NewGet @goheels's full report
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followers
290K
impressions
224M
likes
8.71M
comments
61.1K
posts
2.89K
engagement
3.77%
emv
$6.73M
Average per post
77.5K
Key Metrics
Impressions
monthly
Distributions
Content
4.29M
3.77K
62
10mo ago
goheels
Fries in the milkshake? That's a take 🍟🤔
Get to know more about @uncfootball running back Jojo Troupe in Know Your Tar Heels!
#goheels x @directv
3.87M
31.0K
1.06K
7mo ago
goheels
SETH TRIMBLE NAILS THE 3-POINTER WITH LESS THAN 1 SECOND LEFT 🤯
OH MY GOODNESS!
📺 @espn x @unc_basketball
2.86M
6.45K
154
6mo ago
goheels
No mascots were harmed during the making of this prank
Heated rivals @uncchapelhill and @dukeuniversity got together for some chaotic fun. We dropped into UNC and Duke fandom Facebook Groups to see who wanted a pic with their beloved team’s mascot.
The catch…
The rival team’s mascot surprised them instead 😏🔥
2.43M
97.3K
154
6mo ago
goheels
Nine years ago, Luke Maye drilled an EPIC game-winner vs. Kentucky to send UNC to the Final Four 🐏🔥
(🎥 JackSewell_/X)
1.90M
127K
588
7mo ago
goheels
FRANKLIN STREET RUSH IN 30 SECONDS ⏩⏩⏩
1.83M
73.3K
216
7mo ago
goheels
NOTHING FINER.
1.63M
73.5K
226
6mo ago
goheels
Career highs for The Phenom 🤌
Chloe Humphrey has a career-high eight goals and 11 points!
#GoHeels
1.54M
61.8K
368
7mo ago
goheels
It's called fashion, look it up
1.32M
12.2K
24
5mo ago
goheels
Got ‘em 😂
1.32M
48.6K
505
5mo ago
goheels
Tar Heel family 👏
1.27M
90.3K
518
1w ago
goheels
SIGNED, SEALED, DELIVERED.
1.22M
48.9K
156
7mo ago
goheels
Tar Heels for life 🙌 #CarolinaFamily
1.20M
47.9K
501
5mo ago
goheels
It's official.
1.11M
44.5K
307
7mo ago
goheels
🗣️🗣️🗣️ TARRRR!
1.09M
44.9K
343
2w ago
goheels
COACH WILLIAMS ON THE ONES & TWOS WITH @DJDIESEL
1.05M
42.0K
130
7mo ago
goheels
WINNER.
1.04M
41.7K
38
7mo ago
goheels
Drake Maye staring at his left hand after throwing the TD was TUFF 🥶
982K
59.0K
242
3mo ago
goheels
Taking the Omaha dirt back to Chapel Hill 🫶
#MCWS x @carolinabaseball
913K
36.5K
145
9mo ago
goheels
Welcome to the Dean E. Smith Center, @mrbeast 👋
If you're in the building, stick around after the game to see him and his crew film a video (and they'll announce the $10k-winning student!)
909K
7.46K
133
10mo ago
goheels
A favorite karaoke song Miley Cyrus would be proud of 🇺🇸
Get to know more about @jamesbrown.13 in this edition of Know Your Tar Heels! 🏀
🤝 @directv
UNC Tar Heels (@goheels) Instagram Stats & Analytics
UNC Tar Heels (@goheels) has 290K Instagram followers with a 3.77% engagement rate over the past 12 months. Across 2.89K posts, UNC Tar Heels received 8.71M total likes and 224M impressions, averaging 3.01K likes per post. This page tracks UNC Tar Heels's performance metrics, top content, and engagement trends — updated daily.
UNC Tar Heels (@goheels) Instagram Analytics FAQ
How many Instagram followers does UNC Tar Heels have?+
UNC Tar Heels (@goheels) has 290K Instagram followers as of September 2026.
What is UNC Tar Heels's Instagram engagement rate?+
UNC Tar Heels's Instagram engagement rate is 3.77% over the last 12 months, based on 2.89K posts.
How many likes does UNC Tar Heels get on Instagram?+
UNC Tar Heels received 8.71M total likes across 2.89K posts in the last 12 months, averaging 3.01K likes per post.
How many Instagram impressions does UNC Tar Heels get?+
UNC Tar Heels's Instagram content generated 224M total impressions over the last 12 months.