NewGet @owala's full report
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followers
830K
impressions
26.8M
likes
1.24M
comments
39.3K
posts
202
engagement
4.78%
emv
$897K
Average per post
133K

Key Metrics

Distributions

Top Content

Hydrate smarter, not harder. Got a bottle hack we should know about? Spill it. 👇 The hack, not your water. #Owala #FreeSip #LifeHack
1.42M
74.2K
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1mo ago
owala
Hydrate smarter, not harder. Got a bottle hack we should know about? Spill it. 👇 The hack, not your water. #Owala #FreeSip #LifeHack
Shop the Target Exclusive Owala x Diet Coke bottles now! Available exclusively in stores and online at target.com, they’re as legendary as the drink itself. #owala #owalawaterbottle #dietcoke #owalaxdietcoke
1.05M
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10mo ago
owala
Shop the Target Exclusive Owala x Diet Coke bottles now! Available exclusively in stores and online at target.com, they’re as legendary as the drink itself. #owala #owalawaterbottle #dietcoke #owalaxdietcoke
Rolling In = beach bag approved 🤭 #Owala #Beach #owalawaterbottle #freesip
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7mo ago
owala
Rolling In = beach bag approved 🤭 #Owala #Beach #owalawaterbottle #freesip
The Owala Western Collection rides in tomorrow—exclusively at @target. 🏜️ Painted Canyon, Spur of the Moment, Studded Garden, Midnight Rodeo, and Cowgirl Core will be available in stores and online. Which one are you riding for? 👀 (Comment below + share with your partner-in-crime.)
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5mo ago
owala
The Owala Western Collection rides in tomorrow—exclusively at @target. 🏜️ Painted Canyon, Spur of the Moment, Studded Garden, Midnight Rodeo, and Cowgirl Core will be available in stores and online. Which one are you riding for? 👀 (Comment below + share with your partner-in-crime.)
a moment for the color coordination ❤️ #owala #owalawaterbottle #freesip
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10mo ago
owala
a moment for the color coordination ❤️ #owala #owalawaterbottle #freesip
That new Owala feeling 🤭 @miss.zamor
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3mo ago
owala
That new Owala feeling 🤭 @miss.zamor
Owala's College Tour is BACK and we're bringing the fun to 10 campuses this fall. 🎉📚⁣ ⁣ What to expect when we show up? Bottle engraving, heat-press customization, exclusive tour merch—including tees, crewnecks, socks, and pennant flags—and the Human Claw Machine (yes, you heard that right 😉).⁣ ⁣ Here's where to find us this fall: 👇⁣ • 9/9: USC⁣ • 9/14: Utah State⁣ • 9/17: U of Arizona⁣ • 9/21: Texas A&M⁣ • 9/24: University of Oklahoma⁣ • 9/28: Ohio State⁣ • 10/1: NC State⁣ • 10/5: Clemson⁣ • 10/8: Ole Miss⁣ • 10/12: Auburn⁣ ⁣ Drop your school in the comments if we’re headed your way and send this to a friend whose campus is on the tour. #Owala #FreeSip #collegetour #college #events
824K
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1mo ago
owala
Owala's College Tour is BACK and we're bringing the fun to 10 campuses this fall. 🎉📚⁣ ⁣ What to expect when we show up? Bottle engraving, heat-press customization, exclusive tour merch—including tees, crewnecks, socks, and pennant flags—and the Human Claw Machine (yes, you heard that right 😉).⁣ ⁣ Here's where to find us this fall: 👇⁣ • 9/9: USC⁣ • 9/14: Utah State⁣ • 9/17: U of Arizona⁣ • 9/21: Texas A&M⁣ • 9/24: University of Oklahoma⁣ • 9/28: Ohio State⁣ • 10/1: NC State⁣ • 10/5: Clemson⁣ • 10/8: Ole Miss⁣ • 10/12: Auburn⁣ ⁣ Drop your school in the comments if we’re headed your way and send this to a friend whose campus is on the tour. #Owala #FreeSip #collegetour #college #events
Tide’s turning… and it’s bringing the Birthday Bash collection with it. ☀️🌊 Who wants to see more? Tell us in the comments.
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7mo ago
owala
Tide’s turning… and it’s bringing the Birthday Bash collection with it. ☀️🌊 Who wants to see more? Tell us in the comments.
There’s something about unboxing a bright bottle in the middle of winter that just hits different. 😉 Who's ready to break out their spring colorways?
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7mo ago
owala
There’s something about unboxing a bright bottle in the middle of winter that just hits different. 😉 Who's ready to break out their spring colorways?
POV: you end up at Target to shop Owala’s new bags 🤭 #OwalaBags #Target #Owala #targetfinds
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3mo ago
owala
POV: you end up at Target to shop Owala’s new bags 🤭 #OwalaBags #Target #Owala #targetfinds
A new collection has entered the galaxy. 👀 Darth Vader, Grogu, and the 𝑀𝑖𝑙𝑙𝑒𝑛𝑛𝑖𝑢𝑚 𝐹𝑎𝑙𝑐𝑜𝑛, featuring a glow-in-the-dark design, now exclusively on Amazon for preorder. Which one are you adding to the cart first? 👇
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5mo ago
owala
A new collection has entered the galaxy. 👀 Darth Vader, Grogu, and the 𝑀𝑖𝑙𝑙𝑒𝑛𝑛𝑖𝑢𝑚 𝐹𝑎𝑙𝑐𝑜𝑛, featuring a glow-in-the-dark design, now exclusively on Amazon for preorder. Which one are you adding to the cart first? 👇
We choose you 🫵 Owala | Pokémon is live exclusively at Target. Pikachu, Charizard, Eevee, Gengar + a multi-character drop for your little Trainer's next adventure. Grab yours before they're gone.
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3w ago
owala
We choose you 🫵 Owala | Pokémon is live exclusively at Target. Pikachu, Charizard, Eevee, Gengar + a multi-character drop for your little Trainer's next adventure. Grab yours before they're gone.
🧡 Sugar Skull Giveaway 🧡 We're giving away a 32oz Sugar Skull FreeSip to one lucky WINNER! To enter: 1) Like this post 2) Follow @owala on TikTok 3) Tag your friends. All entries are due by 10/27 at 11:59 pm MT. The winner will be randomly selected and announced on 10/28 at 9:45 am MT. For full terms and conditions, visit: bit.ly/3WMD8Hr
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11mo ago
owala
🧡 Sugar Skull Giveaway 🧡 We're giving away a 32oz Sugar Skull FreeSip to one lucky WINNER! To enter: 1) Like this post 2) Follow @owala on TikTok 3) Tag your friends. All entries are due by 10/27 at 11:59 pm MT. The winner will be randomly selected and announced on 10/28 at 9:45 am MT. For full terms and conditions, visit: bit.ly/3WMD8Hr
Coastal Bohemian Giveaway! 🌸 🌊 We’re giving away a 30oz Coastal Bohemian FreeSip Sway to one lucky WINNER! To enter: 1. Like this post 2. Follow us on TikTok 3. Tag your friends All entries are due by 3/13 at 11:59 pm MT. The winner will be randomly selected and announced on 3/14 at 9:45 am MT. For full terms and conditions, visit: bit.ly/3WMD8Hr
509K
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7mo ago
owala
Coastal Bohemian Giveaway! 🌸 🌊 We’re giving away a 30oz Coastal Bohemian FreeSip Sway to one lucky WINNER! To enter: 1. Like this post 2. Follow us on TikTok 3. Tag your friends All entries are due by 3/13 at 11:59 pm MT. The winner will be randomly selected and announced on 3/14 at 9:45 am MT. For full terms and conditions, visit: bit.ly/3WMD8Hr
Only two days into the new year and we couldn't wait any longer. ☺️ Take a peek of some of the fun launches coming in 2026. See one you like? Tell us in the comments. 👇 #owala #owalawaterbottle
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9mo ago
owala
Only two days into the new year and we couldn't wait any longer. ☺️ Take a peek of some of the fun launches coming in 2026. See one you like? Tell us in the comments. 👇 #owala #owalawaterbottle
Meet The Puffer. 👜 Extremely cool and ultra packable. Inflate it when you want to chill, fold it flat when you don't. Your go to sidekick for farmers markets, tailgates, or picnic with friends. Available in After Hours, Sahara, Fern Fresh, Hot Stuff, and Rest Azured. Which color did you grab? 👀
406K
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4mo ago
owala
Meet The Puffer. 👜 Extremely cool and ultra packable. Inflate it when you want to chill, fold it flat when you don't. Your go to sidekick for farmers markets, tailgates, or picnic with friends. Available in After Hours, Sahara, Fern Fresh, Hot Stuff, and Rest Azured. Which color did you grab? 👀
iykyk 🤭 @Binoy #owala #owalawaterbottle #someprotector
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11mo ago
owala
iykyk 🤭 @Binoy #owala #owalawaterbottle #someprotector
Elphaba and Glinda are back in stock! 💚💕 There's a bottle for everyone, so tag your bestie below and we’ll send a few of you some Wicked goodies. 
301K
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11mo ago
owala
Elphaba and Glinda are back in stock! 💚💕 There's a bottle for everyone, so tag your bestie below and we’ll send a few of you some Wicked goodies. 
You asked. We answered. The SmoothSip Slider is now available in ceramic mug. ☕️ Grab yours now in Green House, Very, Very Dark, or Candy Coated at owalalife.com.
291K
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7mo ago
owala
You asked. We answered. The SmoothSip Slider is now available in ceramic mug. ☕️ Grab yours now in Green House, Very, Very Dark, or Candy Coated at owalalife.com.
Picking up the Gimme S’more bottle may cause an immediate need for a campfire. 🔥😉 #Owala #GimmeSmore #FreeSip #Smores #Camping
283K
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2mo ago
owala
Picking up the Gimme S’more bottle may cause an immediate need for a campfire. 🔥😉 #Owala #GimmeSmore #FreeSip #Smores #Camping

Owala (@owala) TikTok Stats & Analytics

Owala (@owala) has 830K TikTok followers with a 4.78% engagement rate over the past 12 months. Across 202 videos, Owala received 1.24M total likes and 26.8M views, averaging 6.16K likes per video. This page tracks Owala's performance metrics, top content, and engagement trends — updated daily. To benchmark @owala against other accounts, use Socialpruf's TikTok competitor analysis tool.

Owala (@owala) TikTok Analytics FAQ

How many TikTok followers does Owala have?+
Owala (@owala) has 830K TikTok followers as of October 2026.
What is Owala's TikTok engagement rate?+
Owala's TikTok engagement rate is 4.78% over the last 12 months, based on 202 videos.
How many likes does Owala get on TikTok?+
Owala received 1.24M total likes across 202 videos in the last 12 months, averaging 6.16K likes per video.
How many TikTok views does Owala get?+
Owala's TikTok content generated 26.8M total views over the last 12 months.
Can I compare Owala with other TikTok accounts?+
Yes. Add @owala to a competitor set with Socialpruf's TikTok competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.