NewGet @hornets's full report
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followers
2.63M
impressions
662M
likes
27.2M
comments
199K
posts
1.88K
engagement
4.29%
emv
$20.3M
Average per post
352K

Key Metrics

Distributions

Top Content

@melo screams for the ball to set up the @kon2knueppel three 😂🙌 CHA/TOR • NBA League Pass • <link in bio>
9.51M
425K
1.56K
10mo ago
hornets
@melo screams for the ball to set up the @kon2knueppel three 😂🙌 CHA/TOR • NBA League Pass • <link in bio>
@melo records 38 points, 13 rebounds, 13 assists, and 3 steals in his 11th career-triple double, but the @hornets W meant the most! 🙌
7.96M
464K
2.81K
11mo ago
hornets
@melo records 38 points, 13 rebounds, 13 assists, and 3 steals in his 11th career-triple double, but the @hornets W meant the most! 🙌
UNBELIEVABLE FINISH! @melo floats in the air for the WILD And-1 bucket 😱 MIA/CHA on NBA League Pass • <link in bio>
7.46M
298K
943
6mo ago
hornets
UNBELIEVABLE FINISH! @melo floats in the air for the WILD And-1 bucket 😱 MIA/CHA on NBA League Pass • <link in bio>
@melo got crafty for the INSANE fadeaway finish! 😮‍💨
6.29M
134K
807
6mo ago
hornets
@melo got crafty for the INSANE fadeaway finish! 😮‍💨
More of Eric Collins please! 🔥 MIAvsCAR on FOX/FOX One watch.nfl.com
6.27M
233K
1.55K
12mo ago
hornets
More of Eric Collins please! 🔥 MIAvsCAR on FOX/FOX One watch.nfl.com
Sibling rivalry at its best 🔥 @zo and @melo trade threes in Cleveland! 🍿 NBA action on Peacock • <link in bio>
6.21M
333K
383
9mo ago
hornets
Sibling rivalry at its best 🔥 @zo and @melo trade threes in Cleveland! 🍿 NBA action on Peacock • <link in bio>
@melo passes up the two and goes for the triple! 👏 He closed out the night with 6 3PM 😮‍💨
6.18M
230K
2.18K
5mo ago
hornets
@melo passes up the two and goes for the triple! 👏 He closed out the night with 6 3PM 😮‍💨
This @hornets fan drained the half-court shot then showed everyone he was repping Dell Curry’s #30! 🙌
5.96M
145K
386
8mo ago
hornets
This @hornets fan drained the half-court shot then showed everyone he was repping Dell Curry’s #30! 🙌
kon is jumping out the gym this offseason 👀 his ultra-rare alter egos card has arrived in topps chrome update basketball ✈️
5.30M
98.3K
497
1mo ago
hornets
kon is jumping out the gym this offseason 👀 his ultra-rare alter egos card has arrived in topps chrome update basketball ✈️
@melo goes to work on the perimeter for the tough stepback three 🤯 CHA/LAL on NBA League Pass <link in bio>
5.09M
204K
1.19K
8mo ago
hornets
@melo goes to work on the perimeter for the tough stepback three 🤯 CHA/LAL on NBA League Pass <link in bio>
A record for the rookie! @kon2knueppel 261st three-pointer breaks the @hornets single-season franchise record previously held by Kemba Walker! 🎯 PHX/CHA on NBA League Pass • <link in bio>
5.09M
203K
505
6mo ago
hornets
A record for the rookie! @kon2knueppel 261st three-pointer breaks the @hornets single-season franchise record previously held by Kemba Walker! 🎯 PHX/CHA on NBA League Pass • <link in bio>
LaMelo Ball sounds off after the @hornets capture their fifth-straight win!
5.07M
202K
1.50K
6mo ago
hornets
LaMelo Ball sounds off after the @hornets capture their fifth-straight win!
almost got em😂 link in bio to watch the full thing on our youtube
4.96M
198K
297
10mo ago
hornets
almost got em😂 link in bio to watch the full thing on our youtube
@kon2knueppel and @melo joined Stephen Curry and Klay Thompson as the second duo in NBA HISTORY to lead the league in three-pointers made! 🎯
4.90M
196K
653
5mo ago
hornets
@kon2knueppel and @melo joined Stephen Curry and Klay Thompson as the second duo in NBA HISTORY to lead the league in three-pointers made! 🎯
1 more day ⏳ NBA Draft. Tomorrow. 8 PM EST.
4.89M
195K
1.07K
3mo ago
hornets
1 more day ⏳ NBA Draft. Tomorrow. 8 PM EST.
@melo hit this DEEP stepback three in a 23-point 1H! 😳 CHA/BOS on Peacock & NBC Sports Network • <link in bio>
4.74M
190K
1.00K
5mo ago
hornets
@melo hit this DEEP stepback three in a 23-point 1H! 😳 CHA/BOS on Peacock & NBC Sports Network • <link in bio>
@melo is FEELING it in the first half, hitting four straight threes and SEVEN total! 😳 ATL/CHA • NBA League Pass • <link in bio>
4.62M
185K
1.17K
9mo ago
hornets
@melo is FEELING it in the first half, hitting four straight threes and SEVEN total! 😳 ATL/CHA • NBA League Pass • <link in bio>
FOREVER A HORNET! @wardell5’s jersey makes its way to the rafters in Charlotte! 🙌 ORL/CHA on NBA TV • <link in bio>
4.47M
124K
473
6mo ago
hornets
FOREVER A HORNET! @wardell5’s jersey makes its way to the rafters in Charlotte! 🙌 ORL/CHA on NBA TV • <link in bio>
“You put the confidence you have in everything you do when the lights are on because of everything you’ve done when no one’s watching.” NBA Player Correspondent @kon2knueppel asks @jalenbrunson1 about what attributes make a winning basketball player. NYK (3-1) SAS Game 5: Saturday, 6/13 at 8:30pm/et on ABC
4.46M
178K
493
3mo ago
hornets
“You put the confidence you have in everything you do when the lights are on because of everything you’ve done when no one’s watching.” NBA Player Correspondent @kon2knueppel asks @jalenbrunson1 about what attributes make a winning basketball player. NYK (3-1) SAS Game 5: Saturday, 6/13 at 8:30pm/et on ABC
@brandmillerr pulls up from WAY downtown with the defense all over him! 👏 MEM/CHA on NBA League Pass • <link in bio>
4.23M
169K
502
6mo ago
hornets
@brandmillerr pulls up from WAY downtown with the defense all over him! 👏 MEM/CHA on NBA League Pass • <link in bio>

Charlotte Hornets (@hornets) Instagram Stats & Analytics

Charlotte Hornets (@hornets) has 2.63M Instagram followers with a 4.29% engagement rate over the past 12 months. Across 1.88K posts, Charlotte Hornets received 27.2M total likes and 662M impressions, averaging 14.5K likes per post. This page tracks Charlotte Hornets's performance metrics, top content, and engagement trends — updated daily.

Charlotte Hornets (@hornets) Instagram Analytics FAQ

How many Instagram followers does Charlotte Hornets have?+
Charlotte Hornets (@hornets) has 2.63M Instagram followers as of October 2026.
What is Charlotte Hornets's Instagram engagement rate?+
Charlotte Hornets's Instagram engagement rate is 4.29% over the last 12 months, based on 1.88K posts.
How many likes does Charlotte Hornets get on Instagram?+
Charlotte Hornets received 27.2M total likes across 1.88K posts in the last 12 months, averaging 14.5K likes per post.
How many Instagram impressions does Charlotte Hornets get?+
Charlotte Hornets's Instagram content generated 662M total impressions over the last 12 months.
Instagram competitor analysisCompare this account with the rest of its marketBenchmark any public Instagram account against as many competitors as define your category, with history back to each account's first post.