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followers
533K
impressions
351M
likes
3.36M
comments
50.1K
posts
738
engagement
0.870%
emv
$7.92M
Average per post
475K

Key Metrics

Distributions

Top Content

Before 1925, music was captured mechanically…flat, distant, and thin. 

Then AT&T introduced electrical recording and gave sound depth, warmth, and emotion. 

It wasn’t just a tech update. It was a soul update. 🎶 

Follow for more stories behind how the world got connected as we celebrate 150 years since the first phone call.
24.0M
2.87K
38
4mo ago
att
Before 1925, music was captured mechanically…flat, distant, and thin. Then AT&T introduced electrical recording and gave sound depth, warmth, and emotion. It wasn’t just a tech update. It was a soul update. 🎶 Follow for more stories behind how the world got connected as we celebrate 150 years since the first phone call.
Long before Chris Paul connected teammates on the court, his family was connecting people off it.

With 40 years at AT&T between his grandmother and father, connection wasn’t just a concept—it was their legacy.

As AT&T celebrates 150 years since the first phone call, we’re reminded: the strongest connections are the ones passed down—on and off the court.
15.2M
2.11K
127
4mo ago
att
Long before Chris Paul connected teammates on the court, his family was connecting people off it. With 40 years at AT&T between his grandmother and father, connection wasn’t just a concept—it was their legacy. As AT&T celebrates 150 years since the first phone call, we’re reminded: the strongest connections are the ones passed down—on and off the court.
We don’t just spot the hustle; we call it out & then do better 🤠

Based on advertising challenges of wireless and home internet providers brought by competitors from 2022-2025.
11.6M
1.14K
325
8mo ago
att
We don’t just spot the hustle; we call it out & then do better 🤠 Based on advertising challenges of wireless and home internet providers brought by competitors from 2022-2025.
POV: your service glitches but the screenshots don't 🤣😂 #ad
10.6M
6.83K
184
6mo ago
att
POV: your service glitches but the screenshots don't 🤣😂 #ad
You are more than your career ✨

@nwsl ⭐ @alozieee shows us that when you believe in limitless possibilities, you don’t have to fit into just one box #ShesConnected
9.54M
3.57K
110
8mo ago
att
You are more than your career ✨ @nwsl ⭐ @alozieee shows us that when you believe in limitless possibilities, you don’t have to fit into just one box #ShesConnected
Fully charged or always looking for an outlet? We got to know @rootspicnic artists better, based on their battery percentages 🔋
8.77M
17.8K
356
2w ago
att
Fully charged or always looking for an outlet? We got to know @rootspicnic artists better, based on their battery percentages 🔋
First, they open your mail… now they’re trying to read your texts and listen to your voice notes. 😭 Good thing, the Samsung Galaxy S26 Ultra Privacy Display helps keep nosy eyes off your screen, and Galaxy Buds 4 keep calls crystal clear. 🙌🏻 #Ad #ATTInfluencer @att
8.53M
9.31K
115
2mo ago
att
First, they open your mail… now they’re trying to read your texts and listen to your voice notes. 😭 Good thing, the Samsung Galaxy S26 Ultra Privacy Display helps keep nosy eyes off your screen, and Galaxy Buds 4 keep calls crystal clear. 🙌🏻 #Ad #ATTInfluencer @att
Speed, precision, and zero tolerance for slow. Your network? If it’s not AT&T, you’re basically waving the yellow flag.
8.07M
1.46K
86
7mo ago
att
Speed, precision, and zero tolerance for slow. Your network? If it’s not AT&T, you’re basically waving the yellow flag.
Before 1956, The Atlantic Ocean silenced any call. 

The first transatlantic cable changed that connecting New York and London, 36 calls at a time. 

AT&T built underwater cables and cell towers that made distance just a detail. 

Follow for more stories behind how the world got connected as we celebrate 150 since the first phone call.
7.79M
1.22K
23
3mo ago
att
Before 1956, The Atlantic Ocean silenced any call. The first transatlantic cable changed that connecting New York and London, 36 calls at a time. AT&T built underwater cables and cell towers that made distance just a detail. Follow for more stories behind how the world got connected as we celebrate 150 since the first phone call.
Dress options: endless. Bad angles: none. 💅 iPhone 17 Pro with the Center Stage front camera keeps everyone in frame and thanks to @att, always share-ready. #ATT_Ad
7.21M
12.8K
94
1mo ago
att
Dress options: endless. Bad angles: none. 💅 iPhone 17 Pro with the Center Stage front camera keeps everyone in frame and thanks to @att, always share-ready. #ATT_Ad
@carterdbryant WITH A 50! 😱 @att Slam Dunk
6.13M
176K
1.98K
4mo ago
att
@carterdbryant WITH A 50! 😱 @att Slam Dunk
This season, connection is the greatest gift. Spread joy. Call someone you love. 📞✨
5.56M
585
20
5mo ago
att
This season, connection is the greatest gift. Spread joy. Call someone you love. 📞✨
Maverick somehow gets more holiday calls than I do… so upgrading was non-negotiable.
Good news: @att makes it easy to get their best deals on iPhone without needing the most expensive plan. 

A win for me… and for Maverick’s fan club.
#Ad #ATTInfluencer
5.33M
7.07K
131
6mo ago
att
Maverick somehow gets more holiday calls than I do… so upgrading was non-negotiable. Good news: @att makes it easy to get their best deals on iPhone without needing the most expensive plan. A win for me… and for Maverick’s fan club. #Ad #ATTInfluencer
The @redbullracing RB14 hits top speed and @att’s network keeps up every lap. Big pace. Bigger connection. 🏁⚡️

#ATTInfluencer
5.04M
2.58K
48
7mo ago
att
The @redbullracing RB14 hits top speed and @att’s network keeps up every lap. Big pace. Bigger connection. 🏁⚡️ #ATTInfluencer
New toys, new tech, same reminder: the best connections are the ones that bring us closer together. #ToyStory5 hits theaters on June 19 - see you there!
4.99M
50.2K
494
3w ago
att
New toys, new tech, same reminder: the best connections are the ones that bring us closer together. #ToyStory5 hits theaters on June 19 - see you there!
surprising my oldest viewer with @att #attinfluencer
4.88M
15.6K
95
6mo ago
att
surprising my oldest viewer with @att #attinfluencer
We surprised @kaliuchis with a bouquet of flowers & had her assign each flower to someone special to her, starting with…​ 💠💠💠
4.87M
11.0K
75
3w ago
att
We surprised @kaliuchis with a bouquet of flowers & had her assign each flower to someone special to her, starting with…​ 💠💠💠
Brackets ready ☑️ Connection ready ☑️ Let the madness begin. 🏀
4.28M
526
22
3mo ago
att
Brackets ready ☑️ Connection ready ☑️ Let the madness begin. 🏀
Conociendo a Tim Payne gracias a @att por la conexión.

Meeting Tim Payne thanks to AT&T for the connection.

#ATTcreator
#argentina🇦🇷 #futbol #fútbolargentino
4.19M
386K
3.66K
2w ago
att
Conociendo a Tim Payne gracias a @att por la conexión. Meeting Tim Payne thanks to AT&T for the connection. #ATTcreator #argentina🇦🇷 #futbol #fútbolargentino
If you needed a sign to prioritize the connections that bring you joy, this is it 🫶 #ad 

@EllieKemper and @AngelaKinsey, stars of the @attbusiness Wake up with CrAIg campaign, were reunited by @JustinaBlakeney at #ShineAway2025. Enjoy just a few of our favorite moments, and tag your bestie in the comments to let them know they make your life brighter ☀️💙
4.16M
18.6K
90
8mo ago
att
If you needed a sign to prioritize the connections that bring you joy, this is it 🫶 #ad @EllieKemper and @AngelaKinsey, stars of the @attbusiness Wake up with CrAIg campaign, were reunited by @JustinaBlakeney at #ShineAway2025. Enjoy just a few of our favorite moments, and tag your bestie in the comments to let them know they make your life brighter ☀️💙

AT&T (@att) Instagram Stats & Analytics

AT&T (@att) has 533K Instagram followers with a 0.87% engagement rate over the past 12 months. Across 738 posts, AT&T received 3.36M total likes and 338M impressions, averaging 4.55K likes per post. This page tracks AT&T's performance metrics, top content, and engagement trends — updated daily.

AT&T (@att) Instagram Analytics FAQ

How many Instagram followers does AT&T have?+
AT&T (@att) has 533K Instagram followers as of June 2026.
What is AT&T's Instagram engagement rate?+
AT&T's Instagram engagement rate is 0.87% over the last 12 months, based on 738 posts.
How many likes does AT&T get on Instagram?+
AT&T received 3.36M total likes across 738 posts in the last 12 months, averaging 4.55K likes per post.
How many Instagram impressions does AT&T get?+
AT&T's Instagram content generated 338M total impressions over the last 12 months.