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followers
2.43M
impressions
1.32B
likes
39.6M
comments
138K
posts
2.58K
engagement
2.93%
emv
$36.5M
Average per post
512K
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monthly
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40.0M
30.7K
59
12mo ago
bwf.official
Taabia and Mysha stepped onto the world stage in Paris, faced the best, and proved that going beyond borders is about more than just results; it’s about courage, connection, and growth.
#Etihad #BeyondBorders
14.8M
760K
1.01K
4mo ago
bwf.official
OUT! 🫲😂🫱
#ThomasUberCupFinals #Horsens2026 #BadmintonReels #BWFreels
9.40M
376K
339
6d ago
bwf.official
What a week in Shenzhen. 🏸
From our activations and fan moments to cheering on world-class badminton and meeting Wang Zhiyi, we loved every second of the @bwf.official Li-Ning China Masters 2026.
A city full of energy, and a destination we’ll be flying to next year. 👀✈️
#Etihad #BeyondBorders
8.90M
199K
181
4mo ago
bwf.official
Copenhagen 🇩🇰 tips from a hometown pro? Yes please!
In this episode of Coffee Beyond Borders, our cabin crew Qian sits down with Anders Antonsen ahead of the BWF Thomas & Uber Cup Finals 2026 to spill all the good stuff: Copenhagen travel tips, coffee favourites, and local gems you’ll want to bookmark ✈️☕️
#Etihad #BeyondBorders #CoffeeBeyondBorders #EtihadFinjan #ThomasUberCupFinals
8.73M
142K
223
9mo ago
bwf.official
What a return 👀💪
#BWFWorldTourFinals #Hangzhou2025 #BadmintonReels
8.25M
73.9K
51
3mo ago
bwf.official
Terror lah~ What a net play ni~
#MalaysiaMasters2026 #BWFWorldTour #BadmintonReels #BWFreels
7.72M
196K
123
4d ago
bwf.official
The rallies may be over, but the memories remain.
Thank you, Shenzhen, for the incredible atmosphere, the passionate fans, and an unforgettable week at the @bwf.official LI-NING China Masters 2026. 🏸
We’re looking forward to being back soon, this time with a new connection to the city starting 23 March 2027. ✈️
#Etihad #BeyondBorders
7.10M
8.00K
4
10mo ago
bwf.official
We threw random questions at 🇸🇬 Loh Kean Yew. 🤭
Hit play to watch him tackle our #RapidFire questions! 🔥
#TotalEnergiesxBadminton
6.97M
9.39K
15
11mo ago
bwf.official
Cuteness overload alert! 🥹
Anders Antonsen 🇩🇰 faces questions from the cutest interviewer ever. 🥰
#TotalEnergiesxBadminton #AskMeAnything
6.75M
6.71K
4
10mo ago
bwf.official
More #RapidFire questions. More laughs. More 🇸🇬 Loh Kean Yew. 😁🔥
#TotalEnergiesxBadminton
6.68M
6.57K
10
10mo ago
bwf.official
We couldn’t fit all the fun in one video, so here’s Part 2️⃣ of #RapidFire questions with 🇮🇩 Fajar Alfian! 😄
#TotalEnergiesxBadminton
6.54M
262K
190
3w ago
bwf.official
The best journeys are the ones shared. ✈️🏸
Our cabin crew joined the excitement in New Delhi at the BWF World Championships 2026 through our activations, in the stands, and even with the champion @pvsindhu1.
#Etihad #BeyondBorders
6.31M
8.87K
14
11mo ago
bwf.official
Ever wondered what kids would ask 🇩🇰 Anders Antonsen? 👀
Let’s find out in this episode of #AskMeAnything. 🗣️
#TotalEnergiesxBadminton
6.02M
6.74K
44
10mo ago
bwf.official
Fajar Alfian 🇮🇩 takes on our #RapidFire questions! 🔥
You don’t want to miss this. 😏
#TotalEnergiesxBadminton
5.89M
7.53K
17
11mo ago
bwf.official
Tiny fans, huge curiosity! 💬
What do kids really want to know about 🇨🇦 Michelle Li? 🤔
#TotalEnergiesxBadminton #AskMeAnything
5.37M
7.46K
3
10mo ago
bwf.official
Kids ask the best questions and Michelle Li 🇨🇦 is in the hot seat.
Get ready for lots of fun and smiles! 😁
#TotalEnergiesxBadminton #AskMeAnything
5.23M
274K
90
1mo ago
bwf.official
🥵🥵🥵
Can someone count the shots~~~
#BWFWorldTour #JapanOpen2026 #BWFreels #BadmintonReels
5.18M
207K
1.70K
5mo ago
bwf.official
Thank you and all the best, Viktor Axelsen. 🫶
#BadmintonIcon
5.13M
205K
158
9mo ago
bwf.official
World-class sport, meet world-class travel! 🏸 ✈️ ✨
We are in Hangzhou at the HSBC BWF World Tour Finals 2025, celebrating excellence while connecting Asia to the world in signature style.
#BeyondBorders #Etihad
رياضة عالمية، وسفر عالمي🏸 ✈️ ✨
نحن في هانغتشو لحضور نهائيات الجولة العالمية لـ HSBC BWF 2025، نحتفل بالتميز ونربط آسيا بالعالم بأسلوبنا المميز.
4.98M
187K
187
8mo ago
bwf.official
Look! @michelleli the smooth operator 🧈🛟
#MalaysiaOpen2026 #BWFWorldTour #BadmintonReels
Badminton World Federation (@bwf.official) Instagram Stats & Analytics
Badminton World Federation (@bwf.official) has 2.43M Instagram followers with a 2.93% engagement rate over the past 12 months. Across 2.58K posts, Badminton World Federation received 39.6M total likes and 1.22B impressions, averaging 15.4K likes per post. This page tracks Badminton World Federation's performance metrics, top content, and engagement trends — updated daily.
Badminton World Federation (@bwf.official) Instagram Analytics FAQ
How many Instagram followers does Badminton World Federation have?+
Badminton World Federation (@bwf.official) has 2.43M Instagram followers as of September 2026.
What is Badminton World Federation's Instagram engagement rate?+
Badminton World Federation's Instagram engagement rate is 2.93% over the last 12 months, based on 2.58K posts.
How many likes does Badminton World Federation get on Instagram?+
Badminton World Federation received 39.6M total likes across 2.58K posts in the last 12 months, averaging 15.4K likes per post.
How many Instagram impressions does Badminton World Federation get?+
Badminton World Federation's Instagram content generated 1.22B total impressions over the last 12 months.