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185K
impressions
32.6M
likes
1.35M
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20.5K
posts
341
engagement
4.39%
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$1.02M
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95.7K

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Comment "CHAMP" for the 10 characteristics of a champion. The playbook behind 30-plus Olympic medals. Before Beijing, Michael kept having the same dream. He'd look up at the scoreboard and see 3:07. I told him that was probably his 300 split in the 400 IM. Then in the final, I looked up at the 300 mark and it said 3:07. The hair stood up on my neck. He'd seen that race so many times in his head that it already felt familiar to him. So pick your next big moment and see it clearly, every detail, every day. When it comes, you'll feel like you've been there before. — Coach Bowman
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coach_bowman
Comment "CHAMP" for the 10 characteristics of a champion. The playbook behind 30-plus Olympic medals. Before Beijing, Michael kept having the same dream. He'd look up at the scoreboard and see 3:07. I told him that was probably his 300 split in the 400 IM. Then in the final, I looked up at the 300 mark and it said 3:07. The hair stood up on my neck. He'd seen that race so many times in his head that it already felt familiar to him. So pick your next big moment and see it clearly, every detail, every day. When it comes, you'll feel like you've been there before. — Coach Bowman
speedos & school spirit 🤘😂 #HookEm
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12mo ago
coach_bowman
speedos & school spirit 🤘😂 #HookEm
Comment "CHAMP" for the 10 characteristics of a champion. The playbook behind 30-plus Olympic medals. When you miss one day, it takes you two days to get back. — Coach Bowman [video: @forbes, Forbes interview w/ @m_phelps00]
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Comment "CHAMP" for the 10 characteristics of a champion. The playbook behind 30-plus Olympic medals. When you miss one day, it takes you two days to get back. — Coach Bowman [video: @forbes, Forbes interview w/ @m_phelps00]
40 years of coaching Olympians, 10 characteristics every champion shares. Comment "CHAMP" and I'll send you the list. Question for you: Is a tie the same as losing? — Coach Bowman [video: @rajshamani, Figuring Out w/ @m_phelps00]
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40 years of coaching Olympians, 10 characteristics every champion shares. Comment "CHAMP" and I'll send you the list. Question for you: Is a tie the same as losing? — Coach Bowman [video: @rajshamani, Figuring Out w/ @m_phelps00]
Bob and the boys repeat as National Champions 🤘 #HookEm
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Bob and the boys repeat as National Champions 🤘 #HookEm
Comment "CHAMP" for the 10 characteristics of a champion. 40 years of coaching, the playbook behind 30-plus Olympic medals. I've been on a pool deck for most of my life. And the question I get asked more than any other is some version of "What does it take?" People usually expect me to say talent. Honestly, almost none of it is talent. Most of it comes down to having a plan and sticking to it on the days you don't feel like it. It's what you do on an ordinary Tuesday morning, when nobody is watching and the Olympics feel a hundred years away. I've been lucky to coach some remarkable people. Michael Phelps, Léon Marchand, Summer McIntosh, and a lot of athletes whose names you may never know, who worked every bit as hard. One of those groups was a men's team at Arizona State that couldn't score a point at nationals. Nine seasons later, they won the program's first national title. Very different athletes, and the system underneath was the same. I've been coaching Olympians for nearly 40 years, and I've learned a few things about what makes a champion and how you become one. Now I want to share them with you. And I'll tell you some of the stories I've picked up along the way. A few funny ones, a few I've never really told. Like the infamous pair of goggles I stepped on. Or the number Michael kept seeing in his dreams, and where it ended up. But none of this is only for swimmers. So here's my promise to you. I'm going to give you the same systems, the same way of setting goals, and the same daily standards I've used with Olympic champions. Proven at the highest level in the world, and built so you can apply them to whatever you're chasing. Whether you're a student, a parent, building a company, or just trying to get better at something hard, the process is the same. You decide what you want. You make a plan. And then you do the plan, every day. That's how you become a champion in your own life. I'm glad you're here. — Coach Bowman
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Comment "CHAMP" for the 10 characteristics of a champion. 40 years of coaching, the playbook behind 30-plus Olympic medals. I've been on a pool deck for most of my life. And the question I get asked more than any other is some version of "What does it take?" People usually expect me to say talent. Honestly, almost none of it is talent. Most of it comes down to having a plan and sticking to it on the days you don't feel like it. It's what you do on an ordinary Tuesday morning, when nobody is watching and the Olympics feel a hundred years away. I've been lucky to coach some remarkable people. Michael Phelps, Léon Marchand, Summer McIntosh, and a lot of athletes whose names you may never know, who worked every bit as hard. One of those groups was a men's team at Arizona State that couldn't score a point at nationals. Nine seasons later, they won the program's first national title. Very different athletes, and the system underneath was the same. I've been coaching Olympians for nearly 40 years, and I've learned a few things about what makes a champion and how you become one. Now I want to share them with you. And I'll tell you some of the stories I've picked up along the way. A few funny ones, a few I've never really told. Like the infamous pair of goggles I stepped on. Or the number Michael kept seeing in his dreams, and where it ended up. But none of this is only for swimmers. So here's my promise to you. I'm going to give you the same systems, the same way of setting goals, and the same daily standards I've used with Olympic champions. Proven at the highest level in the world, and built so you can apply them to whatever you're chasing. Whether you're a student, a parent, building a company, or just trying to get better at something hard, the process is the same. You decide what you want. You make a plan. And then you do the plan, every day. That's how you become a champion in your own life. I'm glad you're here. — Coach Bowman
Derrière les médailles de Léon Marchand aujourd’hui et de Michael Phelps hier, le même homme : Bob Bowman, le coach américain qui lève le voile sur sa méthode et la relation unique tissée avec le meilleur nageur de tous les temps. Bob Bowman, le magicien d’eau, un documentaire disponible sur le site et l’application L’Équipe
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Derrière les médailles de Léon Marchand aujourd’hui et de Michael Phelps hier, le même homme : Bob Bowman, le coach américain qui lève le voile sur sa méthode et la relation unique tissée avec le meilleur nageur de tous les temps. Bob Bowman, le magicien d’eau, un documentaire disponible sur le site et l’application L’Équipe
What actually makes a champion? Michael Phelps’ coach Bob Bowman breaks it down: 1. A clear plan. Champions don’t wing it — they know exactly what they’re working toward. 2. They welcome challenges. Failure isn’t a setback; it’s the curriculum. 3. They deliver predictable performances in unpredictable environments. Pressure doesn’t change their standards. 4. They rehearse success daily — mentally, physically, emotionally. 5. Process > outcome. The scoreboard is a distraction. The next action is what matters. 6. They start with a dream. Big, emotional, unreasonable — that’s what pulls them forward. 7. The dream ignites disciplined action. No one becomes the best without daily high-quality decisions. 8. A plan turns the dream into reality. Great coaches reverse-engineer the path from the goal back to today. 9. Champions set long-term goals and immediate goals. 10. Immediate goals drive everything. Champions win by mastering the “next rep,” not the final result. 11. Elite goal-setting creates elite predictability. When training is specific, performance becomes predictable. 12. They deliberately practice weaknesses — what will matter under pressure, not what feels good. 13. They train for the worst conditions. Champions perform when everything is going wrong. 14. Daily confidence comes from daily visualization. Champions see success before they live it. 15. The formula is simple: see the picture, build the plan, rehearse it every day. That’s how champions are made.
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What actually makes a champion? Michael Phelps’ coach Bob Bowman breaks it down: 1. A clear plan. Champions don’t wing it — they know exactly what they’re working toward. 2. They welcome challenges. Failure isn’t a setback; it’s the curriculum. 3. They deliver predictable performances in unpredictable environments. Pressure doesn’t change their standards. 4. They rehearse success daily — mentally, physically, emotionally. 5. Process > outcome. The scoreboard is a distraction. The next action is what matters. 6. They start with a dream. Big, emotional, unreasonable — that’s what pulls them forward. 7. The dream ignites disciplined action. No one becomes the best without daily high-quality decisions. 8. A plan turns the dream into reality. Great coaches reverse-engineer the path from the goal back to today. 9. Champions set long-term goals and immediate goals. 10. Immediate goals drive everything. Champions win by mastering the “next rep,” not the final result. 11. Elite goal-setting creates elite predictability. When training is specific, performance becomes predictable. 12. They deliberately practice weaknesses — what will matter under pressure, not what feels good. 13. They train for the worst conditions. Champions perform when everything is going wrong. 14. Daily confidence comes from daily visualization. Champions see success before they live it. 15. The formula is simple: see the picture, build the plan, rehearse it every day. That’s how champions are made.
HUBERT KOSSSSSS 42.61 100 BACK!!!!! 20.4 at the 50 TO THE FEET!!!
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HUBERT KOSSSSSS 42.61 100 BACK!!!!! 20.4 at the 50 TO THE FEET!!!
The #5 Swim of All-Time🥶 ...Only himself and @m_phelps00 have been faster How fast is Leon going in Paris this August?👀 #history #doyourwork #swimming #france
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The #5 Swim of All-Time🥶 ...Only himself and @m_phelps00 have been faster How fast is Leon going in Paris this August?👀 #history #doyourwork #swimming #france
Here are the lessons I’ve learned over the past 40 years coaching. — Coach Bowman
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Here are the lessons I’ve learned over the past 40 years coaching. — Coach Bowman
we guess you could say coach was impressed with @reesee_atwoodd ‘s skills 🏊‍♀️🤘 #HookEm | @livehumann
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we guess you could say coach was impressed with @reesee_atwoodd ‘s skills 🏊‍♀️🤘 #HookEm | @livehumann
THE LONGHORNS ARE YOUR 2026 NCAA CHAMPIONS 🏆 #HookEm
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THE LONGHORNS ARE YOUR 2026 NCAA CHAMPIONS 🏆 #HookEm
Everyone remembers that Phelps won blind. Almost nobody asks why he didn't panic. His coach didn't just have him picture the perfect race. He had him rehearse the goggles flooding, the rival pulling ahead, the suit tearing. By the time it actually happened in Beijing, Phelps had already lived it hundreds of times in his head. There was no surprise left to come apart over. Tim Gallwey named that panic fifty years ago: Self 1, the voice that feeds on everything you can't predict. Take away the unpredictable and it goes quiet. What's left is the version of you that already knows what to do. Most people visualize the win. The real edge is visualizing the disaster. Comment INNER and we’ll send you a first look at The Inner Game performance coach/app just for you and add you to our newsletter!
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Everyone remembers that Phelps won blind. Almost nobody asks why he didn't panic. His coach didn't just have him picture the perfect race. He had him rehearse the goggles flooding, the rival pulling ahead, the suit tearing. By the time it actually happened in Beijing, Phelps had already lived it hundreds of times in his head. There was no surprise left to come apart over. Tim Gallwey named that panic fifty years ago: Self 1, the voice that feeds on everything you can't predict. Take away the unpredictable and it goes quiet. What's left is the version of you that already knows what to do. Most people visualize the win. The real edge is visualizing the disaster. Comment INNER and we’ll send you a first look at The Inner Game performance coach/app just for you and add you to our newsletter!
For five years, Michael Phelps did not take a day off. From 1998 to 2003 the full list of exceptions was one snowstorm and two wisdom teeth. Christmas, Thanksgiving, birthdays: pool. You've got a training plan for your body, everybody does. Comment "INNER" and we'll send you the one for your mind. Bob Bowman's math was simple. Everyone else rests on Sunday, so "that just meant we might be one-seventh better." Fifty-two Sundays a year. About 260 over the streak. But this isn't a hustle story. Those Sundays built a record the mind can't argue with. Doubt lives in the gap between what you've done and what you're about to ask of yourself. Phelps closed that gap years in advance. Beijing 2008, 200 fly final. Goggles full of water, last lap blind. He counted his strokes and touched in a world record. Self 1 had nothing left to say. Self 2 swam the race. [Credits: Michael Phelps in No Limits (2008) and Bob Bowman via Forbes, May 2016. Inspired by Plague of Strength on Facebook] #theinnergame #michaelphelps #swimming
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For five years, Michael Phelps did not take a day off. From 1998 to 2003 the full list of exceptions was one snowstorm and two wisdom teeth. Christmas, Thanksgiving, birthdays: pool. You've got a training plan for your body, everybody does. Comment "INNER" and we'll send you the one for your mind. Bob Bowman's math was simple. Everyone else rests on Sunday, so "that just meant we might be one-seventh better." Fifty-two Sundays a year. About 260 over the streak. But this isn't a hustle story. Those Sundays built a record the mind can't argue with. Doubt lives in the gap between what you've done and what you're about to ask of yourself. Phelps closed that gap years in advance. Beijing 2008, 200 fly final. Goggles full of water, last lap blind. He counted his strokes and touched in a world record. Self 1 had nothing left to say. Self 2 swam the race. [Credits: Michael Phelps in No Limits (2008) and Bob Bowman via Forbes, May 2016. Inspired by Plague of Strength on Facebook] #theinnergame #michaelphelps #swimming
40 years of coaching Olympians, 10 characteristics every champion shares. Comment "CHAMP" and I'll send you the list. If you feel terrible and you're not motivated, do your work. If you've never felt better in your life, do your work. — Coach Bowman [video: WOBI Sydney 2025 Keynote]
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40 years of coaching Olympians, 10 characteristics every champion shares. Comment "CHAMP" and I'll send you the list. If you feel terrible and you're not motivated, do your work. If you've never felt better in your life, do your work. — Coach Bowman [video: WOBI Sydney 2025 Keynote]
It really happened😭🥹🦋 #canada #worldrecord #summerishere
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It really happened😭🥹🦋 #canada #worldrecord #summerishere
the Natty stays in Austin 🤘 #HookEm
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7mo ago
coach_bowman
the Natty stays in Austin 🤘 #HookEm
see y’all soon 🤘 #HookEm
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see y’all soon 🤘 #HookEm
You know what they say, @redbull gives you (butterfly) wings 🦋 17 YEARS LATER, @summerrmcintosh takes down the last women’s world record in the supersuit era 🌎 #worldrecord #olympian #la28 #canada #swimming
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You know what they say, @redbull gives you (butterfly) wings 🦋 17 YEARS LATER, @summerrmcintosh takes down the last women’s world record in the supersuit era 🌎 #worldrecord #olympian #la28 #canada #swimming

Bob Bowman (@coach_bowman) Instagram Stats & Analytics

Bob Bowman (@coach_bowman) has 185K Instagram followers with a 4.39% engagement rate over the past 12 months. Across 341 posts, Bob Bowman received 1.35M total likes and 32.6M impressions, averaging 3.97K likes per post. This page tracks Bob Bowman's performance metrics, top content, and engagement trends — updated daily. To benchmark @coach_bowman against other accounts, use Socialpruf's Instagram competitor analysis tool.

Bob Bowman (@coach_bowman) Instagram Analytics FAQ

How many Instagram followers does Bob Bowman have?+
Bob Bowman (@coach_bowman) has 185K Instagram followers as of November 2026.
What is Bob Bowman's Instagram engagement rate?+
Bob Bowman's Instagram engagement rate is 4.39% over the last 12 months, based on 341 posts.
How many likes does Bob Bowman get on Instagram?+
Bob Bowman received 1.35M total likes across 341 posts in the last 12 months, averaging 3.97K likes per post.
How many Instagram impressions does Bob Bowman get?+
Bob Bowman's Instagram content generated 32.6M total impressions over the last 12 months.
Can I compare Bob Bowman with other Instagram accounts?+
Yes. Add @coach_bowman to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.