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followers
520K
impressions
26M
likes
701K
comments
28.4K
posts
527
engagement
2.44%
emv
$732K
Avg. per post
66.8K
Key Metrics
monthly
Distributions
Content
1M
34.8K
168
12mo ago
insomniacookies
the no. 1 hype man’s no. 1 hype man. the 🐐 @amirkhan82
684K
763
13
6mo ago
insomniacookies
freshman 101: the best way to win over your roommate is to buy them cookies
637K
9.58K
54
1mo ago
insomniacookies
Guys we MUST make the SoElleOokie™️ happen 👀🍪 @insomniacookies #ad #besties #bestiesforever #insomniacookiespartner #insomniacookies
510K
10.7K
47
10mo ago
insomniacookies
which cookie do u think crumbles (👀) under the pressure?
get a FREE Icing Cup with a Classic 12-pack of cookies now through 5/4 and tell us ur favorite icing-cookie combo.
505K
5.02K
53
6mo ago
insomniacookies
I’ll be at the @insomniacookies on Temple University’s campus at 1601 N. Broad Street in Philly 9/16 to bring the party all night starting at 8 pm 🤣🍪🔥
#insomniapartner #insomniacookies #trend #viral #fyp
505K
8.83K
122
3mo ago
insomniacookies
The only reason I come into the office during the holidays #InsomniaPartner @insomniacookies
487K
9.19K
35
11mo ago
insomniacookies
🏃💨don’t walk to score BOGO Classic Cookies when you’re wearing college sports apparel through 4/7!
📹: @jackiemitchelll_
472K
9.68K
150
3d ago
insomniacookies
you aren't ready for tomorrow's drop - can you guess what's cooking 👀
417K
3.71K
33
10mo ago
insomniacookies
toss a cap, catch a cookie 🎓🍪
🍪 BOGO FREE cookie for grads! 🍪
congrats to ALL 2025 graduates - enjoy one free Classic cookie on us when u buy a Classic cookie today-6/30 in ur cap and gown.
offer to all 2025 grads (high school, college & grad school) wearing their cap & gown in store get 1 FREE classic cookie until 6/30
385K
5.22K
59
1mo ago
insomniacookies
our net worth is your netWORK #InsomniaPartner
👉 sweating date night? book Insomnia's Warm Cookies, Hot Date pop-up while reservations last for the dreamiest date night yet. head to @InsomniaCookies page to book a res.
(with @jamilalizet + @cryinroman)
#crosswalkcrush
367K
5.31K
89
10mo ago
insomniacookies
these judges have their scores 😌🤫🤤 @thomanicooks rating our top @insomniacookies ice cream flavors #silentratings #insomniapartner
363K
2.52K
58
10mo ago
insomniacookies
it’s national chocolate chip day!!! 🎉🍪🤩 to celebrate, we dropped 1 FREE Chocolate Chunk cookie into all of our Insomnia Rewards member’s accounts 🫶🏼
not a member yet? no problem. join today to also score this delicious deal.
This FREE treat is redeemable in-store only, today only (5/15). Visit your local bakery and scan your Rewards barcode to redeem. No purchase necessary.
305K
5.01K
41
10mo ago
insomniacookies
love u, moms 🫶🏼🫶🏼
295K
38.8K
31
2mo ago
insomniacookies
which one should we bring to the menu??
#insomniacookies #tastingtuesday
257K
3.81K
61
3mo ago
insomniacookies
WIN FREE COOKIES FOR A YEAR!!* line-up early at your local bakery for your chance to get a free Snowball cookie & a chance to win free cookies for the year. Get the app & be a rewards member to get in on it!!
*“Free Insomnia Cookies for a Year”, defined as the value of fifteen (15) classic Insomnia Cookies per month for twelve (12) consecutive months (total approximate retail value of $592.20).
248K
3.36K
25
5mo ago
insomniacookies
sharing your @insomniacookies after dark is a love language 💙 #InsomniaPartner #InsomniaCookies
(with @briannamorales + @joseph.bodner4)
👉 follow @areyouokayshow for more episodes
#areyouokay
231K
4.75K
73
4mo ago
insomniacookies
be careful, they're scary good👻@ianjackedeats review of @insomniacookies NEW Caramel Apple cookie and Brookie Topped with Snickers
#insomniapartner #cookiereview #carcreator
195K
4.35K
48
7mo ago
insomniacookies
raise ur hand if u want @ianjackedeats to win u a teddy bear at the ring toss 🙋♀️ 🙋♀️ 🙋♀️ step right up to see him try out our brand-new lineup of State Fair-inspired cookies - bet u can't guess which one's vegan 🧐 🫨 😋
193K
5.26K
26
3mo ago
insomniacookies
if you show up with a green bean casserole… even bringing @insomniacookies won’t save you #ad #insomniapartner #insomniacookies #friendsgiving #besties #bestiesforever
193K
5.5K
78
4mo ago
insomniacookies
This is the ultimate parent Halloween hack because everyone’s talking candy but parents know the real Halloween snack is cookies in bed after bedtime. Maybe next year the cookies will actually make it to the school.
#InsomniaPartner #InsomniaCookies #halloweensnack #momlife #relatablemomcontent
Insomnia Cookies (@insomniacookies) Instagram Stats & Analytics
Insomnia Cookies (@insomniacookies) has 520K Instagram followers with a 2.44% engagement rate over the past 12 months. Across 527 posts, Insomnia Cookies received 701K total likes and 21M impressions, averaging 1.80K likes per post. This page tracks Insomnia Cookies's performance metrics, top content, and engagement trends — updated daily.
Insomnia Cookies (@insomniacookies) Instagram Analytics FAQ
How many Instagram followers does Insomnia Cookies have?+
Insomnia Cookies (@insomniacookies) has 520K Instagram followers as of March 2026.
What is Insomnia Cookies's Instagram engagement rate?+
Insomnia Cookies's Instagram engagement rate is 2.44% over the last 12 months, based on 527 posts.
How many likes does Insomnia Cookies get on Instagram?+
Insomnia Cookies received 701K total likes across 527 posts in the last 12 months, averaging 1.80K likes per post.
How many Instagram impressions does Insomnia Cookies get?+
Insomnia Cookies's Instagram content generated 21M total impressions over the last 12 months.