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followers
50.6K
impressions
45.2M
likes
161K
comments
6.77K
posts
434
engagement
0.372%
emv
$953K
Average per post
104K

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NEW: Former UCLA standout Amari Bailey is attempting to become the first player to return to college after appearing in NBA games, @JoeTipton confirms.

Bailey has hired an agent and attorney to fight for eligibility.

https://t.co/HeBZwkcfne
4.21M
3.14K
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9mo ago
On3NIL
NEW: Former UCLA standout Amari Bailey is attempting to become the first player to return to college after appearing in NBA games, @JoeTipton confirms. Bailey has hired an agent and attorney to fight for eligibility. https://t.co/HeBZwkcfne
NEW: Georgia head coach Kirby Smart reveals a unique NIL incentive for WR London Humphreys: 

"He’s got a deal in his NIL incentive, the more special teams he plays, the more money he gets. So he wants to be on special teams. He wants to play every snap on special teams. I keep trying to take him off to save money and it’s not working. … He’s worth it."

https://www.on3.com/news/kirby-smart-praises-london-humphreys-reveals-nil-incentive-he-is-worth-it/
2.80M
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On3NIL
NEW: Georgia head coach Kirby Smart reveals a unique NIL incentive for WR London Humphreys: "He’s got a deal in his NIL incentive, the more special teams he plays, the more money he gets. So he wants to be on special teams. He wants to play every snap on special teams. I keep trying to take him off to save money and it’s not working. … He’s worth it." https://www.on3.com/news/kirby-smart-praises-london-humphreys-reveals-nil-incentive-he-is-worth-it/
NEW: Georgia has partnered with Progressive to place on-field advertisements inside of Sanford Stadium, the school announced. 

https://www.on3.com/teams/georgia-bulldogs/news/georgia-has-a-new-onfield-sponsor/
2.70M
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2mo ago
On3NIL
NEW: Georgia has partnered with Progressive to place on-field advertisements inside of Sanford Stadium, the school announced. https://www.on3.com/teams/georgia-bulldogs/news/georgia-has-a-new-onfield-sponsor/
NEW: Michigan State has received a $401 million donation for its athletics department, the school announced💰

Details: https://t.co/RSFRgRaW6d
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11mo ago
On3NIL
NEW: Michigan State has received a $401 million donation for its athletics department, the school announced💰 Details: https://t.co/RSFRgRaW6d
NEW: Nick Saban detailed how much Alabama’s NIL collective spent every year for the past five years in Wednesday’s hearing about the Protect College Sports Act.

(via CommerceRepublicans/TT h/t @walexander)

https://t.co/n91REfdssH
1.45M
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5mo ago
On3NIL
NEW: Nick Saban detailed how much Alabama’s NIL collective spent every year for the past five years in Wednesday’s hearing about the Protect College Sports Act. (via CommerceRepublicans/TT h/t @walexander) https://t.co/n91REfdssH
NEW: The NCAA has filed a motion for Alabama Judge James Roberts to recuse himself from the Charles Bediako lawsuit. 

Roberts is an Alabama donor. 

(via @aldotcom) 

https://t.co/PweP2f9ULl
1.11M
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9mo ago
On3NIL
NEW: The NCAA has filed a motion for Alabama Judge James Roberts to recuse himself from the Charles Bediako lawsuit. Roberts is an Alabama donor. (via @aldotcom) https://t.co/PweP2f9ULl
NEW: Most-watched men’s college basketball teams of the 2025-26 season📺

(via @nielsen)

https://t.co/gUf9nMGduK
1.07M
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7mo ago
On3NIL
NEW: Most-watched men’s college basketball teams of the 2025-26 season📺 (via @nielsen) https://t.co/gUf9nMGduK
Michigan State coach Tom Izzo reacts to the NCAA granting Baylor commit and former NBA Draft pick James Nnaji four years of eligibility:

"I'm a little surprised. I've got a call in to Scott. I'm anxious to see what he tells me. ... If that's what we're going to, shame on the NCAA. And shame on the coaches, too."

Read: https://t.co/NU2KD9wBKF
1.05M
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10mo ago
On3NIL
Michigan State coach Tom Izzo reacts to the NCAA granting Baylor commit and former NBA Draft pick James Nnaji four years of eligibility: "I'm a little surprised. I've got a call in to Scott. I'm anxious to see what he tells me. ... If that's what we're going to, shame on the NCAA. And shame on the coaches, too." Read: https://t.co/NU2KD9wBKF
NEW: Most-watched teams in college football through Week 12, per Nielsen📺

1. Alabama – 8.14 million
2. Georgia - 7.35 million
3. Tennessee – 7.03 million
4. Texas – 7.01 million

Top 10: https://t.co/9u7WCC6uxH
1.00M
977
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11mo ago
On3NIL
NEW: Most-watched teams in college football through Week 12, per Nielsen📺 1. Alabama – 8.14 million 2. Georgia - 7.35 million 3. Tennessee – 7.03 million 4. Texas – 7.01 million Top 10: https://t.co/9u7WCC6uxH
SEC programs with the highest athletic donations in fiscal year 2024-25💰

(via @mattstahl97) 

More: https://t.co/Ng5oyp4UbE
980K
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6mo ago
On3NIL
SEC programs with the highest athletic donations in fiscal year 2024-25💰 (via @mattstahl97) More: https://t.co/Ng5oyp4UbE
NEW: Florida State University reported $437 million in athletics-related debt for fiscal year 2025, per @DanielLibit. 

Athletics made up 71% of FSU's total debt.

Read: https://t.co/j7RqMb5LHR
778K
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9mo ago
On3NIL
NEW: Florida State University reported $437 million in athletics-related debt for fiscal year 2025, per @DanielLibit. Athletics made up 71% of FSU's total debt. Read: https://t.co/j7RqMb5LHR
Tennessee QB Joey Aguilar was granted voluntary dismissal as a plaintiff from the Diego Pavia eligibility lawsuit, according to court documents.

Aguilar has hired his own lawyer, Cam Norris, who represented President Donald Trump in 2022 and previously defeated the NCAA in court on behalf of Tennessee.

https://t.co/uT6WGceCTV
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9mo ago
On3NIL
Tennessee QB Joey Aguilar was granted voluntary dismissal as a plaintiff from the Diego Pavia eligibility lawsuit, according to court documents. Aguilar has hired his own lawyer, Cam Norris, who represented President Donald Trump in 2022 and previously defeated the NCAA in court on behalf of Tennessee. https://t.co/uT6WGceCTV
NEW: Penn State University reported $535 million in athletics-related debt for fiscal year 2025, per @DanielLibit. 

Read: https://t.co/mn90z9vcjJ
750K
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9mo ago
On3NIL
NEW: Penn State University reported $535 million in athletics-related debt for fiscal year 2025, per @DanielLibit. Read: https://t.co/mn90z9vcjJ
NEW: Virginia Tech has received a $75M donation, the school announced.   

A majority of the donation is for athletics with the other portion directed towards the Honors College.

https://t.co/tZgV3tzquJ
653K
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5mo ago
On3NIL
NEW: Virginia Tech has received a $75M donation, the school announced. A majority of the donation is for athletics with the other portion directed towards the Honors College. https://t.co/tZgV3tzquJ
NEW: Auburn head coach Steven Pearl on Charles Bediako’s preliminary injuction hearing on Friday:

“I’ve probably spent too much time thinking about this, but I kind of feel for the kid in a way. What happens tomorrow if he gets denied? What does he do? … I hope the decision-makers in that room have thought through that. Because are we setting this kid up for failure by bringing him back? I’m almost rooting for him to be able to play on Saturday…”

https://t.co/DETUx1f40L
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9mo ago
On3NIL
NEW: Auburn head coach Steven Pearl on Charles Bediako’s preliminary injuction hearing on Friday: “I’ve probably spent too much time thinking about this, but I kind of feel for the kid in a way. What happens tomorrow if he gets denied? What does he do? … I hope the decision-makers in that room have thought through that. Because are we setting this kid up for failure by bringing him back? I’m almost rooting for him to be able to play on Saturday…” https://t.co/DETUx1f40L
NEW: Miami star WR Malachi Toney has inked an NIL deal with JP Morgan Chase✍️

(via @Chase) 

https://www.on3.com/nil/news/miami-wr-malachi-toney-inks-nil-deal-jp-morgan-chase/
582K
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1w ago
On3NIL
NEW: Miami star WR Malachi Toney has inked an NIL deal with JP Morgan Chase✍️ (via @Chase) https://www.on3.com/nil/news/miami-wr-malachi-toney-inks-nil-deal-jp-morgan-chase/
NEW: Nike has signed 8 college football players to its NIL roster:

• Ole Miss QB Trinidad Chambliss
• Texas WR Cam Coleman
• Vanderbilt QB Jared Curtis
• LSU TE Trey'Dez Green
• Ohio State WR Chris Henry Jr.
• Ole Miss RB Kewan Lacy
• Oregon QB Dante Moore
• Texas EDGE Colin Simmons

https://www.on3.com/news/nike-announces-nil-athlete-deals-with-multiple-top-cfb-players/
533K
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3mo ago
On3NIL
NEW: Nike has signed 8 college football players to its NIL roster: • Ole Miss QB Trinidad Chambliss • Texas WR Cam Coleman • Vanderbilt QB Jared Curtis • LSU TE Trey'Dez Green • Ohio State WR Chris Henry Jr. • Ole Miss RB Kewan Lacy • Oregon QB Dante Moore • Texas EDGE Colin Simmons https://www.on3.com/news/nike-announces-nil-athlete-deals-with-multiple-top-cfb-players/
NEW: Indiana guard Lamar Wilkerson gifted his mom a Cadillac Escalade after Senior Night with his NIL earnings❤️

(via @ByDanielFlick)

https://t.co/XmDse3PTNC
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On3NIL
NEW: Indiana guard Lamar Wilkerson gifted his mom a Cadillac Escalade after Senior Night with his NIL earnings❤️ (via @ByDanielFlick) https://t.co/XmDse3PTNC
Minnesota head coach PJ Fleck on the NIL disparity between the Gophers and Michigan:

"Too small, too short, too slow, too young, too inexperienced. T-O-O. Nah, that’s never bothered me. I’ve always felt like my job is to do more with less, and not less in a bad way. We have resources here. My job as a head football coach is never to ‘B-C-D’ it: blame, complain, ever. That’s why you’re the head coach. Figure it out. And my job is to maximize the resources you have."

https://www.on3.com/nil/news/pj-fleck-addresses-nil-disparity-between-minnesota-michigan-my-job-do-more-with-less/
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On3NIL
Minnesota head coach PJ Fleck on the NIL disparity between the Gophers and Michigan: "Too small, too short, too slow, too young, too inexperienced. T-O-O. Nah, that’s never bothered me. I’ve always felt like my job is to do more with less, and not less in a bad way. We have resources here. My job as a head football coach is never to ‘B-C-D’ it: blame, complain, ever. That’s why you’re the head coach. Figure it out. And my job is to maximize the resources you have." https://www.on3.com/nil/news/pj-fleck-addresses-nil-disparity-between-minnesota-michigan-my-job-do-more-with-less/
NEW: LSU's Lane Kiffin calls for a NIL "rookie cap" to be implemented for high school recruits: 

"The kids that haven’t played at all coming out of high school should be making less. … There should be a freshman or rookie cap, and then max slots per position that they make."

https://www.on3.com/news/lane-kiffin-calls-for-nil-rookie-cap-for-incoming-high-school-players/
485K
834
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3mo ago
On3NIL
NEW: LSU's Lane Kiffin calls for a NIL "rookie cap" to be implemented for high school recruits: "The kids that haven’t played at all coming out of high school should be making less. … There should be a freshman or rookie cap, and then max slots per position that they make." https://www.on3.com/news/lane-kiffin-calls-for-nil-rookie-cap-for-incoming-high-school-players/

On3 NIL (@on3nil) X Stats & Analytics

On3 NIL (@on3nil) has 50.6K X followers with a 0.37% engagement rate over the past 12 months. Across 434 posts, On3 NIL received 161K total likes and 45.2M impressions, averaging 372 likes per post. This page tracks On3 NIL's performance metrics, top content, and engagement trends — updated daily. To benchmark @on3nil against other accounts, use Socialpruf's X competitor analysis tool.

On3 NIL (@on3nil) X Analytics FAQ

How many X (Twitter) followers does On3 NIL have?+
On3 NIL (@on3nil) has 50.6K X (Twitter) followers as of November 2026.
What is On3 NIL's X (Twitter) engagement rate?+
On3 NIL's X (Twitter) engagement rate is 0.37% over the last 12 months, based on 434 posts.
How many likes does On3 NIL get on X (Twitter)?+
On3 NIL received 161K total likes across 434 posts in the last 12 months, averaging 372 likes per post.
How many X (Twitter) impressions does On3 NIL get?+
On3 NIL's X (Twitter) content generated 45.2M total impressions over the last 12 months.
Can I compare On3 NIL with other X accounts?+
Yes. Add @on3nil to a competitor set with Socialpruf's X competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.