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followers
979K
impressions
257M
likes
4.05M
comments
23.1K
posts
131
engagement
1.59%
emv
$6.18M
Average per post
1.96M

Key Metrics

Distributions

Top Content

Confidence doesn’t come easy—it’s built. Try. Fail. Repeat. Grow. Challenge Accepted.
35.2M
143K
286
6mo ago
hotwheels
Confidence doesn’t come easy—it’s built. Try. Fail. Repeat. Grow. Challenge Accepted.
Bombshell Betty holds six land speed records at Bonneville. Built to inspire, powered by passion, and kept alive by a team chasing history. There’s only one Bombshell Betty—and she’s still making records. Think this car has what it takes to become a #hotwheelslegend ?
30.8M
55.9K
248
5mo ago
hotwheels
Bombshell Betty holds six land speed records at Bonneville. Built to inspire, powered by passion, and kept alive by a team chasing history. There’s only one Bombshell Betty—and she’s still making records. Think this car has what it takes to become a #hotwheelslegend ?
Detroit doesn’t play by the rules—and neither does the Reboot Buggy. 🏁 #HotWheelsLegends
30.5M
49.4K
266
9mo ago
hotwheels
Detroit doesn’t play by the rules—and neither does the Reboot Buggy. 🏁 #HotWheelsLegends
Buckle up. The Upside Down just got wheels 🚲🔥 Celebrate the final season of @StrangerThingsTV with this 1983 BMW 733i.
26.6M
648K
3.99K
4mo ago
hotwheels
Buckle up. The Upside Down just got wheels 🚲🔥 Celebrate the final season of @StrangerThingsTV with this 1983 BMW 733i.
Big mess? Even bigger lessons. Confidence becomes standard with the Ultimate Garage.
24.7M
102K
437
5mo ago
hotwheels
Big mess? Even bigger lessons. Confidence becomes standard with the Ultimate Garage.
The Hot Wheels @Formula 1 grid just got BIGGER. 🏎️💨 Say hello to Scuderia Ferrari HP  ❤️ and Aston Martin Aramco Formula One™ Team 💚 — joining your favorite teams on the track. #HotWheels #F1
13M
1.55M
4.48K
5mo ago
hotwheels
The Hot Wheels @Formula 1 grid just got BIGGER. 🏎️💨 Say hello to Scuderia Ferrari HP  ❤️ and Aston Martin Aramco Formula One™ Team 💚 — joining your favorite teams on the track. #HotWheels #F1
From 1:64 scale die-cast to life-size car. 🏎️💨 #HotWheels #F1 #Formula1 @Formula 1
12.3M
27.2K
217
12mo ago
hotwheels
From 1:64 scale die-cast to life-size car. 🏎️💨 #HotWheels #F1 #Formula1 @Formula 1
Atlanta showed up—but this Big Block Z shut it down. 🔥 Think this beast has what it takes to become the next Hot Wheels Legend? 👀 #HotWheelsLegends
9.18M
7.5K
125
10mo ago
hotwheels
Atlanta showed up—but this Big Block Z shut it down. 🔥 Think this beast has what it takes to become the next Hot Wheels Legend? 👀 #HotWheelsLegends
Every crash builds confidence. With Monster Trucks Sharks vs Dinos, kids learn to try, fail, repeat, and grow.
8M
31.9K
211
5mo ago
hotwheels
Every crash builds confidence. With Monster Trucks Sharks vs Dinos, kids learn to try, fail, repeat, and grow.
Falling isn’t failing, it’s growing. With Mid Air Crash, kids build confidence by trying, failing, and trying again.
7.04M
107K
231
5mo ago
hotwheels
Falling isn’t failing, it’s growing. With Mid Air Crash, kids build confidence by trying, failing, and trying again.
Resilience starts here. The Hot Wheels Dragon Hauler teaches kids that every setback is just another chance to rise.
6.78M
46.3K
175
5mo ago
hotwheels
Resilience starts here. The Hot Wheels Dragon Hauler teaches kids that every setback is just another chance to rise.
Full grid. Full speed. Full throttle. #HotWheels #F1
6.54M
104K
313
5mo ago
hotwheels
Full grid. Full speed. Full throttle. #HotWheels #F1
From Porsche classics to modern speedsters, Hot Wheels’ Dwayne Vance gets up close with design that bends the rules and sparks inspiration. 🚘💨
6.04M
8.33K
131
5mo ago
hotwheels
From Porsche classics to modern speedsters, Hot Wheels’ Dwayne Vance gets up close with design that bends the rules and sparks inspiration. 🚘💨
From your screen, to the palm of your hand. #HotWheels #F1
5.41M
69.6K
390
5mo ago
hotwheels
From your screen, to the palm of your hand. #HotWheels #F1
The NEW Hot Wheels Speed Snap Track Systemmakes racing faster, easier, and way more fun. Build it. Snap it. Put it away.
5.16M
4.7K
50
6mo ago
hotwheels
The NEW Hot Wheels Speed Snap Track Systemmakes racing faster, easier, and way more fun. Build it. Snap it. Put it away.
The #HotWheelsLegends Tour is BACK! Meet the winner of our Tampa stop, the 1974 Porsche 914 V8. 🔥 Think this boundary breaking Porsche has what it takes to become a #HotWheels legend?
4.17M
5.53K
99
11mo ago
hotwheels
The #HotWheelsLegends Tour is BACK! Meet the winner of our Tampa stop, the 1974 Porsche 914 V8. 🔥 Think this boundary breaking Porsche has what it takes to become a #HotWheels legend?
8 teams. All angles. Every curve. Every detail. #HotWheels #F1
3.31M
43.9K
155
5mo ago
hotwheels
8 teams. All angles. Every curve. Every detail. #HotWheels #F1
The all-new Hot Wheels Showcase App is here! Track your collection like never before. Explore over 30,000 Hot Wheels cars. Unlock badges, celebrate your finds, and take your collection to the next level. Download the Hot Wheels Showcase App on the App Store and Google Play.
3.1M
27.8K
309
5mo ago
hotwheels
The all-new Hot Wheels Showcase App is here! Track your collection like never before. Explore over 30,000 Hot Wheels cars. Unlock badges, celebrate your finds, and take your collection to the next level. Download the Hot Wheels Showcase App on the App Store and Google Play.
The choice is yours! Which die-cast do you want to get your hands on? 👀 #HotWheels #Ferrari @ferrari
2M
6.11K
237
10mo ago
hotwheels
The choice is yours! Which die-cast do you want to get your hands on? 👀 #HotWheels #Ferrari @ferrari
Snap! Snap! Snap! The newHot Wheels Speed Snap Track System is here.
1.94M
14.6K
36
6mo ago
hotwheels
Snap! Snap! Snap! The newHot Wheels Speed Snap Track System is here.

Hot Wheels (@hotwheels) Tiktok Stats & Analytics

Hot Wheels (@hotwheels) has 979K Tiktok followers with a 1.59% engagement rate over the past 12 months. Across 131 videos, Hot Wheels received 4.05M total likes and 257M views, averaging 30.9K likes per video. This page tracks Hot Wheels's performance metrics, top content, and engagement trends — updated daily.

Hot Wheels (@hotwheels) Tiktok Analytics FAQ

How many TikTok followers does Hot Wheels have?+
Hot Wheels (@hotwheels) has 979K TikTok followers as of April 2026.
What is Hot Wheels's TikTok engagement rate?+
Hot Wheels's TikTok engagement rate is 1.59% over the last 12 months, based on 131 videos.
How many likes does Hot Wheels get on TikTok?+
Hot Wheels received 4.05M total likes across 131 videos in the last 12 months, averaging 30.9K likes per video.
How many TikTok views does Hot Wheels get?+
Hot Wheels's TikTok content generated 257M total views over the last 12 months.