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followers
1.03M
impressions
180M
likes
5.90M
comments
111K
posts
240
engagement
3.33%
emv
$5.22M
Average per post
751K

Key Metrics

Distributions

Top Content

#AD Mosquitoes hate to see me rock up to the campsite with this @thermacell #camping #outdoors #mosquitoes #ThermacellPartner
11.9M
30.7K
634
4mo ago
mattslyon
#AD Mosquitoes hate to see me rock up to the campsite with this @thermacell #camping #outdoors #mosquitoes #ThermacellPartner
Keeping toasty in the @marmot Guides Down Hoody after going completely bilateral #ad #MarmotPartner #skiing #outdoors #comedy
10.6M
53.5K
1.36K
10mo ago
mattslyon
Keeping toasty in the @marmot Guides Down Hoody after going completely bilateral #ad #MarmotPartner #skiing #outdoors #comedy
#ad The stitch pattern alone is enough to make you stand out on trail @marmot #hiking #backpacking #MarmotForLife #comedy
8.39M
57.8K
587
12mo ago
mattslyon
#ad The stitch pattern alone is enough to make you stand out on trail @marmot #hiking #backpacking #MarmotForLife #comedy
If you see a giant fireball out in the driveway, it was just Sizzle #thanksgiving #turkey #friedturkey #comedy #reels
4.58M
229K
803
10mo ago
mattslyon
If you see a giant fireball out in the driveway, it was just Sizzle #thanksgiving #turkey #friedturkey #comedy #reels
High ground = High class #hammock #hammockcamping #backpacking #outdoors #comedy
3.23M
142K
1.06K
10mo ago
mattslyon
High ground = High class #hammock #hammockcamping #backpacking #outdoors #comedy
Grab yourself a Tree Taco Pro #hammock #camping #backpacking #outdoors #reels
2.86M
147K
650
3mo ago
mattslyon
Grab yourself a Tree Taco Pro #hammock #camping #backpacking #outdoors #reels
Some pretty spectacular finds down in the halostatic layer #marinebiology #science #ocean #outdoors #comedy
2.68M
213K
1.91K
6mo ago
mattslyon
Some pretty spectacular finds down in the halostatic layer #marinebiology #science #ocean #outdoors #comedy
Happy Wrapped Day to all who celebrate #spotify #spotifywrapped #music #comedy #reels
2.43M
86.8K
374
9mo ago
mattslyon
Happy Wrapped Day to all who celebrate #spotify #spotifywrapped #music #comedy #reels
2025 Characters of the Year: Scotch #whiskey #bourbon #comedy #reels
2.30M
72.0K
1.32K
9mo ago
mattslyon
2025 Characters of the Year: Scotch #whiskey #bourbon #comedy #reels
Quiver is gettin’ stoked for the winter with @ikonpass #skiing #snowboarding #IkonPass #comedy #ad
2.29M
19.5K
361
10mo ago
mattslyon
Quiver is gettin’ stoked for the winter with @ikonpass #skiing #snowboarding #IkonPass #comedy #ad
I’m about to whittle a spoon out of a mammoth tusk #outdoorboys #youtube #outdoors #comedy #reels
2.25M
172K
1.60K
5mo ago
mattslyon
I’m about to whittle a spoon out of a mammoth tusk #outdoorboys #youtube #outdoors #comedy #reels
The Jeep Wrangler of hiking apparel #hiking #outdoors #gear #clothing #comedy
2.23M
91.9K
484
9mo ago
mattslyon
The Jeep Wrangler of hiking apparel #hiking #outdoors #gear #clothing #comedy
12 nights in Aspen over the yacht in St. Barths is a no brainer #aspen #colorado #comedy #skiing #reels
2.23M
66.9K
933
7mo ago
mattslyon
12 nights in Aspen over the yacht in St. Barths is a no brainer #aspen #colorado #comedy #skiing #reels
The sternum smack is key #crossfit #fitness #pullups #comedy #reels
2.14M
62.7K
830
10mo ago
mattslyon
The sternum smack is key #crossfit #fitness #pullups #comedy #reels
Constantly getting slabbed out on the rebar rung #climbing #climber #outdoors #comedy #reels
2.13M
124K
1.89K
6mo ago
mattslyon
Constantly getting slabbed out on the rebar rung #climbing #climber #outdoors #comedy #reels
Kubota and DeWalt kicking it at the end of the driveway #carhartt #fashion #carharttjacket #outdoors #comedy #reels
2.09M
64.0K
785
10mo ago
mattslyon
Kubota and DeWalt kicking it at the end of the driveway #carhartt #fashion #carharttjacket #outdoors #comedy #reels
Stickers just don’t look the same on other bottles #nalgene #waterbottle #outdoors #reels
2.08M
84.1K
1.93K
10mo ago
mattslyon
Stickers just don’t look the same on other bottles #nalgene #waterbottle #outdoors #reels
Later in the fall, you can try dredging with the midriff scooter #flyfishing #fish #flytying #outdoors #comedy
2.06M
79.0K
1.63K
11mo ago
mattslyon
Later in the fall, you can try dredging with the midriff scooter #flyfishing #fish #flytying #outdoors #comedy
Some really docile cheeses coming out of Botswana #cheese #charcuterie #food #cheeselover #reels
1.96M
71.4K
2.05K
6mo ago
mattslyon
Some really docile cheeses coming out of Botswana #cheese #charcuterie #food #cheeselover #reels
Loves getting sweet-talked by the cashiers #traderjoes #groceries #friends #comedy #reels
1.67M
65.5K
960
9mo ago
mattslyon
Loves getting sweet-talked by the cashiers #traderjoes #groceries #friends #comedy #reels

Matt Lyons (@mattslyon) Instagram Stats & Analytics

Matt Lyons (@mattslyon) has 1.03M Instagram followers with a 3.33% engagement rate over the past 12 months. Across 240 posts, Matt Lyons received 5.90M total likes and 180M impressions, averaging 24.6K likes per post. This page tracks Matt Lyons's performance metrics, top content, and engagement trends — updated daily.

Matt Lyons (@mattslyon) Instagram Analytics FAQ

How many Instagram followers does Matt Lyons have?+
Matt Lyons (@mattslyon) has 1.03M Instagram followers as of September 2026.
What is Matt Lyons's Instagram engagement rate?+
Matt Lyons's Instagram engagement rate is 3.33% over the last 12 months, based on 240 posts.
How many likes does Matt Lyons get on Instagram?+
Matt Lyons received 5.90M total likes across 240 posts in the last 12 months, averaging 24.6K likes per post.
How many Instagram impressions does Matt Lyons get?+
Matt Lyons's Instagram content generated 180M total impressions over the last 12 months.
Instagram competitor analysisCompare this account with the rest of its marketBenchmark any public Instagram account against as many competitors as define your category, with history back to each account's first post.