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followers
2.75M
impressions
668M
likes
27.6M
comments
194K
posts
1.84K
engagement
4.36%
emv
$20.5M
Average per post
363K
Key Metrics
Impressions
monthly
Distributions
Content
9.50M
429K
1.57K
5mo ago
hornets
@melo screams for the ball to set up the @kon2knueppel three 😂🙌 CHA/TOR • NBA League Pass • <link in bio>
7.96M
467K
2.83K
5mo ago
hornets
@melo records 38 points, 13 rebounds, 13 assists, and 3 steals in his 11th career-triple double, but the @hornets W meant the most! 🙌
7.50M
300K
965
1mo ago
hornets
UNBELIEVABLE FINISH! @melo floats in the air for the WILD And-1 bucket 😱 MIA/CHA on NBA League Pass • <link in bio>
7.50M
300K
3.29K
8mo ago
hornets
LaMelo added some new ink 🔥 (via @rockrollg, @iamelvistattoo, @gtatattoos, @niz_carrillo)
6.28M
135K
812
1mo ago
hornets
@melo got crafty for the INSANE fadeaway finish! 😮💨
6.26M
234K
1.56K
6mo ago
hornets
More of Eric Collins please! 🔥
MIAvsCAR on FOX/FOX One
watch.nfl.com
6.21M
335K
384
4mo ago
hornets
Sibling rivalry at its best 🔥 @zo and @melo trade threes in Cleveland! 🍿 NBA action on Peacock • <link in bio>
6.05M
228K
2.19K
1w ago
hornets
@melo passes up the two and goes for the triple! 👏 He closed out the night with 6 3PM 😮💨
5.96M
145K
389
2mo ago
hornets
This @hornets fan drained the half-court shot then showed everyone he was repping Dell Curry’s #30! 🙌
5.12M
205K
1.20K
3mo ago
hornets
@melo goes to work on the perimeter for the tough stepback three 🤯 CHA/LAL on NBA League Pass <link in bio>
5.10M
204K
512
2w ago
hornets
A record for the rookie! @kon2knueppel 261st three-pointer breaks the @hornets single-season franchise record previously held by Kemba Walker! 🎯 PHX/CHA on NBA League Pass • <link in bio>
5.06M
203K
1.52K
3w ago
hornets
LaMelo Ball sounds off after the @hornets capture their fifth-straight win!
4.98M
199K
299
5mo ago
hornets
almost got em😂
link in bio to watch the full thing on our youtube
4.87M
195K
657
1w ago
hornets
@kon2knueppel and @melo joined Stephen Curry and Klay Thompson as the second duo in NBA HISTORY to lead the league in three-pointers made! 🎯
4.75M
190K
1.00K
2w ago
hornets
@melo hit this DEEP stepback three in a 23-point 1H! 😳 CHA/BOS on Peacock & NBC Sports Network • <link in bio>
4.65M
186K
1.18K
4mo ago
hornets
@melo is FEELING it in the first half, hitting four straight threes and SEVEN total! 😳 ATL/CHA • NBA League Pass • <link in bio>
4.46M
124K
475
1mo ago
hornets
FOREVER A HORNET! @wardell5’s jersey makes its way to the rafters in Charlotte! 🙌 ORL/CHA on NBA TV • <link in bio>
4.25M
170K
508
1mo ago
hornets
@brandmillerr pulls up from WAY downtown with the defense all over him! 👏 MEM/CHA on NBA League Pass • <link in bio>
4.17M
232K
645
4mo ago
hornets
@kon2knueppel’s mom made 25 pounds of chicken fajitas for the whole @hornets team 🤣 #FallonTonight #NBAonNBC
4.16M
167K
1.33K
9mo ago
hornets
Looking to make their mark in Buzz City, @kon2knueppel and @liammcneeley rock their @hornets threads! 🤩
#NBA2KSummerLeague in Las Vegas tips off on Thursday, 7/10 on ESPN Networks & NBA TV!
Charlotte Hornets (@hornets) Instagram Stats & Analytics
Charlotte Hornets (@hornets) has 2.75M Instagram followers with a 4.36% engagement rate over the past 12 months. Across 1.84K posts, Charlotte Hornets received 27.6M total likes and 274M impressions, averaging 15.0K likes per post. This page tracks Charlotte Hornets's performance metrics, top content, and engagement trends — updated daily.
Charlotte Hornets (@hornets) Instagram Analytics FAQ
How many Instagram followers does Charlotte Hornets have?+
Charlotte Hornets (@hornets) has 2.75M Instagram followers as of April 2026.
What is Charlotte Hornets's Instagram engagement rate?+
Charlotte Hornets's Instagram engagement rate is 4.36% over the last 12 months, based on 1.84K posts.
How many likes does Charlotte Hornets get on Instagram?+
Charlotte Hornets received 27.6M total likes across 1.84K posts in the last 12 months, averaging 15.0K likes per post.
How many Instagram impressions does Charlotte Hornets get?+
Charlotte Hornets's Instagram content generated 274M total impressions over the last 12 months.