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followers
2.51M
impressions
122M
likes
644K
comments
36.5K
posts
194
engagement
0.522%
emv
$2.64M
Average per post
626K

Key Metrics

Distributions

Top Content

It’s never too late to dream… with @shopify, I can keep @sonsieskin true to itself… a reminder, the most beautiful thing you can be is yourself. ✨🤍
28.8M
233K
7.33K
7mo ago
shopify
It’s never too late to dream… with @shopify, I can keep @sonsieskin true to itself… a reminder, the most beautiful thing you can be is yourself. ✨🤍
Lone Fox started in my apartment bedroom and somehow grew into something I can walk into every day. @Shopify has been part of my journey from the start, and believe it or not, I’ve managed the backend of my shop myself since day one, and still do.

If you’ve been thinking about bringing an idea to life, this might be your sign to start.
13.1M
13.6K
220
2mo ago
shopify
Lone Fox started in my apartment bedroom and somehow grew into something I can walk into every day. @Shopify has been part of my journey from the start, and believe it or not, I’ve managed the backend of my shop myself since day one, and still do. If you’ve been thinking about bringing an idea to life, this might be your sign to start.
Ringing the opening bell at @nasdaq this morning alongside Shopify merchants from @bruntworkwear, @wildone, @swmsweets, @abbode, @shopcjw, @harlembakingco, @le.alfre, @onefaithapparel.us, @harlemchocolatefactory, @turntablelab and @twin.thatswhatineed was unforgettable. 

Different journeys, same ambition. Black Friday puts their grit on full display.

Keep going. The world is watching you build.
9.02M
4.17K
99
6mo ago
shopify
Ringing the opening bell at @nasdaq this morning alongside Shopify merchants from @bruntworkwear, @wildone, @swmsweets, @abbode, @shopcjw, @harlembakingco, @le.alfre, @onefaithapparel.us, @harlemchocolatefactory, @turntablelab and @twin.thatswhatineed was unforgettable. Different journeys, same ambition. Black Friday puts their grit on full display. Keep going. The world is watching you build.
brb generating every block i can think of

AI block generation is available for Horizon themes
8.42M
1.14K
172
11mo ago
shopify
brb generating every block i can think of AI block generation is available for Horizon themes
What an incredible Black Friday. Shopify merchants hit a high of $5.1 million in sales per minute and more than 30 million shoppers have purchased from a Shopify merchant today.

Entrepreneurs: we see you. We see all of you. Those who are built different.
7.44M
5.15K
183
6mo ago
shopify
What an incredible Black Friday. Shopify merchants hit a high of $5.1 million in sales per minute and more than 30 million shoppers have purchased from a Shopify merchant today. Entrepreneurs: we see you. We see all of you. Those who are built different.
without entrepreneurs, Black Friday would just be any other Friday
6.38M
3.02K
239
7mo ago
shopify
without entrepreneurs, Black Friday would just be any other Friday
Introducing the latest XO/Art piece ‘Shades of Commerce’ created by Xor and @shopify, turning real-time Black Friday sales data into mesmerizing motion. It’s a procedural artwork that uncovers the beauty in every byte.
5.01M
4.07K
32
6mo ago
shopify
Introducing the latest XO/Art piece ‘Shades of Commerce’ created by Xor and @shopify, turning real-time Black Friday sales data into mesmerizing motion. It’s a procedural artwork that uncovers the beauty in every byte.
She mastered Michelin-star standards. Then she built @swmsweets with that same obsession for detail.

Here’s how @susannayoon turned craft into a luxury chocolate brand…and why that story hits different during the biggest shopping weekend of the year.
4.97M
33.6K
128
6mo ago
shopify
She mastered Michelin-star standards. Then she built @swmsweets with that same obsession for detail. Here’s how @susannayoon turned craft into a luxury chocolate brand…and why that story hits different during the biggest shopping weekend of the year.
hardware disconnecting? not anymore
3.09M
1.27K
140
6mo ago
shopify
hardware disconnecting? not anymore
look up. that’s real-time merchant sales lighting up the world’s largest LED screen
2.83M
3.23K
182
6mo ago
shopify
look up. that’s real-time merchant sales lighting up the world’s largest LED screen
the worst day of @nashid.chroma’s career became his best decision: going all in as an entrepreneur
2.50M
1.39K
256
1mo ago
shopify
the worst day of @nashid.chroma’s career became his best decision: going all in as an entrepreneur
play along and watch the world shop live
1.78M
2.36K
125
6mo ago
shopify
play along and watch the world shop live
Every 26 seconds, someone makes their first sale on @Shopify.

This BFCM weekend, thousands of new founders will have that moment for the first time.

If that’s you, welcome to the club. This is just the beginning.
1.66M
995
97
6mo ago
shopify
Every 26 seconds, someone makes their first sale on @Shopify. This BFCM weekend, thousands of new founders will have that moment for the first time. If that’s you, welcome to the club. This is just the beginning.
hey Sidekick, how do i have my biggest Black Friday weekend yet?
1.50M
938
209
8mo ago
shopify
hey Sidekick, how do i have my biggest Black Friday weekend yet?
With help from @shopify I launched my collectibles and experiences company @77x.world Talked all about it with @kherispoppin
1.49M
31.7K
246
3w ago
shopify
With help from @shopify I launched my collectibles and experiences company @77x.world Talked all about it with @kherispoppin
From kickoff to 50,000 orders, @shopify had our back the whole way #ShopifyPartner #ad
1.04M
1.57K
148
8mo ago
shopify
From kickoff to 50,000 orders, @shopify had our back the whole way #ShopifyPartner #ad
First rule of entrepreneur wife husband club: be ready to drop whatever you’re doing in the moment and help...in the right way, not the wrong way. #ad #shopifypartner
902K
3.51K
253
2mo ago
shopify
First rule of entrepreneur wife husband club: be ready to drop whatever you’re doing in the moment and help...in the right way, not the wrong way. #ad #shopifypartner
Launching @goldenwestboots has been one wild and wonderful ride, and @shopify has been there at every turn. From hosting our very first pop-up at my Bell Bottoms Up Bar in Nashville to launching our store, it’s been an amazing creative journey, and I’m excited to keep building. If you haven’t slipped your feet into a pair yet, what are you waiting for?
900K
28.2K
2.24K
12mo ago
shopify
Launching @goldenwestboots has been one wild and wonderful ride, and @shopify has been there at every turn. From hosting our very first pop-up at my Bell Bottoms Up Bar in Nashville to launching our store, it’s been an amazing creative journey, and I’m excited to keep building. If you haven’t slipped your feet into a pair yet, what are you waiting for?
Behind every Black Friday sale, there’s a builder.

And few have built for their customers the way @bruntboss has.

Watch the story behind @bruntworkwear.
694K
1.42K
58
6mo ago
shopify
Behind every Black Friday sale, there’s a builder. And few have built for their customers the way @bruntboss has. Watch the story behind @bruntworkwear.
I needed a miracle and @shopify came to the rescue✨

My old store crashed on the day I launched BeatsByDeb Cosmetics. I searched and found the BEST platform for my store— Shopify! Although I had no tech background, Shopify made it easy to rebuild, relaunch, and keep my vision alive, and all without missing a beat.🔥
No coding degree, no stress, just real support and powerful tools for real entrepreneurs!

My cosmetics line continues to grow and evolve with time, and I couldn’t be happier that I never gave up on my dreams of being a business owner❤️

#ad #shopifypartner
486K
17.6K
228
12mo ago
shopify
I needed a miracle and @shopify came to the rescue✨ My old store crashed on the day I launched BeatsByDeb Cosmetics. I searched and found the BEST platform for my store— Shopify! Although I had no tech background, Shopify made it easy to rebuild, relaunch, and keep my vision alive, and all without missing a beat.🔥 No coding degree, no stress, just real support and powerful tools for real entrepreneurs! My cosmetics line continues to grow and evolve with time, and I couldn’t be happier that I never gave up on my dreams of being a business owner❤️ #ad #shopifypartner

Shopify (@shopify) Instagram Stats & Analytics

Shopify (@shopify) has 2.51M Instagram followers with a 0.52% engagement rate over the past 12 months. Across 194 posts, Shopify received 644K total likes and 120M impressions, averaging 3.32K likes per post. This page tracks Shopify's performance metrics, top content, and engagement trends — updated daily.

Shopify (@shopify) Instagram Analytics FAQ

How many Instagram followers does Shopify have?+
Shopify (@shopify) has 2.51M Instagram followers as of June 2026.
What is Shopify's Instagram engagement rate?+
Shopify's Instagram engagement rate is 0.52% over the last 12 months, based on 194 posts.
How many likes does Shopify get on Instagram?+
Shopify received 644K total likes across 194 posts in the last 12 months, averaging 3.32K likes per post.
How many Instagram impressions does Shopify get?+
Shopify's Instagram content generated 120M total impressions over the last 12 months.