NewGet @dior's full report
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followers
11.1M
impressions
277M
likes
2.52M
comments
90.5K
posts
1.04K
engagement
0.941%
emv
$6.28M
Average per post
266K

Key Metrics

Distributions

Top Content

The new collection, in interactive multi-camera view. t.co/He9t7KajCW

70.8M
10.5K
1.05K
1.21K
8mo ago
Dior
The new collection, in interactive multi-camera view. https://t.co/He9t7KajCW

The new collection shown in Los Angeles. t.co/UAzXeVZ8zz

42.7M
4.19K
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4mo ago
Dior
The new collection shown in Los Angeles. https://t.co/UAzXeVZ8zz

The new collection, in interactive multi-camera view. 21 January, 2.45pm Paris time. t.co/He9t7KajCW

15.9M
2.94K
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8mo ago
Dior
The new collection, in interactive multi-camera view. 21 January, 2.45pm Paris time. https://t.co/He9t7KajCW

Discover the new collection. t.co/4XgADs98VA

15.5M
2.80K
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3mo ago
Dior
Discover the new collection. https://t.co/4XgADs98VA

Discover the new collection. x.com/i/broadcasts/1AKEmv…

9.96M
2.79K
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923
1w ago
Dior
Discover the new collection. https://x.com/i/broadcasts/1AKEmvyVVBbKL

Welcome to Dior’s Enchanted World, a fantastical and surreal setting filled with specially chosen pieces for the holiday season, available now in stores and online

7.02M
878
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11mo ago
Dior
Welcome to Dior’s Enchanted World, a fantastical and surreal setting filled with specially chosen pieces for the holiday season, available now in stores and online
Dior Summer 2027 Men's Show. A loosening of dress codes rooted in juxtaposition: the precise meets the relaxed, softened tailoring segues into fringe, crisp shirts pair with bouclé denim, deliberately distressed surfaces are created with couture-like embroidery. https://t.co/BWYqkS7qag
3.84M
1.41K
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3mo ago
Dior
Dior Summer 2027 Men's Show. A loosening of dress codes rooted in juxtaposition: the precise meets the relaxed, softened tailoring segues into fringe, crisp shirts pair with bouclé denim, deliberately distressed surfaces are created with couture-like embroidery. https://t.co/BWYqkS7qag
Jimin trying on his custom Dior looks ahead of the BTS World Tour Arirang in Paris.
3.66M
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2mo ago
Dior
Jimin trying on his custom Dior looks ahead of the BTS World Tour Arirang in Paris.
Dior is deeply saddened to announce the accidental death of Mathilde Favier. In her role as Director of Public Relations, Mathilde Favier made an incredible contribution to the reputation of Christian Dior Couture through her commitment and elegance. She was an exceptional woman whose communicative joy, talent and loyalty were exemplary. “Mathilde loved life with a passion. With the passing of Mathilde, Dior is losing an incredible professional, and I have lost a loyal friend. Her optimism and courage commanded admiration. We will sorely miss her smile and her talent. I feel deeply saddened today; my thoughts are very much with her children, her mother, her sisters, her family, her many friends and her team she loved so much.” — Delphine Arnault
3.23M
36.5K
1.83K
12.8K
1mo ago
Dior
Dior is deeply saddened to announce the accidental death of Mathilde Favier. In her role as Director of Public Relations, Mathilde Favier made an incredible contribution to the reputation of Christian Dior Couture through her commitment and elegance. She was an exceptional woman whose communicative joy, talent and loyalty were exemplary. “Mathilde loved life with a passion. With the passing of Mathilde, Dior is losing an incredible professional, and I have lost a loyal friend. Her optimism and courage commanded admiration. We will sorely miss her smile and her talent. I feel deeply saddened today; my thoughts are very much with her children, her mother, her sisters, her family, her many friends and her team she loved so much.” — Delphine Arnault
JISOO in Dior at the 2026 Met Gala. #MetGala
3.20M
157K
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5mo ago
Dior
JISOO in Dior at the 2026 Met Gala. #MetGala
JIMIN arrives at the Dior Summer 2027 Men's Show. #DiorSummer27
2.95M
59.8K
2.81K
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3mo ago
Dior
JIMIN arrives at the Dior Summer 2027 Men's Show. #DiorSummer27
Captured along the banks of the Seine, the new Dior Book Cover Totes with Raphaël Quenard and the “Les Fleurs du mal” by Charles Baudelaire. More https://t.co/SGfcF8VpmQ #DiorBookTote
2.10M
684
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8mo ago
Dior
Captured along the banks of the Seine, the new Dior Book Cover Totes with Raphaël Quenard and the “Les Fleurs du mal” by Charles Baudelaire. More https://t.co/SGfcF8VpmQ #DiorBookTote
Jimin dressed in Dior for the BTS World Tour Arirang in Paris.
2.09M
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1.61K
38.4K
2mo ago
Dior
Jimin dressed in Dior for the BTS World Tour Arirang in Paris.
Lingling Kwong and Orm Kornnaphat arrive at the Dior Autumn Winter 2026-2027 show. #DiorAW26
1.93M
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7mo ago
Dior
Lingling Kwong and Orm Kornnaphat arrive at the Dior Autumn Winter 2026-2027 show. #DiorAW26
We are delighted to announce actresses Sirilak Kwong (Lingling) and Kornnaphat Sethratanapong (Orm) as the new ambassadors for the House of Dior. Lingling says: “I am so honored to be part of the house of Dior as an ambassador. Under Jonathan Anderson's creative direction, I truly believe in his genius and artistic vision, which I cannot wait to see this new exciting chapter with him.” Orm says: “I am delighted and so grateful to step into the new role as an ambassador with Dior. With my respect for the legacy of the house, this partnership, especially under Jonathan Anderson's vision, feels like a dream to me.”
1.45M
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22.7K
10mo ago
Dior
We are delighted to announce actresses Sirilak Kwong (Lingling) and Kornnaphat Sethratanapong (Orm) as the new ambassadors for the House of Dior. Lingling says: “I am so honored to be part of the house of Dior as an ambassador. Under Jonathan Anderson's creative direction, I truly believe in his genius and artistic vision, which I cannot wait to see this new exciting chapter with him.” Orm says: “I am delighted and so grateful to step into the new role as an ambassador with Dior. With my respect for the legacy of the house, this partnership, especially under Jonathan Anderson's vision, feels like a dream to me.”
Dior meets A24. A new creative partnership bringing together film, fashion and theatre. Featuring Jimin. More https://on.dior.com/a24-meets-dior-full-video-x #DiorA24
1.39M
56.2K
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3w ago
Dior
Dior meets A24. A new creative partnership bringing together film, fashion and theatre. Featuring Jimin. More https://on.dior.com/a24-meets-dior-full-video-x #DiorA24
Jimin trying on his custom Dior looks ahead of the BTS World Tour Arirang in Paris.
1.39M
80.5K
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36.7K
2mo ago
Dior
Jimin trying on his custom Dior looks ahead of the BTS World Tour Arirang in Paris.
Jimin trying on his custom Dior looks ahead of the BTS World Tour Arirang in Paris.
1.34M
72.1K
1.21K
32.4K
2mo ago
Dior
Jimin trying on his custom Dior looks ahead of the BTS World Tour Arirang in Paris.
Jimin dressed in Dior for the BTS World Tour Arirang in Paris.
1.30M
58.7K
1.69K
27.6K
2mo ago
Dior
Jimin dressed in Dior for the BTS World Tour Arirang in Paris.
Lingling Kwong and Orm Kornnaphat chatting in the Jardin des Tuileries before the Dior Autumn Winter 2026-2027 show. #DiorAW26
1.28M
32.1K
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7mo ago
Dior
Lingling Kwong and Orm Kornnaphat chatting in the Jardin des Tuileries before the Dior Autumn Winter 2026-2027 show. #DiorAW26

Dior (@dior) X Stats & Analytics

Dior (@dior) has 11.1M X followers with a 0.94% engagement rate over the past 12 months. Across 1.04K posts, Dior received 2.52M total likes and 277M impressions, averaging 2.42K likes per post. This page tracks Dior's performance metrics, top content, and engagement trends — updated daily. To benchmark @dior against other accounts, use Socialpruf's X competitor analysis tool.

Dior (@dior) X Analytics FAQ

How many X (Twitter) followers does Dior have?+
Dior (@dior) has 11.1M X (Twitter) followers as of October 2026.
What is Dior's X (Twitter) engagement rate?+
Dior's X (Twitter) engagement rate is 0.94% over the last 12 months, based on 1.04K posts.
How many likes does Dior get on X (Twitter)?+
Dior received 2.52M total likes across 1.04K posts in the last 12 months, averaging 2.42K likes per post.
How many X (Twitter) impressions does Dior get?+
Dior's X (Twitter) content generated 277M total impressions over the last 12 months.
Can I compare Dior with other X accounts?+
Yes. Add @dior to a competitor set with Socialpruf's X competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.