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followers
1.92M
impressions
25.4M
likes
1.31M
comments
16.1K
posts
182
engagement
5.22%
emv
$857K
Average per post
140K

Key Metrics

Distributions

Top Content

Nice isn’t the same as kind. Kindness is action—it’s doing what needs to be done even when it’s hard. Video from Brilliant Minds 2025, in conversation with comedian, producer, and best-selling author, Trevor Noah
2.37M
179K
1.44K
3mo ago
simonsinek
Nice isn’t the same as kind. Kindness is action—it’s doing what needs to be done even when it’s hard. Video from Brilliant Minds 2025, in conversation with comedian, producer, and best-selling author, Trevor Noah
Balance comes from care, not just hours. Great leaders pay attention to how their people are doing. Video from Amsterdam Business Forum 2025, in conversation with Ikenna Azuike
2.30M
58.0K
816
2mo ago
simonsinek
Balance comes from care, not just hours. Great leaders pay attention to how their people are doing. Video from Amsterdam Business Forum 2025, in conversation with Ikenna Azuike
Great leaders play the long game. Instead of needing to be the smartest voice in the room, they choose to create space for others to grow. Video from Urban Land Institute (ULI) 2024 with CRE investor and creator, Lynn King-Tolliver
2.27M
113K
666
3mo ago
simonsinek
Great leaders play the long game. Instead of needing to be the smartest voice in the room, they choose to create space for others to grow. Video from Urban Land Institute (ULI) 2024 with CRE investor and creator, Lynn King-Tolliver
You can't do it alone, so don't pretend you can. Together is better.
883K
39.5K
313
9mo ago
simonsinek
You can't do it alone, so don't pretend you can. Together is better.
Kindness and niceness aren’t the same thing. Niceness is the performance: the smile, the polite silence, the moment that keeps things comfortable. Kindness is the action, even when it’s awkward or hard. Not everything kind feels good in the moment. But that’s often the point. Video from Brilliant Minds 2025, in conversation with comedian, producer, and best-sellling author, Trevor Noah
777K
64.1K
768
5mo ago
simonsinek
Kindness and niceness aren’t the same thing. Niceness is the performance: the smile, the polite silence, the moment that keeps things comfortable. Kindness is the action, even when it’s awkward or hard. Not everything kind feels good in the moment. But that’s often the point. Video from Brilliant Minds 2025, in conversation with comedian, producer, and best-sellling author, Trevor Noah
PSA: If you drop acronyms like everyone’s in on the secret… they’re not. 😅 Let’s not make people feel like they missed the memo. Clear is cool. What’s an acronym you had to pretend to understand for way too long? 👀👇 Find the full episode of A Bit of Optimism with @William Hanson wherever you get your podcasts: The Business Case for Good Manners with etiquette coach William Hanson
656K
15.7K
481
11mo ago
simonsinek
PSA: If you drop acronyms like everyone’s in on the secret… they’re not. 😅 Let’s not make people feel like they missed the memo. Clear is cool. What’s an acronym you had to pretend to understand for way too long? 👀👇 Find the full episode of A Bit of Optimism with @William Hanson wherever you get your podcasts: The Business Case for Good Manners with etiquette coach William Hanson
Great leaders see and invest in employees as people. Which of these approaches can you try out this week?
628K
44.7K
273
8mo ago
simonsinek
Great leaders see and invest in employees as people. Which of these approaches can you try out this week?
I got a few questions about how I ended up collaborating with @Solgaard on The Optimist's Bag after announcing the restock last week. I thought I'd repost the video that explains the story (plus more of the little details that I love about the bag) from when we first launched. I've now been using my bag for almost three years. I'm still obsessed with it—and it still looks basically brand new. You can get yours at the link in my bio (US only currently) and use code OPTIMIST at checkout to save $25!
603K
29.7K
685
4mo ago
simonsinek
I got a few questions about how I ended up collaborating with @Solgaard on The Optimist's Bag after announcing the restock last week. I thought I'd repost the video that explains the story (plus more of the little details that I love about the bag) from when we first launched. I've now been using my bag for almost three years. I'm still obsessed with it—and it still looks basically brand new. You can get yours at the link in my bio (US only currently) and use code OPTIMIST at checkout to save $25!
📸 Did we all just quietly say “prune” to ourselves, or was that just me? @Rob Lowe didn’t just spill Hollywood secrets on this week’s A Bit of Optimism—he dumped the whole pot. Buckle up for 1 hour and 2 minutes of unfiltered mischief. 🎬😂 Watch now and clutch your pearls! 🎧 “Rob Lowe Names Names: The Power of ‘Screw It’”—watch or listen to A Bit of Optimism wherever you get your podcasts.
540K
32.1K
304
9mo ago
simonsinek
📸 Did we all just quietly say “prune” to ourselves, or was that just me? @Rob Lowe didn’t just spill Hollywood secrets on this week’s A Bit of Optimism—he dumped the whole pot. Buckle up for 1 hour and 2 minutes of unfiltered mischief. 🎬😂 Watch now and clutch your pearls! 🎧 “Rob Lowe Names Names: The Power of ‘Screw It’”—watch or listen to A Bit of Optimism wherever you get your podcasts.
✋ Raise your hand if you spend so much time on your phone that “Stranger Danger” now means you have no idea how to talk to actual humans. We’ve been glued to screens, and honestly, chatting with new people can feel terrifying. But couples therapist and intimacy expert @Esther Perel reminds us that talking to strangers isn’t just good for life—it’s an essential job skill too. So, what’s the best unexpected chat you’ve had with someone you didn’t know? 🎧 “What Your Love Life Can Teach You About Work Relationships” with Esther Perel—listen or watch wherever you get your podcasts.
495K
21.4K
406
9mo ago
simonsinek
✋ Raise your hand if you spend so much time on your phone that “Stranger Danger” now means you have no idea how to talk to actual humans. We’ve been glued to screens, and honestly, chatting with new people can feel terrifying. But couples therapist and intimacy expert @Esther Perel reminds us that talking to strangers isn’t just good for life—it’s an essential job skill too. So, what’s the best unexpected chat you’ve had with someone you didn’t know? 🎧 “What Your Love Life Can Teach You About Work Relationships” with Esther Perel—listen or watch wherever you get your podcasts.
We don’t become leaders when we accept a title and the perks that come with it. We become leaders when we accept responsibility for the wellbeing of others. Video from Equinix Connect 2025, in conversation with Chief Sales Officer Mike Campbell
478K
30.4K
221
10mo ago
simonsinek
We don’t become leaders when we accept a title and the perks that come with it. We become leaders when we accept responsibility for the wellbeing of others. Video from Equinix Connect 2025, in conversation with Chief Sales Officer Mike Campbell
So much of starting a business or effecting change boils down to the confidence and courage to simply try.
448K
22.0K
108
12mo ago
simonsinek
So much of starting a business or effecting change boils down to the confidence and courage to simply try.
Courage grows when we know someone is there for us. Video from Amsterdam Business Forum 2025, in conversation with Ikenna Azuike
443K
27.1K
268
2mo ago
simonsinek
Courage grows when we know someone is there for us. Video from Amsterdam Business Forum 2025, in conversation with Ikenna Azuike
There is no community without kindness. And kindness begins when we see ourselves in each other. Video from Brilliant Minds 2025, in conversation with comedian, producer, and best-selling author, Trevor Noah
386K
39.9K
594
5mo ago
simonsinek
There is no community without kindness. And kindness begins when we see ourselves in each other. Video from Brilliant Minds 2025, in conversation with comedian, producer, and best-selling author, Trevor Noah
Selfies aren’t just breaking hearts…they’re breaking the power grid. Add AI on top of that? 🤯 Energy hog city. Learn more about how nuclear energy could help on a new episode of A Bit of Optimism wherever you get your podcasts: “Simon Goes Nuclear with nuclear energy influencer Isabelle Boemeke”
350K
8.71K
181
10mo ago
simonsinek
Selfies aren’t just breaking hearts…they’re breaking the power grid. Add AI on top of that? 🤯 Energy hog city. Learn more about how nuclear energy could help on a new episode of A Bit of Optimism wherever you get your podcasts: “Simon Goes Nuclear with nuclear energy influencer Isabelle Boemeke”
It is better to have a great team than a team of greats. The ability of a group of people to do remarkable things hinges on how well those people can pull together. Video from ServiceTitan's North Star Summit
347K
14.7K
122
3w ago
simonsinek
It is better to have a great team than a team of greats. The ability of a group of people to do remarkable things hinges on how well those people can pull together. Video from ServiceTitan's North Star Summit
@William Hanson says Gen Z has better manners than Millennials 👀  Less entitled, more polite. Do you agree?
335K
4.23K
97
11mo ago
simonsinek
@William Hanson says Gen Z has better manners than Millennials 👀 Less entitled, more polite. Do you agree?
Culture isn’t what you say you value, it’s how people behave. Values only work when they’re written as actions, not ideals. Reward the behavior, and the culture follows. Video from Urban Land Institute (ULI) 2024 with CRE investor and creator, Lynn King-Tolliver
332K
17.5K
120
5mo ago
simonsinek
Culture isn’t what you say you value, it’s how people behave. Values only work when they’re written as actions, not ideals. Reward the behavior, and the culture follows. Video from Urban Land Institute (ULI) 2024 with CRE investor and creator, Lynn King-Tolliver
Hard moments test teams. Optimism reminds us that we can overcome them together. Video from Amsterdam Business Forum 2025, in conversation with Ikenna Azuike
332K
24.0K
144
2mo ago
simonsinek
Hard moments test teams. Optimism reminds us that we can overcome them together. Video from Amsterdam Business Forum 2025, in conversation with Ikenna Azuike
Leadership isn’t a title, it’s a skill. And most of us were never taught how to practice it. Video from Urban Land Institute (ULI) 2024 with CRE investor and creator, Lynn King-Tolliver
330K
19.8K
146
5mo ago
simonsinek
Leadership isn’t a title, it’s a skill. And most of us were never taught how to practice it. Video from Urban Land Institute (ULI) 2024 with CRE investor and creator, Lynn King-Tolliver

Simon Sinek (@simonsinek) Tiktok Stats & Analytics

Simon Sinek (@simonsinek) has 1.92M Tiktok followers with a 5.22% engagement rate over the past 12 months. Across 182 videos, Simon Sinek received 1.31M total likes and 25.4M views, averaging 7.21K likes per video. This page tracks Simon Sinek's performance metrics, top content, and engagement trends — updated daily.

Simon Sinek (@simonsinek) Tiktok Analytics FAQ

How many TikTok followers does Simon Sinek have?+
Simon Sinek (@simonsinek) has 1.92M TikTok followers as of June 2026.
What is Simon Sinek's TikTok engagement rate?+
Simon Sinek's TikTok engagement rate is 5.22% over the last 12 months, based on 182 videos.
How many likes does Simon Sinek get on TikTok?+
Simon Sinek received 1.31M total likes across 182 videos in the last 12 months, averaging 7.21K likes per video.
How many TikTok views does Simon Sinek get?+
Simon Sinek's TikTok content generated 25.4M total views over the last 12 months.