instagram analytics
Last Year02/21/25 - 02/21/26
Comparable Performance:
followers
484K
impressions
1.23M
likes
37.5K
comments
14.7K
posts
243
engagement
1.95%
emv
$52.4K
Avg. per post
6.41K

Key Metrics

Distributions

Top Content

🌿 GIVEAWAY 🌿 @ritual, @mate_the_label + @primallypure have teamed up to celebrate Women’s Health — from pregnancy to postpartum and every stage in between. One lucky winner will receive a Women’s Wellness Care Package filled with nourishing essentials to support your daily rituals and overall well-being. Here’s what you will win: 🌿 @primallypure Non-Toxic Self-Care favorites: Geranium Deodorant, Plumping Serum, Gua Sha Stone, Almond + Vanilla Body Butter, Baby Balm + NEW Serenity Soaks ✨ @ritual: Natalbiotic™ or Synbiotic+ (6 months of the product of choice) 💚 @mate_the_label: $250 gift card to shop GOTS Certified Organic Essentials Here’s how to enter: 1️⃣ Follow @primallypure, @ritual, @mate_the_label 2️⃣ Like + save this post 3️⃣ Tag a friend in the comments Bonus: Comment a 💗 on our recent posts for extra love! US + Canada only. Giveaway ends 11/10 at 11:59 PM PT. One winner will be DM’d by @primallypure only.
107K
4.3K
9.25K
3mo ago
mate_the_label
🌿 GIVEAWAY 🌿 @ritual, @mate_the_label + @primallypure have teamed up to celebrate Women’s Health — from pregnancy to postpartum and every stage in between. One lucky winner will receive a Women’s Wellness Care Package filled with nourishing essentials to support your daily rituals and overall well-being. Here’s what you will win: 🌿 @primallypure Non-Toxic Self-Care favorites: Geranium Deodorant, Plumping Serum, Gua Sha Stone, Almond + Vanilla Body Butter, Baby Balm + NEW Serenity Soaks ✨ @ritual: Natalbiotic™ or Synbiotic+ (6 months of the product of choice) 💚 @mate_the_label: $250 gift card to shop GOTS Certified Organic Essentials Here’s how to enter: 1️⃣ Follow @primallypure, @ritual, @mate_the_label 2️⃣ Like + save this post 3️⃣ Tag a friend in the comments Bonus: Comment a 💗 on our recent posts for extra love! US + Canada only. Giveaway ends 11/10 at 11:59 PM PT. One winner will be DM’d by @primallypure only.
Consider this your MATE-approved Zoë & Harry starter pack.
54.4K
2.18K
16
5mo ago
mate_the_label
Consider this your MATE-approved Zoë & Harry starter pack.
CLOSED GIVEAWAY 💐 A love letter to the moms, mother figures, and the ones who do it all (and then some). @mate_the_label and @caraway_home teamed up to give one lucky winner the dreamiest bundle of Clean Essentials — non-toxic kitchen treats, soft Organic layers, and thoughtful pieces made to nourish you (like you nourish everyone else). The Prize: ✨Caraway Home Mini Bakeware Set + Tea Kettle ($350 value) ✨$350 MATE the Label Gift Card ✨Limited-edition + sold out “Home Cook” Sweatshirt ($138 value) aka ultra-exclusive To Enter: Follow @caraway_home & @mate_the_label Like this post & tag your mom or mother figure (or yourself!) Bonus: Share to your story + tag us for extra love For the ones who taught us to savor the slow and pour love into every little thing. Giveaway ends at 11:59pm PST on 5/13 — U.S. only. The winner will be contacted by @caraway_home on 5/14. This giveaway is in no way affiliated with Instagram. No purchase necessary to win. We would NEVER ask you to click a link or send us any personal information.
43.4K
1.2K
2.08K
9mo ago
mate_the_label
CLOSED GIVEAWAY 💐 A love letter to the moms, mother figures, and the ones who do it all (and then some). @mate_the_label and @caraway_home teamed up to give one lucky winner the dreamiest bundle of Clean Essentials — non-toxic kitchen treats, soft Organic layers, and thoughtful pieces made to nourish you (like you nourish everyone else). The Prize: ✨Caraway Home Mini Bakeware Set + Tea Kettle ($350 value) ✨$350 MATE the Label Gift Card ✨Limited-edition + sold out “Home Cook” Sweatshirt ($138 value) aka ultra-exclusive To Enter: Follow @caraway_home & @mate_the_label Like this post & tag your mom or mother figure (or yourself!) Bonus: Share to your story + tag us for extra love For the ones who taught us to savor the slow and pour love into every little thing. Giveaway ends at 11:59pm PST on 5/13 — U.S. only. The winner will be contacted by @caraway_home on 5/14. This giveaway is in no way affiliated with Instagram. No purchase necessary to win. We would NEVER ask you to click a link or send us any personal information.
Moms Making the Switch 💪 Walking it out in Honolulu in GOTS Certified Organic Cotton Activewear—because our bodies (and our kids’) deserve better.
33.9K
375
43
6mo ago
mate_the_label
Moms Making the Switch 💪 Walking it out in Honolulu in GOTS Certified Organic Cotton Activewear—because our bodies (and our kids’) deserve better.
CHALLENGE WINNER: @taniiboniita 🎉 Join the #MakeTheSwitch Challenge 💪 We’re inviting you to join a new movement—and tell us why you’re Making the Switch from synthetic to Organic Activewear.⁠ ⁠ One Winner Will Receive:⁠ ⁠ ✔️ A $1,000 MATE gift card to officially Make the Switch to an Organic closet.⁠ ✔️ Our never-before-seen Clean Essentials Activewear Kit ($171 value) launching later this month.⁠ ⁠ How It Works:⁠ 1. Post a photo or video to your Instagram feed or stories telling us why you’re Making the Switch from synthetic to Organic Activewear.⁠ 2. Tag @mate_the_label and use #MakeTheSwitch in your post.⁠ ⁠ Ready to join? Let’s clean up activewear, together.⁠ ⁠ #MakeTheSwitch #OrganicActivewear #Giveaway
26.2K
205
30
6mo ago
mate_the_label
CHALLENGE WINNER: @taniiboniita 🎉 Join the #MakeTheSwitch Challenge 💪 We’re inviting you to join a new movement—and tell us why you’re Making the Switch from synthetic to Organic Activewear.⁠ ⁠ One Winner Will Receive:⁠ ⁠ ✔️ A $1,000 MATE gift card to officially Make the Switch to an Organic closet.⁠ ✔️ Our never-before-seen Clean Essentials Activewear Kit ($171 value) launching later this month.⁠ ⁠ How It Works:⁠ 1. Post a photo or video to your Instagram feed or stories telling us why you’re Making the Switch from synthetic to Organic Activewear.⁠ 2. Tag @mate_the_label and use #MakeTheSwitch in your post.⁠ ⁠ Ready to join? Let’s clean up activewear, together.⁠ ⁠ #MakeTheSwitch #OrganicActivewear #Giveaway
a moment for @mate_the_label’s new Seacell Tencel Collection 🌿 It will never cease to amaze me how powerful kelp is at sequestering carbon and keeping our blue planet in balance!🌊 MATE is keeping their commitment to people and the planet strong by investing in regenerative, Organic materials for their apparel, and kelp has now entered the chat. Their new Seacell Tencel Collection is made from a fabric featuring a blend of seaweed-based fiber and wood-based fiber made by @pyratex_ a B Corp and GOTS-Certified textile innovator committed to pioneering responsible and regenerative materials. PLUS, it’s super comfy, breathable, and so stinking cute!! 💚 #matethelabel #seaweed #kelp #sustainablefashion #sustainabletextiles
21.2K
584
38
10mo ago
mate_the_label
a moment for @mate_the_label’s new Seacell Tencel Collection 🌿 It will never cease to amaze me how powerful kelp is at sequestering carbon and keeping our blue planet in balance!🌊 MATE is keeping their commitment to people and the planet strong by investing in regenerative, Organic materials for their apparel, and kelp has now entered the chat. Their new Seacell Tencel Collection is made from a fabric featuring a blend of seaweed-based fiber and wood-based fiber made by @pyratex_ a B Corp and GOTS-Certified textile innovator committed to pioneering responsible and regenerative materials. PLUS, it’s super comfy, breathable, and so stinking cute!! 💚 #matethelabel #seaweed #kelp #sustainablefashion #sustainabletextiles
Values-led living, with room for real life. Our founder friends Mélanie and Camilla share their Clean Confessions, showing that intention and imperfection can coexist.
20.5K
821
25
1mo ago
mate_the_label
Values-led living, with room for real life. Our founder friends Mélanie and Camilla share their Clean Confessions, showing that intention and imperfection can coexist.
Whose got a Clean Confession? 👀 Coming 1.8.26
17.9K
122
15
1mo ago
mate_the_label
Whose got a Clean Confession? 👀 Coming 1.8.26
Yes to takeout nights. Yes to Organic Cotton Activewear. Clean living looks like balance, not perfection.
17.2K
126
10
4w ago
mate_the_label
Yes to takeout nights. Yes to Organic Cotton Activewear. Clean living looks like balance, not perfection.
Our richest shade yet. A smooth new hue inspired by your favorite cozy indulgence. Drops tmrw.
16.9K
674
87
4mo ago
mate_the_label
Our richest shade yet. A smooth new hue inspired by your favorite cozy indulgence. Drops tmrw.
The perfect 100% Organic Matching Set for Reformer does exist.
16.2K
157
23
3mo ago
mate_the_label
The perfect 100% Organic Matching Set for Reformer does exist.
Just because it’s activewear doesn’t mean you have to break a sweat.
15.6K
128
7
9mo ago
mate_the_label
Just because it’s activewear doesn’t mean you have to break a sweat.
NEW: The Soft Reboot Collection. “Reboot your system” the MATE way. Our NEW Organic Cotton Waffle, Fleece, and Essential Tees will help you soften your reentry back into real life. Get back online without getting overwhelmed. Reset in softness at the link up top.
15.2K
178
19
5mo ago
mate_the_label
NEW: The Soft Reboot Collection. “Reboot your system” the MATE way. Our NEW Organic Cotton Waffle, Fleece, and Essential Tees will help you soften your reentry back into real life. Get back online without getting overwhelmed. Reset in softness at the link up top.
POV: Your Organic Waffle package just landed and it’s love at first touch.
14.8K
193
15
4mo ago
mate_the_label
POV: Your Organic Waffle package just landed and it’s love at first touch.
Organic Linen. When @larissamills wears it, we all take notes.
14.8K
190
9
10mo ago
mate_the_label
Organic Linen. When @larissamills wears it, we all take notes.
Hot tip: you don’t actually need to work out to wear a sports bra.
14.4K
84
8
10mo ago
mate_the_label
Hot tip: you don’t actually need to work out to wear a sports bra.
Three ways to live in our cozy, Luxe Alpaca Cardi with @larissamills
14.1K
153
24
3mo ago
mate_the_label
Three ways to live in our cozy, Luxe Alpaca Cardi with @larissamills
Save 20% when you build your Clean Essentials Bundle of three Organic cozies. Try it, it’s fun.
13.9K
159
10
9mo ago
mate_the_label
Save 20% when you build your Clean Essentials Bundle of three Organic cozies. Try it, it’s fun.
Put some spring in your step. Or your stretch. Or your squat. We’ve got made-to-move Organic Activewear for all that newfound energy your feeling.
13.2K
128
9
11mo ago
mate_the_label
Put some spring in your step. Or your stretch. Or your squat. We’ve got made-to-move Organic Activewear for all that newfound energy your feeling.
Made without the bad stuff: PFAS, BPA, toxic dyes 🚫 Made with the good stuff: Organic Cotton. And 30% off. ✔️
12.3K
161
18
8mo ago
mate_the_label
Made without the bad stuff: PFAS, BPA, toxic dyes 🚫 Made with the good stuff: Organic Cotton. And 30% off. ✔️

MATE the Label (@mate_the_label) Instagram Stats & Analytics

MATE the Label (@mate_the_label) has 484K Instagram followers with a 1.95% engagement rate over the past 12 months. Across 243 posts, MATE the Label received 37.5K total likes and 433K impressions, averaging 196 likes per post. This page tracks MATE the Label's performance metrics, top content, and engagement trends — updated daily.

MATE the Label (@mate_the_label) Instagram Analytics FAQ

How many Instagram followers does MATE the Label have?+
MATE the Label (@mate_the_label) has 484K Instagram followers as of February 2026.
What is MATE the Label's Instagram engagement rate?+
MATE the Label's Instagram engagement rate is 1.95% over the last 12 months, based on 243 posts.
How many likes does MATE the Label get on Instagram?+
MATE the Label received 37.5K total likes across 243 posts in the last year, averaging 196 likes per post.
How many Instagram impressions does MATE the Label get?+
MATE the Label's Instagram content generated 433K total impressions over the last 12 months.