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followers
54.2K
impressions
1.50M
likes
56.8K
comments
1.67K
posts
55
engagement
3.26%
emv
$46.3K
Average per post
27.3K

Key Metrics

Distributions

Top Content

I want to thank everyone who helped to me get to this point in my career. It’s been one hell of a ride. Thank you to my mom and dad. We earned every bit of it, from working at the old shop in Tulare, to where we are now. Thank you Duke, Ronda and Allison, and all the sponsors and people who have been a part of this. The list is long, but you know who you are. A special thank you to Duke for being a man of his word from the day we met. We said we would win together and build the team as a business, and I’d say we did pretty damn good. To the fans who supported me through the years, thank you. (And to the ones who didn’t for keeping the fire lit) I’ve always loved racing trucks, but I’m ready to race part time and enjoy life outside of the career I built. Time to spend more time with my family and do some damn dirt racing! @menardshomeimprovement @menardsracing @thorsport_racing @fordperformance @k1racegear @bellracinghq @globebrand @fxdworkwear @mayhemwheels @drivensunglasses @offaxispaint
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8mo ago
matt_crafton
I want to thank everyone who helped to me get to this point in my career. It’s been one hell of a ride. Thank you to my mom and dad. We earned every bit of it, from working at the old shop in Tulare, to where we are now. Thank you Duke, Ronda and Allison, and all the sponsors and people who have been a part of this. The list is long, but you know who you are. A special thank you to Duke for being a man of his word from the day we met. We said we would win together and build the team as a business, and I’d say we did pretty damn good. To the fans who supported me through the years, thank you. (And to the ones who didn’t for keeping the fire lit) I’ve always loved racing trucks, but I’m ready to race part time and enjoy life outside of the career I built. Time to spend more time with my family and do some damn dirt racing! @menardshomeimprovement @menardsracing @thorsport_racing @fordperformance @k1racegear @bellracinghq @globebrand @fxdworkwear @mayhemwheels @drivensunglasses @offaxispaint
RIP TO ONE OF THE BEST TO EVER HOLD A STEERING WHEEL. Had some great times on track and off.
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1mo ago
matt_crafton
RIP TO ONE OF THE BEST TO EVER HOLD A STEERING WHEEL. Had some great times on track and off.
Having a great Thanksgiving weekend grabbing gears. This car is unreal.🤘🏼 @sadevtransmission @sadevtransmissionsusa @tatummotorsports
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7mo ago
matt_crafton
Having a great Thanksgiving weekend grabbing gears. This car is unreal.🤘🏼 @sadevtransmission @sadevtransmissionsusa @tatummotorsports
Happy late birthday to the BEST FRIEND and GIRLFRIEND a guy could ask for. And a bad a$$ little race car driver as well. Thank you for always making us smile 🤣😂. 2k2
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9mo ago
matt_crafton
Happy late birthday to the BEST FRIEND and GIRLFRIEND a guy could ask for. And a bad a$$ little race car driver as well. Thank you for always making us smile 🤣😂. 2k2
It’s been real.✌🏽 @phoenixraceway @menardshomeimprovement @menardsracing @thorsport_racing @fordperformance @k1racegear @bellracinghq @globebrand @fxdworkwear @mayhemwheels @drivensunglasses @offaxispaint @blacklabelbacon
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8mo ago
matt_crafton
It’s been real.✌🏽 @phoenixraceway @menardshomeimprovement @menardsracing @thorsport_racing @fordperformance @k1racegear @bellracinghq @globebrand @fxdworkwear @mayhemwheels @drivensunglasses @offaxispaint @blacklabelbacon
Happy Valentine’s Day to the best thing that’s ever happened to me. Best friend and partner. Haha no clue 💇‍♀️.
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4mo ago
matt_crafton
Happy Valentine’s Day to the best thing that’s ever happened to me. Best friend and partner. Haha no clue 💇‍♀️.
Am I late to the 2016 trend…?
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2.13K
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5mo ago
matt_crafton
Am I late to the 2016 trend…?
@richmondraceway started off well, and ended in a bad way. Hopefully we can bring speed to Darlington at the end of the month. Thanks to all my guys who work hard week in and week out. @menardshomeimprovement @menardsracing @thorsport_racing @fordperformance @k1racegear @bellracinghq @globebrand @fdworkwear @mayhemwheels @drivensunglasses @offaxispaint
37.0K
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10mo ago
matt_crafton
@richmondraceway started off well, and ended in a bad way. Hopefully we can bring speed to Darlington at the end of the month. Thanks to all my guys who work hard week in and week out. @menardshomeimprovement @menardsracing @thorsport_racing @fordperformance @k1racegear @bellracinghq @globebrand @fdworkwear @mayhemwheels @drivensunglasses @offaxispaint
Sharing my experience from last week >> thanks @kurtbusch for letting me test this beast! It was fun to drive.
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11mo ago
matt_crafton
Sharing my experience from last week >> thanks @kurtbusch for letting me test this beast! It was fun to drive.
@volusiaspeedway bound.🐊
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5mo ago
matt_crafton
@volusiaspeedway bound.🐊
Not bad for an asphalt guy. Having fun, and looking forward to recording more laps here at @volusiaspeedway . @sealmasternet @k1racegear @campersinnrv @wehrsmachine @globebrand @fxdworkwear @bellhelmets @eibach_world @fox @offaxispaint @mpi.innovations @trimaxxgraphics @mayhemwheels @beamtrailersales @dynamicdrivelines @fkrodends @ultimate_equipment_rentals @victoryseats @impactfoam @reradioz
34.7K
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matt_crafton
Not bad for an asphalt guy. Having fun, and looking forward to recording more laps here at @volusiaspeedway . @sealmasternet @k1racegear @campersinnrv @wehrsmachine @globebrand @fxdworkwear @bellhelmets @eibach_world @fox @offaxispaint @mpi.innovations @trimaxxgraphics @mayhemwheels @beamtrailersales @dynamicdrivelines @fkrodends @ultimate_equipment_rentals @victoryseats @impactfoam @reradioz
Received your fan mail and autograph requests... Thank you fans.🫵🏼
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7mo ago
matt_crafton
Received your fan mail and autograph requests... Thank you fans.🫵🏼
Some of my favorite things of 2025.
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50
6mo ago
matt_crafton
Some of my favorite things of 2025.
Brought in the new year rippin in the sand.🤙🏽
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6mo ago
matt_crafton
Brought in the new year rippin in the sand.🤙🏽
Nothing beats sharing the dirt racing experience with my family and having them involved in the process. We work, we bond, we feel the adrenaline, and we celebrate every win, together. 🙌🏼 @sodasenseofficial @sealmasternet @k1racegear @campersinnrv @wehrsmachine @globebrand @fxdworkwear @bellhelmets @eibach_world @fox @offaxispaint @mpi.innovations @trimaxxgraphics @mayhemwheels @beamtrailersales @dynamicdrivelines @fkrodends @ultimate_equipment_rentals @victoryseats @impactfoam @reradioz
30.0K
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11mo ago
matt_crafton
Nothing beats sharing the dirt racing experience with my family and having them involved in the process. We work, we bond, we feel the adrenaline, and we celebrate every win, together. 🙌🏼 @sodasenseofficial @sealmasternet @k1racegear @campersinnrv @wehrsmachine @globebrand @fxdworkwear @bellhelmets @eibach_world @fox @offaxispaint @mpi.innovations @trimaxxgraphics @mayhemwheels @beamtrailersales @dynamicdrivelines @fkrodends @ultimate_equipment_rentals @victoryseats @impactfoam @reradioz
We’re already a week into 2026. I hoped to continue all those smiles this year, and so far we’re doing well.😁 The show goes on!
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6mo ago
matt_crafton
We’re already a week into 2026. I hoped to continue all those smiles this year, and so far we’re doing well.😁 The show goes on!
Career Day at Lakeshore Elementary. Sharing with kids they can be anything they aspire to be with hard work, and to love what you do.🤘🏼 Thanks math and science.📚
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matt_crafton
Career Day at Lakeshore Elementary. Sharing with kids they can be anything they aspire to be with hard work, and to love what you do.🤘🏼 Thanks math and science.📚
Grateful for a great weekend with the kids, celebrating America and the freedoms we enjoy.🇺🇸 #america250
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1w ago
matt_crafton
Grateful for a great weekend with the kids, celebrating America and the freedoms we enjoy.🇺🇸 #america250
Tough night at @raceirp . Rain canceled qualifying, so we had to start deep in the field. We fought an uphill battle all night. Just couldn’t get the balance where we needed it. Thanks to my guys for their efforts. Road course racing up next. @menardshomeimprovement @menardsracing @thorsport_racing @fordperformance @k1racegear @bellracinghq @globebrand @fdworkwear @mayhemwheels @drivensunglasses @offaxispaint @itwpaslode
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matt_crafton
Tough night at @raceirp . Rain canceled qualifying, so we had to start deep in the field. We fought an uphill battle all night. Just couldn’t get the balance where we needed it. Thanks to my guys for their efforts. Road course racing up next. @menardshomeimprovement @menardsracing @thorsport_racing @fordperformance @k1racegear @bellracinghq @globebrand @fdworkwear @mayhemwheels @drivensunglasses @offaxispaint @itwpaslode
Soaking up all the good times before they grow up. We enjoyed the pumpkin patch together.🎃
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matt_crafton
Soaking up all the good times before they grow up. We enjoyed the pumpkin patch together.🎃

Matt Crafton (@matt_crafton) Instagram Stats & Analytics

Matt Crafton (@matt_crafton) has 54.2K Instagram followers with a 3.26% engagement rate over the past 12 months. Across 55.0 posts, Matt Crafton received 56.8K total likes and 395K impressions, averaging 1.03K likes per post. This page tracks Matt Crafton's performance metrics, top content, and engagement trends — updated daily.

Matt Crafton (@matt_crafton) Instagram Analytics FAQ

How many Instagram followers does Matt Crafton have?+
Matt Crafton (@matt_crafton) has 54.2K Instagram followers as of July 2026.
What is Matt Crafton's Instagram engagement rate?+
Matt Crafton's Instagram engagement rate is 3.26% over the last 12 months, based on 55.0 posts.
How many likes does Matt Crafton get on Instagram?+
Matt Crafton received 56.8K total likes across 55.0 posts in the last 12 months, averaging 1.03K likes per post.
How many Instagram impressions does Matt Crafton get?+
Matt Crafton's Instagram content generated 395K total impressions over the last 12 months.