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followers
279K
impressions
198M
likes
7.85M
comments
47.5K
posts
2.95K
engagement
3.96%
emv
$5.97M
Avg. per post
80.2K
Key Metrics
monthly
Distributions
Content
4.29M
3.79K
64
4mo ago
goheels
Fries in the milkshake? That's a take 🍟🤔
Get to know more about @uncfootball running back Jojo Troupe in Know Your Tar Heels!
#goheels x @directv
3.83M
30.8K
1.06K
1mo ago
goheels
SETH TRIMBLE NAILS THE 3-POINTER WITH LESS THAN 1 SECOND LEFT 🤯
OH MY GOODNESS!
📺 @espn x @unc_basketball
2.78M
5.95K
131
1w ago
goheels
No mascots were harmed during the making of this prank
Heated rivals @uncchapelhill and @dukeuniversity got together for some chaotic fun. We dropped into UNC and Duke fandom Facebook Groups to see who wanted a pic with their beloved team’s mascot.
The catch…
The rival team’s mascot surprised them instead 😏🔥
1.89M
81.6K
145
9mo ago
goheels
Insane balance and power 💪
1.89M
127K
595
1mo ago
goheels
FRANKLIN STREET RUSH IN 30 SECONDS ⏩⏩⏩
1.84M
73.4K
218
1mo ago
goheels
NOTHING FINER.
1.55M
61.9K
370
1mo ago
goheels
It's called fashion, look it up
1.19M
47.7K
151
1w ago
goheels
Tar Heels for life 🙌 #CarolinaFamily
1.11M
44.6K
308
1mo ago
goheels
🗣️🗣️🗣️ TARRRR!
1.05M
42.1K
130
1mo ago
goheels
WINNER.
1.05M
41.9K
38
1mo ago
goheels
Drake Maye staring at his left hand after throwing the TD was TUFF 🥶
1.03M
15.2K
274
5mo ago
goheels
Still thinking about this…
978K
59.2K
195
11mo ago
goheels
Ridiculous play by @1mwilliams2 🤯
918K
61.9K
58
8mo ago
goheels
@1mwilliams2 ➡️ @ryanswitzer 🔥
916K
36.6K
147
3mo ago
goheels
Welcome to the Dean E. Smith Center, @mrbeast 👋
If you're in the building, stick around after the game to see him and his crew film a video (and they'll announce the $10k-winning student!)
850K
34K
430
5mo ago
goheels
New court. Who this?👀
Say hello to our new Taraflex court!!!
838K
80.6K
198
12mo ago
goheels
Javonte Williams going beast mode 💪
834K
33.4K
74
6mo ago
goheels
THIS CELLY🔥
#GoHeels
767K
60K
53
8mo ago
goheels
@joshdowns that was filthy 🤧
758K
6.88K
115
3mo ago
goheels
A favorite karaoke song Miley Cyrus would be proud of 🇺🇸
Get to know more about @jamesbrown.13 in this edition of Know Your Tar Heels! 🏀
🤝 @directv
UNC Tar Heels (@goheels) Instagram Stats & Analytics
UNC Tar Heels (@goheels) has 279K Instagram followers with a 3.96% engagement rate over the past 12 months. Across 2.95K posts, UNC Tar Heels received 7.85M total likes and 87.6M impressions, averaging 3.18K likes per post. This page tracks UNC Tar Heels's performance metrics, top content, and engagement trends — updated daily.
UNC Tar Heels (@goheels) Instagram Analytics FAQ
How many Instagram followers does UNC Tar Heels have?+
UNC Tar Heels (@goheels) has 279K Instagram followers as of March 2026.
What is UNC Tar Heels's Instagram engagement rate?+
UNC Tar Heels's Instagram engagement rate is 3.96% over the last 12 months, based on 2.95K posts.
How many likes does UNC Tar Heels get on Instagram?+
UNC Tar Heels received 7.85M total likes across 2.95K posts in the last 12 months, averaging 3.18K likes per post.
How many Instagram impressions does UNC Tar Heels get?+
UNC Tar Heels's Instagram content generated 87.6M total impressions over the last 12 months.