NewGet @draftkings's full report
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followers
1.30M
impressions
891M
likes
58.5M
comments
481K
posts
3.91K
engagement
6.62%
emv
$33.0M
Average per post
228K
Key Metrics
Impressions
monthly
Distributions
Content
14.1M
1.59M
3.46K
8mo ago
draftkings
Bro really didn’t know he was about to get hit with a Sí-Hawks 😂 #wm #wastemanagement #seahawks #SuperBowl #seattle
13.6M
1.02M
2.26K
8mo ago
draftkings
Team USA is STACKED with Olympic greatness 😳 (h/t Adidas, NBC Sports, Panasonic, HOKA TV, Team USA) #olympics #alysaliu #noahlyles #teamusa #olympicgames
8.73M
449K
5.36K
9mo ago
draftkings
Buffalo Bills OT Dion Dawkins couldn’t hold back his tears after learning what his QB Josh Allen said after the game 😢 (🎥: CameronWolfe/X) #bills #NFLPlayoffs #buffalobills #joshallen #footballtiktok
7.97M
406K
1.07K
9mo ago
draftkings
Never forget the moment a reporter asked Caitlin Clark an absurd question—and her response said it all. Happy Birthday, CC! 🎉 (via casualtakeking/X) #caitlinclark #cc #WNBA #basketball #birthday
7.87M
766K
2.32K
6mo ago
draftkings
Next stop: Yankee Stadium! 🏟️ Yankee fans get the chance to ride this vintage MTA train from 1917, right to Yankee Stadium for their Home Opener against the Miami Marlins today! 🚂⚾️ (🎥: nazaroundtheworld/ TT) #mlb #yankees #baseball #vintage #mta
7.35M
738K
1.97K
4mo ago
draftkings
Need to put this Munenori Kawasaki interview in the Hall of Fame immediately 😂 (🎥 via Sportsnet) #munenorikawasaki #MLB #baseball #monkey #banana
6.94M
273K
3.16K
8mo ago
draftkings
Jack Hughes is very happy for USA dentists 🦷🇺🇸 #olympics #hockey #teeth #dentistsoftiktok (h/t scarlett4kids/X)
6.22M
641K
1.53K
6mo ago
draftkings
Bro actually hit the craziest goal on Speed 😳🔥 #ishowspeed #socceredits #nickeh30 #Soccer #futbol
5.86M
683K
2.94K
5mo ago
draftkings
Our moms are the real MVPs 🥹 (🎥: ESPN YT) #mothersday #fernandomendoza #kevindurant #giannis #sportsedit
5.25M
282K
476
8mo ago
draftkings
Denver Broncos quarterbacks Bo Nix, Jarrett Stidham, and Zach Wilson were put to the test by their significant others...and their answers did not miss 😭 (via @IZZY NIX ) #denver #denverbroncos #broncos #nfl #qb
5.16M
432K
2.86K
8mo ago
draftkings
No way they brought out hundreds of people dressed as bushes for Bad Bunny’s halftime show 😭 (🎥 via ConorRyan_93 / X) #badbunny #SuperBowl #halftimeshow #nfl #nflmemes
5.06M
360K
487
9mo ago
draftkings
CJ Stroud always clutches up when Houston needs him most 💪 (🎥 via ESPN Deportes) #cjstroud #roscadereyes #texans #houstontexans #NFLPlayoffs
4.39M
458K
655
10mo ago
draftkings
George Pickens’ draft video made him an icon in the NFL before he ran a single route 😭 (🎥 via 1.issue / IG) #georgepickens #cowboys #dallascowboys #pittsburghsteelers #nflfootball
4.37M
227K
1.42K
3mo ago
draftkings
¡Casi alcanzo el estatus de Rey en el Desafío Imposible!😂👑 @DraftKings #DKPartner — So close to King status in the Impossible Challenge 😂👑 #DraftKings #DKPartner
4.36M
234K
2.24K
8mo ago
draftkings
Drake Maye just wanted to congratulate his fellow competitor, Sam Darnold 🥺 #drakemaye #patriots #seahawks #SuperBowl #BadBunny (🎥: CLNSMedia/X)
4.26M
206K
445
4mo ago
draftkings
Spike Lee was a Knicks championship BY ANY MEANS NECESSARY 🔵🟠 (🎥: CBS Mornings) #nbaplayoffs #spikelee #nbafinals #knicks #knickstape
3.92M
256K
1.29K
6mo ago
draftkings
UConn head coach Geno Auriemma says a South Carolina player ripped Sarah Strong’s uniform and the refs missed the call - but that actually wasn’t the case 😅 (🎥: NCAA) #uconn #southcarolina #genoauriemma #sarahstrong #basketball
3.82M
282K
6.13K
7mo ago
draftkings
Logan Paul called out ANY NFL player to box him for $1 million 🤯 (🎥: HappyPunch / X) #loganpaul #nfl #football #boxing #mylesgarrett
3.49M
325K
454
5mo ago
draftkings
St. Louis Cardinals manager Oli Marmol was quick to praise the right-field fan section that went tarps off to spark a walk-off win over the Kansas City Royals 🙌 (via gnybarra/X) #baseball #MLB #stlouis #fans #cardinals
3.49M
306K
2.56K
6mo ago
draftkings
Lucy May’s debut as the bat dog for the Phillies Single-A Clearwater Threshers did NOT go as planned 😂 (🎥 via Clearwater Threshers) #MLB #Baseball #PhiladelphiaPhillies #Phillies #Funny
DraftKings (@draftkings) TikTok Stats & Analytics
DraftKings (@draftkings) has 1.30M TikTok followers with a 6.62% engagement rate over the past 12 months. Across 3.91K videos, DraftKings received 58.5M total likes and 891M views, averaging 14.9K likes per video. This page tracks DraftKings's performance metrics, top content, and engagement trends — updated daily. To benchmark @draftkings against other accounts, use Socialpruf's TikTok competitor analysis tool.
DraftKings (@draftkings) TikTok Analytics FAQ
How many TikTok followers does DraftKings have?+
DraftKings (@draftkings) has 1.30M TikTok followers as of October 2026.
What is DraftKings's TikTok engagement rate?+
DraftKings's TikTok engagement rate is 6.62% over the last 12 months, based on 3.91K videos.
How many likes does DraftKings get on TikTok?+
DraftKings received 58.5M total likes across 3.91K videos in the last 12 months, averaging 14.9K likes per video.
How many TikTok views does DraftKings get?+
DraftKings's TikTok content generated 891M total views over the last 12 months.
Can I compare DraftKings with other TikTok accounts?+
Yes. Add @draftkings to a competitor set with Socialpruf's TikTok competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.