Heuer x New Balance FuelCell SC Elite running shoe and the TAG Heuer Connected Calibre E5 40mm x New Balance Edition watch.   The first collaborative project by TAG Heuer and New Balance is an elegant expression of technical performance design built not just for running, but as a celebration of the athletic culture that drives every runner towards their best self.   Worn by @sydneymclaughlin16.   Available now.

New Balance (@newbalance) Instagram Stats & Analytics

New Balance (@newbalance) has 9.34M Instagram followers with a 0.19% engagement rate over the past 12 months. Across 99.0 posts, New Balance received 3.77M total likes and 1.05B impressions, averaging 38.1K likes per post. This page tracks New Balance's performance metrics, top content, and engagement trends — updated daily.

New Balance (@newbalance) Instagram Analytics FAQ

How many Instagram followers does New Balance have?+
New Balance (@newbalance) has 9.34M Instagram followers as of October 2026.
What is New Balance's Instagram engagement rate?+
New Balance's Instagram engagement rate is 0.19% over the last 12 months, based on 99.0 posts.
How many likes does New Balance get on Instagram?+
New Balance received 3.77M total likes across 99.0 posts in the last 12 months, averaging 38.1K likes per post.
How many Instagram impressions does New Balance get?+
New Balance's Instagram content generated 1.05B total impressions over the last 12 months.
Instagram competitor analysisCompare this account with the rest of its marketBenchmark any public Instagram account against as many competitors as define your category, with history back to each account's first post.