NewGet @insomniacookies's full report
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Similar Accounts:
followers
580K
impressions
28.5M
likes
802K
comments
29.3K
posts
434
engagement
2.61%
emv
$807K
Average per post
65.7K

Key Metrics

Distributions

Top Content

we all know what the best one is
935K
10.3K
2.66K
2mo ago
insomniacookies
we all know what the best one is
always the right time for a cookie'wich (@lifewithtiff_)
809K
15.8K
91
5mo ago
insomniacookies
always the right time for a cookie'wich (@lifewithtiff_)
Guys we MUST make the SoElleOokie™️ happen 👀🍪 @insomniacookies #ad #besties #bestiesforever #insomniacookiespartner #insomniacookies
696K
12.5K
57
9mo ago
insomniacookies
Guys we MUST make the SoElleOokie™️ happen 👀🍪 @insomniacookies #ad #besties #bestiesforever #insomniacookiespartner #insomniacookies
you aren't ready for tomorrow's drop - can you guess what's cooking 👀
633K
13.1K
171
8mo ago
insomniacookies
you aren't ready for tomorrow's drop - can you guess what's cooking 👀
Celebrating with Championship Cookies! @insomniacookies #InsomniaPartner #InsomniaCookies
510K
3.18K
37
7mo ago
insomniacookies
Celebrating with Championship Cookies! @insomniacookies #InsomniaPartner #InsomniaCookies
The only reason I come into the office during the holidays #InsomniaPartner @insomniacookies
506K
8.81K
122
11mo ago
insomniacookies
The only reason I come into the office during the holidays #InsomniaPartner @insomniacookies
working smarter not harder
454K
7.59K
43
7mo ago
insomniacookies
working smarter not harder
our net worth is your netWORK #InsomniaPartner

👉 sweating date night? book Insomnia's Warm Cookies, Hot Date pop-up while reservations last for the dreamiest date night yet. head to @InsomniaCookies page to book a res.

(with @jamilalizet + @cryinroman)

#crosswalkcrush
423K
7.53K
63
9mo ago
insomniacookies
our net worth is your netWORK #InsomniaPartner 👉 sweating date night? book Insomnia's Warm Cookies, Hot Date pop-up while reservations last for the dreamiest date night yet. head to @InsomniaCookies page to book a res. (with @jamilalizet + @cryinroman) #crosswalkcrush
ooey gooey (@kaitlyn.drew)
378K
8.92K
11
7mo ago
insomniacookies
ooey gooey (@kaitlyn.drew)
are you hungry yet?
375K
15.0K
114
7mo ago
insomniacookies
are you hungry yet?
Cookie Madness! @insomniacookies #InsomniaPartner  #InsomniaCookies
349K
5.13K
45
7mo ago
insomniacookies
Cookie Madness! @insomniacookies #InsomniaPartner #InsomniaCookies
PJs in public? Encouraged. 😴🍪

Grab your friends and join us for a late-night cookie run. Come dressed for the occasion and get a FREE Classic cookie. Tag who you’re bringing 👇
313K
12.5K
153
2mo ago
insomniacookies
PJs in public? Encouraged. 😴🍪 Grab your friends and join us for a late-night cookie run. Come dressed for the occasion and get a FREE Classic cookie. Tag who you’re bringing 👇
which one should we bring to the menu??
 
 
#insomniacookies #tastingtuesday
295K
38.2K
30
10mo ago
insomniacookies
which one should we bring to the menu?? #insomniacookies #tastingtuesday
WIN FREE COOKIES FOR A YEAR!!* line-up early at your local bakery for your chance to get a free Snowball cookie & a chance to win free cookies for the year. Get the app & be a rewards member to get in on it!!

*“Free Insomnia Cookies for a Year”, defined as the value of fifteen (15) classic Insomnia Cookies per month for twelve (12) consecutive months (total approximate retail value of $592.20).
257K
3.80K
61
11mo ago
insomniacookies
WIN FREE COOKIES FOR A YEAR!!* line-up early at your local bakery for your chance to get a free Snowball cookie & a chance to win free cookies for the year. Get the app & be a rewards member to get in on it!! *“Free Insomnia Cookies for a Year”, defined as the value of fifteen (15) classic Insomnia Cookies per month for twelve (12) consecutive months (total approximate retail value of $592.20).
A treat you can't beat is available all month long 🤤🍦

Rewards members only - when you buy a cup of ice cream, get a FREE classic cookie 

Almost too good to be true 🤭
248K
5.75K
36
5mo ago
insomniacookies
A treat you can't beat is available all month long 🤤🍦 Rewards members only - when you buy a cup of ice cream, get a FREE classic cookie Almost too good to be true 🤭
Our Halloween lineup is serving up something wickedly warm. 👻🍪 Betwixed, Monster Mash Brookie, and Snick-or-Treat. Three limited-time treats worth staying up for. 💜

Which one are you sinking your teeth into first?
229K
811
39
2w ago
insomniacookies
Our Halloween lineup is serving up something wickedly warm. 👻🍪 Betwixed, Monster Mash Brookie, and Snick-or-Treat. Three limited-time treats worth staying up for. 💜 Which one are you sinking your teeth into first?
that's the stuff
204K
9.67K
79
2mo ago
insomniacookies
that's the stuff
if you show up with a green bean casserole… even bringing @insomniacookies won’t save you #ad #insomniapartner #insomniacookies #friendsgiving #besties #bestiesforever
196K
5.28K
26
11mo ago
insomniacookies
if you show up with a green bean casserole… even bringing @insomniacookies won’t save you #ad #insomniapartner #insomniacookies #friendsgiving #besties #bestiesforever
12 cookies. 6 spots. Choose wisely. 🍪
184K
508
71
3w ago
insomniacookies
12 cookies. 6 spots. Choose wisely. 🍪
who knows their ice cream flavors 🧐
183K
2.41K
261
3mo ago
insomniacookies
who knows their ice cream flavors 🧐

Insomnia Cookies (@insomniacookies) Instagram Stats & Analytics

Insomnia Cookies (@insomniacookies) has 580K Instagram followers with a 2.61% engagement rate over the past 12 months. Across 434 posts, Insomnia Cookies received 802K total likes and 28.5M impressions, averaging 1.85K likes per post. This page tracks Insomnia Cookies's performance metrics, top content, and engagement trends — updated daily. To benchmark @insomniacookies against other accounts, use Socialpruf's Instagram competitor analysis tool.

Insomnia Cookies (@insomniacookies) Instagram Analytics FAQ

How many Instagram followers does Insomnia Cookies have?+
Insomnia Cookies (@insomniacookies) has 580K Instagram followers as of November 2026.
What is Insomnia Cookies's Instagram engagement rate?+
Insomnia Cookies's Instagram engagement rate is 2.61% over the last 12 months, based on 434 posts.
How many likes does Insomnia Cookies get on Instagram?+
Insomnia Cookies received 802K total likes across 434 posts in the last 12 months, averaging 1.85K likes per post.
How many Instagram impressions does Insomnia Cookies get?+
Insomnia Cookies's Instagram content generated 28.5M total impressions over the last 12 months.
Can I compare Insomnia Cookies with other Instagram accounts?+
Yes. Add @insomniacookies to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.