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followers
2.67M
impressions
648M
likes
27.1M
comments
193K
posts
1.82K
engagement
4.47%
emv
$20.0M
Average per post
356K
Key Metrics
Impressions
monthly
Distributions
Content
9.51M
426K
1.56K
8mo ago
hornets
@melo screams for the ball to set up the @kon2knueppel three 😂🙌 CHA/TOR • NBA League Pass • <link in bio>
7.96M
465K
2.82K
9mo ago
hornets
@melo records 38 points, 13 rebounds, 13 assists, and 3 steals in his 11th career-triple double, but the @hornets W meant the most! 🙌
7.48M
299K
950
4mo ago
hornets
UNBELIEVABLE FINISH! @melo floats in the air for the WILD And-1 bucket 😱 MIA/CHA on NBA League Pass • <link in bio>
6.29M
135K
810
4mo ago
hornets
@melo got crafty for the INSANE fadeaway finish! 😮💨
6.27M
234K
1.56K
10mo ago
hornets
More of Eric Collins please! 🔥
MIAvsCAR on FOX/FOX One
watch.nfl.com
6.21M
334K
385
7mo ago
hornets
Sibling rivalry at its best 🔥 @zo and @melo trade threes in Cleveland! 🍿 NBA action on Peacock • <link in bio>
6.17M
230K
2.19K
3mo ago
hornets
@melo passes up the two and goes for the triple! 👏 He closed out the night with 6 3PM 😮💨
5.96M
145K
386
6mo ago
hornets
This @hornets fan drained the half-court shot then showed everyone he was repping Dell Curry’s #30! 🙌
5.10M
204K
1.20K
6mo ago
hornets
@melo goes to work on the perimeter for the tough stepback three 🤯 CHA/LAL on NBA League Pass <link in bio>
5.09M
204K
509
4mo ago
hornets
A record for the rookie! @kon2knueppel 261st three-pointer breaks the @hornets single-season franchise record previously held by Kemba Walker! 🎯 PHX/CHA on NBA League Pass • <link in bio>
5.07M
203K
1.51K
4mo ago
hornets
LaMelo Ball sounds off after the @hornets capture their fifth-straight win!
4.96M
199K
297
8mo ago
hornets
almost got em😂
link in bio to watch the full thing on our youtube
4.91M
197K
654
3mo ago
hornets
@kon2knueppel and @melo joined Stephen Curry and Klay Thompson as the second duo in NBA HISTORY to lead the league in three-pointers made! 🎯
4.90M
196K
1.08K
1mo ago
hornets
1 more day ⏳
NBA Draft. Tomorrow. 8 PM EST.
4.75M
190K
1.00K
3mo ago
hornets
@melo hit this DEEP stepback three in a 23-point 1H! 😳 CHA/BOS on Peacock & NBC Sports Network • <link in bio>
4.63M
185K
1.17K
7mo ago
hornets
@melo is FEELING it in the first half, hitting four straight threes and SEVEN total! 😳 ATL/CHA • NBA League Pass • <link in bio>
4.47M
124K
475
4mo ago
hornets
FOREVER A HORNET! @wardell5’s jersey makes its way to the rafters in Charlotte! 🙌 ORL/CHA on NBA TV • <link in bio>
4.46M
179K
495
1mo ago
hornets
“You put the confidence you have in everything you do when the lights are on because of everything you’ve done when no one’s watching.”
NBA Player Correspondent @kon2knueppel asks @jalenbrunson1 about what attributes make a winning basketball player.
NYK (3-1) SAS Game 5: Saturday, 6/13 at 8:30pm/et on ABC
4.24M
170K
505
4mo ago
hornets
@brandmillerr pulls up from WAY downtown with the defense all over him! 👏 MEM/CHA on NBA League Pass • <link in bio>
4.20M
234K
646
8mo ago
hornets
@kon2knueppel’s mom made 25 pounds of chicken fajitas for the whole @hornets team 🤣 #FallonTonight #NBAonNBC
Charlotte Hornets (@hornets) Instagram Stats & Analytics
Charlotte Hornets (@hornets) has 2.67M Instagram followers with a 4.47% engagement rate over the past 12 months. Across 1.82K posts, Charlotte Hornets received 27.1M total likes and 268M impressions, averaging 14.9K likes per post. This page tracks Charlotte Hornets's performance metrics, top content, and engagement trends — updated daily.
Charlotte Hornets (@hornets) Instagram Analytics FAQ
How many Instagram followers does Charlotte Hornets have?+
Charlotte Hornets (@hornets) has 2.67M Instagram followers as of August 2026.
What is Charlotte Hornets's Instagram engagement rate?+
Charlotte Hornets's Instagram engagement rate is 4.47% over the last 12 months, based on 1.82K posts.
How many likes does Charlotte Hornets get on Instagram?+
Charlotte Hornets received 27.1M total likes across 1.82K posts in the last 12 months, averaging 14.9K likes per post.
How many Instagram impressions does Charlotte Hornets get?+
Charlotte Hornets's Instagram content generated 268M total impressions over the last 12 months.