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followers
2.97M
impressions
440M
likes
6.72M
comments
233K
posts
317
engagement
1.58%
emv
$10.8M
Average per post
1.39M
Key Metrics
Impressions
monthly
Distributions
Content
50.9M
248K
2.50K
6mo ago
elfyeah
juicy drama deserves juicy lips 💋 Melissa McCarthy is getting ready for the Big Show 🎶🐰 can Dr. Tito’s Glow Reviver Lip Oil save the day? 🩺 or will evil Nurse Zoraida steal the spotlight? find out on: Melisa ✨ tune in to the Big Game this Sunday, February 8 to watch our newest e.l.f.enovela unfold 👀 watch all the drama on @Peacock during the 3rd quarter 🏈
31.6M
65.5K
642
4mo ago
elfyeah
win over your mother-in-law, cheekbone by cheekbone ☺️ you wanted more drama, so we brought it! the chisme is hot in @elfcosmetics newest #elfenovela 🔥 the plot twist you didn’t see coming? Sheer for It Blush Tint 💕 it blends effortlessly to give you that natural, buildable flush... that’s never over the top (even if the drama is) because sometimes family peace starts with great cheekbones 😉 discover the e.l.f. effect at @Sephora México shop online at sephora.com.mx and in-store nationwide 🇲🇽 — gánate a tu suegra, pómulo a pómulo ☺️ querías más drama, ¡así que se lo trajimos! el chisme está caliente en la nueva #elfenovela de @elfcosmetics. 🔥 el plot twist que no viste venir? Sheer For It Blush Tint 💕 se difumina facilísimo para darte ese toque de color natural, construible y cero exagerado (aunque el drama sí lo sea) porque a veces… la paz familiar empieza con unos buenos pómulos 😉 descubre e.l.f.ecto en @sephoramexico compra en sephora.com.mx y en tiendas físicas en todo el país 🇲🇽 #elfsephoramexico #elfcosmetics
29.6M
94.7K
918
11mo ago
elfyeah
$9 for PLUMPED up lips ⁉️ NEW Glow Reviver Plumping Lip Oils are ✨ now available on TikTok Shop #elfcosmetics #eyeslipsface #GlowReviverPlumpingLipOil #lipplumper #asmr
28.2M
69.2K
1.31K
5mo ago
elfyeah
at vanities across the country, something unusual is happening 👀 snatched looks 💅 blushes piled 🩷 e.l.f.idence everywhere 🔎 this is a true story of e.l.f. obsession #elfcosmetics #vanityvandals
24.8M
22.1K
579
10mo ago
elfyeah
don’t give a f#$! give an e.l.f. 🤭✨ find out how e.l.f. is making a difference at elfbeauty.com/impact 🫶 #elfcosmetics #eyeslipsface
22.1M
74.8K
476
7mo ago
elfyeah
@Dorindamedley woke the e.l.f. up with us 🙌 starting on the bright side with fresh skin, good energy, and the music turned all the way up 🧡 because when your skin feels good, the vibe follows 🍊☕️✨
14.2M
713K
4.90K
10mo ago
elfyeah
ATTENTION 🚨 PRIME-R DAY STARTS TOMORROW 🩵 Power Grip Primer MEGA drops in the TikTok Shop at 9am PST on Oct. 7th for just $11 ‼️ while supplies last 🏃♀️ select a FREE Power Grip Primer Mini + receive FREE Standard Shipping at checkout, no code required 😱 must have at least one item in cart 🛒 valid while supplies last or until 11:59 PM PT on October 8, 2025 #elfcosmetics #eyeslipsface #PowerGripMega #elfprimer #newlaunch
11.2M
151K
1.27K
11mo ago
elfyeah
you deserve a sweet treat 🍦 go get yourself some NEW Vanilla Soft Serve Glow Reviver Melting Lip Balm NOW available on TikTok Shop 🛒 #elfcosmetics #eyeslipsface #VanillaSoftServe #GlowReviverMeltingLipBalm #newmakeup
9.73M
93.4K
916
9mo ago
elfyeah
THIS IS NOT A DRILL 🚨 join the live TODAY and get Pout Clout Lip Plumping Pens for $1 each 😱 max 11 pens per purchase! 🛒 PLUS get 🆓 shipping when you spend $11+ 🫣 did it sell out this hour? dw more will be dropped on the 11th minute every hour until 4:11 PM EST while supplies last 🫶 #elfcosmetics #eyeslipsface #poutclout #tiktoklive #onedollarmakeup
8.69M
51.5K
446
11mo ago
elfyeah
Glow Reviver Melting Lip Balm is in season all year long 🌞🍂 NEW Vanilla Soft Serve is ready to be scooped up #elfcosmetics #eyeslipsface #GlowReviverMeltingLipBalm #VanillaSoftServe
8.09M
200K
2.60K
7mo ago
elfyeah
The e.l.f. Cosmetics x Liquid Death sequel is here: NEW Lip Embalms ☠️ 6 Liquid Death flavors 👄 Drops Wednesday, January 14 at 9 AM PT / 12 PM ET #elfcosmetics #liquiddeath
7.74M
18.8K
332
9mo ago
elfyeah
@Ulta Beauty México here we e.l.f.ing come 🥳 e.l.f. Cosmetics and e.l.f. SKIN are here with holy grails in hand 🧡 at ALL Ulta Beauty stores in Mexico and online at ulta.com.mx 🇲🇽 #elfcosmetics #elfSKIN #eyeslipsface #UltaBeautyMX
7.12M
32.1K
1.37K
1w ago
elfyeah
take your pick-le of three NEW Glow Reviver Melting Lip Balms in The Real Dill 🥒 e.l.f. Von Dill 💚 and Spicy Lil Dill 🌶️ available NOW on TikTok Shop! #pickletok #elfcosmetics #eyeslipsface #lipbalm
6.96M
5.28K
201
7mo ago
elfyeah
The iconic e.l.f. H&M eau de parfum collections has arrived. Make it make scents. #HMBeauty #elfcosmetics
6.95M
8.57K
174
7mo ago
elfyeah
Three e.l.f. beauty icons reimagined as three irrestistible fragrances from e.l.f. and H&M. Make it make scents. Launching 29 January. #HMBeauty #elfcosmetics
6.84M
19.2K
394
9mo ago
elfyeah
@Amanda Nguyen reaches for the stars every e.l.f.ing day as an astronaut, activist and women’s rights advocate 🚀 which is why she’s the perfect person to help spread the word about e.l.f. Beauty’s 4th Annual Impact Report and give an e.l.f. campaign 🫶 #elfcosmetics #eyeslipface #giveanelf #Amandanguyen
6.77M
307K
553
8mo ago
elfyeah
Halo Gloss 👋 goodbye mess 🫷creating your own lip balm just got sm easier with the NEW (S)e.l.f. Made Bottles 💗 get yours for FREE when you spend $15+ on elfcosmetics.com #elfcosmetics #eyeslipsface #haloglosss #selfmade #stitch
5.97M
289K
24.2K
10mo ago
elfyeah
you guys are e.l.f.ing fast 🤯 we want to make sure the e.l.f.ies have another chance to get the SOLD OUT Power Grip Primer MEGA 🫶 that's why we're giving 🔟 lucky winners on TikTok the chance to win their very own‼️ to enter this MEGA giveaway: like this post 🩵 follow @elfyeah ➕and tag a friend below 👯♀️ Giveaway starts NOW and ends October 13, 2025 at 11:59 p.m. PT. NO PURCH NEC. Open to 18+ in 50 US/DC. Winners will be chosen at random and contacted via direct message. Void where prohibited. Rules: LINK IN BIO
4.85M
2.81K
106
7mo ago
elfyeah
Power Grip - reimagined by e.l.f. and H&M as a crystalline scent that clings with a fresh, hydrating grip. Launching 29 January. #HMBeauty #elfcosmetics
4.79M
13.8K
899
3mo ago
elfyeah
with a glowy lip always remember: girlhood is forever! 💅🎀 glow back to that love-at-first-swipe feeling of your earliest lippie memories with Glow Reviver 💋$10 and under on elfcosmetics.com and the e.l.f. app! 🤩 shout out to @HELLO SISTER ☻🤘 for the e.l.f.ing amazing “Girlhood Is Forever” track. 💃🎶 #girlhood #elfcosmetics #glowreviver
e.l.f. Cosmetics (@elfyeah) Tiktok Stats & Analytics
e.l.f. Cosmetics (@elfyeah) has 2.97M Tiktok followers with a 1.58% engagement rate over the past 12 months. Across 317 videos, e.l.f. Cosmetics received 6.72M total likes and 440M views, averaging 21.2K likes per video. This page tracks e.l.f. Cosmetics's performance metrics, top content, and engagement trends — updated daily.
e.l.f. Cosmetics (@elfyeah) Tiktok Analytics FAQ
How many TikTok followers does e.l.f. Cosmetics have?+
e.l.f. Cosmetics (@elfyeah) has 2.97M TikTok followers as of August 2026.
What is e.l.f. Cosmetics's TikTok engagement rate?+
e.l.f. Cosmetics's TikTok engagement rate is 1.58% over the last 12 months, based on 317 videos.
How many likes does e.l.f. Cosmetics get on TikTok?+
e.l.f. Cosmetics received 6.72M total likes across 317 videos in the last 12 months, averaging 21.2K likes per video.
How many TikTok views does e.l.f. Cosmetics get?+
e.l.f. Cosmetics's TikTok content generated 440M total views over the last 12 months.