NewGet @goheels's full report
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followers
291K
impressions
228M
likes
8.90M
comments
63.1K
posts
2.91K
engagement
3.80%
emv
$6.87M
Average per post
78.3K
Key Metrics
Impressions
monthly
Distributions
Content
4.29M
3.77K
62
11mo ago
goheels
Fries in the milkshake? That's a take 🍟🤔
Get to know more about @uncfootball running back Jojo Troupe in Know Your Tar Heels!
#goheels x @directv
3.87M
31.0K
1.06K
8mo ago
goheels
SETH TRIMBLE NAILS THE 3-POINTER WITH LESS THAN 1 SECOND LEFT 🤯
OH MY GOODNESS!
📺 @espn x @unc_basketball
2.86M
6.44K
154
7mo ago
goheels
No mascots were harmed during the making of this prank
Heated rivals @uncchapelhill and @dukeuniversity got together for some chaotic fun. We dropped into UNC and Duke fandom Facebook Groups to see who wanted a pic with their beloved team’s mascot.
The catch…
The rival team’s mascot surprised them instead 😏🔥
2.43M
97.3K
154
6mo ago
goheels
Nine years ago, Luke Maye drilled an EPIC game-winner vs. Kentucky to send UNC to the Final Four 🐏🔥
(🎥 JackSewell_/X)
1.90M
127K
587
8mo ago
goheels
FRANKLIN STREET RUSH IN 30 SECONDS ⏩⏩⏩
1.83M
73.3K
216
8mo ago
goheels
NOTHING FINER.
1.64M
73.5K
226
6mo ago
goheels
Career highs for The Phenom 🤌
Chloe Humphrey has a career-high eight goals and 11 points!
#GoHeels
1.54M
61.8K
368
8mo ago
goheels
It's called fashion, look it up
1.52M
109K
558
3w ago
goheels
SIGNED, SEALED, DELIVERED.
1.32M
12.2K
24
5mo ago
goheels
Got ‘em 😂
1.32M
48.6K
505
6mo ago
goheels
Tar Heel family 👏
1.22M
48.9K
156
7mo ago
goheels
Tar Heels for life 🙌 #CarolinaFamily
1.20M
47.9K
500
6mo ago
goheels
It's official.
1.11M
44.5K
307
8mo ago
goheels
🗣️🗣️🗣️ TARRRR!
1.11M
45.2K
346
1mo ago
goheels
COACH WILLIAMS ON THE ONES & TWOS WITH @DJDIESEL
1.05M
42.0K
130
8mo ago
goheels
WINNER.
1.04M
41.7K
38
8mo ago
goheels
Drake Maye staring at his left hand after throwing the TD was TUFF 🥶
982K
59.0K
242
3mo ago
goheels
Taking the Omaha dirt back to Chapel Hill 🫶
#MCWS x @carolinabaseball
913K
36.5K
145
10mo ago
goheels
Welcome to the Dean E. Smith Center, @mrbeast 👋
If you're in the building, stick around after the game to see him and his crew film a video (and they'll announce the $10k-winning student!)
909K
7.46K
133
10mo ago
goheels
A favorite karaoke song Miley Cyrus would be proud of 🇺🇸
Get to know more about @jamesbrown.13 in this edition of Know Your Tar Heels! 🏀
🤝 @directv
UNC Tar Heels (@goheels) Instagram Stats & Analytics
UNC Tar Heels (@goheels) has 291K Instagram followers with a 3.80% engagement rate over the past 12 months. Across 2.91K posts, UNC Tar Heels received 8.90M total likes and 228M impressions, averaging 3.05K likes per post. This page tracks UNC Tar Heels's performance metrics, top content, and engagement trends — updated daily. To benchmark @goheels against other accounts, use Socialpruf's Instagram competitor analysis tool.
UNC Tar Heels (@goheels) Instagram Analytics FAQ
How many Instagram followers does UNC Tar Heels have?+
UNC Tar Heels (@goheels) has 291K Instagram followers as of October 2026.
What is UNC Tar Heels's Instagram engagement rate?+
UNC Tar Heels's Instagram engagement rate is 3.80% over the last 12 months, based on 2.91K posts.
How many likes does UNC Tar Heels get on Instagram?+
UNC Tar Heels received 8.90M total likes across 2.91K posts in the last 12 months, averaging 3.05K likes per post.
How many Instagram impressions does UNC Tar Heels get?+
UNC Tar Heels's Instagram content generated 228M total impressions over the last 12 months.
Can I compare UNC Tar Heels with other Instagram accounts?+
Yes. Add @goheels to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.