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followers
530K
impressions
349M
likes
3.28M
comments
50.0K
posts
724
engagement
0.864%
emv
$7.86M
Average per post
482K

Key Metrics

Distributions

Top Content

Before 1925, music was captured mechanically…flat, distant, and thin. 

Then AT&T introduced electrical recording and gave sound depth, warmth, and emotion. 

It wasn’t just a tech update. It was a soul update. 🎶 

Follow for more stories behind how the world got connected as we celebrate 150 years since the first phone call.
24.0M
2.88K
38
3mo ago
att
Before 1925, music was captured mechanically…flat, distant, and thin. Then AT&T introduced electrical recording and gave sound depth, warmth, and emotion. It wasn’t just a tech update. It was a soul update. 🎶 Follow for more stories behind how the world got connected as we celebrate 150 years since the first phone call.
Long before Chris Paul connected teammates on the court, his family was connecting people off it.

With 40 years at AT&T between his grandmother and father, connection wasn’t just a concept—it was their legacy.

As AT&T celebrates 150 years since the first phone call, we’re reminded: the strongest connections are the ones passed down—on and off the court.
15.2M
2.11K
127
3mo ago
att
Long before Chris Paul connected teammates on the court, his family was connecting people off it. With 40 years at AT&T between his grandmother and father, connection wasn’t just a concept—it was their legacy. As AT&T celebrates 150 years since the first phone call, we’re reminded: the strongest connections are the ones passed down—on and off the court.
We don’t just spot the hustle; we call it out & then do better 🤠

Based on advertising challenges of wireless and home internet providers brought by competitors from 2022-2025.
11.6M
1.14K
325
7mo ago
att
We don’t just spot the hustle; we call it out & then do better 🤠 Based on advertising challenges of wireless and home internet providers brought by competitors from 2022-2025.
POV: your service glitches but the screenshots don't 🤣😂 #ad
10.6M
6.83K
184
5mo ago
att
POV: your service glitches but the screenshots don't 🤣😂 #ad
You are more than your career ✨

@nwsl ⭐ @alozieee shows us that when you believe in limitless possibilities, you don’t have to fit into just one box #ShesConnected
9.54M
3.57K
110
8mo ago
att
You are more than your career ✨ @nwsl ⭐ @alozieee shows us that when you believe in limitless possibilities, you don’t have to fit into just one box #ShesConnected
First, they open your mail… now they’re trying to read your texts and listen to your voice notes. 😭 Good thing, the Samsung Galaxy S26 Ultra Privacy Display helps keep nosy eyes off your screen, and Galaxy Buds 4 keep calls crystal clear. 🙌🏻 #Ad #ATTInfluencer @att
8.53M
9.16K
114
2mo ago
att
First, they open your mail… now they’re trying to read your texts and listen to your voice notes. 😭 Good thing, the Samsung Galaxy S26 Ultra Privacy Display helps keep nosy eyes off your screen, and Galaxy Buds 4 keep calls crystal clear. 🙌🏻 #Ad #ATTInfluencer @att
Speed, precision, and zero tolerance for slow. Your network? If it’s not AT&T, you’re basically waving the yellow flag.
8.07M
1.46K
86
6mo ago
att
Speed, precision, and zero tolerance for slow. Your network? If it’s not AT&T, you’re basically waving the yellow flag.
Before 1956, The Atlantic Ocean silenced any call. 

The first transatlantic cable changed that connecting New York and London, 36 calls at a time. 

AT&T built underwater cables and cell towers that made distance just a detail. 

Follow for more stories behind how the world got connected as we celebrate 150 since the first phone call.
7.79M
1.22K
23
3mo ago
att
Before 1956, The Atlantic Ocean silenced any call. The first transatlantic cable changed that connecting New York and London, 36 calls at a time. AT&T built underwater cables and cell towers that made distance just a detail. Follow for more stories behind how the world got connected as we celebrate 150 since the first phone call.
Fully charged or always looking for an outlet? We got to know @rootspicnic artists better, based on their battery percentages 🔋
7.34M
15.3K
323
1w ago
att
Fully charged or always looking for an outlet? We got to know @rootspicnic artists better, based on their battery percentages 🔋
Dress options: endless. Bad angles: none. 💅 iPhone 17 Pro with the Center Stage front camera keeps everyone in frame and thanks to @att, always share-ready. #ATT_Ad
7.21M
12.8K
94
1mo ago
att
Dress options: endless. Bad angles: none. 💅 iPhone 17 Pro with the Center Stage front camera keeps everyone in frame and thanks to @att, always share-ready. #ATT_Ad
@carterdbryant WITH A 50! 😱 @att Slam Dunk
6.12M
176K
1.97K
3mo ago
att
@carterdbryant WITH A 50! 😱 @att Slam Dunk
Fully charged or always looking for an outlet? We got to know @rootspicnic artists better, based on their battery percentages 🔋
6.02M
12.5K
261
1w ago
att
Fully charged or always looking for an outlet? We got to know @rootspicnic artists better, based on their battery percentages 🔋
This season, connection is the greatest gift. Spread joy. Call someone you love. 📞✨
5.56M
585
20
5mo ago
att
This season, connection is the greatest gift. Spread joy. Call someone you love. 📞✨
Maverick somehow gets more holiday calls than I do… so upgrading was non-negotiable.
Good news: @att makes it easy to get their best deals on iPhone without needing the most expensive plan. 

A win for me… and for Maverick’s fan club.
#Ad #ATTInfluencer
5.33M
7.15K
131
5mo ago
att
Maverick somehow gets more holiday calls than I do… so upgrading was non-negotiable. Good news: @att makes it easy to get their best deals on iPhone without needing the most expensive plan. A win for me… and for Maverick’s fan club. #Ad #ATTInfluencer
The @redbullracing RB14 hits top speed and @att’s network keeps up every lap. Big pace. Bigger connection. 🏁⚡️

#ATTInfluencer
5.04M
2.58K
48
6mo ago
att
The @redbullracing RB14 hits top speed and @att’s network keeps up every lap. Big pace. Bigger connection. 🏁⚡️ #ATTInfluencer
surprising my oldest viewer with @att #attinfluencer
4.88M
15.6K
95
6mo ago
att
surprising my oldest viewer with @att #attinfluencer
Brackets ready ☑️ Connection ready ☑️ Let the madness begin. 🏀
4.28M
527
22
2mo ago
att
Brackets ready ☑️ Connection ready ☑️ Let the madness begin. 🏀
If you needed a sign to prioritize the connections that bring you joy, this is it 🫶 #ad 

@EllieKemper and @AngelaKinsey, stars of the @attbusiness Wake up with CrAIg campaign, were reunited by @JustinaBlakeney at #ShineAway2025. Enjoy just a few of our favorite moments, and tag your bestie in the comments to let them know they make your life brighter ☀️💙
4.16M
18.6K
90
7mo ago
att
If you needed a sign to prioritize the connections that bring you joy, this is it 🫶 #ad @EllieKemper and @AngelaKinsey, stars of the @attbusiness Wake up with CrAIg campaign, were reunited by @JustinaBlakeney at #ShineAway2025. Enjoy just a few of our favorite moments, and tag your bestie in the comments to let them know they make your life brighter ☀️💙
Conociendo a Tim Payne gracias a @att por la conexión.

Meeting Tim Payne thanks to AT&T for the connection.

#ATTcreator
#argentina🇦🇷 #futbol #fútbolargentino
4.11M
382K
3.65K
1w ago
att
Conociendo a Tim Payne gracias a @att por la conexión. Meeting Tim Payne thanks to AT&T for the connection. #ATTcreator #argentina🇦🇷 #futbol #fútbolargentino
Electronics were once held to rooms, not pockets.
 
Transistors changed the scale of technology and made devices portable.
 
For the first time, tech could move with you into everyday life.
 
Follow for more stories behind how the world got connected.
4.08M
968
40
3mo ago
att
Electronics were once held to rooms, not pockets. Transistors changed the scale of technology and made devices portable. For the first time, tech could move with you into everyday life. Follow for more stories behind how the world got connected.

AT&T (@att) Instagram Stats & Analytics

AT&T (@att) has 530K Instagram followers with a 0.86% engagement rate over the past 12 months. Across 724 posts, AT&T received 3.28M total likes and 338M impressions, averaging 4.53K likes per post. This page tracks AT&T's performance metrics, top content, and engagement trends — updated daily.

AT&T (@att) Instagram Analytics FAQ

How many Instagram followers does AT&T have?+
AT&T (@att) has 530K Instagram followers as of June 2026.
What is AT&T's Instagram engagement rate?+
AT&T's Instagram engagement rate is 0.86% over the last 12 months, based on 724 posts.
How many likes does AT&T get on Instagram?+
AT&T received 3.28M total likes across 724 posts in the last 12 months, averaging 4.53K likes per post.
How many Instagram impressions does AT&T get?+
AT&T's Instagram content generated 338M total impressions over the last 12 months.