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followers
983K
impressions
210M
likes
4.46M
comments
138K
posts
528
engagement
1.89%
emv
$5.49M
Average per post
397K

Key Metrics

Distributions

Top Content

New episode with @randyorton on Youtube out now!!!!!!
17.2M
881K
3.41K
10mo ago
dickssportinggoods
New episode with @randyorton on Youtube out now!!!!!!
A powerful live conversation with the women shaping the future of flag football, leadership, and opportunity. 🏈✨ 
Recorded in partnership with @nike for Chase the Smoke, @madelynburke dives into the new era of women’s football: career pathways in sports, the power of representation, and how the next generation of girls can create lasting impact on and off the field.
16.1M
654
17
8mo ago
dickssportinggoods
A powerful live conversation with the women shaping the future of flag football, leadership, and opportunity. 🏈✨ Recorded in partnership with @nike for Chase the Smoke, @madelynburke dives into the new era of women’s football: career pathways in sports, the power of representation, and how the next generation of girls can create lasting impact on and off the field.
New episode with @easymoneysniper on Youtube out now!!!!
14.7M
447K
2.42K
11mo ago
dickssportinggoods
New episode with @easymoneysniper on Youtube out now!!!!
New episode with @sunisalee on my YouTube out nowwww 💪🏽 #ishowspeed
12.2M
283K
2.40K
12mo ago
dickssportinggoods
New episode with @sunisalee on my YouTube out nowwww 💪🏽 #ishowspeed
New episode with @joeychestnut on YouTube out nowwww 💪🏽 (Competitive eating) #ishowspeed
10.3M
370K
3.03K
11mo ago
dickssportinggoods
New episode with @joeychestnut on YouTube out nowwww 💪🏽 (Competitive eating) #ishowspeed
From mindset and training to leadership and longevity, football insider and host of The Schultz Report @jordanschultz breaks down how the sport evolves — and how to grow with it. 🏈💚
8.62M
1.29K
28
8mo ago
dickssportinggoods
From mindset and training to leadership and longevity, football insider and host of The Schultz Report @jordanschultz breaks down how the sport evolves — and how to grow with it. 🏈💚
So excited to be joining the @dicksvarsityteam as a captain this year! ⚽️   

Applications are now open for the 2026 DICK’S Varsity Team. Perks to being on the team include getting paid to create content, score free gear, be featured on @dickssportinggoods socials and so much more!

Apply now at dicksvarsityteam.com 🔗 Applications close Feb 3!
 
#dkspartner
8.53M
52.9K
115
8mo ago
dickssportinggoods
So excited to be joining the @dicksvarsityteam as a captain this year! ⚽️   

Applications are now open for the 2026 DICK’S Varsity Team. Perks to being on the team include getting paid to create content, score free gear, be featured on @dickssportinggoods socials and so much more!

Apply now at dicksvarsityteam.com 🔗 Applications close Feb 3!
 
#dkspartner
@gymshark mode: activated. 🏋️ 🦈 Available at select DICK'S House of Sport stores.
8.13M
22.6K
158
9mo ago
dickssportinggoods
@gymshark mode: activated. 🏋️ 🦈 Available at select DICK'S House of Sport stores.
Everything’s bigger in Texas! Including the competition. 🤘🔥

@ishowspeed brought the excitement to the DICK’S Speed Tailgate ahead of the Texas vs. Ohio showdown, delivering challenges, competition, and nonstop game-day energy.
7.18M
2.20K
82
4w ago
dickssportinggoods
Everything’s bigger in Texas! Including the competition. 🤘🔥 @ishowspeed brought the excitement to the DICK’S Speed Tailgate ahead of the Texas vs. Ohio showdown, delivering challenges, competition, and nonstop game-day energy.
Big catch energy with @pqueen.8 & @columbiapfg 🎣
4.66M
807
61
2w ago
dickssportinggoods
Big catch energy with @pqueen.8 & @columbiapfg 🎣
Have you ever wondered which basketball is right for your game? Tune in as I break down the Wilson Basketball lineup. From the re-launched @Wilson Jet, to the classics you already love.

Shop the full Wilson Basketball collection today, available at your local DICK’s Sporting Goods, and drop a comment below sharing which basketball you’re taking the court with!
#WilsonBasketball #BondedByBall
3.91M
11.2K
105
4mo ago
dickssportinggoods
Have you ever wondered which basketball is right for your game? Tune in as I break down the Wilson Basketball lineup. From the re-launched @Wilson Jet, to the classics you already love. Shop the full Wilson Basketball collection today, available at your local DICK’s Sporting Goods, and drop a comment below sharing which basketball you’re taking the court with! #WilsonBasketball #BondedByBall
Herschel x Minecraft. Available at DICK’S in-store and online. Get yours now while supplies last.

@karljacobs @dickssportinggoods
3.73M
hidden
352
3mo ago
dickssportinggoods
Herschel x Minecraft. Available at DICK’S in-store and online. Get yours now while supplies last. @karljacobs @dickssportinggoods
Our ScoreCard+ membership made back-to-school shopping a whole lot easier 🙌 For just $99/year, it unlocks $350+ in benefits and rewards – it pays for itself! Between earning rewards and checking everything off the list in one trip, gearing up for the school year felt like a win 🏆📚 Terms apply. @dickssportinggoods #DKSPartner #BackToSchool
3.49M
2.03K
14
2mo ago
dickssportinggoods
Our ScoreCard+ membership made back-to-school shopping a whole lot easier 🙌 For just $99/year, it unlocks $350+ in benefits and rewards – it pays for itself! Between earning rewards and checking everything off the list in one trip, gearing up for the school year felt like a win 🏆📚 Terms apply. @dickssportinggoods #DKSPartner #BackToSchool
Black and gold dreams under the Pittsburgh skyline as the world watches the 412 for the 2026 @NFL Draft.

Celebrate the legacy of a legend with the Mac Miller x Mitchell & Ness x Steelers collection. 

Available online now at MitchellandNess.com, @92tilinfinity, @steelersshop, @fanatics, @officialnflshop, and select @dickssportinggoods locations in the Pittsburgh area.
3.13M
125K
794
5mo ago
dickssportinggoods
Black and gold dreams under the Pittsburgh skyline as the world watches the 412 for the 2026 @NFL Draft. Celebrate the legacy of a legend with the Mac Miller x Mitchell & Ness x Steelers collection. Available online now at MitchellandNess.com, @92tilinfinity, @steelersshop, @fanatics, @officialnflshop, and select @dickssportinggoods locations in the Pittsburgh area.
Make room in the rafters. 🏆💙💛
3.00M
49.4K
81
6mo ago
dickssportinggoods
Make room in the rafters. 🏆💙💛
Victory isn’t a road. It’s a MAIZE.
2.96M
69.0K
158
6mo ago
dickssportinggoods
Victory isn’t a road. It’s a MAIZE.
1-of-1, built for @ishowspeed ⚡️
2.81M
2.71K
174
6mo ago
dickssportinggoods
1-of-1, built for @ishowspeed ⚡️
The Topps 2026 Flagship Football Cards are here! 🏈 Who's your chase for the set?
2.34M
22.2K
11
1mo ago
dickssportinggoods
The Topps 2026 Flagship Football Cards are here! 🏈 Who's your chase for the set?
Most Dope Forever. 🖤💛🕊️

“Pittsburgh, let me show the world just where my city at. On the map, illest city out, I guess that’s just a fact.” @92tilinfinity

Mac Miller x Mitchell & Ness x Pittsburgh Steelers drops 4.17.
2.13M
85.0K
365
6mo ago
dickssportinggoods
Most Dope Forever. 🖤💛🕊️ “Pittsburgh, let me show the world just where my city at. On the map, illest city out, I guess that’s just a fact.” @92tilinfinity Mac Miller x Mitchell & Ness x Pittsburgh Steelers drops 4.17.
From representing Team USA at the biggest stage in the world, to celebrating with fans back home. 🏅
2.06M
82.5K
313
6mo ago
dickssportinggoods
From representing Team USA at the biggest stage in the world, to celebrating with fans back home. 🏅

DICK'S Sporting Goods (@dickssportinggoods) Instagram Stats & Analytics

DICK'S Sporting Goods (@dickssportinggoods) has 983K Instagram followers with a 1.89% engagement rate over the past 12 months. Across 528 posts, DICK'S Sporting Goods received 4.46M total likes and 210M impressions, averaging 8.45K likes per post. This page tracks DICK'S Sporting Goods's performance metrics, top content, and engagement trends — updated daily. To benchmark @dickssportinggoods against other accounts, use Socialpruf's Instagram competitor analysis tool.

DICK'S Sporting Goods (@dickssportinggoods) Instagram Analytics FAQ

How many Instagram followers does DICK'S Sporting Goods have?+
DICK'S Sporting Goods (@dickssportinggoods) has 983K Instagram followers as of October 2026.
What is DICK'S Sporting Goods's Instagram engagement rate?+
DICK'S Sporting Goods's Instagram engagement rate is 1.89% over the last 12 months, based on 528 posts.
How many likes does DICK'S Sporting Goods get on Instagram?+
DICK'S Sporting Goods received 4.46M total likes across 528 posts in the last 12 months, averaging 8.45K likes per post.
How many Instagram impressions does DICK'S Sporting Goods get?+
DICK'S Sporting Goods's Instagram content generated 210M total impressions over the last 12 months.
Can I compare DICK'S Sporting Goods with other Instagram accounts?+
Yes. Add @dickssportinggoods to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.