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followers
17.3K
impressions
1.29M
likes
31.5K
comments
2.57K
posts
225
engagement
2.64%
emv
$36.9K
Average per post
5.74K

Key Metrics

Distributions

Top Content

Yes, you’re seeing this right…The Towel can now be embroidered with a name or initials, just in time for holiday gifting! 😌 Head to crownaffair.com to customize for yourself or someone you love. #crownaffair
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1.28K
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6mo ago
crownaffair
Yes, you’re seeing this right…The Towel can now be embroidered with a name or initials, just in time for holiday gifting! 😌 Head to crownaffair.com to customize for yourself or someone you love. #crownaffair
Happy Met Monday! 💚 Remember when Doja Cat wore The Towel as one of her Met Gala looks a few years ago?
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3w ago
crownaffair
Happy Met Monday! 💚 Remember when Doja Cat wore The Towel as one of her Met Gala looks a few years ago?
Curly girl routine with Teya using The Smoothing Air Dry Cream 💚 Available on crownaffair.com + @sephora @sephoracanada
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25
3mo ago
crownaffair
Curly girl routine with Teya using The Smoothing Air Dry Cream 💚 Available on crownaffair.com + @sephora @sephoracanada
Carolyn Bessette Kennedy understood the power of a simple hairstyle done well. Here’s what you need to recreate her most iconic looks—just in time for your American Love Story watch.
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2mo ago
crownaffair
Carolyn Bessette Kennedy understood the power of a simple hairstyle done well. Here’s what you need to recreate her most iconic looks—just in time for your American Love Story watch.
Happ Thanksgiving from Team Crown Affair 🦃
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11
6mo ago
crownaffair
Happ Thanksgiving from Team Crown Affair 🦃
Any guesses? Drop them in the comments 👇
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4mo ago
crownaffair
Any guesses? Drop them in the comments 👇
APPLICATION CLOSED 💚 Crown Affair is looking for content creators! 📣 it’s called The Crown Affair Community and every month this group will get access to new launches, best selling products, secret campaigns, and events in order to make content for the brand. Head to the link in our bio to apply via google form. #greenscreen
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2mo ago
crownaffair
APPLICATION CLOSED 💚 Crown Affair is looking for content creators! 📣 it’s called The Crown Affair Community and every month this group will get access to new launches, best selling products, secret campaigns, and events in order to make content for the brand. Head to the link in our bio to apply via google form. #greenscreen
We kicked off development in 2023 and went through 32 formula iterations. The process didn’t happen overnight—though that’s exactly how fast we needed it to work for you. The Overnight Repair Serum is, without question, our proudest launch to date. Practical, clinically backed, and delivers visible results. As clean beauty people, we are freaking out. Take a peek behind the scenes, and jump to another post to learn more about the clinical claims and what product testers have to say. Spoiler: it really, really works. Good things take time. Better things take detail. Launching exclusively for @sephora app users on August 25th. Available August 26th on @crownaffair @sephora @sephoracanada #crownaffair #haircare #cleanbeauty #nighttimeritual
16.0K
520
23
9mo ago
crownaffair
We kicked off development in 2023 and went through 32 formula iterations. The process didn’t happen overnight—though that’s exactly how fast we needed it to work for you. The Overnight Repair Serum is, without question, our proudest launch to date. Practical, clinically backed, and delivers visible results. As clean beauty people, we are freaking out. Take a peek behind the scenes, and jump to another post to learn more about the clinical claims and what product testers have to say. Spoiler: it really, really works. Good things take time. Better things take detail. Launching exclusively for @sephora app users on August 25th. Available August 26th on @crownaffair @sephora @sephoracanada #crownaffair #haircare #cleanbeauty #nighttimeritual
Meet The Smoothing Air Dry Cream, a clinically backed multitasking styling cream designed to smooth frizz, deeply hydrate without weight, and define natural texture with 24-hour flexible hold. 💚 Launching 1/27 on crownaffair.com, with early access 1/26 exclusively on the @sephora app.
16.0K
654
50
4mo ago
crownaffair
Meet The Smoothing Air Dry Cream, a clinically backed multitasking styling cream designed to smooth frizz, deeply hydrate without weight, and define natural texture with 24-hour flexible hold. 💚 Launching 1/27 on crownaffair.com, with early access 1/26 exclusively on the @sephora app.
Perks of being on the marketing team..product testing!!! The Overnight Repair Serum is launching August 26th on crownaffair.com, @sephora and @sephoracanada and on August 25th for Sephora app users ✨ #crownaffair #labubu #haircare #cleanbeauty #sephora #overnightrepairserum #nighttimeritual
14.9K
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9mo ago
crownaffair
Perks of being on the marketing team..product testing!!! The Overnight Repair Serum is launching August 26th on crownaffair.com, @sephora and @sephoracanada and on August 25th for Sephora app users ✨ #crownaffair #labubu #haircare #cleanbeauty #sephora #overnightrepairserum #nighttimeritual
The Travel Dry Shampoo goes wherever you go—even Paris Fashion Week. Available to shop on crownaffair.com and @sephora.
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5
2mo ago
crownaffair
The Travel Dry Shampoo goes wherever you go—even Paris Fashion Week. Available to shop on crownaffair.com and @sephora.
Coming soon: a beautiful object of care. Hand-crafted from marble, considered in form, and created in partnership with @Anastasio Home. Launching tomorrow. 💚
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4mo ago
crownaffair
Coming soon: a beautiful object of care. Hand-crafted from marble, considered in form, and created in partnership with @Anastasio Home. Launching tomorrow. 💚
Introducing The Big Clip, designed in collaboration with @Jennifer Fisher Jewelry to elevate the art of the up-do. Shop now, exclusively on crownaffair.com and jenniferfisher.com. 💚
13.0K
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3mo ago
crownaffair
Introducing The Big Clip, designed in collaboration with @Jennifer Fisher Jewelry to elevate the art of the up-do. Shop now, exclusively on crownaffair.com and jenniferfisher.com. 💚
Juliette’s out-the-door essential for fresh, silky-smooth third-day hair. Shop The Travel Dry Shampoo at crownaffair.com and @sephora.
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3
1mo ago
crownaffair
Juliette’s out-the-door essential for fresh, silky-smooth third-day hair. Shop The Travel Dry Shampoo at crownaffair.com and @sephora.
A better tomorrow is always within reach. Soon, it’ll be on your nightstand. Good things can happen overnight ✨ #crownaffair #teaser #haircare #overnight #healthyhair #cleanbeauty
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9mo ago
crownaffair
A better tomorrow is always within reach. Soon, it’ll be on your nightstand. Good things can happen overnight ✨ #crownaffair #teaser #haircare #overnight #healthyhair #cleanbeauty
Effortless and heatless 💚 Shop The Smoothing Air Dry Cream now on crownaffair.com + @sephora @sephoracanada
11.0K
228
6
4mo ago
crownaffair
Effortless and heatless 💚 Shop The Smoothing Air Dry Cream now on crownaffair.com + @sephora @sephoracanada
Shop clean haircare at crownaffair.com 💚 #crownaffair #vogue #cleanbeauty #sephora #itgirl
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3
10mo ago
crownaffair
Shop clean haircare at crownaffair.com 💚 #crownaffair #vogue #cleanbeauty #sephora #itgirl
She begins brushing her strands with the Mini Brush No. 001, followed by a few drops of the new Overnight Repair Serum. She calls it her “princess hair serum.” Then, she tucks herself in and ends her day on a cloud: resting her fine fibers on 100% silk.
10.1K
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8mo ago
crownaffair
She begins brushing her strands with the Mini Brush No. 001, followed by a few drops of the new Overnight Repair Serum. She calls it her “princess hair serum.” Then, she tucks herself in and ends her day on a cloud: resting her fine fibers on 100% silk.
The Travel Dry Shampoo was made for (almost) every kind of mane. Shop the (new!) Travel Dry Shampoo at crownaffair.com, @sephora and @sephoracanada 💚
8.97K
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2mo ago
crownaffair
The Travel Dry Shampoo was made for (almost) every kind of mane. Shop the (new!) Travel Dry Shampoo at crownaffair.com, @sephora and @sephoracanada 💚
Healthy hair starts at the cuticle—and The Overnight Repair Serum works while you sleep to strengthen, repair, and add shine from the first use. @Dr. Sam Ellis - Dermatologist ✨ After 1 use: hair feels 2x stronger with the Superfood Blend ingredient ✨ After 4 weeks: breakage reduced by up to 75%* ✨ Frizz control for 8+ hours with weightless hydration provided by Tsubaki Meadows ✨ Strands twice as smooth and soft with Rosemary Extract How to use: Apply 1–5 pumps to dry hair (based on hair need), before bed, and wake up with repaired strands. No rinse needed. Perfect for anyone who uses heat tools, has color-treated hair, or just needs some TLC. Get early access to shop on August 25th with the Sephora app. Launching August 26th @crownaffair @sephora @sephoracanada #crownaffair #haircare #cleanbeauty #overnightrepairserum #nighttimeritual
8.59K
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9mo ago
crownaffair
Healthy hair starts at the cuticle—and The Overnight Repair Serum works while you sleep to strengthen, repair, and add shine from the first use. @Dr. Sam Ellis - Dermatologist ✨ After 1 use: hair feels 2x stronger with the Superfood Blend ingredient ✨ After 4 weeks: breakage reduced by up to 75%* ✨ Frizz control for 8+ hours with weightless hydration provided by Tsubaki Meadows ✨ Strands twice as smooth and soft with Rosemary Extract How to use: Apply 1–5 pumps to dry hair (based on hair need), before bed, and wake up with repaired strands. No rinse needed. Perfect for anyone who uses heat tools, has color-treated hair, or just needs some TLC. Get early access to shop on August 25th with the Sephora app. Launching August 26th @crownaffair @sephora @sephoracanada #crownaffair #haircare #cleanbeauty #overnightrepairserum #nighttimeritual

Crown Affair (@crownaffair) Tiktok Stats & Analytics

Crown Affair (@crownaffair) has 17.3K Tiktok followers with a 2.64% engagement rate over the past 12 months. Across 225 videos, Crown Affair received 31.5K total likes and 1.29M views, averaging 140 likes per video. This page tracks Crown Affair's performance metrics, top content, and engagement trends — updated daily.

Crown Affair (@crownaffair) Tiktok Analytics FAQ

How many TikTok followers does Crown Affair have?+
Crown Affair (@crownaffair) has 17.3K TikTok followers as of May 2026.
What is Crown Affair's TikTok engagement rate?+
Crown Affair's TikTok engagement rate is 2.64% over the last 12 months, based on 225 videos.
How many likes does Crown Affair get on TikTok?+
Crown Affair received 31.5K total likes across 225 videos in the last 12 months, averaging 140 likes per video.
How many TikTok views does Crown Affair get?+
Crown Affair's TikTok content generated 1.29M total views over the last 12 months.