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followers
3.85M
impressions
2.30B
likes
267M
comments
1.29M
posts
2.00K
engagement
11.7%
emv
$114M
Average per post
1.15M
Key Metrics
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monthly
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Content
57.9M
4.62M
55.3K
11mo ago
varietymagazine
It’s Medusa! Heidi Klum debuts her costume at her Halloween Celebration in NYC.
42.5M
6.68M
24.7K
6mo ago
varietymagazine
#JustinBieber throws it back to sing "With You" alongside is younger self at #Coachella (🎥: @coachella/@YouTube)
33.5M
5.40M
14.1K
5mo ago
varietymagazine
#JustinBieber brings #BillieEilish out for “One Less Lonely Girl” at #Coachella Weekend 2 (via @coachella @YouTube)
33.4M
2.61M
5.21K
5mo ago
varietymagazine
#VinDiesel and the cast of "The Fast and the Furious" have a blast celebrating the film’s 25th anniversary at #Cannes.
30.5M
6.20M
8.43K
8mo ago
varietymagazine
#BadBunny closes the #SuperBowl halftime show with an electrifying performance of “DtMF.” (via NBC/NFL/Apple Music)
30.1M
3.04M
9.22K
6mo ago
varietymagazine
Moisés Arias and Jason Earles pose together at the world premiere of the “#HannahMontana 20th Anniversary Special.” #HannahMontana20
![#JenniferLawrence did not use an intimacy coordinator with #RobertPattinson on #DieMyLove because "he is not pervy." “We did not have [an intimacy coordinator], or maybe we did but we didn’t really… I felt really safe with Rob. He is not pervy and very in love with [partner] Suki Waterhouse. We mostly were just talking about our kids and relationships. There was never any weird like, ‘Does he think I like him?’ If there was a little bit of that I would probably have an intimacy coordinator. A lot of male actors get offended if you don’t want to f*ck them, and then the punishment starts. He was not like that," Lawrence said on the "Las Culturistas" podcast. ](https://cdn.socialpruf.com/tiktok/thumbnails/7569637395017108749?optimizer=image&width=512)
27.8M
2.49M
5.38K
11mo ago
varietymagazine
#JenniferLawrence did not use an intimacy coordinator with #RobertPattinson on #DieMyLove because "he is not pervy." “We did not have [an intimacy coordinator], or maybe we did but we didn’t really… I felt really safe with Rob. He is not pervy and very in love with [partner] Suki Waterhouse. We mostly were just talking about our kids and relationships. There was never any weird like, ‘Does he think I like him?’ If there was a little bit of that I would probably have an intimacy coordinator. A lot of male actors get offended if you don’t want to f*ck them, and then the punishment starts. He was not like that," Lawrence said on the "Las Culturistas" podcast.
26.3M
2.38M
6.61K
11mo ago
varietymagazine
THE HAWKINS CREW. THEN AND NOW. #StrangerThings5
24.7M
1.71M
3.13K
11mo ago
varietymagazine
Rei Ami, the singing voice of Zoey in #KPopDemonHunters, showed up as her own character at Heidi Klum’s Halloween Celebration in NYC.
23.8M
1.04M
3.54K
5mo ago
varietymagazine
#VinDiesel gives Paul Walker’s daughter an emotional hug as “The Fast and the Furious” 25th anniversary screening at the #Cannes Film Festival receives massive applause.
22.8M
2.31M
7.70K
8mo ago
varietymagazine
#JustinBieber delivers a sultry performance of “Yukon” at the #Grammys wearing only gym shorts and socks, as #HaileyBieber watches from the crowd.
22.6M
3.76M
16.4K
7mo ago
varietymagazine
'SCARY MOVIE 6' TRAILER The #ScaryMovie franchise comes back to life with original stars Anna Farris, Regina Hall, Marlon Wayans and Shawn Wayans mocking "Sinners," "Weapons" and horror reboots. #ScaryMovie6 opens in theaters June 12, 2026.
22.2M
1.78M
11.5K
2mo ago
varietymagazine
#JustinBieber performs a special version of "EVERYTHING HALLELUJAH" at the FIFA #WorldCup Final Halftime Show (via FOX)
21.9M
2.84M
3.28K
8mo ago
varietymagazine
#SabrinaCarpenter stuns with a performance of "Manchild" at the 2026 #Grammys
20.7M
376K
2.15K
6mo ago
varietymagazine
#ToveLo arrives to #TheDrama premiere in LA
19.1M
2.96M
11.6K
5mo ago
varietymagazine
'CLAYFACE' TRAILER The infamous #Batman villain #Clayface enters James Gunn's DC Universe in a gross-out body horror movie starring Tom Rhys Harries in the title role. The film opens in movie theaters October 23.
18.9M
2.16M
20.5K
11mo ago
varietymagazine
The #MichaelJackson biopic movie "Michael" gets an official trailer as the King of Pop moonwalks, performs "Thriller" and more. The icon's nephew, Jaafar Jackson, stars in the title role alongside Colman Domingo, Nia Long and Miles Teller. #Michael opens in theaters April 24, 2026.
18.6M
1.74M
1.30K
8mo ago
varietymagazine
#ZaraLarson on who did the "Lush Life" dance the best #Grammys
15.3M
1.08M
6.12K
2mo ago
varietymagazine
#BTS lights up the FIFA #WorldCup halftime show with a performance of “Dynamite.” (via FOX)
13.0M
1.84M
8.24K
6mo ago
varietymagazine
#MichaelBJordan receives a massive round of applause from the entire room as he wins the #Oscar for Best Actor for #Sinners (via ABC/AMPAS)
Variety (@varietymagazine) TikTok Stats & Analytics
Variety (@varietymagazine) has 3.85M TikTok followers with a 11.67% engagement rate over the past 12 months. Across 2.00K videos, Variety received 267M total likes and 2.30B views, averaging 134K likes per video. This page tracks Variety's performance metrics, top content, and engagement trends — updated daily. To benchmark @varietymagazine against other accounts, use Socialpruf's TikTok competitor analysis tool.
Variety (@varietymagazine) TikTok Analytics FAQ
How many TikTok followers does Variety have?+
Variety (@varietymagazine) has 3.85M TikTok followers as of October 2026.
What is Variety's TikTok engagement rate?+
Variety's TikTok engagement rate is 11.67% over the last 12 months, based on 2.00K videos.
How many likes does Variety get on TikTok?+
Variety received 267M total likes across 2.00K videos in the last 12 months, averaging 134K likes per video.
How many TikTok views does Variety get?+
Variety's TikTok content generated 2.30B total views over the last 12 months.
Can I compare Variety with other TikTok accounts?+
Yes. Add @varietymagazine to a competitor set with Socialpruf's TikTok competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.