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2.39K
impressions
1.17M
likes
5.00K
comments
137
posts
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engagement
0.438%
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$24.9K
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🎙️ Ryan Bertrand has some strong things to say about Ralph Hasenhüttl during his time at @SouthamptonFC  😳
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bizzofsport
🎙️ Ryan Bertrand has some strong things to say about Ralph Hasenhüttl during his time at @SouthamptonFC 😳
Sunderland’s rise this season has been one of the standout stories in football.

A club that has spent the last decade fighting its way up, is now flying in its first season back in the Premier League.

Tom Burwell, interim CEO, has seen this up close as a board member, but is now stepping up with a club that is building a model that can actually sustain their place in the top flight.

Because @SunderlandAFC isn’t a typical football club… 1 in 10 people in the city holds a season ticket.

And business decisions aren’t just financial, they’re cultural. So now comes the hardest part. Turning a local, community-driven club into a global Premier League business without losing what made it special in the first place.

🗣️ “ The relentless obsession for performance on & off the field has to be our driver”

That shift changes everything:

- How you grow revenue
- How you build a fanbase
- How you approach sponsorship
- How you think about media and storytelling

But more importantly, how do you build a modern football club.

All on Business of Sport 🔥

(links below)
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bizzofsport
Sunderland’s rise this season has been one of the standout stories in football. A club that has spent the last decade fighting its way up, is now flying in its first season back in the Premier League. Tom Burwell, interim CEO, has seen this up close as a board member, but is now stepping up with a club that is building a model that can actually sustain their place in the top flight. Because @SunderlandAFC isn’t a typical football club… 1 in 10 people in the city holds a season ticket. And business decisions aren’t just financial, they’re cultural. So now comes the hardest part. Turning a local, community-driven club into a global Premier League business without losing what made it special in the first place. 🗣️ “ The relentless obsession for performance on & off the field has to be our driver” That shift changes everything: - How you grow revenue - How you build a fanbase - How you approach sponsorship - How you think about media and storytelling But more importantly, how do you build a modern football club. All on Business of Sport 🔥 (links below)
A 96th-minute winner to secure promotion: @officialbantams are back in League One.

But can this fairytale final day spark a resurgence for the ex-Premier League team?

Branded “too young, too cheap, out of his depth”, Ryan Sparks took over the club as CEO at one of the lowest points in its history.

But now they’re on the up.

🏆 The transformation behind Bradford’s long-overdue promotion
📈 Turning a £4.2M failure into a £9M business
🏟️ 16K season ticket holders & record crowds fuelled by a community-first model
🛠️ Building culture from scratch: hiring, data, and trusting young talent
💰 Competing with parachute-payment giants

All this on Business of Sport 🔥
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bizzofsport
A 96th-minute winner to secure promotion: @officialbantams are back in League One. But can this fairytale final day spark a resurgence for the ex-Premier League team? Branded “too young, too cheap, out of his depth”, Ryan Sparks took over the club as CEO at one of the lowest points in its history. But now they’re on the up. 🏆 The transformation behind Bradford’s long-overdue promotion 📈 Turning a £4.2M failure into a £9M business 🏟️ 16K season ticket holders & record crowds fuelled by a community-first model 🛠️ Building culture from scratch: hiring, data, and trusting young talent 💰 Competing with parachute-payment giants All this on Business of Sport 🔥
“The thing people don’t understand about football is everything changes”

Hashtag United are the most unique team in the English football pyramid.

Most clubs are built around geography, leveraging a passionate community with localised affinity.  @hashtagutd was born on YouTube.

Founder and owner @SpencerOwen's mission is disruption of established orders and doing so because ‘that’s how it’s always been done’.

🏴󠁧󠁢󠁷󠁬󠁳󠁿 Why Hashtag is the opposite of Wrexham
🧠 Innovation! Run towards it
🌍 What a multi-club creator-owned future could actually look like
🏟️ Why owning a ground is the club’s most important next step
🤳 The real value of creator led sport

All this on Business of Sport 🔥
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bizzofsport
“The thing people don’t understand about football is everything changes” Hashtag United are the most unique team in the English football pyramid. Most clubs are built around geography, leveraging a passionate community with localised affinity. @hashtagutd was born on YouTube. Founder and owner @SpencerOwen's mission is disruption of established orders and doing so because ‘that’s how it’s always been done’. 🏴󠁧󠁢󠁷󠁬󠁳󠁿 Why Hashtag is the opposite of Wrexham 🧠 Innovation! Run towards it 🌍 What a multi-club creator-owned future could actually look like 🏟️ Why owning a ground is the club’s most important next step 🤳 The real value of creator led sport All this on Business of Sport 🔥

Spotify 👉 t.co/dARWgvCqaF Youtube 👉 t.co/uj3pqoSIV3

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bizzofsport
Spotify 👉 https://t.co/dARWgvCqaF Youtube 👉 https://t.co/uj3pqoSIV3
When @KSI invests into a non-league football club, people pay attention…

But at Dagenham & Redbridge, attention is just the starting point.

John Grabowski is leading a project that’s trying to turn that buzz into something far more substantial: a sustainable football business.

Because this is non-league football:

- There’s no meaningful central TV money.
- And a third of revenue comes from the bar…!

So what actually moves the needle?

This is what reality looks like for most clubs trying to climb the pyramid.

All on Business of Sport 🔥

@Dag_RedFC
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bizzofsport
When @KSI invests into a non-league football club, people pay attention… But at Dagenham & Redbridge, attention is just the starting point. John Grabowski is leading a project that’s trying to turn that buzz into something far more substantial: a sustainable football business. Because this is non-league football: - There’s no meaningful central TV money. - And a third of revenue comes from the bar…! So what actually moves the needle? This is what reality looks like for most clubs trying to climb the pyramid. All on Business of Sport 🔥 @Dag_RedFC
He’s Back!

@patcummins30 returns to the show at a fascinating moment for the sport.

World Cup winner. Ashes winner. But more importantly, a captain navigating one of the most complex eras cricket has ever faced.

The game has changed since his last visit in summer ‘23…

The calendar is relentless.
Formats compete with each other.
Batters appear to dominate.

So how do players prioritise?
What does leadership look like when your teammates are also global freelancers?
And what has the IPL actually done to the sport beyond the headlines?

In this episode we explore:

🏏 How captains manage players across formats, franchises and national duty
💰 The IPL’s true impact on global cricket and player decision-making
📅 The reality of an overloaded calendar and what has to give
🧠 Leadership in a dressing room of global superstars
🌍 How cricket balances tradition with the demands of modern audiences
⚖️ Choosing between country, franchise and career longevity
🔥 Why the best players are now thinking like operators, not just athletes

This is a window into how elite cricket really works in 2026.

Youtube 👉 https://t.co/80w1j71hy9
Spotify 👉 https://t.co/PAYBZXZVym
Apple 👉 https://t.co/7kRUfzl2h7

All on Business of Sport 🔥
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bizzofsport
He’s Back! @patcummins30 returns to the show at a fascinating moment for the sport. World Cup winner. Ashes winner. But more importantly, a captain navigating one of the most complex eras cricket has ever faced. The game has changed since his last visit in summer ‘23… The calendar is relentless. Formats compete with each other. Batters appear to dominate. So how do players prioritise? What does leadership look like when your teammates are also global freelancers? And what has the IPL actually done to the sport beyond the headlines? In this episode we explore: 🏏 How captains manage players across formats, franchises and national duty 💰 The IPL’s true impact on global cricket and player decision-making 📅 The reality of an overloaded calendar and what has to give 🧠 Leadership in a dressing room of global superstars 🌍 How cricket balances tradition with the demands of modern audiences ⚖️ Choosing between country, franchise and career longevity 🔥 Why the best players are now thinking like operators, not just athletes This is a window into how elite cricket really works in 2026. Youtube 👉 https://t.co/80w1j71hy9 Spotify 👉 https://t.co/PAYBZXZVym Apple 👉 https://t.co/7kRUfzl2h7 All on Business of Sport 🔥
Is @MillwallFC the most misunderstood club in England?

A reputation built on 80s headlines. But today, they’re writing a new chapter.

🗣️: Judge us by our actions. Not your idea of what we are.

Under MD Mark Fairbrother, Millwall are punching above their weight on and off the pitch:

🧱 Rebuilding a reputation without losing identity.
⚖️ Competing with parachute-funded clubs and turning a profit.
📉 Why running a Championship club is one of football’s toughest jobs.
🎯 Balancing ambition with sustainability.
🌍 Why football clubs are more than businesses.

They’re anchors of local life.

This is a side of Millwall most people don’t see.

All on Business of Sport 🔥
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bizzofsport
Is @MillwallFC the most misunderstood club in England? A reputation built on 80s headlines. But today, they’re writing a new chapter. 🗣️: Judge us by our actions. Not your idea of what we are. Under MD Mark Fairbrother, Millwall are punching above their weight on and off the pitch: 🧱 Rebuilding a reputation without losing identity. ⚖️ Competing with parachute-funded clubs and turning a profit. 📉 Why running a Championship club is one of football’s toughest jobs. 🎯 Balancing ambition with sustainability. 🌍 Why football clubs are more than businesses. They’re anchors of local life. This is a side of Millwall most people don’t see. All on Business of Sport 🔥
From the brink of collapse to chasing the Championship.

In 2017, @leytonorientfc were days from going out of business. Owner chaos & relegation out of the Football League.

Today:
✅ Record season tickets
✅ New ownership
✅ Plans for a new stadium

But survival is no longer enough. After narrowly missing out last year, the mission is clear: reach the Championship and thrive.

CEO @markdevlin7 takes us through:

💸 Why chasing promotion must be balanced with financial sustainability
🏟️ The reality of building a stadium in London
📈 Lessons from Brentford’s rise and how they’re applied at Orient
📊 The true cost of competing in the EFL and why losses are rising
🤝 How community, culture and commercial growth work together

Leyton Orient’s journey is a reminder that in modern football, infrastructure and identity are as important as points on the board.

All on Business of Sport 🔥
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bizzofsport
From the brink of collapse to chasing the Championship. In 2017, @leytonorientfc were days from going out of business. Owner chaos & relegation out of the Football League. Today: ✅ Record season tickets ✅ New ownership ✅ Plans for a new stadium But survival is no longer enough. After narrowly missing out last year, the mission is clear: reach the Championship and thrive. CEO @markdevlin7 takes us through: 💸 Why chasing promotion must be balanced with financial sustainability 🏟️ The reality of building a stadium in London 📈 Lessons from Brentford’s rise and how they’re applied at Orient 📊 The true cost of competing in the EFL and why losses are rising 🤝 How community, culture and commercial growth work together Leyton Orient’s journey is a reminder that in modern football, infrastructure and identity are as important as points on the board. All on Business of Sport 🔥
🗣️ "MotorGP is not Formula One on two wheels. It is a separate sport with its own identity and values.

The sport is not broken and does not need fixing, it is already in an incredible place.

We will continue to improve it, but by leaning into what makes it different, not by trying to turn it into F1."

@denkmit
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bizzofsport
🗣️ "MotorGP is not Formula One on two wheels. It is a separate sport with its own identity and values. The sport is not broken and does not need fixing, it is already in an incredible place. We will continue to improve it, but by leaning into what makes it different, not by trying to turn it into F1." @denkmit
What comes next when early success changes what ‘normal’ looks like?

Since taking over in 2016, Jeff Shi has taken @Wolves  from Championship survival to European quarter-finals.

But with that rapid rise came something else: expectation.

After flirting with relegation last year, Wolves are entering a new phase.

And in a rare, deeply honest conversation, Jeff opens up about the lessons learned and what comes next.

We sat down with Jeff to unpack:

🐺 How Wolves will bounced back from a turbulent season
💸 The emotional cost of chasing Europe and the reality of clawing back from it
📊 The truth about player trading, academy economics, and the “sell smart” strategy
👤 Why Periera is the right man to rebuild 
🏟️ What’s next for Molineux and why upgrades aren’t just about capacity

…and which player does he wish they hadn’t sold.

All on Business of Sport 🔥
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bizzofsport
What comes next when early success changes what ‘normal’ looks like? Since taking over in 2016, Jeff Shi has taken @Wolves from Championship survival to European quarter-finals. But with that rapid rise came something else: expectation. After flirting with relegation last year, Wolves are entering a new phase. And in a rare, deeply honest conversation, Jeff opens up about the lessons learned and what comes next. We sat down with Jeff to unpack: 🐺 How Wolves will bounced back from a turbulent season 💸 The emotional cost of chasing Europe and the reality of clawing back from it 📊 The truth about player trading, academy economics, and the “sell smart” strategy 👤 Why Periera is the right man to rebuild 🏟️ What’s next for Molineux and why upgrades aren’t just about capacity …and which player does he wish they hadn’t sold. All on Business of Sport 🔥

Spotify 👉 t.co/7ud8h69MLk Youtube 👉 t.co/IB3KtW0QkR

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bizzofsport
Spotify 👉 https://t.co/7ud8h69MLk Youtube 👉 https://t.co/IB3KtW0QkR
What does it really take to survive as a modern football manager?

Michael Beale has done it all. Chelsea & Liverpool academies, managing QPR, Rangers & Sunderland, working alongside Gerrard in the PL, Scotland & Saudi.

We explore:

⚽ Why England struggles to produce ‘mavericks’ like Zlatan.
🏟️ The brutal realities of first-team management.
🧠 The “you vs. yourself” philosophy he uses with players.
🌍 What British coaches can learn by working abroad.
💼 Managing owners, fans, players and the media… all at once.

All on Business of Sport 🔥
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bizzofsport
What does it really take to survive as a modern football manager? Michael Beale has done it all. Chelsea & Liverpool academies, managing QPR, Rangers & Sunderland, working alongside Gerrard in the PL, Scotland & Saudi. We explore: ⚽ Why England struggles to produce ‘mavericks’ like Zlatan. 🏟️ The brutal realities of first-team management. 🧠 The “you vs. yourself” philosophy he uses with players. 🌍 What British coaches can learn by working abroad. 💼 Managing owners, fans, players and the media… all at once. All on Business of Sport 🔥
So @RealCFrampton is truly one of the greatest boxers of his generation.

But boxing has already changed dramatically since he retired… and that was only 4 years ago.

This was one of the rawest, most honest conversations we’ve had on the podcast.

🥊 How boxing’s biggest fights actually get made
💸 Why boxing is “full of crooks”
💰 How Saudi Arabia is reshaping the sport by doing what others couldn’t
🎥 The rise of influencer boxing and what Jake Paul is doing right
📺 What it’s really like to build your brand as a fighter
🧠 The trauma of a sport built on punches to the head

And, of course, which influencer would Carl fight if the money was right…

All on Business of Sport 🔥
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bizzofsport
So @RealCFrampton is truly one of the greatest boxers of his generation. But boxing has already changed dramatically since he retired… and that was only 4 years ago. This was one of the rawest, most honest conversations we’ve had on the podcast. 🥊 How boxing’s biggest fights actually get made 💸 Why boxing is “full of crooks” 💰 How Saudi Arabia is reshaping the sport by doing what others couldn’t 🎥 The rise of influencer boxing and what Jake Paul is doing right 📺 What it’s really like to build your brand as a fighter 🧠 The trauma of a sport built on punches to the head And, of course, which influencer would Carl fight if the money was right… All on Business of Sport 🔥

Spotify 👉 t.co/rKayZyNDAD Youtube 👉 t.co/iMfXGXs14w

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bizzofsport
Spotify 👉 https://t.co/rKayZyNDAD Youtube 👉 https://t.co/iMfXGXs14w
MotoGP is the biggest global sport you may not know about.

Hundreds of millions of fans. Elite athletes. A proven commercial model.

And now… Liberty Media have joined the party.

The same group that transformed Formula 1 into one of the most valuable and culturally relevant sports in the world are turning their attention to two wheels.

So the question is obvious: What happens next?

Carlos Ezpeleta is right at the centre of it.

As one of the key figures shaping MotoGP’s future, his job is to grow the sport into a true global media property… without losing the identity that made it special in the first place.

Because this isn’t F1: Different audience. Different culture. Different product.

🗣️ You have to grow, but you can’t lose what makes the sport authentic.

In this episode we explore:

🏁 What Liberty Media’s arrival really means for @MotoGP
📺 Why storytelling, media and distribution will define the next phase of growth
🌍 Expanding globally without alienating diehard fans
💰 The commercial model behind MotoGP and how it differs from F1
🎟️ Building events that feel like experiences, not just races
📊 How you grow a sport that already has scale but wants more relevance
⚖️ Balancing innovation with tradition in a rapidly changing sports landscape

Youtube 👉 https://t.co/vvVDyhwV9s
Spotify 👉 https://t.co/K7E72Iru5Y
Apple 👉 https://t.co/ru1zJUDLiH

All on Business of Sport 🔥
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bizzofsport
MotoGP is the biggest global sport you may not know about. Hundreds of millions of fans. Elite athletes. A proven commercial model. And now… Liberty Media have joined the party. The same group that transformed Formula 1 into one of the most valuable and culturally relevant sports in the world are turning their attention to two wheels. So the question is obvious: What happens next? Carlos Ezpeleta is right at the centre of it. As one of the key figures shaping MotoGP’s future, his job is to grow the sport into a true global media property… without losing the identity that made it special in the first place. Because this isn’t F1: Different audience. Different culture. Different product. 🗣️ You have to grow, but you can’t lose what makes the sport authentic. In this episode we explore: 🏁 What Liberty Media’s arrival really means for @MotoGP 📺 Why storytelling, media and distribution will define the next phase of growth 🌍 Expanding globally without alienating diehard fans 💰 The commercial model behind MotoGP and how it differs from F1 🎟️ Building events that feel like experiences, not just races 📊 How you grow a sport that already has scale but wants more relevance ⚖️ Balancing innovation with tradition in a rapidly changing sports landscape Youtube 👉 https://t.co/vvVDyhwV9s Spotify 👉 https://t.co/K7E72Iru5Y Apple 👉 https://t.co/ru1zJUDLiH All on Business of Sport 🔥
Football has a breaking point. More games. More competitions. More pressure. More injuries!

@Maheta_Molango, CEO of the @PFA, represents 55,000 players across English football.

And the message from dressing rooms hasn’t changed in 3 years:

🗣️ “Summer one: we play too much. Summer two: we play too much. What am I supposed to say the third time?”

The calendar isn’t being fixed. It’s getting worse.

And now the consequences are visible:

⚠️ Players entering tournaments after 60–70 games (science says 50–60 max)
⚠️ Injuries rising and performance dropping
⚠️ Broadcasters diluting value as supply increases (and product worsens!)

🗣️ “We are using the same assets again and again… there’s a point where the human being cannot give you more.”

Maheta doesn’t hold back.

All on Business of Sport 🔥

(links below)
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2w ago
bizzofsport
Football has a breaking point. More games. More competitions. More pressure. More injuries! @Maheta_Molango, CEO of the @PFA, represents 55,000 players across English football. And the message from dressing rooms hasn’t changed in 3 years: 🗣️ “Summer one: we play too much. Summer two: we play too much. What am I supposed to say the third time?” The calendar isn’t being fixed. It’s getting worse. And now the consequences are visible: ⚠️ Players entering tournaments after 60–70 games (science says 50–60 max) ⚠️ Injuries rising and performance dropping ⚠️ Broadcasters diluting value as supply increases (and product worsens!) 🗣️ “We are using the same assets again and again… there’s a point where the human being cannot give you more.” Maheta doesn’t hold back. All on Business of Sport 🔥 (links below)

Spotify: t.co/P6q6bhzngl Youtube: t.co/eXeNorxBWi

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bizzofsport
Spotify: https://t.co/P6q6bhzngl Youtube: https://t.co/eXeNorxBWi
We’ve just launched our PATREON!

Behind the scenes, Exclusive content, Full Ad-Free Podcast, Giveaways and much MORE.

Plus the first week is FREE!

Sign up NOW: 
https://t.co/KksQT2EoBh
4.15K
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11mo ago
bizzofsport
We’ve just launched our PATREON! Behind the scenes, Exclusive content, Full Ad-Free Podcast, Giveaways and much MORE. Plus the first week is FREE! Sign up NOW: https://t.co/KksQT2EoBh

Youtube 👉 t.co/HEw1r3p7tM Spotify 👉 t.co/l2KRsQpaWS Apple 👉 t.co/xIMthilgGK

4.12K
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3d ago
bizzofsport
Youtube 👉 https://t.co/HEw1r3p7tM Spotify 👉 https://t.co/l2KRsQpaWS Apple 👉  https://t.co/xIMthilgGK

Business of Sport (@bizzofsport) X Stats & Analytics

Business of Sport (@bizzofsport) has 2.39K X followers with a 0.44% engagement rate over the past 12 months. Across 64.0 posts, Business of Sport received 5.00K total likes and 1.17M impressions, averaging 78.1 likes per post. This page tracks Business of Sport's performance metrics, top content, and engagement trends — updated daily.

Business of Sport (@bizzofsport) X Analytics FAQ

How many X (Twitter) followers does Business of Sport have?+
Business of Sport (@bizzofsport) has 2.39K X (Twitter) followers as of April 2026.
What is Business of Sport's X (Twitter) engagement rate?+
Business of Sport's X (Twitter) engagement rate is 0.44% over the last 12 months, based on 64.0 posts.
How many likes does Business of Sport get on X (Twitter)?+
Business of Sport received 5.00K total likes across 64.0 posts in the last 12 months, averaging 78.1 likes per post.
How many X (Twitter) impressions does Business of Sport get?+
Business of Sport's X (Twitter) content generated 1.17M total impressions over the last 12 months.