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39.1K
impressions
17.8M
likes
112K
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3.6K
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397
engagement
0.650%
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Do you ever notice foam after mixing a bottle? 🍼 This can be totally normal! A few things to know: 1.Infant formulas that contain milk or whey protein have a natural tendency to foam. 2.Letting the bottle rest a couple minutes after mixing, should reduce the amount of foam. 3. Air bubbles should also be broken up as they pass through the nipple of the bottle. #bottlemaking #newparent #infantformula #babyformula #postpartum
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1.36K
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3mo ago
bobbiebabyco
Do you ever notice foam after mixing a bottle? 🍼 This can be totally normal! A few things to know: 1.Infant formulas that contain milk or whey protein have a natural tendency to foam. 2.Letting the bottle rest a couple minutes after mixing, should reduce the amount of foam. 3. Air bubbles should also be broken up as they pass through the nipple of the bottle. #bottlemaking #newparent #infantformula #babyformula #postpartum
Why is it important to add water BEFORE formula? Formula is designed to mix with a certain amount of water - the ratio is SUPER important so your baby gets enough nutrition & water (but not too much of either!) if you add formula first, this skews the total bottle amount & means your baby won't get enough water for the formula added. ✅ add water first (the bottle size you want to give baby) then add formula! #formulafeeding #formulatips #firsttimemom #firsttimeparent #firsttimedad
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6mo ago
bobbiebabyco
Why is it important to add water BEFORE formula? Formula is designed to mix with a certain amount of water - the ratio is SUPER important so your baby gets enough nutrition & water (but not too much of either!) if you add formula first, this skews the total bottle amount & means your baby won't get enough water for the formula added. ✅ add water first (the bottle size you want to give baby) then add formula! #formulafeeding #formulatips #firsttimemom #firsttimeparent #firsttimedad
“Which Bobbie infant formula is best for my baby?” If you’ve ever wondered this, you should take our Formulator Quiz. You tell us a bit about your baby and your feeding journey ➡️ we’ll match you with the right Bobbie infant formula in under 2 minutes! 🍼✅
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2mo ago
bobbiebabyco
“Which Bobbie infant formula is best for my baby?” If you’ve ever wondered this, you should take our Formulator Quiz. You tell us a bit about your baby and your feeding journey ➡️ we’ll match you with the right Bobbie infant formula in under 2 minutes! 🍼✅
If the first formula didn't hit right with your baby... Our Organic Gentle was made with sensitive tummies in mind! 🩷 Made with smaller, broken-down proteins that are closer in size to those found in breast milk for easier digestion = Less fussiness for them, less stress for you! #Sensitivetummy #formulamom #infantformula #postpartum #newparent
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bobbiebabyco
If the first formula didn't hit right with your baby... Our Organic Gentle was made with sensitive tummies in mind! 🩷 Made with smaller, broken-down proteins that are closer in size to those found in breast milk for easier digestion = Less fussiness for them, less stress for you! #Sensitivetummy #formulamom #infantformula #postpartum #newparent
So technically we'd have 7 Gold Medals 😏 🥇Clean Label Project Purity Award 🥇Clean Label Project Certified Pesticide Free 🥇Clean Label Project First 1,000 day promise 🥇Parenting Awards 2025 Good Housekeeping Winner 🥇Parenting Awards 2023 Good Housekeeping Winner 🥇Today's Parent Approved Quality Ease of Use Value 🥇Best of Babylist But who's counting 😜
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1mo ago
bobbiebabyco
So technically we'd have 7 Gold Medals 😏 🥇Clean Label Project Purity Award 🥇Clean Label Project Certified Pesticide Free 🥇Clean Label Project First 1,000 day promise 🥇Parenting Awards 2025 Good Housekeeping Winner 🥇Parenting Awards 2023 Good Housekeeping Winner 🥇Today's Parent Approved Quality Ease of Use Value 🥇Best of Babylist But who's counting 😜
The 2026 Consumer Reports Infant Formula results are in--and Bobbie is now a Top Choice across our full product suite. For the second year, Consumer Reports tested infant formulas for heavy metals and contaminants. All four Bobbie formulas were named Top Choices for having non-detect or low levels across every category—including cadmium, lead, mercury, inorganic arsenic, BPA/BPS, and acrylamide. This year, our Organic Whole Milk and Grass Fed Whole Milk formulas were tested for the first time and both earned green checks across the board. Heavy metals exist in all agricultural foods–even breastmilk. What matters is rigorous sourcing, strict standards, and obsessive testing. That’s the commitment we make with every batch, every can, every day. Link in bio to read the full 2026 results.
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4w ago
bobbiebabyco
The 2026 Consumer Reports Infant Formula results are in--and Bobbie is now a Top Choice across our full product suite. For the second year, Consumer Reports tested infant formulas for heavy metals and contaminants. All four Bobbie formulas were named Top Choices for having non-detect or low levels across every category—including cadmium, lead, mercury, inorganic arsenic, BPA/BPS, and acrylamide. This year, our Organic Whole Milk and Grass Fed Whole Milk formulas were tested for the first time and both earned green checks across the board. Heavy metals exist in all agricultural foods–even breastmilk. What matters is rigorous sourcing, strict standards, and obsessive testing. That’s the commitment we make with every batch, every can, every day. Link in bio to read the full 2026 results.
If only it happened like this 🤪
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2mo ago
bobbiebabyco
If only it happened like this 🤪
5 steps to making a bottle of formula 🍼 1. wash hands 2. add water to bottle 3. add formula (1 scoop of Bobbie for every 2oz of water) 4. mix: shake, swirl, or use sterilized object 5. serve!
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4w ago
bobbiebabyco
5 steps to making a bottle of formula 🍼 1. wash hands 2. add water to bottle 3. add formula (1 scoop of Bobbie for every 2oz of water) 4. mix: shake, swirl, or use sterilized object 5. serve!
If you have ever googled: "How many ounces should my baby drink?" This if for you. Screenshot this feeding chart or download from our website. Link in bio. *important note: consult your infants healthcare provider to ensure your child's unique needs are being met. #feeding #combofeeding #newparent #newmom #postpartum
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1mo ago
bobbiebabyco
If you have ever googled: "How many ounces should my baby drink?" This if for you. Screenshot this feeding chart or download from our website. Link in bio. *important note: consult your infants healthcare provider to ensure your child's unique needs are being met. #feeding #combofeeding #newparent #newmom #postpartum
If the first formula didn't work for your baby, our Organic Gentle was made with sensitive tummies in mind. Grab a Starter Bundle of our Organic Gentle directly on our website! #bobbieformula #newparent #infantformula #newbaby #postpartum
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3mo ago
bobbiebabyco
If the first formula didn't work for your baby, our Organic Gentle was made with sensitive tummies in mind. Grab a Starter Bundle of our Organic Gentle directly on our website! #bobbieformula #newparent #infantformula #newbaby #postpartum
What makes Bobbie Organic Gentle, gentle? 👉 Our first-of-its-kind organic baby formula is designed for sensitive tummies—made with 100% partially hydrolyzed whey protein to ease fussiness, gas, and crying. What’s inside Bobbie Organic Gentle? 👇 🍼 Smaller, broken-down proteins that are closer in size to those founding breast milk for gentle digestion 🍼 100% organic lactose as the primary carb source 🍼 DHA at EU levels for brain development 🍼 75 IU of Vitamin D per serving to support healthy bones and teeth 🍼 1.2 mg/serving of Iron, meeting EU standards, to support the production of red blood cells, muscle cells, and metabolism 🍼 Organic, expeller-pressed, plant-based oils to provide the fatty acids baby needs without GMOs, pesticide residues, or inorganic chemical solvents 🍼 No soy allergens, palm or palm olein oil, or corn sweeteners. Link in bio to join the Bobbie Fam and subscribe!
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6mo ago
bobbiebabyco
What makes Bobbie Organic Gentle, gentle? 👉 Our first-of-its-kind organic baby formula is designed for sensitive tummies—made with 100% partially hydrolyzed whey protein to ease fussiness, gas, and crying. What’s inside Bobbie Organic Gentle? 👇 🍼 Smaller, broken-down proteins that are closer in size to those founding breast milk for gentle digestion 🍼 100% organic lactose as the primary carb source 🍼 DHA at EU levels for brain development 🍼 75 IU of Vitamin D per serving to support healthy bones and teeth 🍼 1.2 mg/serving of Iron, meeting EU standards, to support the production of red blood cells, muscle cells, and metabolism 🍼 Organic, expeller-pressed, plant-based oils to provide the fatty acids baby needs without GMOs, pesticide residues, or inorganic chemical solvents 🍼 No soy allergens, palm or palm olein oil, or corn sweeteners. Link in bio to join the Bobbie Fam and subscribe!
If you're wondering "How many ounces should my baby drink?" Here is a quick guide you can reference & save for later! *As always, consult your infant’s healthcare provider to ensure your child's unique needs are being met. #formulafeeding, #fyp, #momtok, #postpartum #formulamom
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11
3mo ago
bobbiebabyco
If you're wondering "How many ounces should my baby drink?" Here is a quick guide you can reference & save for later! *As always, consult your infant’s healthcare provider to ensure your child's unique needs are being met. #formulafeeding, #fyp, #momtok, #postpartum #formulamom
Respectfully, no 🥲
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1mo ago
bobbiebabyco
Respectfully, no 🥲
Replying to @Shea Devlin Questions about Bobbie Organic Gentle? Drop them in the comments! 👇🏽 #sensitivetummy #babyformula #postpartum #combofeeding
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2mo ago
bobbiebabyco
Replying to @Shea Devlin Questions about Bobbie Organic Gentle? Drop them in the comments! 👇🏽 #sensitivetummy #babyformula #postpartum #combofeeding
How you scoop matters! Each scoop of Bobbie infant formula is designed with specific nutrients in mind — so you want to get enough but also not too much. ✅ level but not compact #formulafeeding #formulatips #firsttimemom #firsttimeparent #firsttimedad
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5mo ago
bobbiebabyco
How you scoop matters! Each scoop of Bobbie infant formula is designed with specific nutrients in mind — so you want to get enough but also not too much. ✅ level but not compact #formulafeeding #formulatips #firsttimemom #firsttimeparent #firsttimedad
Combo cocktail by @K H Y M | new mom 💛 — AKA a bottle that mixes both breast milk and Bobbie baby formula. *Important note: When combining breast milk and formula in the same bottle, always prepare infant formula using water as directed on the can, then add breast milk. Never replace water with breast milk. #combofeeding #formula #newparent #parenthack
413K
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2mo ago
bobbiebabyco
Combo cocktail by @K H Y M | new mom 💛 — AKA a bottle that mixes both breast milk and Bobbie baby formula. *Important note: When combining breast milk and formula in the same bottle, always prepare infant formula using water as directed on the can, then add breast milk. Never replace water with breast milk. #combofeeding #formula #newparent #parenthack
Bottle ASMR: music to your babies ears 🎶☺️ @Cyleena Morse
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1mo ago
bobbiebabyco
Bottle ASMR: music to your babies ears 🎶☺️ @Cyleena Morse
The best hack for formula-feeding parents? Getting it shipped right to your door so you don't even have to leave the house. Can't get easier than that 📦 @The Speech Scoop #formulahack #postpartum #momtips #formulafeeding #combofeeding
340K
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1mo ago
bobbiebabyco
The best hack for formula-feeding parents? Getting it shipped right to your door so you don't even have to leave the house. Can't get easier than that 📦 @The Speech Scoop #formulahack #postpartum #momtips #formulafeeding #combofeeding
The most precious sounds of feeding. @elsie and pete celebrating 2 months with their Bobbie Baby 🍼🥹💚
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8
1mo ago
bobbiebabyco
The most precious sounds of feeding. @elsie and pete celebrating 2 months with their Bobbie Baby 🍼🥹💚
ICYMI: We just launched the first and only American-manufactured USDA Organic Whole Milk Infant Formula, manufactured right here in the U.S. at our facility in Ohio. After launching our non-organic, Grass-fed Whole Milk formula last year, you told us that you wanted an organic option. And here it is! 🫶 🍼 No glyphosate, antibiotics, synthetic pesticide residues, or GMOs 🍼 Made with naturally-occurring MFGM, Choline, and industry-leading levels of DHA to support brain development 🍼 Whole milk fat + fewer plant oils = a recipe that closely mimics breast milk and makes for smoother poops. Available now at the link in bio.
296K
225
39
11mo ago
bobbiebabyco
ICYMI: We just launched the first and only American-manufactured USDA Organic Whole Milk Infant Formula, manufactured right here in the U.S. at our facility in Ohio. After launching our non-organic, Grass-fed Whole Milk formula last year, you told us that you wanted an organic option. And here it is! 🫶 🍼 No glyphosate, antibiotics, synthetic pesticide residues, or GMOs 🍼 Made with naturally-occurring MFGM, Choline, and industry-leading levels of DHA to support brain development 🍼 Whole milk fat + fewer plant oils = a recipe that closely mimics breast milk and makes for smoother poops. Available now at the link in bio.

BobbieBaby (@bobbiebabyco) Tiktok Stats & Analytics

BobbieBaby (@bobbiebabyco) has 39.1K Tiktok followers with a 0.65% engagement rate over the past 12 months. Across 397 videos, BobbieBaby received 112K total likes and 17.8M views, averaging 282 likes per video. This page tracks BobbieBaby's performance metrics, top content, and engagement trends — updated daily.

BobbieBaby (@bobbiebabyco) Tiktok Analytics FAQ

How many TikTok followers does BobbieBaby have?+
BobbieBaby (@bobbiebabyco) has 39.1K TikTok followers as of April 2026.
What is BobbieBaby's TikTok engagement rate?+
BobbieBaby's TikTok engagement rate is 0.65% over the last 12 months, based on 397 videos.
How many likes does BobbieBaby get on TikTok?+
BobbieBaby received 112K total likes across 397 videos in the last 12 months, averaging 282 likes per video.
How many TikTok views does BobbieBaby get?+
BobbieBaby's TikTok content generated 17.8M total views over the last 12 months.