NewGet @middleagedminx's full report
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followers
115K
impressions
20.2M
likes
229K
comments
14.0K
posts
156
engagement
0.994%
emv
$478K
Average per post
129K

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My whole life has been spent enjoying beauty brands, hair care and skin care. How wonderful that Boots offers every brand I love. Here I am indulging in @cliniqueuk @bobbibrownuk @esteelauderuk @medicube_global_official Available online and selected stores. Subject to availability
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middleagedminx
My whole life has been spent enjoying beauty brands, hair care and skin care. How wonderful that Boots offers every brand I love. Here I am indulging in @cliniqueuk @bobbibrownuk @esteelauderuk @medicube_global_official Available online and selected stores. Subject to availability
#AD So excited to be part of @ceraveuki’s Body campaign, sharing my dry skin story and how CeraVe Intensive Moisturising Lotion helped me solve my skincident. The dry skin on my legs was a constant itchy embarrassment. Now they are much more hydrated and smooth! You can shop CeraVe at @bootsuk
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#AD So excited to be part of @ceraveuki’s Body campaign, sharing my dry skin story and how CeraVe Intensive Moisturising Lotion helped me solve my skincident. The dry skin on my legs was a constant itchy embarrassment. Now they are much more hydrated and smooth! You can shop CeraVe at @bootsuk
Thank you to whoever sent me this! my very first episode in Xroads! Sue Lloyd and Ronnie Allen became my adoptive parents. Good times! #crossroads #throwback
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Thank you to whoever sent me this! my very first episode in Xroads! Sue Lloyd and Ronnie Allen became my adoptive parents. Good times! #crossroads #throwback
The Long & The Short Of It What’s New @marksandspencer The Long & The Short Of It check out spring buys at the new Pantheon store on Oxford Street - here’s what @nadinebaggott and @middleagedminx chose. Faux Leather Textured Weave Jacket £60, and Skirt £32 Faux Leather Neck Tie Bomber Jacket £55 Linen Rich Drawstring Trousers £28 White Linen Rich Puff Sleeve Mini Smock Dress £46 White Cotton Maxi Dress with blue detailing Embroidered White and Blue Cotton Beach Top £28 and Shorts £30 Pink Polka Dot Dress £45 Black and White Lace Trim Dress £50 Black and White Gingham Shorts and Shirt Set £90. Thank you to the lovely followers who stopped to say hello and have your pictures taken – please tag yourselves below so we can credit you properly.
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The Long & The Short Of It What’s New @marksandspencer The Long & The Short Of It check out spring buys at the new Pantheon store on Oxford Street - here’s what @nadinebaggott and @middleagedminx chose. Faux Leather Textured Weave Jacket £60, and Skirt £32 Faux Leather Neck Tie Bomber Jacket £55 Linen Rich Drawstring Trousers £28 White Linen Rich Puff Sleeve Mini Smock Dress £46 White Cotton Maxi Dress with blue detailing Embroidered White and Blue Cotton Beach Top £28 and Shorts £30 Pink Polka Dot Dress £45 Black and White Lace Trim Dress £50 Black and White Gingham Shorts and Shirt Set £90. Thank you to the lovely followers who stopped to say hello and have your pictures taken – please tag yourselves below so we can credit you properly.
Ad I’ve spent hours in professional make-up chairs, and I mean hours! However, now I can create the perfect large, bright, smokey eye with @charlottetilbury Exagger Eyes in just 30 seconds.  Three steps: STEP ONE - Scribble with @charlottetilbury eyeshadow stick, from a choice of 12 shades (I’m using Astral Topaz). This eye shadow does not shift but grips your eyelid for 24 hours. Perfect for mature lids!  STEP TWO - Smudge with @charlottetilbury blending brush… (time to play) STEP THREE - Swipe with award-winning volume mascara. For me, two coats will do it! Et voila! Larger, brighter, smokier eyes for mature ladies in just 30 x seconds!
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Ad I’ve spent hours in professional make-up chairs, and I mean hours! However, now I can create the perfect large, bright, smokey eye with @charlottetilbury Exagger Eyes in just 30 seconds.  Three steps: STEP ONE - Scribble with @charlottetilbury eyeshadow stick, from a choice of 12 shades (I’m using Astral Topaz). This eye shadow does not shift but grips your eyelid for 24 hours. Perfect for mature lids!  STEP TWO - Smudge with @charlottetilbury blending brush… (time to play) STEP THREE - Swipe with award-winning volume mascara. For me, two coats will do it! Et voila! Larger, brighter, smokier eyes for mature ladies in just 30 x seconds!
AD My favourite ever fashion is summer dresses and @debenhams have possibly the best choice of labels and styles. Given this glorious summer, there is still time to add beautiful pieces to your wardrobe. I loved this pink floral, crepe dress from @dorothyperkins because of the flattering floaty sleeves and cinched in waist. A crisp white cotton dress from @wallis.style with lace puff sleeves in Petite is perfection. Finally a navy (so much kinder than black) chic, full skirted dress from @coastfashion. With bow shoulders you can dress it up or down… I’m wearing it with cute @oasisfashion sandals #mydebenhams #summerdresses
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AD My favourite ever fashion is summer dresses and @debenhams have possibly the best choice of labels and styles. Given this glorious summer, there is still time to add beautiful pieces to your wardrobe. I loved this pink floral, crepe dress from @dorothyperkins because of the flattering floaty sleeves and cinched in waist. A crisp white cotton dress from @wallis.style with lace puff sleeves in Petite is perfection. Finally a navy (so much kinder than black) chic, full skirted dress from @coastfashion. With bow shoulders you can dress it up or down… I’m wearing it with cute @oasisfashion sandals #mydebenhams #summerdresses
THE LONG & THE SHORT OF IT IN ZARA Luxe for less is key this spring in @zara . Here are what @middleagedmix and @nadinebaggott chose as their favourite looks · ZW Collection Cape Shirt Dress £49.99 · ZW Embroidered Camisole £49.99 · ZW Collection Cream Lace Trim Camisole £29.99 · Sequin Midi Sheer Dress £39.99 · Beaded Clutch Bags both £59.99 · Sarouel Trouser in Ecru £27.99, matching sleeveless Balloon Top £25.99. · Asymmetric Hem Printed Dress£39.99 · White Disc Top Vest £27.99 · Chocolate Brown Short Dress with inbuilt belt £45.99 · Pink Linen Mix Balloon Sleeve Dress £79. · Metallic Pink Mini Faux Leather £25.99 · Pink Rose Print Shirt Dress £39.99 · Mosaic Printed Tunic Dress £49.99.
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THE LONG & THE SHORT OF IT IN ZARA Luxe for less is key this spring in @zara . Here are what @middleagedmix and @nadinebaggott chose as their favourite looks · ZW Collection Cape Shirt Dress £49.99 · ZW Embroidered Camisole £49.99 · ZW Collection Cream Lace Trim Camisole £29.99 · Sequin Midi Sheer Dress £39.99 · Beaded Clutch Bags both £59.99 · Sarouel Trouser in Ecru £27.99, matching sleeveless Balloon Top £25.99. · Asymmetric Hem Printed Dress£39.99 · White Disc Top Vest £27.99 · Chocolate Brown Short Dress with inbuilt belt £45.99 · Pink Linen Mix Balloon Sleeve Dress £79. · Metallic Pink Mini Faux Leather £25.99 · Pink Rose Print Shirt Dress £39.99 · Mosaic Printed Tunic Dress £49.99.
The Long & The Short Of It Shop Vintage As @middleagedminx says its Vintage 0n Vintage in today’s reel @rellikvintage in London. Watch as Jo and @nadinebaggott step back in time and try on the clothes they wish they could have afforded when young. Designers include original Yves Saint Laurent and Karl Lagerfeld for Chanel, John Richmond and Romeo Gigli plus Jo reminisces about Glastonbury ❤️ all clothes are available online at relliklobfon.co.uk and ps those vintage Japanese and Chinese dressing gowns are affordable and beautiful. Videography by the brilliant @katsfilms
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The Long & The Short Of It Shop Vintage As @middleagedminx says its Vintage 0n Vintage in today’s reel @rellikvintage in London. Watch as Jo and @nadinebaggott step back in time and try on the clothes they wish they could have afforded when young. Designers include original Yves Saint Laurent and Karl Lagerfeld for Chanel, John Richmond and Romeo Gigli plus Jo reminisces about Glastonbury ❤️ all clothes are available online at relliklobfon.co.uk and ps those vintage Japanese and Chinese dressing gowns are affordable and beautiful. Videography by the brilliant @katsfilms
The relief of removing your bra… Watch today’s vlog on youtube - link in bio and stories! @secondacthello @esteelauderuk @bella_freud
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The relief of removing your bra… Watch today’s vlog on youtube - link in bio and stories! @secondacthello @esteelauderuk @bella_freud
I wasn’t expecting this! Watch today’s vlog on YouTube - link in bio and stories! @itv @thismorning
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I wasn’t expecting this! Watch today’s vlog on YouTube - link in bio and stories! @itv @thismorning
Missed the latest Gold show? Head to the SheerLuxe YouTube channel to catch up now…
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Missed the latest Gold show? Head to the SheerLuxe YouTube channel to catch up now…
AD. THE LONG & THE SHORT OF IT SHOW YOU THEIR UNDIES Remember when @middlegedminx and @nadinebaggott were stopped on Marylebone High Street and asked about their knickers by @stripeandstare ? Well since then Jo has fallen in love with the world’s comfiest undies as much as Nadine. In this video, we show you our current favourites and pay homage to a comedy duo always seen in bed together in the run up to Christmas (can you guess who it is? Comments below. Featured Jo Wears: High Rise Knicker £18 and Cross over Bra £18 in black and also Lazy Sunday Soft Brushed Pyjama Shorts £50 and Matching Top £70 Nadine Wears: Original Knicker £18 and Zig Zag Triangle Bra both in Black Cherry, Zig Zag Lace Slip Dress £45 in Black and Long Pyjama Set in Midnight and Raspberry £70 Also Mentioned: High Rise Knicker set of Four £50 in Navy Pastels. And we have a code site-wide for just one week, so be sure to watch the video until the end 💕
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AD. THE LONG & THE SHORT OF IT SHOW YOU THEIR UNDIES Remember when @middlegedminx and @nadinebaggott were stopped on Marylebone High Street and asked about their knickers by @stripeandstare ? Well since then Jo has fallen in love with the world’s comfiest undies as much as Nadine. In this video, we show you our current favourites and pay homage to a comedy duo always seen in bed together in the run up to Christmas (can you guess who it is? Comments below. Featured Jo Wears: High Rise Knicker £18 and Cross over Bra £18 in black and also Lazy Sunday Soft Brushed Pyjama Shorts £50 and Matching Top £70 Nadine Wears: Original Knicker £18 and Zig Zag Triangle Bra both in Black Cherry, Zig Zag Lace Slip Dress £45 in Black and Long Pyjama Set in Midnight and Raspberry £70 Also Mentioned: High Rise Knicker set of Four £50 in Navy Pastels. And we have a code site-wide for just one week, so be sure to watch the video until the end 💕
This was genuine laughter from Caroline Ellis and myself! #OnlyFoolsAndHorses #Throwback
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This was genuine laughter from Caroline Ellis and myself! #OnlyFoolsAndHorses #Throwback
The LONG & The SHORT Of It Winter Coats The sales are on so @middleagedminx and @nadinebaggott are in search of warm, stylish weather proof coats and jackets @johnlewis and some items are further reduced since we filmed last week. Items featured @frenchconnection Kayleigh Bomber Jacket in Bordeaux now just £72 @johnlewis own brand Shawl Collar Coat in monochrome stripe £99.50 John Lewis Leather Trench in Brown £120 appears sold out sorry but @reiss have a close match for £448. @maxmaraweekend Canel Coat £650 @mintvelvet Faux Fur Bomber in Cream £180 and Reversible Gilet £89. @marella Beaver Cloth in Pearl Grey Coat £514 @baukjen Organic Cotten Mac £139 @frenchconnection Lowen Herringbone Coat £105 Thanks to @katsfilms 💕 for capturing it all
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The LONG & The SHORT Of It Winter Coats The sales are on so @middleagedminx and @nadinebaggott are in search of warm, stylish weather proof coats and jackets @johnlewis and some items are further reduced since we filmed last week. Items featured @frenchconnection Kayleigh Bomber Jacket in Bordeaux now just £72 @johnlewis own brand Shawl Collar Coat in monochrome stripe £99.50 John Lewis Leather Trench in Brown £120 appears sold out sorry but @reiss have a close match for £448. @maxmaraweekend Canel Coat £650 @mintvelvet Faux Fur Bomber in Cream £180 and Reversible Gilet £89. @marella Beaver Cloth in Pearl Grey Coat £514 @baukjen Organic Cotten Mac £139 @frenchconnection Lowen Herringbone Coat £105 Thanks to @katsfilms 💕 for capturing it all
I’m so proud to be @praibeautyuk ambassador for the Ageless Throat and Decolletage Hydrogel mask. This mask has taken the beauty world by storm due to its combination of power packed formula and innovative jelly like texture! Created in Korea, it’s lightweight, flexible and gives you glowing and firming results from chin to chest. Enjoy 20% discount when using code jolovesprai. I really do!!! #ad
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I’m so proud to be @praibeautyuk ambassador for the Ageless Throat and Decolletage Hydrogel mask. This mask has taken the beauty world by storm due to its combination of power packed formula and innovative jelly like texture! Created in Korea, it’s lightweight, flexible and gives you glowing and firming results from chin to chest. Enjoy 20% discount when using code jolovesprai. I really do!!! #ad
THE LONG & THE SHORT OF IT - party wear @hobbslondon Jo is HUGE in Hobbs so what better place to shop for the upcoming season than her manor? In this reel 5’1” @middleagedminx and 5’11” @nadinebaggott try on all of the silk and sequins. For Jo Zuri Jumpsuit £169.15 Heather Velvet Jacket £191.20 and Trousers £111.20 Meryl V Neck Maxi £246.75 Tilly Velvet Hair Clip £21.25 Meadow Sequin Dress £183.30 For Nadine Marissa Velvet Dress £179.25 Northborough Dress £164.25 Giovanna T-Bar Heels £119.20 Same suit as above Shirley Gold Sequin Trimmed Maxi £296.65 These are the current Black Friday discounted prices. Videographer @katsfilms
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THE LONG & THE SHORT OF IT - party wear @hobbslondon Jo is HUGE in Hobbs so what better place to shop for the upcoming season than her manor? In this reel 5’1” @middleagedminx and 5’11” @nadinebaggott try on all of the silk and sequins. For Jo Zuri Jumpsuit £169.15 Heather Velvet Jacket £191.20 and Trousers £111.20 Meryl V Neck Maxi £246.75 Tilly Velvet Hair Clip £21.25 Meadow Sequin Dress £183.30 For Nadine Marissa Velvet Dress £179.25 Northborough Dress £164.25 Giovanna T-Bar Heels £119.20 Same suit as above Shirley Gold Sequin Trimmed Maxi £296.65 These are the current Black Friday discounted prices. Videographer @katsfilms
Many of you have congratulated me on purchasing my flat. Well, sad to say there has been yet another obstacle to overcome. I’m still waiting to exchange… beginning to wonder if this was a good decision? Tune in to tomorrow’s vlog to find out more
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Many of you have congratulated me on purchasing my flat. Well, sad to say there has been yet another obstacle to overcome. I’m still waiting to exchange… beginning to wonder if this was a good decision? Tune in to tomorrow’s vlog to find out more
This week on The Gold Show, @middleagedminx is joined by restaurant critic & ‘Master Chef’ host @gracedent, beauty entrepreneur @sarah.creal & personal stylist Jess Colbert for a brilliant conversation about beauty, style, confidence & why getting older should never mean becoming less visible. Tap the link in bio or head to the SheerLuxe YouTube channel for the full episode…
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This week on The Gold Show, @middleagedminx is joined by restaurant critic & ‘Master Chef’ host @gracedent, beauty entrepreneur @sarah.creal & personal stylist Jess Colbert for a brilliant conversation about beauty, style, confidence & why getting older should never mean becoming less visible. Tap the link in bio or head to the SheerLuxe YouTube channel for the full episode…
The Long & The Short Of It @marksandspencers Accessories How could we resist? @middleagedminx and @nainebaggott run riot in the M&S Pantheon trying on everything. Ps I know I am 5’10” btw but I used to be 5’11” and am shrinking. Items featured · Jelly Grab Bag in Orange and Blue £26 · White and Black Leather Studded Clogs £66 · Beaded Floral White Grab Bag £60 · Retro Runner Trainer in various colourways £36 · Straw Hardware Shoulder Bag £50 also in black · Straw Blue and Beige Checkerboard Bucket Hat £18 · Matching Cross Body Bag £36 · Neoprene Scallop Plunge Swimsuit £36 · Broderie Trim Sculpt Bikini Top £23 and matching Bottoms £16 · Wired Sculpt Scallop Bikini Top £23 and matching High Rise Bottoms £16 · Floral Detail Padded Plunge Swimsuit in Black £60 · Autograph Leather Snake Print Buckle Flat £66 · Satin Printed Neckerchief £13 in four colourways · Kitten Heel White Slingback £36 · Leather Flat Orange Mule £26 in various colourways · Snakeskin Flat Slip On Mules £30 · Buckle Flat Mary Jane Ballet Pumps £40 in four colourways · 5 Pack Charm bangles £22.50 · Blue Oversized Flower Earrings £18.50 · Brushed pendant Link Multirow Necklace £25
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The Long & The Short Of It @marksandspencers Accessories How could we resist? @middleagedminx and @nainebaggott run riot in the M&S Pantheon trying on everything. Ps I know I am 5’10” btw but I used to be 5’11” and am shrinking. Items featured · Jelly Grab Bag in Orange and Blue £26 · White and Black Leather Studded Clogs £66 · Beaded Floral White Grab Bag £60 · Retro Runner Trainer in various colourways £36 · Straw Hardware Shoulder Bag £50 also in black · Straw Blue and Beige Checkerboard Bucket Hat £18 · Matching Cross Body Bag £36 · Neoprene Scallop Plunge Swimsuit £36 · Broderie Trim Sculpt Bikini Top £23 and matching Bottoms £16 · Wired Sculpt Scallop Bikini Top £23 and matching High Rise Bottoms £16 · Floral Detail Padded Plunge Swimsuit in Black £60 · Autograph Leather Snake Print Buckle Flat £66 · Satin Printed Neckerchief £13 in four colourways · Kitten Heel White Slingback £36 · Leather Flat Orange Mule £26 in various colourways · Snakeskin Flat Slip On Mules £30 · Buckle Flat Mary Jane Ballet Pumps £40 in four colourways · 5 Pack Charm bangles £22.50 · Blue Oversized Flower Earrings £18.50 · Brushed pendant Link Multirow Necklace £25
I’m sure I upset my subscribers last week!! Watch this week’s vlog on my YouTube channel - link in bio and stories!
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I’m sure I upset my subscribers last week!! Watch this week’s vlog on my YouTube channel - link in bio and stories!

Jo Good - Middleagedminx (@middleagedminx) Instagram Stats & Analytics

Jo Good - Middleagedminx (@middleagedminx) has 115K Instagram followers with a 0.99% engagement rate over the past 12 months. Across 156 posts, Jo Good - Middleagedminx received 229K total likes and 20.2M impressions, averaging 1.47K likes per post. This page tracks Jo Good - Middleagedminx's performance metrics, top content, and engagement trends — updated daily. To benchmark @middleagedminx against other accounts, use Socialpruf's Instagram competitor analysis tool.

Jo Good - Middleagedminx (@middleagedminx) Instagram Analytics FAQ

How many Instagram followers does Jo Good - Middleagedminx have?+
Jo Good - Middleagedminx (@middleagedminx) has 115K Instagram followers as of October 2026.
What is Jo Good - Middleagedminx's Instagram engagement rate?+
Jo Good - Middleagedminx's Instagram engagement rate is 0.99% over the last 12 months, based on 156 posts.
How many likes does Jo Good - Middleagedminx get on Instagram?+
Jo Good - Middleagedminx received 229K total likes across 156 posts in the last 12 months, averaging 1.47K likes per post.
How many Instagram impressions does Jo Good - Middleagedminx get?+
Jo Good - Middleagedminx's Instagram content generated 20.2M total impressions over the last 12 months.
Can I compare Jo Good - Middleagedminx with other Instagram accounts?+
Yes. Add @middleagedminx to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.