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followers
538K
impressions
374M
likes
3.44M
comments
51.2K
posts
760
engagement
0.859%
emv
$8.40M
Average per post
492K

Key Metrics

Distributions

Top Content

Before 1925, music was captured mechanically…flat, distant, and thin. 

Then AT&T introduced electrical recording and gave sound depth, warmth, and emotion. 

It wasn’t just a tech update. It was a soul update. 🎶 

Follow for more stories behind how the world got connected as we celebrate 150 years since the first phone call.
24.0M
2.87K
36
4mo ago
att
Before 1925, music was captured mechanically…flat, distant, and thin. Then AT&T introduced electrical recording and gave sound depth, warmth, and emotion. It wasn’t just a tech update. It was a soul update. 🎶 Follow for more stories behind how the world got connected as we celebrate 150 years since the first phone call.
Long before Chris Paul connected teammates on the court, his family was connecting people off it.

With 40 years at AT&T between his grandmother and father, connection wasn’t just a concept—it was their legacy.

As AT&T celebrates 150 years since the first phone call, we’re reminded: the strongest connections are the ones passed down—on and off the court.
15.2M
2.10K
127
4mo ago
att
Long before Chris Paul connected teammates on the court, his family was connecting people off it. With 40 years at AT&T between his grandmother and father, connection wasn’t just a concept—it was their legacy. As AT&T celebrates 150 years since the first phone call, we’re reminded: the strongest connections are the ones passed down—on and off the court.
We don’t just spot the hustle; we call it out & then do better 🤠

Based on advertising challenges of wireless and home internet providers brought by competitors from 2022-2025.
11.6M
1.14K
325
8mo ago
att
We don’t just spot the hustle; we call it out & then do better 🤠 Based on advertising challenges of wireless and home internet providers brought by competitors from 2022-2025.
POV: your service glitches but the screenshots don't 🤣😂 #ad
10.6M
6.84K
184
6mo ago
att
POV: your service glitches but the screenshots don't 🤣😂 #ad
You are more than your career ✨

@nwsl ⭐ @alozieee shows us that when you believe in limitless possibilities, you don’t have to fit into just one box #ShesConnected
9.54M
3.57K
110
9mo ago
att
You are more than your career ✨ @nwsl ⭐ @alozieee shows us that when you believe in limitless possibilities, you don’t have to fit into just one box #ShesConnected
Fully charged or always looking for an outlet? We got to know @rootspicnic artists better, based on their battery percentages 🔋
8.77M
17.8K
355
1mo ago
att
Fully charged or always looking for an outlet? We got to know @rootspicnic artists better, based on their battery percentages 🔋
First, they open your mail… now they’re trying to read your texts and listen to your voice notes. 😭 Good thing, the Samsung Galaxy S26 Ultra Privacy Display helps keep nosy eyes off your screen, and Galaxy Buds 4 keep calls crystal clear. 🙌🏻 #Ad #ATTInfluencer @att
8.53M
9.38K
116
3mo ago
att
First, they open your mail… now they’re trying to read your texts and listen to your voice notes. 😭 Good thing, the Samsung Galaxy S26 Ultra Privacy Display helps keep nosy eyes off your screen, and Galaxy Buds 4 keep calls crystal clear. 🙌🏻 #Ad #ATTInfluencer @att
Speed, precision, and zero tolerance for slow. Your network? If it’s not AT&T, you’re basically waving the yellow flag.
8.07M
1.46K
83
7mo ago
att
Speed, precision, and zero tolerance for slow. Your network? If it’s not AT&T, you’re basically waving the yellow flag.
Before 1956, The Atlantic Ocean silenced any call. 

The first transatlantic cable changed that connecting New York and London, 36 calls at a time. 

AT&T built underwater cables and cell towers that made distance just a detail. 

Follow for more stories behind how the world got connected as we celebrate 150 since the first phone call.
7.79M
1.22K
23
4mo ago
att
Before 1956, The Atlantic Ocean silenced any call. The first transatlantic cable changed that connecting New York and London, 36 calls at a time. AT&T built underwater cables and cell towers that made distance just a detail. Follow for more stories behind how the world got connected as we celebrate 150 since the first phone call.
Dress options: endless. Bad angles: none. 💅 iPhone 17 Pro with the Center Stage front camera keeps everyone in frame and thanks to @att, always share-ready. #ATT_Ad
7.21M
12.8K
94
2mo ago
att
Dress options: endless. Bad angles: none. 💅 iPhone 17 Pro with the Center Stage front camera keeps everyone in frame and thanks to @att, always share-ready. #ATT_Ad
@carterdbryant WITH A 50! 😱 @att Slam Dunk
6.13M
176K
1.97K
4mo ago
att
@carterdbryant WITH A 50! 😱 @att Slam Dunk
We surprised @kaliuchis with a bouquet of flowers & had her assign each flower to someone special to her, starting with…​ 💠💠💠
5.83M
11.6K
77
1mo ago
att
We surprised @kaliuchis with a bouquet of flowers & had her assign each flower to someone special to her, starting with…​ 💠💠💠
Live from the lawn at @kaliuchis Tampa show! We surprised fans with the ultimate upgrade: Meet + Greet passes, courtesy of AT&T 🤝💙
5.72M
9.35K
155
2w ago
att
Live from the lawn at @kaliuchis Tampa show! We surprised fans with the ultimate upgrade: Meet + Greet passes, courtesy of AT&T 🤝💙
Checking in with fans in 📍 Charlotte, NC to find out their favorite @KaliUchis tracks. 🦋✨ Are there any tracks that Charlotte’s missing out on?
5.71M
883
15
4w ago
att
Checking in with fans in 📍 Charlotte, NC to find out their favorite @KaliUchis tracks. 🦋✨ Are there any tracks that Charlotte’s missing out on?
The message is loud and clear: @kaliuchis is an inspiration. 🔊✨ Loved connecting with the community and hearing how her music brings everyone together!
5.68M
2.22K
20
4w ago
att
The message is loud and clear: @kaliuchis is an inspiration. 🔊✨ Loved connecting with the community and hearing how her music brings everyone together!
We all know how much @kaliuchis loves her flowers, so we’re giving some back to her fans 💙 Which flower would you be?
5.62M
951
12
3w ago
att
We all know how much @kaliuchis loves her flowers, so we’re giving some back to her fans 💙 Which flower would you be?
This season, connection is the greatest gift. Spread joy. Call someone you love. 📞✨
5.56M
585
20
6mo ago
att
This season, connection is the greatest gift. Spread joy. Call someone you love. 📞✨
Maverick somehow gets more holiday calls than I do… so upgrading was non-negotiable.
Good news: @att makes it easy to get their best deals on iPhone without needing the most expensive plan. 

A win for me… and for Maverick’s fan club.
#Ad #ATTInfluencer
5.33M
6.94K
131
6mo ago
att
Maverick somehow gets more holiday calls than I do… so upgrading was non-negotiable. Good news: @att makes it easy to get their best deals on iPhone without needing the most expensive plan. A win for me… and for Maverick’s fan club. #Ad #ATTInfluencer
Rolling both cameras = Action and Reaction 🎥 #ad With iPhone 17 Pro and the Dual Capture feature you get to see
my real-life reactions. Got mine at AT&T with their best deals,
because when the connection matters, it has to be AT&T
@att #ATTInfluencer #iphone17pro
5.19M
836
57
2w ago
att
Rolling both cameras = Action and Reaction 🎥 #ad With iPhone 17 Pro and the Dual Capture feature you get to see my real-life reactions. Got mine at AT&T with their best deals, because when the connection matters, it has to be AT&T @att #ATTInfluencer #iphone17pro
The @redbullracing RB14 hits top speed and @att’s network keeps up every lap. Big pace. Bigger connection. 🏁⚡️

#ATTInfluencer
5.04M
2.58K
48
7mo ago
att
The @redbullracing RB14 hits top speed and @att’s network keeps up every lap. Big pace. Bigger connection. 🏁⚡️ #ATTInfluencer

AT&T (@att) Instagram Stats & Analytics

AT&T (@att) has 538K Instagram followers with a 0.86% engagement rate over the past 12 months. Across 760 posts, AT&T received 3.44M total likes and 364M impressions, averaging 4.53K likes per post. This page tracks AT&T's performance metrics, top content, and engagement trends — updated daily.

AT&T (@att) Instagram Analytics FAQ

How many Instagram followers does AT&T have?+
AT&T (@att) has 538K Instagram followers as of July 2026.
What is AT&T's Instagram engagement rate?+
AT&T's Instagram engagement rate is 0.86% over the last 12 months, based on 760 posts.
How many likes does AT&T get on Instagram?+
AT&T received 3.44M total likes across 760 posts in the last 12 months, averaging 4.53K likes per post.
How many Instagram impressions does AT&T get?+
AT&T's Instagram content generated 364M total impressions over the last 12 months.