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followers
1.05M
impressions
1.34B
likes
3.01M
comments
20.1K
posts
316
engagement
0.227%
emv
$27.5M
Average per post
4.23M
Key Metrics
Impressions
monthly
Distributions
Content
28.2M
135K
224
4mo ago
hm
Always going the extra split.
20.0M
7.51K
62
10mo ago
hm
Butter yellow called and we answered.
18.2M
6.32K
46
6mo ago
hm
POV: You belong to the Glenn Martens clan. Glenn Martens H&M. Launching 30.10.2025.
18.2M
6.85K
36
9mo ago
hm
Meet the fits of the season.
17.6M
5.33K
22
9mo ago
hm
Coming soon: Mia Regan H&M, a co-designed capsule collection made for summer adventures. The collab drops 17 July. Available online only. @mimimoocher
16.5M
6.84K
42
4mo ago
hm
Catch of the day.
16.4M
5.56K
57
10mo ago
hm
Finishing touches are essential.
15.9M
504K
650
7mo ago
hm
Replying to @ruraluglyop ask and you’ll receive.
15.7M
6.14K
35
9mo ago
hm
For golden days and barefoot nights. Mia Regan H&M is a adorned with expressive illustrations hand-drawn by Mia. The collab drops 17 July. Available online only. @mimimoocher
15.2M
13.7K
114
8mo ago
hm
Olá, Brasil. We've arrived. Launching 23.08.2025.
15.2M
25.0K
124
11mo ago
hm
This shoot had range.
14.6M
7.77K
55
8mo ago
hm
History in the making. Launching 23.08.2025. Directed and photographed by @hickduarte
14.0M
6.56K
43
10mo ago
hm
The perfect rotation for summer.
13.2M
13.0K
55
4mo ago
hm
Nothing casual about this spree. @Amelia gray
13.0M
4.94K
33
10mo ago
hm
Mood board to watch.
13.0M
4.69K
30
11mo ago
hm
These boots are made for walking Introducing Curated by Sofii. Available in selected stores and online now. Stores: H&M Lafayette 1-3 rue Lafayette, 75009 Paris, France H&M Oxford Circus, 261-271 Regent Street, W1B 2ES London, UK H&M Regent Street, 234 Regent Street, W1B 3BR London, UK H&M Kings Road, 72 Kings Road, SW3 4UG London, UK H&M Times Square, 4 Times Square, 1472 Broadway, 10036 New York, USA H&M Fifth Avenue, 589 Fifth Avenue, 100717 New York, USA H&M Soho, 591 Broadway, 10012 New York, USA H&M Drottninggatan 56, 111 21 Stockholm, Sweden H&M Drottninggatan 50, 111 21 Stockholm, Sweden H&M Götgatan 19, 116 46 Stockholm, Sweden H&M Kurfürstendamm 237, 10719 Berlin, Germany H&M Neue Schönhauser Straße 13, 10178 Berlin, Germany H&M Piazza Duomo 25, 20121 Milano, Italy
12.8M
6.03K
39
9mo ago
hm
Outfit inspo to save for later.
12.6M
81.3K
88
3mo ago
hm
When denim does the talking @Kate.Mossi
12.1M
14.9K
61
5mo ago
hm
The girls are going out @gabbriette @skullsqwat
11.9M
7.31K
36
5mo ago
hm
Special delivery for @REIGN, Verbier edition. Perfect Moment H&M 02.12.2025
H&M (@hm) Tiktok Stats & Analytics
H&M (@hm) has 1.05M Tiktok followers with a 0.23% engagement rate over the past 12 months. Across 316 videos, H&M received 3.01M total likes and 1.34B views, averaging 9.54K likes per video. This page tracks H&M's performance metrics, top content, and engagement trends — updated daily.
H&M (@hm) Tiktok Analytics FAQ
How many TikTok followers does H&M have?+
H&M (@hm) has 1.05M TikTok followers as of May 2026.
What is H&M's TikTok engagement rate?+
H&M's TikTok engagement rate is 0.23% over the last 12 months, based on 316 videos.
How many likes does H&M get on TikTok?+
H&M received 3.01M total likes across 316 videos in the last 12 months, averaging 9.54K likes per video.
How many TikTok views does H&M get?+
H&M's TikTok content generated 1.34B total views over the last 12 months.