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followers
54.2K
impressions
1.43M
likes
54.3K
comments
1.64K
posts
53
engagement
3.20%
emv
$44.2K
Average per post
27.0K

Key Metrics

Distributions

Top Content

I want to thank everyone who helped to me get to this point in my career. It’s been one hell of a ride. Thank you to my mom and dad. We earned every bit of it, from working at the old shop in Tulare, to where we are now. Thank you Duke, Ronda and Allison, and all the sponsors and people who have been a part of this. The list is long, but you know who you are. A special thank you to Duke for being a man of his word from the day we met. We said we would win together and build the team as a business, and I’d say we did pretty damn good. To the fans who supported me through the years, thank you. (And to the ones who didn’t for keeping the fire lit) I’ve always loved racing trucks, but I’m ready to race part time and enjoy life outside of the career I built. Time to spend more time with my family and do some damn dirt racing! @menardshomeimprovement @menardsracing @thorsport_racing @fordperformance @k1racegear @bellracinghq @globebrand @fxdworkwear @mayhemwheels @drivensunglasses @offaxispaint
160K
6.41K
335
9mo ago
matt_crafton
I want to thank everyone who helped to me get to this point in my career. It’s been one hell of a ride. Thank you to my mom and dad. We earned every bit of it, from working at the old shop in Tulare, to where we are now. Thank you Duke, Ronda and Allison, and all the sponsors and people who have been a part of this. The list is long, but you know who you are. A special thank you to Duke for being a man of his word from the day we met. We said we would win together and build the team as a business, and I’d say we did pretty damn good. To the fans who supported me through the years, thank you. (And to the ones who didn’t for keeping the fire lit) I’ve always loved racing trucks, but I’m ready to race part time and enjoy life outside of the career I built. Time to spend more time with my family and do some damn dirt racing! @menardshomeimprovement @menardsracing @thorsport_racing @fordperformance @k1racegear @bellracinghq @globebrand @fxdworkwear @mayhemwheels @drivensunglasses @offaxispaint
RIP TO ONE OF THE BEST TO EVER HOLD A STEERING WHEEL. Had some great times on track and off.
118K
4.71K
35
2mo ago
matt_crafton
RIP TO ONE OF THE BEST TO EVER HOLD A STEERING WHEEL. Had some great times on track and off.
Having a great Thanksgiving weekend grabbing gears. This car is unreal.🤘🏼 @sadevtransmission @sadevtransmissionsusa @tatummotorsports
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3.82K
68
8mo ago
matt_crafton
Having a great Thanksgiving weekend grabbing gears. This car is unreal.🤘🏼 @sadevtransmission @sadevtransmissionsusa @tatummotorsports
Happy late birthday to the BEST FRIEND and GIRLFRIEND a guy could ask for. And a bad a$$ little race car driver as well. Thank you for always making us smile 🤣😂. 2k2
76.4K
3.05K
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9mo ago
matt_crafton
Happy late birthday to the BEST FRIEND and GIRLFRIEND a guy could ask for. And a bad a$$ little race car driver as well. Thank you for always making us smile 🤣😂. 2k2
It’s been real.✌🏽 @phoenixraceway @menardshomeimprovement @menardsracing @thorsport_racing @fordperformance @k1racegear @bellracinghq @globebrand @fxdworkwear @mayhemwheels @drivensunglasses @offaxispaint @blacklabelbacon
62.9K
2.52K
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9mo ago
matt_crafton
It’s been real.✌🏽 @phoenixraceway @menardshomeimprovement @menardsracing @thorsport_racing @fordperformance @k1racegear @bellracinghq @globebrand @fxdworkwear @mayhemwheels @drivensunglasses @offaxispaint @blacklabelbacon
Happy Valentine’s Day to the best thing that’s ever happened to me. Best friend and partner. Haha no clue 💇‍♀️.
57.0K
2.28K
81
5mo ago
matt_crafton
Happy Valentine’s Day to the best thing that’s ever happened to me. Best friend and partner. Haha no clue 💇‍♀️.
Am I late to the 2016 trend…?
53.3K
2.13K
27
6mo ago
matt_crafton
Am I late to the 2016 trend…?
@richmondraceway started off well, and ended in a bad way. Hopefully we can bring speed to Darlington at the end of the month. Thanks to all my guys who work hard week in and week out. @menardshomeimprovement @menardsracing @thorsport_racing @fordperformance @k1racegear @bellracinghq @globebrand @fdworkwear @mayhemwheels @drivensunglasses @offaxispaint
36.9K
1.48K
41
11mo ago
matt_crafton
@richmondraceway started off well, and ended in a bad way. Hopefully we can bring speed to Darlington at the end of the month. Thanks to all my guys who work hard week in and week out. @menardshomeimprovement @menardsracing @thorsport_racing @fordperformance @k1racegear @bellracinghq @globebrand @fdworkwear @mayhemwheels @drivensunglasses @offaxispaint
@volusiaspeedway bound.🐊
34.8K
1.39K
41
6mo ago
matt_crafton
@volusiaspeedway bound.🐊
Not bad for an asphalt guy. Having fun, and looking forward to recording more laps here at @volusiaspeedway . @sealmasternet @k1racegear @campersinnrv @wehrsmachine @globebrand @fxdworkwear @bellhelmets @eibach_world @fox @offaxispaint @mpi.innovations @trimaxxgraphics @mayhemwheels @beamtrailersales @dynamicdrivelines @fkrodends @ultimate_equipment_rentals @victoryseats @impactfoam @reradioz
34.7K
767
32
5mo ago
matt_crafton
Not bad for an asphalt guy. Having fun, and looking forward to recording more laps here at @volusiaspeedway . @sealmasternet @k1racegear @campersinnrv @wehrsmachine @globebrand @fxdworkwear @bellhelmets @eibach_world @fox @offaxispaint @mpi.innovations @trimaxxgraphics @mayhemwheels @beamtrailersales @dynamicdrivelines @fkrodends @ultimate_equipment_rentals @victoryseats @impactfoam @reradioz
Received your fan mail and autograph requests... Thank you fans.🫵🏼
32.9K
1.32K
64
7mo ago
matt_crafton
Received your fan mail and autograph requests... Thank you fans.🫵🏼
Some of my favorite things of 2025.
32.7K
1.31K
50
7mo ago
matt_crafton
Some of my favorite things of 2025.
Brought in the new year rippin in the sand.🤙🏽
30.5K
1.22K
25
7mo ago
matt_crafton
Brought in the new year rippin in the sand.🤙🏽
Grateful for a great weekend with the kids, celebrating America and the freedoms we enjoy.🇺🇸 #america250
30.3K
1.21K
17
3w ago
matt_crafton
Grateful for a great weekend with the kids, celebrating America and the freedoms we enjoy.🇺🇸 #america250
Nothing beats sharing the dirt racing experience with my family and having them involved in the process. We work, we bond, we feel the adrenaline, and we celebrate every win, together. 🙌🏼 @sodasenseofficial @sealmasternet @k1racegear @campersinnrv @wehrsmachine @globebrand @fxdworkwear @bellhelmets @eibach_world @fox @offaxispaint @mpi.innovations @trimaxxgraphics @mayhemwheels @beamtrailersales @dynamicdrivelines @fkrodends @ultimate_equipment_rentals @victoryseats @impactfoam @reradioz
30.1K
607
30
11mo ago
matt_crafton
Nothing beats sharing the dirt racing experience with my family and having them involved in the process. We work, we bond, we feel the adrenaline, and we celebrate every win, together. 🙌🏼 @sodasenseofficial @sealmasternet @k1racegear @campersinnrv @wehrsmachine @globebrand @fxdworkwear @bellhelmets @eibach_world @fox @offaxispaint @mpi.innovations @trimaxxgraphics @mayhemwheels @beamtrailersales @dynamicdrivelines @fkrodends @ultimate_equipment_rentals @victoryseats @impactfoam @reradioz
We’re already a week into 2026. I hoped to continue all those smiles this year, and so far we’re doing well.😁 The show goes on!
28.4K
879
18
6mo ago
matt_crafton
We’re already a week into 2026. I hoped to continue all those smiles this year, and so far we’re doing well.😁 The show goes on!
Career Day at Lakeshore Elementary. Sharing with kids they can be anything they aspire to be with hard work, and to love what you do.🤘🏼 Thanks math and science.📚
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1.10K
35
3mo ago
matt_crafton
Career Day at Lakeshore Elementary. Sharing with kids they can be anything they aspire to be with hard work, and to love what you do.🤘🏼 Thanks math and science.📚
Soaking up all the good times before they grow up. We enjoyed the pumpkin patch together.🎃
25.7K
690
18
9mo ago
matt_crafton
Soaking up all the good times before they grow up. We enjoyed the pumpkin patch together.🎃
Thankful for my family every day. Happy Thanksgiving.
25.6K
1.02K
18
8mo ago
matt_crafton
Thankful for my family every day. Happy Thanksgiving.
Teaching my smart little 🍪 while he’s young.
25.0K
737
29
4mo ago
matt_crafton
Teaching my smart little 🍪 while he’s young.

Matt Crafton (@matt_crafton) Instagram Stats & Analytics

Matt Crafton (@matt_crafton) has 54.2K Instagram followers with a 3.20% engagement rate over the past 12 months. Across 53.0 posts, Matt Crafton received 54.3K total likes and 333K impressions, averaging 1.02K likes per post. This page tracks Matt Crafton's performance metrics, top content, and engagement trends — updated daily.

Matt Crafton (@matt_crafton) Instagram Analytics FAQ

How many Instagram followers does Matt Crafton have?+
Matt Crafton (@matt_crafton) has 54.2K Instagram followers as of August 2026.
What is Matt Crafton's Instagram engagement rate?+
Matt Crafton's Instagram engagement rate is 3.20% over the last 12 months, based on 53.0 posts.
How many likes does Matt Crafton get on Instagram?+
Matt Crafton received 54.3K total likes across 53.0 posts in the last 12 months, averaging 1.02K likes per post.
How many Instagram impressions does Matt Crafton get?+
Matt Crafton's Instagram content generated 333K total impressions over the last 12 months.