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followers
17.0K
impressions
1.24M
likes
30.5K
comments
2.51K
posts
222
engagement
2.66%
emv
$35.6K
Average per post
5.60K

Key Metrics

Distributions

Top Content

Yes, you’re seeing this right…The Towel can now be embroidered with a name or initials, just in time for holiday gifting! 😌 Head to crownaffair.com to customize for yourself or someone you love. #crownaffair
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crownaffair
Yes, you’re seeing this right…The Towel can now be embroidered with a name or initials, just in time for holiday gifting! 😌 Head to crownaffair.com to customize for yourself or someone you love. #crownaffair
Happy Met Monday! 💚 Remember when Doja Cat wore The Towel as one of her Met Gala looks a few years ago?
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crownaffair
Happy Met Monday! 💚 Remember when Doja Cat wore The Towel as one of her Met Gala looks a few years ago?
Carolyn Bessette Kennedy understood the power of a simple hairstyle done well. Here’s what you need to recreate her most iconic looks—just in time for your American Love Story watch.
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1mo ago
crownaffair
Carolyn Bessette Kennedy understood the power of a simple hairstyle done well. Here’s what you need to recreate her most iconic looks—just in time for your American Love Story watch.
Curly girl routine with Teya using The Smoothing Air Dry Cream 💚 Available on crownaffair.com + @sephora @sephoracanada
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2mo ago
crownaffair
Curly girl routine with Teya using The Smoothing Air Dry Cream 💚 Available on crownaffair.com + @sephora @sephoracanada
Happ Thanksgiving from Team Crown Affair 🦃
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5mo ago
crownaffair
Happ Thanksgiving from Team Crown Affair 🦃
Any guesses? Drop them in the comments 👇
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3mo ago
crownaffair
Any guesses? Drop them in the comments 👇
APPLICATION CLOSED 💚 Crown Affair is looking for content creators! 📣 it’s called The Crown Affair Community and every month this group will get access to new launches, best selling products, secret campaigns, and events in order to make content for the brand. Head to the link in our bio to apply via google form. #greenscreen
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crownaffair
APPLICATION CLOSED 💚 Crown Affair is looking for content creators! 📣 it’s called The Crown Affair Community and every month this group will get access to new launches, best selling products, secret campaigns, and events in order to make content for the brand. Head to the link in our bio to apply via google form. #greenscreen
We kicked off development in 2023 and went through 32 formula iterations. The process didn’t happen overnight—though that’s exactly how fast we needed it to work for you. The Overnight Repair Serum is, without question, our proudest launch to date. Practical, clinically backed, and delivers visible results. As clean beauty people, we are freaking out. Take a peek behind the scenes, and jump to another post to learn more about the clinical claims and what product testers have to say. Spoiler: it really, really works. Good things take time. Better things take detail. Launching exclusively for @sephora app users on August 25th. Available August 26th on @crownaffair @sephora @sephoracanada #crownaffair #haircare #cleanbeauty #nighttimeritual
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crownaffair
We kicked off development in 2023 and went through 32 formula iterations. The process didn’t happen overnight—though that’s exactly how fast we needed it to work for you. The Overnight Repair Serum is, without question, our proudest launch to date. Practical, clinically backed, and delivers visible results. As clean beauty people, we are freaking out. Take a peek behind the scenes, and jump to another post to learn more about the clinical claims and what product testers have to say. Spoiler: it really, really works. Good things take time. Better things take detail. Launching exclusively for @sephora app users on August 25th. Available August 26th on @crownaffair @sephora @sephoracanada #crownaffair #haircare #cleanbeauty #nighttimeritual
Meet The Smoothing Air Dry Cream, a clinically backed multitasking styling cream designed to smooth frizz, deeply hydrate without weight, and define natural texture with 24-hour flexible hold. 💚 Launching 1/27 on crownaffair.com, with early access 1/26 exclusively on the @sephora app.
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3mo ago
crownaffair
Meet The Smoothing Air Dry Cream, a clinically backed multitasking styling cream designed to smooth frizz, deeply hydrate without weight, and define natural texture with 24-hour flexible hold. 💚 Launching 1/27 on crownaffair.com, with early access 1/26 exclusively on the @sephora app.
Perks of being on the marketing team..product testing!!! The Overnight Repair Serum is launching August 26th on crownaffair.com, @sephora and @sephoracanada and on August 25th for Sephora app users ✨ #crownaffair #labubu #haircare #cleanbeauty #sephora #overnightrepairserum #nighttimeritual
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8mo ago
crownaffair
Perks of being on the marketing team..product testing!!! The Overnight Repair Serum is launching August 26th on crownaffair.com, @sephora and @sephoracanada and on August 25th for Sephora app users ✨ #crownaffair #labubu #haircare #cleanbeauty #sephora #overnightrepairserum #nighttimeritual
Coming soon: a beautiful object of care. Hand-crafted from marble, considered in form, and created in partnership with @Anastasio Home. Launching tomorrow. 💚
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crownaffair
Coming soon: a beautiful object of care. Hand-crafted from marble, considered in form, and created in partnership with @Anastasio Home. Launching tomorrow. 💚
Introducing The Big Clip, designed in collaboration with @Jennifer Fisher Jewelry to elevate the art of the up-do. Shop now, exclusively on crownaffair.com and jenniferfisher.com. 💚
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crownaffair
Introducing The Big Clip, designed in collaboration with @Jennifer Fisher Jewelry to elevate the art of the up-do. Shop now, exclusively on crownaffair.com and jenniferfisher.com. 💚
A better tomorrow is always within reach. Soon, it’ll be on your nightstand. Good things can happen overnight ✨ #crownaffair #teaser #haircare #overnight #healthyhair #cleanbeauty
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crownaffair
A better tomorrow is always within reach. Soon, it’ll be on your nightstand. Good things can happen overnight ✨ #crownaffair #teaser #haircare #overnight #healthyhair #cleanbeauty
Shop clean haircare at crownaffair.com 💚 #crownaffair #vogue #cleanbeauty #sephora #itgirl
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9mo ago
crownaffair
Shop clean haircare at crownaffair.com 💚 #crownaffair #vogue #cleanbeauty #sephora #itgirl
She begins brushing her strands with the Mini Brush No. 001, followed by a few drops of the new Overnight Repair Serum. She calls it her “princess hair serum.” Then, she tucks herself in and ends her day on a cloud: resting her fine fibers on 100% silk.
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crownaffair
She begins brushing her strands with the Mini Brush No. 001, followed by a few drops of the new Overnight Repair Serum. She calls it her “princess hair serum.” Then, she tucks herself in and ends her day on a cloud: resting her fine fibers on 100% silk.
Effortless and heatless 💚 Shop The Smoothing Air Dry Cream now on crownaffair.com + @sephora @sephoracanada
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crownaffair
Effortless and heatless 💚 Shop The Smoothing Air Dry Cream now on crownaffair.com + @sephora @sephoracanada
Healthy hair starts at the cuticle—and The Overnight Repair Serum works while you sleep to strengthen, repair, and add shine from the first use. @Dr. Sam Ellis - Dermatologist ✨ After 1 use: hair feels 2x stronger with the Superfood Blend ingredient ✨ After 4 weeks: breakage reduced by up to 75%* ✨ Frizz control for 8+ hours with weightless hydration provided by Tsubaki Meadows ✨ Strands twice as smooth and soft with Rosemary Extract How to use: Apply 1–5 pumps to dry hair (based on hair need), before bed, and wake up with repaired strands. No rinse needed. Perfect for anyone who uses heat tools, has color-treated hair, or just needs some TLC. Get early access to shop on August 25th with the Sephora app. Launching August 26th @crownaffair @sephora @sephoracanada #crownaffair #haircare #cleanbeauty #overnightrepairserum #nighttimeritual
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crownaffair
Healthy hair starts at the cuticle—and The Overnight Repair Serum works while you sleep to strengthen, repair, and add shine from the first use. @Dr. Sam Ellis - Dermatologist ✨ After 1 use: hair feels 2x stronger with the Superfood Blend ingredient ✨ After 4 weeks: breakage reduced by up to 75%* ✨ Frizz control for 8+ hours with weightless hydration provided by Tsubaki Meadows ✨ Strands twice as smooth and soft with Rosemary Extract How to use: Apply 1–5 pumps to dry hair (based on hair need), before bed, and wake up with repaired strands. No rinse needed. Perfect for anyone who uses heat tools, has color-treated hair, or just needs some TLC. Get early access to shop on August 25th with the Sephora app. Launching August 26th @crownaffair @sephora @sephoracanada #crownaffair #haircare #cleanbeauty #overnightrepairserum #nighttimeritual
The Travel Dry Shampoo was made for (almost) every kind of mane. Shop the (new!) Travel Dry Shampoo at crownaffair.com, @sephora and @sephoracanada 💚
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crownaffair
The Travel Dry Shampoo was made for (almost) every kind of mane. Shop the (new!) Travel Dry Shampoo at crownaffair.com, @sephora and @sephoracanada 💚
The recipe? Take Your Time. Preparing is half the pleasure. @Cookingwithfiona #pasta #cooking #Recipe
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crownaffair
The recipe? Take Your Time. Preparing is half the pleasure. @Cookingwithfiona #pasta #cooking #Recipe
The mailer got so much love, we thought we’d give one away to a lucky winner 🤍 How to win: ✨ Tag a friend ✨ Follow us on TikTok ✨ Repost this for extra entries! What you’ll win in the mailer box: 🤍 The Overnight Repair Serum 🤍 The Mini Brush No. 001 🤍 The Silk Pillowcase One winner will be randomly chosen. Giveaway closes on September 2nd, 10am EST. Good luck! 🫶
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crownaffair
The mailer got so much love, we thought we’d give one away to a lucky winner 🤍 How to win: ✨ Tag a friend ✨ Follow us on TikTok ✨ Repost this for extra entries! What you’ll win in the mailer box: 🤍 The Overnight Repair Serum 🤍 The Mini Brush No. 001 🤍 The Silk Pillowcase One winner will be randomly chosen. Giveaway closes on September 2nd, 10am EST. Good luck! 🫶

Crown Affair (@crownaffair) Tiktok Stats & Analytics

Crown Affair (@crownaffair) has 17.0K Tiktok followers with a 2.66% engagement rate over the past 12 months. Across 222 videos, Crown Affair received 30.5K total likes and 1.24M views, averaging 138 likes per video. This page tracks Crown Affair's performance metrics, top content, and engagement trends — updated daily.

Crown Affair (@crownaffair) Tiktok Analytics FAQ

How many TikTok followers does Crown Affair have?+
Crown Affair (@crownaffair) has 17.0K TikTok followers as of May 2026.
What is Crown Affair's TikTok engagement rate?+
Crown Affair's TikTok engagement rate is 2.66% over the last 12 months, based on 222 videos.
How many likes does Crown Affair get on TikTok?+
Crown Affair received 30.5K total likes across 222 videos in the last 12 months, averaging 138 likes per video.
How many TikTok views does Crown Affair get?+
Crown Affair's TikTok content generated 1.24M total views over the last 12 months.