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followers
527K
impressions
26.1M
likes
708K
comments
27.3K
posts
393
engagement
2.45%
emv
$732K
Average per post
66.3K
Key Metrics
Impressions
monthly
Distributions
Content
684K
763
13
7mo ago
insomniacookies
freshman 101: the best way to win over your roommate is to buy them cookies
645K
9.74K
55
2mo ago
insomniacookies
Guys we MUST make the SoElleOokie™️ happen 👀🍪 @insomniacookies #ad #besties #bestiesforever #insomniacookiespartner #insomniacookies
587K
12.2K
166
3w ago
insomniacookies
you aren't ready for tomorrow's drop - can you guess what's cooking 👀
510K
10.7K
47
11mo ago
insomniacookies
which cookie do u think crumbles (👀) under the pressure?
get a FREE Icing Cup with a Classic 12-pack of cookies now through 5/4 and tell us ur favorite icing-cookie combo.
507K
5.03K
53
6mo ago
insomniacookies
I’ll be at the @insomniacookies on Temple University’s campus at 1601 N. Broad Street in Philly 9/16 to bring the party all night starting at 8 pm 🤣🍪🔥
#insomniapartner #insomniacookies #trend #viral #fyp
505K
8.83K
122
4mo ago
insomniacookies
The only reason I come into the office during the holidays #InsomniaPartner @insomniacookies
451K
7.63K
43
1w ago
insomniacookies
working smarter not harder
417K
3.71K
33
10mo ago
insomniacookies
toss a cap, catch a cookie 🎓🍪
🍪 BOGO FREE cookie for grads! 🍪
congrats to ALL 2025 graduates - enjoy one free Classic cookie on us when u buy a Classic cookie today-6/30 in ur cap and gown.
offer to all 2025 grads (high school, college & grad school) wearing their cap & gown in store get 1 FREE classic cookie until 6/30
392K
5.55K
59
1mo ago
insomniacookies
our net worth is your netWORK #InsomniaPartner
👉 sweating date night? book Insomnia's Warm Cookies, Hot Date pop-up while reservations last for the dreamiest date night yet. head to @InsomniaCookies page to book a res.
(with @jamilalizet + @cryinroman)
#crosswalkcrush
376K
9K
11
1w ago
insomniacookies
ooey gooey (@kaitlyn.drew)
367K
5.31K
89
11mo ago
insomniacookies
these judges have their scores 😌🤫🤤 @thomanicooks rating our top @insomniacookies ice cream flavors #silentratings #insomniapartner
363K
2.52K
58
10mo ago
insomniacookies
it’s national chocolate chip day!!! 🎉🍪🤩 to celebrate, we dropped 1 FREE Chocolate Chunk cookie into all of our Insomnia Rewards member’s accounts 🫶🏼
not a member yet? no problem. join today to also score this delicious deal.
This FREE treat is redeemable in-store only, today only (5/15). Visit your local bakery and scan your Rewards barcode to redeem. No purchase necessary.
305K
5.01K
41
10mo ago
insomniacookies
love u, moms 🫶🏼🫶🏼
295K
38.8K
31
3mo ago
insomniacookies
which one should we bring to the menu??
#insomniacookies #tastingtuesday
257K
3.81K
61
4mo ago
insomniacookies
WIN FREE COOKIES FOR A YEAR!!* line-up early at your local bakery for your chance to get a free Snowball cookie & a chance to win free cookies for the year. Get the app & be a rewards member to get in on it!!
*“Free Insomnia Cookies for a Year”, defined as the value of fifteen (15) classic Insomnia Cookies per month for twelve (12) consecutive months (total approximate retail value of $592.20).
248K
3.36K
25
6mo ago
insomniacookies
sharing your @insomniacookies after dark is a love language 💙 #InsomniaPartner #InsomniaCookies
(with @briannamorales + @joseph.bodner4)
👉 follow @areyouokayshow for more episodes
#areyouokay
232K
4.75K
73
5mo ago
insomniacookies
be careful, they're scary good👻@ianjackedeats review of @insomniacookies NEW Caramel Apple cookie and Brookie Topped with Snickers
#insomniapartner #cookiereview #carcreator
196K
4.98K
41
2w ago
insomniacookies
Cookie Madness! @insomniacookies #InsomniaPartner #InsomniaCookies
196K
4.35K
48
8mo ago
insomniacookies
raise ur hand if u want @ianjackedeats to win u a teddy bear at the ring toss 🙋♀️ 🙋♀️ 🙋♀️ step right up to see him try out our brand-new lineup of State Fair-inspired cookies - bet u can't guess which one's vegan 🧐 🫨 😋
195K
5.31K
26
4mo ago
insomniacookies
if you show up with a green bean casserole… even bringing @insomniacookies won’t save you #ad #insomniapartner #insomniacookies #friendsgiving #besties #bestiesforever
Insomnia Cookies (@insomniacookies) Instagram Stats & Analytics
Insomnia Cookies (@insomniacookies) has 527K Instagram followers with a 2.45% engagement rate over the past 12 months. Across 393 posts, Insomnia Cookies received 708K total likes and 20.6M impressions, averaging 1.80K likes per post. This page tracks Insomnia Cookies's performance metrics, top content, and engagement trends — updated daily.
Insomnia Cookies (@insomniacookies) Instagram Analytics FAQ
How many Instagram followers does Insomnia Cookies have?+
Insomnia Cookies (@insomniacookies) has 527K Instagram followers as of April 2026.
What is Insomnia Cookies's Instagram engagement rate?+
Insomnia Cookies's Instagram engagement rate is 2.45% over the last 12 months, based on 393 posts.
How many likes does Insomnia Cookies get on Instagram?+
Insomnia Cookies received 708K total likes across 393 posts in the last 12 months, averaging 1.80K likes per post.
How many Instagram impressions does Insomnia Cookies get?+
Insomnia Cookies's Instagram content generated 20.6M total impressions over the last 12 months.