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followers
991K
impressions
1.35B
likes
2.95M
comments
19.7K
posts
311
engagement
0.220%
emv
$27.7M
Average per post
4.34M
Key Metrics
Impressions
monthly
Distributions
Content
28.2M
135K
224
4mo ago
hm
Always going the extra split.
20.0M
7.51K
64
9mo ago
hm
Butter yellow called and we answered.
18.2M
6.32K
46
5mo ago
hm
POV: You belong to the Glenn Martens clan. Glenn Martens H&M. Launching 30.10.2025.
18.2M
6.85K
36
8mo ago
hm
Meet the fits of the season.
17.6M
5.33K
22
9mo ago
hm
Coming soon: Mia Regan H&M, a co-designed capsule collection made for summer adventures. The collab drops 17 July. Available online only. @mimimoocher
16.5M
6.84K
44
4mo ago
hm
Catch of the day.
16.4M
5.56K
57
9mo ago
hm
Finishing touches are essential.
15.9M
504K
659
6mo ago
hm
Replying to @ruraluglyop ask and you’ll receive.
15.7M
16.5K
27
11mo ago
hm
Only bring one bag.
15.7M
6.14K
35
9mo ago
hm
For golden days and barefoot nights. Mia Regan H&M is a adorned with expressive illustrations hand-drawn by Mia. The collab drops 17 July. Available online only. @mimimoocher
15.2M
13.7K
114
8mo ago
hm
Olá, Brasil. We've arrived. Launching 23.08.2025.
15.2M
25.0K
125
10mo ago
hm
This shoot had range.
15.0M
19.8K
14
11mo ago
hm
Soft launching summer.
14.6M
7.77K
55
8mo ago
hm
History in the making. Launching 23.08.2025. Directed and photographed by @hickduarte
14.0M
6.56K
43
9mo ago
hm
The perfect rotation for summer.
13.2M
13.0K
55
4mo ago
hm
Nothing casual about this spree. @Amelia gray
13.0M
4.94K
33
9mo ago
hm
Mood board to watch.
13.0M
4.69K
30
10mo ago
hm
These boots are made for walking Introducing Curated by Sofii. Available in selected stores and online now. Stores: H&M Lafayette 1-3 rue Lafayette, 75009 Paris, France H&M Oxford Circus, 261-271 Regent Street, W1B 2ES London, UK H&M Regent Street, 234 Regent Street, W1B 3BR London, UK H&M Kings Road, 72 Kings Road, SW3 4UG London, UK H&M Times Square, 4 Times Square, 1472 Broadway, 10036 New York, USA H&M Fifth Avenue, 589 Fifth Avenue, 100717 New York, USA H&M Soho, 591 Broadway, 10012 New York, USA H&M Drottninggatan 56, 111 21 Stockholm, Sweden H&M Drottninggatan 50, 111 21 Stockholm, Sweden H&M Götgatan 19, 116 46 Stockholm, Sweden H&M Kurfürstendamm 237, 10719 Berlin, Germany H&M Neue Schönhauser Straße 13, 10178 Berlin, Germany H&M Piazza Duomo 25, 20121 Milano, Italy
12.8M
6.03K
39
8mo ago
hm
Outfit inspo to save for later.
12.6M
81.3K
89
3mo ago
hm
When denim does the talking @Kate.Mossi
H&M (@hm) Tiktok Stats & Analytics
H&M (@hm) has 991K Tiktok followers with a 0.22% engagement rate over the past 12 months. Across 311 videos, H&M received 2.95M total likes and 1.35B views, averaging 9.49K likes per video. This page tracks H&M's performance metrics, top content, and engagement trends — updated daily.
H&M (@hm) Tiktok Analytics FAQ
How many TikTok followers does H&M have?+
H&M (@hm) has 991K TikTok followers as of April 2026.
What is H&M's TikTok engagement rate?+
H&M's TikTok engagement rate is 0.22% over the last 12 months, based on 311 videos.
How many likes does H&M get on TikTok?+
H&M received 2.95M total likes across 311 videos in the last 12 months, averaging 9.49K likes per video.
How many TikTok views does H&M get?+
H&M's TikTok content generated 1.35B total views over the last 12 months.