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followers
511K
impressions
1.54M
likes
50.9K
comments
15.1K
posts
283
engagement
1.69%
emv
$62.6K
Average per post
5.46K

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Distributions

Top Content

🌿 GIVEAWAY 🌿 @ritual, @mate_the_label + @primallypure have teamed up to celebrate Women’s Health — from pregnancy to postpartum and every stage in between. One lucky winner will receive a Women’s Wellness Care Package filled with nourishing essentials to support your daily rituals and overall well-being. Here’s what you will win: 🌿 @primallypure Non-Toxic Self-Care favorites: Geranium Deodorant, Plumping Serum, Gua Sha Stone, Almond + Vanilla Body Butter, Baby Balm + NEW Serenity Soaks ✨ @ritual: Natalbiotic™ or Synbiotic+ (6 months of the product of choice) 💚 @mate_the_label: $250 gift card to shop GOTS Certified Organic Essentials Here’s how to enter: 1️⃣ Follow @primallypure, @ritual, @mate_the_label 2️⃣ Like + save this post 3️⃣ Tag a friend in the comments Bonus: Comment a 💗 on our recent posts for extra love! US + Canada only. Giveaway ends 11/10 at 11:59 PM PT. One winner will be DM’d by @primallypure only.
107K
4.29K
9.23K
9mo ago
mate_the_label
🌿 GIVEAWAY 🌿 @ritual, @mate_the_label + @primallypure have teamed up to celebrate Women’s Health — from pregnancy to postpartum and every stage in between. One lucky winner will receive a Women’s Wellness Care Package filled with nourishing essentials to support your daily rituals and overall well-being. Here’s what you will win: 🌿 @primallypure Non-Toxic Self-Care favorites: Geranium Deodorant, Plumping Serum, Gua Sha Stone, Almond + Vanilla Body Butter, Baby Balm + NEW Serenity Soaks ✨ @ritual: Natalbiotic™ or Synbiotic+ (6 months of the product of choice) 💚 @mate_the_label: $250 gift card to shop GOTS Certified Organic Essentials Here’s how to enter: 1️⃣ Follow @primallypure, @ritual, @mate_the_label 2️⃣ Like + save this post 3️⃣ Tag a friend in the comments Bonus: Comment a 💗 on our recent posts for extra love! US + Canada only. Giveaway ends 11/10 at 11:59 PM PT. One winner will be DM’d by @primallypure only.
Consider this your MATE-approved Zoë & Harry starter pack.
54.5K
2.18K
16
10mo ago
mate_the_label
Consider this your MATE-approved Zoë & Harry starter pack.
GIVEAWAY: CLOSED 🎉 25% Off Sitewide starts NOW for our Birthday Sale.⁠ ⁠ Thank you for being here for the Organic Essentials, the educational deep dives, the skin forward fabrics, and all the moments in between for the last 13 years.⁠ ⁠ To celebrate, we’re giving 5 people a $500 MATE gift card to refresh their wardrobe.⁠ ⁠ To enter:⁠ Follow @mate_the_label⁠ Like this post + tag a friend⁠ Share this post to your story⁠ ⁠ Giveaway ends 5/15. Winners will be contacted via DM on 5/15. No purchase necessary. This giveaway is not affiliated or endorsed by Instagram. We will never ask for personal info or links.
34.6K
571
1.38K
2mo ago
mate_the_label
GIVEAWAY: CLOSED 🎉 25% Off Sitewide starts NOW for our Birthday Sale.⁠ ⁠ Thank you for being here for the Organic Essentials, the educational deep dives, the skin forward fabrics, and all the moments in between for the last 13 years.⁠ ⁠ To celebrate, we’re giving 5 people a $500 MATE gift card to refresh their wardrobe.⁠ ⁠ To enter:⁠ Follow @mate_the_label⁠ Like this post + tag a friend⁠ Share this post to your story⁠ ⁠ Giveaway ends 5/15. Winners will be contacted via DM on 5/15. No purchase necessary. This giveaway is not affiliated or endorsed by Instagram. We will never ask for personal info or links.
Moms Making the Switch 💪 Walking it out in Honolulu in GOTS Certified Organic Cotton Activewear—because our bodies (and our kids’) deserve better.
34.6K
377
45
11mo ago
mate_the_label
Moms Making the Switch 💪 Walking it out in Honolulu in GOTS Certified Organic Cotton Activewear—because our bodies (and our kids’) deserve better.
Not to say we discovered him, but…
31.5K
1.26K
31
5mo ago
mate_the_label
Not to say we discovered him, but…
CHALLENGE WINNER: @taniiboniita 🎉 Join the #MakeTheSwitch Challenge 💪 We’re inviting you to join a new movement—and tell us why you’re Making the Switch from synthetic to Organic Activewear.⁠ ⁠ One Winner Will Receive:⁠ ⁠ ✔️ A $1,000 MATE gift card to officially Make the Switch to an Organic closet.⁠ ✔️ Our never-before-seen Clean Essentials Activewear Kit ($171 value) launching later this month.⁠ ⁠ How It Works:⁠ 1. Post a photo or video to your Instagram feed or stories telling us why you’re Making the Switch from synthetic to Organic Activewear.⁠ 2. Tag @mate_the_label and use #MakeTheSwitch in your post.⁠ ⁠ Ready to join? Let’s clean up activewear, together.⁠ ⁠ #MakeTheSwitch #OrganicActivewear #Giveaway
27.1K
209
29
11mo ago
mate_the_label
CHALLENGE WINNER: @taniiboniita 🎉 Join the #MakeTheSwitch Challenge 💪 We’re inviting you to join a new movement—and tell us why you’re Making the Switch from synthetic to Organic Activewear.⁠ ⁠ One Winner Will Receive:⁠ ⁠ ✔️ A $1,000 MATE gift card to officially Make the Switch to an Organic closet.⁠ ✔️ Our never-before-seen Clean Essentials Activewear Kit ($171 value) launching later this month.⁠ ⁠ How It Works:⁠ 1. Post a photo or video to your Instagram feed or stories telling us why you’re Making the Switch from synthetic to Organic Activewear.⁠ 2. Tag @mate_the_label and use #MakeTheSwitch in your post.⁠ ⁠ Ready to join? Let’s clean up activewear, together.⁠ ⁠ #MakeTheSwitch #OrganicActivewear #Giveaway
In season now: strawberries, stone fruit, summer market runs. In season soon: The June Capsule.
23.4K
935
7
2mo ago
mate_the_label
In season now: strawberries, stone fruit, summer market runs. In season soon: The June Capsule.
Yes to takeout nights. Yes to Organic Cotton Activewear. Clean living looks like balance, not perfection.
21.1K
155
13
6mo ago
mate_the_label
Yes to takeout nights. Yes to Organic Cotton Activewear. Clean living looks like balance, not perfection.
Values-led living, with room for real life. Our founder friends Mélanie and Camilla share their Clean Confessions, showing that intention and imperfection can coexist.
20.7K
826
25
6mo ago
mate_the_label
Values-led living, with room for real life. Our founder friends Mélanie and Camilla share their Clean Confessions, showing that intention and imperfection can coexist.
In season now: asparagus, fennel, citrus. In season soon: The March Capsule.
20.1K
802
8
5mo ago
mate_the_label
In season now: asparagus, fennel, citrus. In season soon: The March Capsule.
Whose got a Clean Confession? 👀 Coming 1.8.26
19.7K
128
15
6mo ago
mate_the_label
Whose got a Clean Confession? 👀 Coming 1.8.26
Dress for real life. Your style should support all parts of you throughout the day. The April Capsule. Coming soon.
17.6K
190
36
3mo ago
mate_the_label
Dress for real life. Your style should support all parts of you throughout the day. The April Capsule. Coming soon.
The perfect 100% Organic Matching Set for Reformer does exist.
17.4K
164
24
8mo ago
mate_the_label
The perfect 100% Organic Matching Set for Reformer does exist.
Our richest shade yet. A smooth new hue inspired by your favorite cozy indulgence. Drops tmrw.
16.7K
669
87
9mo ago
mate_the_label
Our richest shade yet. A smooth new hue inspired by your favorite cozy indulgence. Drops tmrw.
NEW: The Soft Reboot Collection. “Reboot your system” the MATE way. Our NEW Organic Cotton Waffle, Fleece, and Essential Tees will help you soften your reentry back into real life. Get back online without getting overwhelmed. Reset in softness at the link up top.
16.0K
185
19
10mo ago
mate_the_label
NEW: The Soft Reboot Collection. “Reboot your system” the MATE way. Our NEW Organic Cotton Waffle, Fleece, and Essential Tees will help you soften your reentry back into real life. Get back online without getting overwhelmed. Reset in softness at the link up top.
POV: Your Organic Waffle package just landed and it’s love at first touch.
15.9K
208
18
10mo ago
mate_the_label
POV: Your Organic Waffle package just landed and it’s love at first touch.
Three ways to live in our cozy, Luxe Alpaca Cardi with @larissamills
15.1K
157
24
8mo ago
mate_the_label
Three ways to live in our cozy, Luxe Alpaca Cardi with @larissamills
Rooted in nature. Ready to celebrate. Join the waitlist to get VIP access to our sitewide sale. Link in bio.
14.8K
171
14
2mo ago
mate_the_label
Rooted in nature. Ready to celebrate. Join the waitlist to get VIP access to our sitewide sale. Link in bio.
Slow mornings hit different in Organic Waffle. @natashazoe
13.0K
292
322
9mo ago
mate_the_label
Slow mornings hit different in Organic Waffle. @natashazoe
Organic Activewear that actually makes you want to move.
13.0K
201
17
11mo ago
mate_the_label
Organic Activewear that actually makes you want to move.

MATE the Label (@mate_the_label) Instagram Stats & Analytics

MATE the Label (@mate_the_label) has 511K Instagram followers with a 1.69% engagement rate over the past 12 months. Across 283 posts, MATE the Label received 50.9K total likes and 382K impressions, averaging 180 likes per post. This page tracks MATE the Label's performance metrics, top content, and engagement trends — updated daily.

MATE the Label (@mate_the_label) Instagram Analytics FAQ

How many Instagram followers does MATE the Label have?+
MATE the Label (@mate_the_label) has 511K Instagram followers as of August 2026.
What is MATE the Label's Instagram engagement rate?+
MATE the Label's Instagram engagement rate is 1.69% over the last 12 months, based on 283 posts.
How many likes does MATE the Label get on Instagram?+
MATE the Label received 50.9K total likes across 283 posts in the last 12 months, averaging 180 likes per post.
How many Instagram impressions does MATE the Label get?+
MATE the Label's Instagram content generated 382K total impressions over the last 12 months.