NewGet @newbalance's full report
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followers
9.38M
impressions
1.05B
likes
3.84M
comments
36.9K
posts
97
engagement
0.189%
emv
$22.1M
Average per post
10.9M

Key Metrics

Distributions

Top Content

We Got Now.
335M
244K
1.98K
9mo ago
newbalance
We Got Now.
The only right way to run is your way. Run your way.
198M
184K
527
7mo ago
newbalance
The only right way to run is your way. Run your way.
Welcome to the work. This is the Quiet Noise. @cooper_flagg @tyresemaxey @dariusgarland @cameronbrink22 @siennabetts_ @aaliyahcrump_
93.7M
20.4K
373
8mo ago
newbalance
Welcome to the work. This is the Quiet Noise. @cooper_flagg @tyresemaxey @dariusgarland @cameronbrink22 @siennabetts_ @aaliyahcrump_
*New Balance Made in USA footwear contains a domestic value of 70% or more. Made in USA makes up a limited portion of New Balance’s U.S. sales. Introducing the Made in USA Spring/Summer Seasonal Collection. Available now.
76.3M
44.8K
170
8mo ago
newbalance
*New Balance Made in USA footwear contains a domestic value of 70% or more. Made in USA makes up a limited portion of New Balance’s U.S. sales. Introducing the Made in USA Spring/Summer Seasonal Collection. Available now.
Grand ambitions. @cocogauff
55.1M
30.8K
254
9mo ago
newbalance
Grand ambitions. @cocogauff
🦄. We Got Now.
54.1M
174K
804
7mo ago
newbalance
🦄. We Got Now.
“I grew up in a place where the game was built by the people first.” Tennis community through the lens of @cocogauff.
31.1M
32.5K
171
7mo ago
newbalance
“I grew up in a place where the game was built by the people first.” Tennis community through the lens of @cocogauff.
Two can play that game. @lindor12bc @shoheiohtani
31.0M
14.3K
141
6mo ago
newbalance
Two can play that game. @lindor12bc @shoheiohtani
Grey Days 2026.
20.7M
11.5K
155
5mo ago
newbalance
Grey Days 2026.
Four MVPs. One Unicorn. 🦄   Congratulations to the 2025 National League™ MVP, @ShoheiOhtani.
19.5M
195K
1.31K
11mo ago
newbalance
Four MVPs. One Unicorn. 🦄   Congratulations to the 2025 National League™ MVP, @ShoheiOhtani.
New Balance. It’s in the game. Jump into #FC27 to see the latest collection, now available in The Grounds. Link in bio.
18.9M
17.8K
431
3w ago
newbalance
New Balance. It’s in the game. Jump into #FC27 to see the latest collection, now available in The Grounds. Link in bio.
It runs in the family. Welcome to ours, @jettharrison.
13.4M
3.69K
78
2mo ago
newbalance
It runs in the family. Welcome to ours, @jettharrison.
The 204L. Worn by @rosalia.vt. Available now.
11.1M
443K
3.31K
7mo ago
newbalance
The 204L. Worn by @rosalia.vt. Available now.
Years in the making. Cooper Flagg, 2025-26 Kia NBA Rookie of the Year.
10.5M
17.8K
180
5mo ago
newbalance
Years in the making. Cooper Flagg, 2025-26 Kia NBA Rookie of the Year.
Introducing this season’s Shohei Ohtani Signature Collection by New Balance. Designed for on-field performance and off-field style, this collection features new performance and lifestyle pieces along with a new women’s and kids line in select markets. 2026年シーズンのShohei Ohtani Signature Collectionが新登場。 今シーズンから加わる、ウィメンズとキッズの新ラインアップ。 フィールド上で求められる確かなパフォーマンスとフィールド外でも活躍する、シンプルで洗練されたデザイン。 その両方を兼ね備えたアイテムが魅せる、新たなシーズンの進化。
7.90M
316K
692
8mo ago
newbalance
Introducing this season’s Shohei Ohtani Signature Collection by New Balance. Designed for on-field performance and off-field style, this collection features new performance and lifestyle pieces along with a new women’s and kids line in select markets. 2026年シーズンのShohei Ohtani Signature Collectionが新登場。 今シーズンから加わる、ウィメンズとキッズの新ラインアップ。 フィールド上で求められる確かなパフォーマンスとフィールド外でも活躍する、シンプルで洗練されたデザイン。 その両方を兼ね備えたアイテムが魅せる、新たなシーズンの進化。
“Delray taught me how to breathe through the quiet parts. In Paris, you remind me to enjoy the louder ones.” -@cocogauff
6.39M
9.03K
73
5mo ago
newbalance
“Delray taught me how to breathe through the quiet parts. In Paris, you remind me to enjoy the louder ones.” -@cocogauff
Four MVPs. One Unicorn. 🦄 @shoheiohtani continues to cement his place in baseball history.
5.55M
222K
445
11mo ago
newbalance
Four MVPs. One Unicorn. 🦄 @shoheiohtani continues to cement his place in baseball history.
The 950. Worn by @cooper_flagg. Available now.
4.94M
19.2K
130
3mo ago
newbalance
The 950. Worn by @cooper_flagg. Available now.
The All-Star stage was made for unicorns 🦄
4.49M
160K
1.38K
3mo ago
newbalance
The All-Star stage was made for unicorns 🦄
A new dimension. The 983, worn by @cocogauff. Available now.​
3.86M
8.45K
1.05K
2w ago
newbalance
A new dimension. The 983, worn by @cocogauff. Available now.​

New Balance (@newbalance) Instagram Stats & Analytics

New Balance (@newbalance) has 9.38M Instagram followers with a 0.19% engagement rate over the past 12 months. Across 97.0 posts, New Balance received 3.84M total likes and 1.05B impressions, averaging 39.5K likes per post. This page tracks New Balance's performance metrics, top content, and engagement trends — updated daily. To benchmark @newbalance against other accounts, use Socialpruf's Instagram competitor analysis tool.

New Balance (@newbalance) Instagram Analytics FAQ

How many Instagram followers does New Balance have?+
New Balance (@newbalance) has 9.38M Instagram followers as of October 2026.
What is New Balance's Instagram engagement rate?+
New Balance's Instagram engagement rate is 0.19% over the last 12 months, based on 97.0 posts.
How many likes does New Balance get on Instagram?+
New Balance received 3.84M total likes across 97.0 posts in the last 12 months, averaging 39.5K likes per post.
How many Instagram impressions does New Balance get?+
New Balance's Instagram content generated 1.05B total impressions over the last 12 months.
Can I compare New Balance with other Instagram accounts?+
Yes. Add @newbalance to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.