NewGet @hm's full report
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followers
1.42M
impressions
1.03B
likes
4.87M
comments
21.5K
posts
302
engagement
0.474%
emv
$21.9M
Average per post
3.42M

Key Metrics

Distributions

Top Content

I don’t make the rules
28.2M
56.0K
56
3mo ago
hm
I don’t make the rules
Always going the extra split.
28.2M
135K
220
9mo ago
hm
Always going the extra split.
POV: You belong to the Glenn Martens clan. Glenn Martens H&M. Launching 30.10.2025.
18.2M
6.31K
43
11mo ago
hm
POV: You belong to the Glenn Martens clan. Glenn Martens H&M. Launching 30.10.2025.
Catch of the day.
16.5M
6.84K
40
9mo ago
hm
Catch of the day.
BTS at H&M&RIO
15.5M
247K
1.26K
4mo ago
hm
BTS at H&M&RIO
Universal language: dance. H&M&RIO starring @Rayssaleal👑 @Arthur Lima @alencarzão
15.3M
303K
1.73K
4mo ago
hm
Universal language: dance. H&M&RIO starring @Rayssaleal👑 @Arthur Lima @alencarzão
“onlee avelahbluh in zi online staure” - Angelique (Launching 3 September, Online Only)
15.2M
97.7K
1.35K
3w ago
hm
“onlee avelahbluh in zi online staure” - Angelique (Launching 3 September, Online Only)
Nothing casual about this spree. @Amelia gray
13.2M
13.0K
54
9mo ago
hm
Nothing casual about this spree. @Amelia gray
TBD
13.1M
63.4K
50
1mo ago
hm
TBD
In full h&m btw @Marlon
12.8M
454K
2.18K
6d ago
hm
In full h&m btw @Marlon
& just got a new fit @Vera Gundlach
12.7M
195K
756
2w ago
hm
& just got a new fit @Vera Gundlach
When denim does the talking @Kate.Mossi
12.6M
81.4K
84
8mo ago
hm
When denim does the talking @Kate.Mossi
sound on so I know you’re getting the shot @Stella ✔️
12.5M
110K
182
1mo ago
hm
sound on so I know you’re getting the shot @Stella ✔️
The girls are going out @gabbriette @skullsqwat
12.1M
14.9K
58
10mo ago
hm
The girls are going out @gabbriette @skullsqwat
Special delivery for @REIGN, Verbier edition. Perfect Moment H&M 02.12.2025
11.9M
7.31K
36
10mo ago
hm
Special delivery for @REIGN, Verbier edition. Perfect Moment H&M 02.12.2025
we know ball. @風音(Kazane) for LOTTO H&M.
11.8M
12.4K
59
4mo ago
hm
we know ball. @風音(Kazane) for LOTTO H&M.
A dialogue with identity that honours the past while inhabiting the present. Lorena Saravia H&M launches 16 October. Worn by @lu
11.6M
4.84K
39
11mo ago
hm
A dialogue with identity that honours the past while inhabiting the present. Lorena Saravia H&M launches 16 October. Worn by @lu
You’re a fly on the wall watching @venedacarter do her magic. Spring Summer 2026 is out tomorrow, 26.03.2026.
11.5M
3.35K
65
6mo ago
hm
You’re a fly on the wall watching @venedacarter do her magic. Spring Summer 2026 is out tomorrow, 26.03.2026.
When Batidão does the talking: H&M&RIO starring @ingridsilva @Arthur Lima @alencarzão
11.5M
143K
1.05K
4mo ago
hm
When Batidão does the talking: H&M&RIO starring @ingridsilva @Arthur Lima @alencarzão
Source: Trusted. Glenn Martens H&M. Launching soon.
10.2M
4.79K
37
11mo ago
hm
Source: Trusted. Glenn Martens H&M. Launching soon.

H&M (@hm) Tiktok Stats & Analytics

H&M (@hm) has 1.42M Tiktok followers with a 0.47% engagement rate over the past 12 months. Across 302 videos, H&M received 4.87M total likes and 1.03B views, averaging 16.1K likes per video. This page tracks H&M's performance metrics, top content, and engagement trends — updated daily.

H&M (@hm) Tiktok Analytics FAQ

How many TikTok followers does H&M have?+
H&M (@hm) has 1.42M TikTok followers as of September 2026.
What is H&M's TikTok engagement rate?+
H&M's TikTok engagement rate is 0.47% over the last 12 months, based on 302 videos.
How many likes does H&M get on TikTok?+
H&M received 4.87M total likes across 302 videos in the last 12 months, averaging 16.1K likes per video.
How many TikTok views does H&M get?+
H&M's TikTok content generated 1.03B total views over the last 12 months.