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followers
550K
impressions
404M
likes
3.66M
comments
55.8K
posts
818
engagement
0.850%
emv
$9.06M
Average per post
494K

Key Metrics

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Top Content

Before 1925, music was captured mechanically…flat, distant, and thin. 

Then AT&T introduced electrical recording and gave sound depth, warmth, and emotion. 

It wasn’t just a tech update. It was a soul update. 🎶 

Follow for more stories behind how the world got connected as we celebrate 150 years since the first phone call.
24.0M
2.86K
36
6mo ago
att
Before 1925, music was captured mechanically…flat, distant, and thin. Then AT&T introduced electrical recording and gave sound depth, warmth, and emotion. It wasn’t just a tech update. It was a soul update. 🎶 Follow for more stories behind how the world got connected as we celebrate 150 years since the first phone call.
Long before Chris Paul connected teammates on the court, his family was connecting people off it.

With 40 years at AT&T between his grandmother and father, connection wasn’t just a concept—it was their legacy.

As AT&T celebrates 150 years since the first phone call, we’re reminded: the strongest connections are the ones passed down—on and off the court.
15.2M
2.09K
125
6mo ago
att
Long before Chris Paul connected teammates on the court, his family was connecting people off it. With 40 years at AT&T between his grandmother and father, connection wasn’t just a concept—it was their legacy. As AT&T celebrates 150 years since the first phone call, we’re reminded: the strongest connections are the ones passed down—on and off the court.
We don’t just spot the hustle; we call it out & then do better 🤠

Based on advertising challenges of wireless and home internet providers brought by competitors from 2022-2025.
11.6M
1.14K
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10mo ago
att
We don’t just spot the hustle; we call it out & then do better 🤠 Based on advertising challenges of wireless and home internet providers brought by competitors from 2022-2025.
POV: your service glitches but the screenshots don't 🤣😂 #ad
10.6M
6.85K
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8mo ago
att
POV: your service glitches but the screenshots don't 🤣😂 #ad
You are more than your career ✨

@nwsl ⭐ @alozieee shows us that when you believe in limitless possibilities, you don’t have to fit into just one box #ShesConnected
9.54M
3.65K
111
10mo ago
att
You are more than your career ✨ @nwsl ⭐ @alozieee shows us that when you believe in limitless possibilities, you don’t have to fit into just one box #ShesConnected
Fully charged or always looking for an outlet? We got to know @rootspicnic artists better, based on their battery percentages 🔋
8.77M
17.7K
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2mo ago
att
Fully charged or always looking for an outlet? We got to know @rootspicnic artists better, based on their battery percentages 🔋
First, they open your mail… now they’re trying to read your texts and listen to your voice notes. 😭 Good thing, the Samsung Galaxy S26 Ultra Privacy Display helps keep nosy eyes off your screen, and Galaxy Buds 4 keep calls crystal clear. 🙌🏻 #Ad #ATTInfluencer @att
8.53M
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4mo ago
att
First, they open your mail… now they’re trying to read your texts and listen to your voice notes. 😭 Good thing, the Samsung Galaxy S26 Ultra Privacy Display helps keep nosy eyes off your screen, and Galaxy Buds 4 keep calls crystal clear. 🙌🏻 #Ad #ATTInfluencer @att
Speed, precision, and zero tolerance for slow. Your network? If it’s not AT&T, you’re basically waving the yellow flag.
8.07M
1.46K
83
9mo ago
att
Speed, precision, and zero tolerance for slow. Your network? If it’s not AT&T, you’re basically waving the yellow flag.
Big summer. Bigger support. 🇺🇸⚽️
7.99M
569
10
1mo ago
att
Big summer. Bigger support. 🇺🇸⚽️
Before 1956, The Atlantic Ocean silenced any call. 

The first transatlantic cable changed that connecting New York and London, 36 calls at a time. 

AT&T built underwater cables and cell towers that made distance just a detail. 

Follow for more stories behind how the world got connected as we celebrate 150 since the first phone call.
7.79M
1.22K
23
5mo ago
att
Before 1956, The Atlantic Ocean silenced any call. The first transatlantic cable changed that connecting New York and London, 36 calls at a time. AT&T built underwater cables and cell towers that made distance just a detail. Follow for more stories behind how the world got connected as we celebrate 150 since the first phone call.
Dress options: endless. Bad angles: none. 💅 iPhone 17 Pro with the Center Stage front camera keeps everyone in frame and thanks to @att, always share-ready. #ATT_Ad
7.21M
12.8K
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3mo ago
att
Dress options: endless. Bad angles: none. 💅 iPhone 17 Pro with the Center Stage front camera keeps everyone in frame and thanks to @att, always share-ready. #ATT_Ad
📞 Ring, ring, ring...that’s the sound of 🆓 international calling.

For every semifinal and the final, our customers get 24 hours of free international calling to the participating match-day countries.

🇫🇷🇪🇸 7/14 ➡️ Free calls to France & Spain 
🏴󠁧󠁢󠁥󠁮󠁧󠁿🇦🇷 7/15 ➡️ Free calls to England & Argentina 
🥉⚽️ 7/18 ➡️ Free calls to…🤷‍♂️
🏆 ⚽️ 7/19 ➡️ Free calls to…👀

Whether you’re celebrating, debating, or talking a little trash, your call is on us.

Link in bio for details!
7.15M
36.7K
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1mo ago
att
📞 Ring, ring, ring...that’s the sound of 🆓 international calling. For every semifinal and the final, our customers get 24 hours of free international calling to the participating match-day countries. 🇫🇷🇪🇸 7/14 ➡️ Free calls to France & Spain 🏴󠁧󠁢󠁥󠁮󠁧󠁿🇦🇷 7/15 ➡️ Free calls to England & Argentina 🥉⚽️ 7/18 ➡️ Free calls to…🤷‍♂️ 🏆 ⚽️ 7/19 ➡️ Free calls to…👀 Whether you’re celebrating, debating, or talking a little trash, your call is on us. Link in bio for details!
@carterdbryant WITH A 50! 😱 @att Slam Dunk
6.14M
176K
1.97K
6mo ago
att
@carterdbryant WITH A 50! 😱 @att Slam Dunk
We surprised @kaliuchis with a bouquet of flowers & had her assign each flower to someone special to her, starting with…​ 💠💠💠
5.83M
11.7K
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2mo ago
att
We surprised @kaliuchis with a bouquet of flowers & had her assign each flower to someone special to her, starting with…​ 💠💠💠
Live from the lawn at @kaliuchis Tampa show! We surprised fans with the ultimate upgrade: Meet + Greet passes, courtesy of AT&T 🤝💙
5.73M
9.72K
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1mo ago
att
Live from the lawn at @kaliuchis Tampa show! We surprised fans with the ultimate upgrade: Meet + Greet passes, courtesy of AT&T 🤝💙
Checking in with fans in 📍 Charlotte, NC to find out their favorite @KaliUchis tracks. 🦋✨ Are there any tracks that Charlotte’s missing out on?
5.71M
881
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2mo ago
att
Checking in with fans in 📍 Charlotte, NC to find out their favorite @KaliUchis tracks. 🦋✨ Are there any tracks that Charlotte’s missing out on?
The message is loud and clear: @kaliuchis is an inspiration. 🔊✨ Loved connecting with the community and hearing how her music brings everyone together!
5.68M
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2mo ago
att
The message is loud and clear: @kaliuchis is an inspiration. 🔊✨ Loved connecting with the community and hearing how her music brings everyone together!
We all know how much @kaliuchis loves her flowers, so we’re giving some back to her fans 💙 Which flower would you be?
5.62M
954
12
2mo ago
att
We all know how much @kaliuchis loves her flowers, so we’re giving some back to her fans 💙 Which flower would you be?
This season, connection is the greatest gift. Spread joy. Call someone you love. 📞✨
5.56M
582
20
7mo ago
att
This season, connection is the greatest gift. Spread joy. Call someone you love. 📞✨
Maverick somehow gets more holiday calls than I do… so upgrading was non-negotiable.
Good news: @att makes it easy to get their best deals on iPhone without needing the most expensive plan. 

A win for me… and for Maverick’s fan club.
#Ad #ATTInfluencer
5.33M
6.91K
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8mo ago
att
Maverick somehow gets more holiday calls than I do… so upgrading was non-negotiable. Good news: @att makes it easy to get their best deals on iPhone without needing the most expensive plan. A win for me… and for Maverick’s fan club. #Ad #ATTInfluencer

AT&T (@att) Instagram Stats & Analytics

AT&T (@att) has 550K Instagram followers with a 0.85% engagement rate over the past 12 months. Across 818 posts, AT&T received 3.66M total likes and 394M impressions, averaging 4.47K likes per post. This page tracks AT&T's performance metrics, top content, and engagement trends — updated daily.

AT&T (@att) Instagram Analytics FAQ

How many Instagram followers does AT&T have?+
AT&T (@att) has 550K Instagram followers as of August 2026.
What is AT&T's Instagram engagement rate?+
AT&T's Instagram engagement rate is 0.85% over the last 12 months, based on 818 posts.
How many likes does AT&T get on Instagram?+
AT&T received 3.66M total likes across 818 posts in the last 12 months, averaging 4.47K likes per post.
How many Instagram impressions does AT&T get?+
AT&T's Instagram content generated 394M total impressions over the last 12 months.