NewGet @hm's full report
tiktok analytics
Similar Accounts:
followers
1.54M
impressions
947M
likes
5.19M
comments
20.4K
posts
279
engagement
0.550%
emv
$20.3M
Average per post
3.39M

Key Metrics

Distributions

Top Content

I don’t make the rules
28.2M
56.0K
56
4mo ago
hm
I don’t make the rules
Always going the extra split.
28.2M
135K
220
11mo ago
hm
Always going the extra split.
She ate that. Elie Saab H&M launching 22 October.
26.9M
96.0K
58
1mo ago
hm
She ate that. Elie Saab H&M launching 22 October.
Catch of the day.
16.5M
6.85K
39
10mo ago
hm
Catch of the day.
BTS at H&M&RIO
15.6M
249K
1.27K
5mo ago
hm
BTS at H&M&RIO
Universal language: dance. H&M&RIO starring @Rayssaleal👑 @Arthur Lima @alencarzão
15.4M
306K
1.74K
5mo ago
hm
Universal language: dance. H&M&RIO starring @Rayssaleal👑 @Arthur Lima @alencarzão
“onlee avelahbluh in zi online staure” - Angelique (Launching 3 September, Online Only)
15.2M
104K
1.42K
2mo ago
hm
“onlee avelahbluh in zi online staure” - Angelique (Launching 3 September, Online Only)
In full h&m btw @Marlon
14.4M
501K
2.41K
1mo ago
hm
In full h&m btw @Marlon
@Leonardo Marques turning our paper doll dreams into reality
13.3M
27.7K
28
3w ago
hm
@Leonardo Marques turning our paper doll dreams into reality
Nothing casual about this spree.  @Amelia gray
13.2M
13.0K
54
11mo ago
hm
Nothing casual about this spree. @Amelia gray
TBD
13.1M
63.4K
50
3mo ago
hm
TBD
& just got a new fit @Vera Gundlach
12.7M
195K
746
1mo ago
hm
& just got a new fit @Vera Gundlach
When denim does the talking @Kate.Mossi
12.6M
81.4K
83
9mo ago
hm
When denim does the talking @Kate.Mossi
sound on so I know you’re getting the shot @Stella ✔️
12.5M
111K
188
2mo ago
hm
sound on so I know you’re getting the shot @Stella ✔️
The girls are going out @gabbriette @skullsqwat
12.1M
14.9K
58
11mo ago
hm
The girls are going out @gabbriette @skullsqwat
Special delivery for @REIGN, Verbier edition. Perfect Moment H&M 02.12.2025
11.9M
7.31K
36
11mo ago
hm
Special delivery for @REIGN, Verbier edition. Perfect Moment H&M 02.12.2025
we know ball. @風音(Kazane) for LOTTO H&M.
11.8M
12.4K
60
5mo ago
hm
we know ball. @風音(Kazane) for LOTTO H&M.
When Batidão does the talking: H&M&RIO starring @ingridsilva @Arthur Lima  @alencarzão
11.5M
145K
1.05K
5mo ago
hm
When Batidão does the talking: H&M&RIO starring @ingridsilva @Arthur Lima @alencarzão
You’re a fly on the wall watching @venedacarter do her magic. Spring Summer 2026 is out tomorrow, 26.03.2026.
11.5M
3.36K
65
7mo ago
hm
You’re a fly on the wall watching @venedacarter do her magic. Spring Summer 2026 is out tomorrow, 26.03.2026.
Double trouble @Lennixx
11.2M
119K
304
1mo ago
hm
Double trouble @Lennixx

H&M (@hm) TikTok Stats & Analytics

H&M (@hm) has 1.54M TikTok followers with a 0.55% engagement rate over the past 12 months. Across 279 videos, H&M received 5.19M total likes and 947M views, averaging 18.6K likes per video. This page tracks H&M's performance metrics, top content, and engagement trends — updated daily. To benchmark @hm against other accounts, use Socialpruf's TikTok competitor analysis tool.

H&M (@hm) TikTok Analytics FAQ

How many TikTok followers does H&M have?+
H&M (@hm) has 1.54M TikTok followers as of November 2026.
What is H&M's TikTok engagement rate?+
H&M's TikTok engagement rate is 0.55% over the last 12 months, based on 279 videos.
How many likes does H&M get on TikTok?+
H&M received 5.19M total likes across 279 videos in the last 12 months, averaging 18.6K likes per video.
How many TikTok views does H&M get?+
H&M's TikTok content generated 947M total views over the last 12 months.
Can I compare H&M with other TikTok accounts?+
Yes. Add @hm to a competitor set with Socialpruf's TikTok competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.