NewGet @miamiheat's full report
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followers
6.57M
impressions
1.03B
likes
40.1M
comments
408K
posts
2.04K
engagement
3.85%
emv
$31.1M
Average per post
506K

Key Metrics

Distributions

Top Content

MOST POINTS SINCE KOBE’S 81 IN 2006 🚨

BAM ADEBAYO GOES DOWN IN HISTORY 🙌
25.6M
1.02M
12.9K
8mo ago
miamiheat
MOST POINTS SINCE KOBE’S 81 IN 2006 🚨 BAM ADEBAYO GOES DOWN IN HISTORY 🙌
83!
24.7M
987K
6.69K
8mo ago
miamiheat
83!
BAM ADEBAYO JUST ETCHED HIS NAME IN THE NBA HISTORY BOOKS 👏
18.7M
729K
13.5K
8mo ago
miamiheat
BAM ADEBAYO JUST ETCHED HIS NAME IN THE NBA HISTORY BOOKS 👏
WHAT A MOMENT IN MIAMI 🙌🔥🔥 BAM EXITS AFTER 83 PT GAME. 🐐🐐
11.6M
465K
6.11K
8mo ago
miamiheat
WHAT A MOMENT IN MIAMI 🙌🔥🔥 BAM EXITS AFTER 83 PT GAME. 🐐🐐
@MiamiHEAT x @RockstarGames x @CactusJack x @Nike 
Available November 18 in limited quantities at A Night in Vice City.
10.3M
413K
3.07K
4d ago
miamiheat
@MiamiHEAT x @RockstarGames x @CactusJack x @Nike Available November 18 in limited quantities at A Night in Vice City.
That’s one way to start off the week 😳
9.41M
325K
1.92K
1mo ago
miamiheat
That’s one way to start off the week 😳
A Night in Vice City.

On the eve of the release of Grand Theft Auto VI, tune in to the NBA on ESPN Wednesday, November 18 at 7PM Eastern to see the HEAT trade Miami for Vice City when they host the Milwaukee Bucks.

HEAT.com/ViceCity
8.64M
702K
2.35K
1d ago
miamiheat
A Night in Vice City. On the eve of the release of Grand Theft Auto VI, tune in to the NBA on ESPN Wednesday, November 18 at 7PM Eastern to see the HEAT trade Miami for Vice City when they host the Milwaukee Bucks. HEAT.com/ViceCity
@swipathefox reacts to his former college roommate @bam1of1 posting the second-highest scoring game in NBA history! 🗣️
8.18M
327K
550
8mo ago
miamiheat
@swipathefox reacts to his former college roommate @bam1of1 posting the second-highest scoring game in NBA history! 🗣️
For one night only, the HEAT trade Miami for Vice City.

Join us on November 18, when Vice City hosts the Milwaukee Bucks on a never-before-seen court, wearing an all-new uniform.

This is A Night in Vice City. Also live on ESPN. For details, visit HEAT.com/ViceCity
8.15M
326K
3.05K
1mo ago
miamiheat
For one night only, the HEAT trade Miami for Vice City. Join us on November 18, when Vice City hosts the Milwaukee Bucks on a never-before-seen court, wearing an all-new uniform. This is A Night in Vice City. Also live on ESPN. For details, visit HEAT.com/ViceCity
Stars react to Bam Adebayo’s historic 83-point game 🔥 

What a night in the association 👏 

(📷 @MiamiHeat)
8.00M
320K
2.27K
8mo ago
miamiheat
Stars react to Bam Adebayo’s historic 83-point game 🔥 What a night in the association 👏 (📷 @MiamiHeat)
When an NBA star meets chess royalty 🏀♟️

Giannis Antetokounmpo 🤝 Magnus Carlsen 

📍@ewc_en in Paris 🇫🇷
8.00M
320K
871
3mo ago
miamiheat
When an NBA star meets chess royalty 🏀♟️ Giannis Antetokounmpo 🤝 Magnus Carlsen 📍@ewc_en in Paris 🇫🇷
Bright lights. Vice City.

A Night in Vice City tips off November 18.
7.98M
489K
3.30K
1mo ago
miamiheat
Bright lights. Vice City. A Night in Vice City tips off November 18.
LET’S FREAKIN’ GO! Welcome to Miami, @giannis_an34!
7.80M
312K
1.81K
4mo ago
miamiheat
LET’S FREAKIN’ GO! Welcome to Miami, @giannis_an34!
BAM GOING OFFFFF 😱🔥 NEW CAREER HIGH 43 PTS IN 19 MINS. ON PACE FOR 86 PTS 🤯🤯
7.72M
309K
3.78K
8mo ago
miamiheat
BAM GOING OFFFFF 😱🔥 NEW CAREER HIGH 43 PTS IN 19 MINS. ON PACE FOR 86 PTS 🤯🤯
2nd-most points ever. Joining two legends of the game in the 80+ points club! 👏 Wilt Chamberlain: 100 • Bam Adebayo: 83 • Kobe Bryant: 81
7.72M
309K
1.32K
8mo ago
miamiheat
2nd-most points ever. Joining two legends of the game in the 80+ points club! 👏 Wilt Chamberlain: 100 • Bam Adebayo: 83 • Kobe Bryant: 81
@bam1of1 and @aja22wilson sound off on the inspiration they gain from each other following Bam’s huge game tonight! 🙌
7.50M
300K
2.86K
8mo ago
miamiheat
@bam1of1 and @aja22wilson sound off on the inspiration they gain from each other following Bam’s huge game tonight! 🙌
We just made a splash, bro! Welcome to the 305, @klaythompson 🔥
7.45M
298K
2.54K
2mo ago
miamiheat
We just made a splash, bro! Welcome to the 305, @klaythompson 🔥
Some things just feel right ❤️
6.48M
248K
1.09K
3mo ago
miamiheat
Some things just feel right ❤️
Coach Riley getting the 2026 HEAT Gala party started!🕺
6.48M
131K
746
9mo ago
miamiheat
Coach Riley getting the 2026 HEAT Gala party started!🕺
A’JA WAS HYPED FOR HER MAN AFTER HE MADE HISTORY FOR THE MIAMI HEAT 🔥🔥
6.16M
246K
2.10K
8mo ago
miamiheat
A’JA WAS HYPED FOR HER MAN AFTER HE MADE HISTORY FOR THE MIAMI HEAT 🔥🔥

Miami HEAT (@miamiheat) Instagram Stats & Analytics

Miami HEAT (@miamiheat) has 6.57M Instagram followers with a 3.85% engagement rate over the past 12 months. Across 2.04K posts, Miami HEAT received 40.1M total likes and 1.03B impressions, averaging 19.7K likes per post. This page tracks Miami HEAT's performance metrics, top content, and engagement trends — updated daily. The Miami Heat are one of 30 teams in our NBA team social media rankings. To benchmark @miamiheat against other accounts, use Socialpruf's Instagram competitor analysis tool.

Miami HEAT (@miamiheat) Instagram Analytics FAQ

How many Instagram followers does Miami HEAT have?+
Miami HEAT (@miamiheat) has 6.57M Instagram followers as of November 2026.
What is Miami HEAT's Instagram engagement rate?+
Miami HEAT's Instagram engagement rate is 3.85% over the last 12 months, based on 2.04K posts.
How many likes does Miami HEAT get on Instagram?+
Miami HEAT received 40.1M total likes across 2.04K posts in the last 12 months, averaging 19.7K likes per post.
How many Instagram impressions does Miami HEAT get?+
Miami HEAT's Instagram content generated 1.03B total impressions over the last 12 months.
How do the Miami Heat rank among NBA teams on social media?+
The Miami Heat rank #11 of 30 NBA teams on social media over the last 30 days, with 138.3M views across their Instagram, TikTok, X and YouTube accounts. See the full NBA team social media rankings.
Can I compare Miami HEAT with other Instagram accounts?+
Yes. Add @miamiheat to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.