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followers
2.73M
impressions
641M
likes
26.5M
comments
177K
posts
1.81K
engagement
4.33%
emv
$19.7M
Average per post
355K
Key Metrics
Impressions
monthly
Distributions
Content
9.50M
428K
1.57K
4mo ago
hornets
@melo screams for the ball to set up the @kon2knueppel three 😂🙌 CHA/TOR • NBA League Pass • <link in bio>
7.95M
467K
2.83K
5mo ago
hornets
@melo records 38 points, 13 rebounds, 13 assists, and 3 steals in his 11th career-triple double, but the @hornets W meant the most! 🙌
7.50M
300K
3.29K
8mo ago
hornets
LaMelo added some new ink 🔥 (via @rockrollg, @iamelvistattoo, @gtatattoos, @niz_carrillo)
7.50M
300K
967
3w ago
hornets
UNBELIEVABLE FINISH! @melo floats in the air for the WILD And-1 bucket 😱 MIA/CHA on NBA League Pass • <link in bio>
6.28M
135K
815
1mo ago
hornets
@melo got crafty for the INSANE fadeaway finish! 😮💨
6.26M
234K
1.56K
6mo ago
hornets
More of Eric Collins please! 🔥
MIAvsCAR on FOX/FOX One
watch.nfl.com
6.21M
335K
384
3mo ago
hornets
Sibling rivalry at its best 🔥 @zo and @melo trade threes in Cleveland! 🍿 NBA action on Peacock • <link in bio>
5.96M
145K
390
2mo ago
hornets
This @hornets fan drained the half-court shot then showed everyone he was repping Dell Curry’s #30! 🙌
5.90M
224K
2.17K
3d ago
hornets
@melo passes up the two and goes for the triple! 👏 He closed out the night with 6 3PM 😮💨
5.12M
205K
1.20K
2mo ago
hornets
@melo goes to work on the perimeter for the tough stepback three 🤯 CHA/LAL on NBA League Pass <link in bio>
5.10M
204K
512
1w ago
hornets
A record for the rookie! @kon2knueppel 261st three-pointer breaks the @hornets single-season franchise record previously held by Kemba Walker! 🎯 PHX/CHA on NBA League Pass • <link in bio>
5.01M
202K
1.50K
2w ago
hornets
LaMelo Ball sounds off after the @hornets capture their fifth-straight win!
4.98M
199K
299
4mo ago
hornets
almost got em😂
link in bio to watch the full thing on our youtube
4.65M
186K
1.18K
3mo ago
hornets
@melo is FEELING it in the first half, hitting four straight threes and SEVEN total! 😳 ATL/CHA • NBA League Pass • <link in bio>
4.62M
185K
994
6d ago
hornets
@melo hit this DEEP stepback three in a 23-point 1H! 😳 CHA/BOS on Peacock & NBC Sports Network • <link in bio>
4.46M
124K
474
3w ago
hornets
FOREVER A HORNET! @wardell5’s jersey makes its way to the rafters in Charlotte! 🙌 ORL/CHA on NBA TV • <link in bio>
4.25M
170K
508
3w ago
hornets
@brandmillerr pulls up from WAY downtown with the defense all over him! 👏 MEM/CHA on NBA League Pass • <link in bio>
4.17M
232K
645
4mo ago
hornets
@kon2knueppel’s mom made 25 pounds of chicken fajitas for the whole @hornets team 🤣 #FallonTonight #NBAonNBC
4.16M
167K
1.33K
9mo ago
hornets
Looking to make their mark in Buzz City, @kon2knueppel and @liammcneeley rock their @hornets threads! 🤩
#NBA2KSummerLeague in Las Vegas tips off on Thursday, 7/10 on ESPN Networks & NBA TV!
4.11M
165K
218
3w ago
hornets
the moment stamped in history from all angles 📸
Charlotte Hornets (@hornets) Instagram Stats & Analytics
Charlotte Hornets (@hornets) has 2.73M Instagram followers with a 4.33% engagement rate over the past 12 months. Across 1.81K posts, Charlotte Hornets received 26.5M total likes and 264M impressions, averaging 14.6K likes per post. This page tracks Charlotte Hornets's performance metrics, top content, and engagement trends — updated daily.
Charlotte Hornets (@hornets) Instagram Analytics FAQ
How many Instagram followers does Charlotte Hornets have?+
Charlotte Hornets (@hornets) has 2.73M Instagram followers as of April 2026.
What is Charlotte Hornets's Instagram engagement rate?+
Charlotte Hornets's Instagram engagement rate is 4.33% over the last 12 months, based on 1.81K posts.
How many likes does Charlotte Hornets get on Instagram?+
Charlotte Hornets received 26.5M total likes across 1.81K posts in the last 12 months, averaging 14.6K likes per post.
How many Instagram impressions does Charlotte Hornets get?+
Charlotte Hornets's Instagram content generated 264M total impressions over the last 12 months.