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followers
949K
impressions
24.5M
likes
887K
comments
4.24K
posts
219
engagement
3.63%
emv
$718K
Average per post
112K

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"The reason we are here is to evolve the soul, and to have had that opportunity to analyze myself—to judge myself and critique myself, to understand why things were happening to me—has allowed me to move forward. I think people will start to notice that in everything I'm doing." @Karol G is finished apologizing—and we're all about to be the better for it. Head to the link in bio for the full Spring 2026 story.  Photographer: Gray Sorrenti Editor-in-Chief: Phillip Picardi Creative: Mini Mega Studio Creative Director: Marie Suter Styling: Katie Grand Words: Paola Ramos Hair Stylist: Bob Recine Makeup Artist: Jamal Scott Set Design: Happy Massee Manicure: Kim Truong Executive Producer: Taylor Tindall Production: Connect The Dots Talent: Special Projects
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"The reason we are here is to evolve the soul, and to have had that opportunity to analyze myself—to judge myself and critique myself, to understand why things were happening to me—has allowed me to move forward. I think people will start to notice that in everything I'm doing." @Karol G is finished apologizing—and we're all about to be the better for it. Head to the link in bio for the full Spring 2026 story. Photographer: Gray Sorrenti Editor-in-Chief: Phillip Picardi Creative: Mini Mega Studio Creative Director: Marie Suter Styling: Katie Grand Words: Paola Ramos Hair Stylist: Bob Recine Makeup Artist: Jamal Scott Set Design: Happy Massee Manicure: Kim Truong Executive Producer: Taylor Tindall Production: Connect The Dots Talent: Special Projects
Long before Baywatch, Pamela Anderson was modeling for Playboy. See more on Substack.
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Long before Baywatch, Pamela Anderson was modeling for Playboy. See more on Substack.
@Karol G is officially in her "f*** it" era. After a 2026 downward spiral and a high-profile breakup with Feid, the Colombian superstar found her way back to herself in Hawaii—chopping her hair and reclaiming her autonomy. "The more successful I become, the more misunderstood I am," she says of her evolution. Hit the link in bio for the full Spring 2026 story. Photographer: Gray Sorrenti Editor-in-Chief: Phillip Picardi Creative: Mini Mega Studio Creative Director: Marie Suter Styling: Katie Grand Words: Paola Ramos Hair Stylist: Bob Recine Makeup Artist: Jamal Scott Set Design: Happy Massee Manicure: Kim Truong Executive Producer: Taylor Tindall Production: Connect The Dots Talent: Special Projects
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@Karol G is officially in her "f*** it" era. After a 2026 downward spiral and a high-profile breakup with Feid, the Colombian superstar found her way back to herself in Hawaii—chopping her hair and reclaiming her autonomy. "The more successful I become, the more misunderstood I am," she says of her evolution. Hit the link in bio for the full Spring 2026 story. Photographer: Gray Sorrenti Editor-in-Chief: Phillip Picardi Creative: Mini Mega Studio Creative Director: Marie Suter Styling: Katie Grand Words: Paola Ramos Hair Stylist: Bob Recine Makeup Artist: Jamal Scott Set Design: Happy Massee Manicure: Kim Truong Executive Producer: Taylor Tindall Production: Connect The Dots Talent: Special Projects
Spring is (almost) here. In the meantime, these March covers from the Playboy archives are here to keep you warm. 🐇 #magazinecover #editorial #vintageplayboy
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Spring is (almost) here. In the meantime, these March covers from the Playboy archives are here to keep you warm. 🐇 #magazinecover #editorial #vintageplayboy
Hippity-hop into Easter with some classic Playboy Bunnies, straight from our archives—at the link in bio.
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Hippity-hop into Easter with some classic Playboy Bunnies, straight from our archives—at the link in bio.
"I think the word Latina carries a lot of weight right now… Through music and art, I've seen that non-Latinos in the U.S. are beginning to understand the depth of what's happening and the real pain behind it." Hit the link in bio for the full Spring 2026 story.  Photographer: Gray Sorrenti Editor-in-Chief: Phillip Picardi Creative: Mini Mega Studio Creative Director: Marie Suter Styling: Katie Grand Words: Paola Ramos Hair Stylist: Bob Recine Makeup Artist: Jamal Scott Set Design: Happy Massee Manicure: Kim Truong Executive Producer: Taylor Tindall Production: Connect The Dots Talent: Special Projects
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"I think the word Latina carries a lot of weight right now… Through music and art, I've seen that non-Latinos in the U.S. are beginning to understand the depth of what's happening and the real pain behind it." Hit the link in bio for the full Spring 2026 story. Photographer: Gray Sorrenti Editor-in-Chief: Phillip Picardi Creative: Mini Mega Studio Creative Director: Marie Suter Styling: Katie Grand Words: Paola Ramos Hair Stylist: Bob Recine Makeup Artist: Jamal Scott Set Design: Happy Massee Manicure: Kim Truong Executive Producer: Taylor Tindall Production: Connect The Dots Talent: Special Projects
Introducing Miss March 2026: @Taylor Hale is best known as the first Black woman to win Big Brother—and has had an impressive TV career ever since. But after her #BigBrother win, Hale realized that vulnerable images of her body—screenshots extracted from the show's live feed—were shared all over social media.  That's why she's here, baring it all for Playboy: "This is an act of reclamation," she writes in the essay that accompanies her pictorial.   Tap the link in bio for more.
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Introducing Miss March 2026: @Taylor Hale is best known as the first Black woman to win Big Brother—and has had an impressive TV career ever since. But after her #BigBrother win, Hale realized that vulnerable images of her body—screenshots extracted from the show's live feed—were shared all over social media. That's why she's here, baring it all for Playboy: "This is an act of reclamation," she writes in the essay that accompanies her pictorial. Tap the link in bio for more.
Before the biopic. From the archives: La Toya Jackson, March 1989.
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Before the biopic. From the archives: La Toya Jackson, March 1989.
#Karolchella regram via @coachella
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#Karolchella regram via @coachella
Congratulations to our cover star @Karol G for her final performance as a history-making headliner at Coachella.  In our Spring 2026 cover story, Karol reflects on the power of her fans—her "everything"—and how they have been her lifeline through her personal struggles. Full interview at the link in our bio. Edit: Jason Gallagher and Celine Ordioni
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Congratulations to our cover star @Karol G for her final performance as a history-making headliner at Coachella. In our Spring 2026 cover story, Karol reflects on the power of her fans—her "everything"—and how they have been her lifeline through her personal struggles. Full interview at the link in our bio. Edit: Jason Gallagher and Celine Ordioni
We're looking for the next face of PLAYBOY. Is it you? Register now at contests.playboy.com 🐇
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We're looking for the next face of PLAYBOY. Is it you? Register now at contests.playboy.com 🐇
Introducing our Spring 2026 cover star: @Karol G. She's just days away from making history—again—this time, as the first Latina to headline and close Coachella. But before she takes the stage, she sat down with Playboy to reflect on the power of this moment. "When I woke up on January 1st, 2026, I told myself: I choose myself. I choose my power," she says. Inside, the global superstar opens up about finding her "inner wild woman" and stepping fully into who she is today. "At the end of the day, what's my role if I'm in this position?" Head to the link in bio to see more—and to order your copy of the Spring issue before it hits newsstands. Photographer: Gray Sorrenti Editor-in-Chief: Phillip Picardi Creative: Mini Mega Studio Creative Director: Marie Suter Words: Paolo Ramos Hair Stylist: Bob Recine Makeup Artist: Jamal Scott Styling: Katie Grand Set Design: Happy Massee Manicure: Kim Truong Executive Producer: Taylor Tindall Production: Connect The Dots
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Introducing our Spring 2026 cover star: @Karol G. She's just days away from making history—again—this time, as the first Latina to headline and close Coachella. But before she takes the stage, she sat down with Playboy to reflect on the power of this moment. "When I woke up on January 1st, 2026, I told myself: I choose myself. I choose my power," she says. Inside, the global superstar opens up about finding her "inner wild woman" and stepping fully into who she is today. "At the end of the day, what's my role if I'm in this position?" Head to the link in bio to see more—and to order your copy of the Spring issue before it hits newsstands. Photographer: Gray Sorrenti Editor-in-Chief: Phillip Picardi Creative: Mini Mega Studio Creative Director: Marie Suter Words: Paolo Ramos Hair Stylist: Bob Recine Makeup Artist: Jamal Scott Styling: Katie Grand Set Design: Happy Massee Manicure: Kim Truong Executive Producer: Taylor Tindall Production: Connect The Dots
Behind the scenes in Cape Town with Noémie Neuens for her Playboy Netherlands June cover shoot. Photographer: Rogier Ålexander Videographer: Jo Pesch Hair & Makeup: Miriam Kristal  Location: Kloof House, Simon's Town, South Africa
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Behind the scenes in Cape Town with Noémie Neuens for her Playboy Netherlands June cover shoot. Photographer: Rogier Ålexander Videographer: Jo Pesch Hair & Makeup: Miriam Kristal Location: Kloof House, Simon's Town, South Africa
Book collector. Cancer survivor. Psychology nerd. Playboy model. Come behind the scenes of Miss November 2025 @Alexandria Finley's pictorial.  #BTS by Chaz Pilarcik #fyp #photoshootideas
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Book collector. Cancer survivor. Psychology nerd. Playboy model. Come behind the scenes of Miss November 2025 @Alexandria Finley's pictorial. #BTS by Chaz Pilarcik #fyp #photoshootideas
In 1981, Caroline "Tula" Cossey was a rising Bond girl and a high-fashion model until a British tabloid cruelly outed her as transgender. Rather than disappearing, she chose to fight for her legal rights and eventually returned to the spotlight to reclaim her own story. @Shane Michael revisits the trailblazing career of the first out transgender woman to appear in these pages at the link in bio.
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In 1981, Caroline "Tula" Cossey was a rising Bond girl and a high-fashion model until a British tabloid cruelly outed her as transgender. Rather than disappearing, she chose to fight for her legal rights and eventually returned to the spotlight to reclaim her own story. @Shane Michael revisits the trailblazing career of the first out transgender woman to appear in these pages at the link in bio.
Miss May set the board—the rest is for subscribers only. Your move at the link in bio. Video: Hanne Zaruma Editor-in-Chief: Phillip Picardi Creative: Mini Mega Studio Creative, Playboy: Smiley Stevens Words: Kateryna Babkina Prop Stylist: Vanessa Fiddler Male Model: Luca Della Valle
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Miss May set the board—the rest is for subscribers only. Your move at the link in bio. Video: Hanne Zaruma Editor-in-Chief: Phillip Picardi Creative: Mini Mega Studio Creative, Playboy: Smiley Stevens Words: Kateryna Babkina Prop Stylist: Vanessa Fiddler Male Model: Luca Della Valle
"And so why do I want to do this [Playboy]? Because I want to. Because I grew up inspired by how beautiful the women in the magazine looked, and now I have the opportunity to be that beautiful, sexy mamasota in the magazine. Why not?" @Karol G defines her own "sexy" in our Spring 2026 cover story. Watch the full sit-down at the link in bio. Edit: Jason Gallagher and Celine Ordioni
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"And so why do I want to do this [Playboy]? Because I want to. Because I grew up inspired by how beautiful the women in the magazine looked, and now I have the opportunity to be that beautiful, sexy mamasota in the magazine. Why not?" @Karol G defines her own "sexy" in our Spring 2026 cover story. Watch the full sit-down at the link in bio. Edit: Jason Gallagher and Celine Ordioni
Introducing Miss May: @hanne zaruma. Zaruma has spent years building the perfect image—her own. The Ukrainian conceptual artist is her own director, her own subject, her own answer. We just get to look. Her art has stopped millions mid-scroll—including us—but Zaruma built that audience the hard way. She left Ukraine after the war started, lost herself, found the frame. Creating was never a choice. It was the only way back. See The Making of Miss May at the link in bio. Video: Hanne Zaruma Editor-in-Chief: Phillip Picardi Creative: Mini Mega Studio Creative, Playboy: Smiley Stevens Words: Kateryna Babkina Prop Stylist: Vanessa Fiddler Photo Assistant: Gabriel Sandoval
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Introducing Miss May: @hanne zaruma. Zaruma has spent years building the perfect image—her own. The Ukrainian conceptual artist is her own director, her own subject, her own answer. We just get to look. Her art has stopped millions mid-scroll—including us—but Zaruma built that audience the hard way. She left Ukraine after the war started, lost herself, found the frame. Creating was never a choice. It was the only way back. See The Making of Miss May at the link in bio. Video: Hanne Zaruma Editor-in-Chief: Phillip Picardi Creative: Mini Mega Studio Creative, Playboy: Smiley Stevens Words: Kateryna Babkina Prop Stylist: Vanessa Fiddler Photo Assistant: Gabriel Sandoval
Playboy's new cover star drops tomorrow at 9AM EST. Any guesses? Let us know in the comments.
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Playboy's new cover star drops tomorrow at 9AM EST. Any guesses? Let us know in the comments.
Introducing Miss April 2026: Lexee Smith, the creative force who has spent years as the invisible architect behind pop culture's most viral physical moments—crafting movement for everyone from @Addison Rae to @Kim Kardashian wiggling around on the floor in her "Santa Baby" video. After building the performances that bring other people fame, Smith is finally claiming the spotlight for herself. Anika Jade Levy explores how the movement director transitioned from a "vessel" for other artists to a woman embracing her own feral, vintage-inspired fantasy in her most revealing shoot yet. Witness @LexeeSmith's full evolution and view the complete pictorial at the link in bio. Photographer: Morgan Maher  Editor-in-Chief: Phillip Picardi Creative: Mini Mega Studio Creative, Playboy: Smiley Stevens Styling: Lana Jay Lackey  Words: Anika Jade Levy  Hair Stylist: Lauren Palmer-Smith Makeup Artist: Eden Lattanzio Manicure: Steph Stone Set Design: Milena Gorum Shibari Artist: Coco Celeste Production: Serie Yoon c/o Mini Mega Studio
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Introducing Miss April 2026: Lexee Smith, the creative force who has spent years as the invisible architect behind pop culture's most viral physical moments—crafting movement for everyone from @Addison Rae to @Kim Kardashian wiggling around on the floor in her "Santa Baby" video. After building the performances that bring other people fame, Smith is finally claiming the spotlight for herself. Anika Jade Levy explores how the movement director transitioned from a "vessel" for other artists to a woman embracing her own feral, vintage-inspired fantasy in her most revealing shoot yet. Witness @LexeeSmith's full evolution and view the complete pictorial at the link in bio. Photographer: Morgan Maher Editor-in-Chief: Phillip Picardi Creative: Mini Mega Studio Creative, Playboy: Smiley Stevens Styling: Lana Jay Lackey Words: Anika Jade Levy Hair Stylist: Lauren Palmer-Smith Makeup Artist: Eden Lattanzio Manicure: Steph Stone Set Design: Milena Gorum Shibari Artist: Coco Celeste Production: Serie Yoon c/o Mini Mega Studio

Playboy Official (@playboy) Tiktok Stats & Analytics

Playboy Official (@playboy) has 949K Tiktok followers with a 3.63% engagement rate over the past 12 months. Across 219 videos, Playboy Official received 887K total likes and 24.5M views, averaging 4.05K likes per video. This page tracks Playboy Official's performance metrics, top content, and engagement trends — updated daily.

Playboy Official (@playboy) Tiktok Analytics FAQ

How many TikTok followers does Playboy Official have?+
Playboy Official (@playboy) has 949K TikTok followers as of June 2026.
What is Playboy Official's TikTok engagement rate?+
Playboy Official's TikTok engagement rate is 3.63% over the last 12 months, based on 219 videos.
How many likes does Playboy Official get on TikTok?+
Playboy Official received 887K total likes across 219 videos in the last 12 months, averaging 4.05K likes per video.
How many TikTok views does Playboy Official get?+
Playboy Official's TikTok content generated 24.5M total views over the last 12 months.