NewClaim a free social report
Content
Discover
Leaderboards
Latest blog
How to benchmark your competitive landscape with Socialpruf
How to Benchmark the Competitive Landscape
instagram analytics
Similar Accounts:
followers
451K
impressions
35.2M
likes
225K
comments
48.4K
posts
327
engagement
0.727%
emv
$822K
Average per post
108K

Key Metrics

Distributions

Top Content

PSA for anyone who’s ever Googled “heavy metals in protein powder”. Knowing where your ingredients come from is the key to reducing heavy metal contamination. We source our organic regenerative peas from North America, and a carefully selected our non-GMO supplier, @purisfoods. Bonus? We share our heavy metal test results for our Essential Protein powder on our website, and earned the Clean Label Project Purity Award. Share this with the protein people in your life. #protein #explore #heavymetals #proteinpowder #howitsmade
10.2M
428
26
2mo ago
ritual
PSA for anyone who’s ever Googled “heavy metals in protein powder”. Knowing where your ingredients come from is the key to reducing heavy metal contamination. We source our organic regenerative peas from North America, and a carefully selected our non-GMO supplier, @purisfoods. Bonus? We share our heavy metal test results for our Essential Protein powder on our website, and earned the Clean Label Project Purity Award. Share this with the protein people in your life. #protein #explore #heavymetals #proteinpowder #howitsmade
After a packed day, winding down is just as important as showing up strong. My go-to at night @ritual Magnesium+. It’s made with Montmorency tart cherries from grower-owned orchards in Traverse City, MI, and a bioavailable form of Magnesium - ingredients I actually know the source of. The tart cherry helps with muscle recovery and better sleep, so I can rest easy and be ready for whatever’s next. Because how I care for myself tonight is how I show up tomorrow. #RitualPartner
8.59M
hidden
501
9mo ago
ritual
After a packed day, winding down is just as important as showing up strong. My go-to at night @ritual Magnesium+. It’s made with Montmorency tart cherries from grower-owned orchards in Traverse City, MI, and a bioavailable form of Magnesium - ingredients I actually know the source of. The tart cherry helps with muscle recovery and better sleep, so I can rest easy and be ready for whatever’s next. Because how I care for myself tonight is how I show up tomorrow. #RitualPartner
Rebecca’s back with her biggest stunt yet to get out the word that Essential Prenatal is now available at select @costco stores! In the final episode of Rebecca goes big, the sky’s the limit… literally ✈️ #costco #explore #explorepage #costcofinds #costcoshopping
3.13M
799
16
6mo ago
ritual
Rebecca’s back with her biggest stunt yet to get out the word that Essential Prenatal is now available at select @costco stores! In the final episode of Rebecca goes big, the sky’s the limit… literally ✈️ #costco #explore #explorepage #costcofinds #costcoshopping
Launching at @costco? THAT’S BIG. But can Rebecca break the news in a major way 🗞️👀? Episode 1 of Rebecca Goes Big is here and she’s got a prettttty big idea 💡 Stay tuned for Episode 2 dropping soon.
2.26M
780
38
6mo ago
ritual
Launching at @costco? THAT’S BIG. But can Rebecca break the news in a major way 🗞️👀? Episode 1 of Rebecca Goes Big is here and she’s got a prettttty big idea 💡 Stay tuned for Episode 2 dropping soon.
A prenatal may seem like a small piece of your pregnancy journey, but as a brand that has supported 1 million+ pregnancy journeys, when we think about the standards surrounding the supplement industry, we see a broader picture for women’s health. We’re expecting a future where women get the support they need, through every stage of life. We see a path where important chapters like pregnancy and postpartum are met with the quality research and support they deserve. When we’re during the work, trust that you’re at the center of it all. #womenshealth #health #explore #pregnancy #supplements P.S. Big thank you to our community members who shared with us here: @indyindia1 @daniellehaft @keannajames02 @susannayes @tiffaniagaja @taylor_grant18 @sonalandlucy @bailey_kaufmann @brittany.looper @trends.with.ken @chloewbrewster @skyeascends @breeutiful12 @madhoagland @raisingriv @withloveitza
900K
hidden
18
1mo ago
ritual
A prenatal may seem like a small piece of your pregnancy journey, but as a brand that has supported 1 million+ pregnancy journeys, when we think about the standards surrounding the supplement industry, we see a broader picture for women’s health. We’re expecting a future where women get the support they need, through every stage of life. We see a path where important chapters like pregnancy and postpartum are met with the quality research and support they deserve. When we’re during the work, trust that you’re at the center of it all. #womenshealth #health #explore #pregnancy #supplements P.S. Big thank you to our community members who shared with us here: @indyindia1 @daniellehaft @keannajames02 @susannayes @tiffaniagaja @taylor_grant18 @sonalandlucy @bailey_kaufmann @brittany.looper @trends.with.ken @chloewbrewster @skyeascends @breeutiful12 @madhoagland @raisingriv @withloveitza
It’s been a minute, and we know you’ve been dying to know how Rebecca is getting the word out about Costco 😉 Episode 2 of Rebecca Goes Big is here and let’s just say she’s on a roll… #costco #costcohaul #costcofinds
880K
hidden
21
6mo ago
ritual
It’s been a minute, and we know you’ve been dying to know how Rebecca is getting the word out about Costco 😉 Episode 2 of Rebecca Goes Big is here and let’s just say she’s on a roll… #costco #costcohaul #costcofinds
Might need to get something off our chest 😮‍💨 — RITUAL IS NOW AT COSTCO! You heard that right! The #1 best-selling prenatal multivitamin, backed by its own clinical study‡† —is now available at select Costcos Nationwide. Can’t wait to see you on your next trip in! #costco #costcotips #costcofinds #costcoshopping ‡Based on net sales from industry data including Nielsen IQ and Stackline as of August 2025 and top 5 products. †Based on a 24-week, randomized, double-blind, controlled clinical trial on 62 second and third trimester pregnant women.
720K
1.31K
99
6mo ago
ritual
Might need to get something off our chest 😮‍💨 — RITUAL IS NOW AT COSTCO! You heard that right! The #1 best-selling prenatal multivitamin, backed by its own clinical study‡† —is now available at select Costcos Nationwide. Can’t wait to see you on your next trip in! #costco #costcotips #costcofinds #costcoshopping ‡Based on net sales from industry data including Nielsen IQ and Stackline as of August 2025 and top 5 products. †Based on a 24-week, randomized, double-blind, controlled clinical trial on 62 second and third trimester pregnant women.
There’s nothing like pregnancy to make you change your expectations. For over a decade, Ritual has been working to raise standards in supplements through clinical research and ingredient traceability. And this year, we’re taking you along, in our 4-part series about the many ways “WE’RE EXPECTING” higher standards. We invited expert OB/GYNs to join us as we ask members of Congress for updated supplement regulations and increased funding toward pregnancy & womens health. We’ve gone beyond just asking for a better future — now, we’re expecting it. Take action with us at the link in our bio. FEATURING: @paging.dr.dre @jessicaadiggs @kaitlyndinneh @katandkale @lindsay_dahl + Dr. Christie Messenger #explore #womenshealth #supplements #explorepage #explorepage✨
529K
621
37
2mo ago
ritual
There’s nothing like pregnancy to make you change your expectations. For over a decade, Ritual has been working to raise standards in supplements through clinical research and ingredient traceability. And this year, we’re taking you along, in our 4-part series about the many ways “WE’RE EXPECTING” higher standards. We invited expert OB/GYNs to join us as we ask members of Congress for updated supplement regulations and increased funding toward pregnancy & womens health. We’ve gone beyond just asking for a better future — now, we’re expecting it. Take action with us at the link in our bio. FEATURING: @paging.dr.dre @jessicaadiggs @kaitlyndinneh @katandkale @lindsay_dahl + Dr. Christie Messenger #explore #womenshealth #supplements #explorepage #explorepage✨
Oh and in case you’re wondering, I’ve been taking the clinically-proven† Essential Prenatal Multivitamin by my friends at Ritual 😉 #pregnant #baby #momlife #ritualpartner †Based on a 24-week, randomized, double-blind, controlled clinical trial on 62 second and third trimester pregnant women.
515K
30.4K
330
4mo ago
ritual
Oh and in case you’re wondering, I’ve been taking the clinically-proven† Essential Prenatal Multivitamin by my friends at Ritual 😉 #pregnant #baby #momlife #ritualpartner †Based on a 24-week, randomized, double-blind, controlled clinical trial on 62 second and third trimester pregnant women.
As a pregnant dietitian, here’s what I expect from my prenatal multivitamin. As for any supplement, they are just that, “supplemental” to your every day diet, not a replacement. And @ritual Essential Prenatal also believes in that food-first approach. As part of their evidence-based approach to formulation, Ritual’s science team uses NHANES data (the National Health and Nutrition Examination Survey), the leading source of detailed health and nutrition data in the country, to identify what Americans eat versus what their bodies need. So you’re not just taking extra vitamins you don’t need. Ritual’s Essential Prenatal was clinically proven to provide key nutrients to mom and baby during pregnancy in a university-led, gold-standard, randomized, double-blind, controlled clinical trial spanning 24 weeks and that’s why I personally take and recommend them! #ritualpartner #prenatal #pregnancy †Based on a 24-week, randomized, double-blind, controlled clinical trial on 62 second and third trimester pregnant women. *These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.
465K
416
15
3mo ago
ritual
As a pregnant dietitian, here’s what I expect from my prenatal multivitamin. As for any supplement, they are just that, “supplemental” to your every day diet, not a replacement. And @ritual Essential Prenatal also believes in that food-first approach. As part of their evidence-based approach to formulation, Ritual’s science team uses NHANES data (the National Health and Nutrition Examination Survey), the leading source of detailed health and nutrition data in the country, to identify what Americans eat versus what their bodies need. So you’re not just taking extra vitamins you don’t need. Ritual’s Essential Prenatal was clinically proven to provide key nutrients to mom and baby during pregnancy in a university-led, gold-standard, randomized, double-blind, controlled clinical trial spanning 24 weeks and that’s why I personally take and recommend them! #ritualpartner #prenatal #pregnancy †Based on a 24-week, randomized, double-blind, controlled clinical trial on 62 second and third trimester pregnant women. *These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.
A NEW RITUAL JUST DROPPEDDDD💜 Start the week with the newest product from my friends at Ritual: Magnesium+. Head to the link in their bio to shop now!!
432K
17.3K
11
11mo ago
ritual
A NEW RITUAL JUST DROPPEDDDD💜 Start the week with the newest product from my friends at Ritual: Magnesium+. Head to the link in their bio to shop now!!
🔗 Comment "Earth" for a link to tickets! We are excited to be hosting our third annual Earth Summit in our home city of Oakland, and it’s all about circularity. The two-day event will be hosted at @ThredUp HQ, in partnership with @Ritual & @Coyuchi. And we're thrilled to welcome special guest, @barbaraleeforca! Join us for interactive circular solutions, sustainable brands, riveting talks, and plans for the future. You won’t want to miss it! ⏰ We’ve sold out two years in a row, so don’t sleep on early bird tickets — 30% off! #earthsummit #sfclimateweek
338K
13.5K
178
4mo ago
ritual
🔗 Comment "Earth" for a link to tickets! We are excited to be hosting our third annual Earth Summit in our home city of Oakland, and it’s all about circularity. The two-day event will be hosted at @ThredUp HQ, in partnership with @Ritual & @Coyuchi. And we're thrilled to welcome special guest, @barbaraleeforca! Join us for interactive circular solutions, sustainable brands, riveting talks, and plans for the future. You won’t want to miss it! ⏰ We’ve sold out two years in a row, so don’t sleep on early bird tickets — 30% off! #earthsummit #sfclimateweek
Didn’t expect breastfeeding to be all about ME eating, but lactation is one of the most nutritionally demanding life stages which is why I’ve been taking Essential Postnatal by my friends at Ritual #breastfeeding #baby #momlife #ritualpartner
287K
15.4K
234
2mo ago
ritual
Didn’t expect breastfeeding to be all about ME eating, but lactation is one of the most nutritionally demanding life stages which is why I’ve been taking Essential Postnatal by my friends at Ritual #breastfeeding #baby #momlife #ritualpartner
What to expect when you’re expecting? – Changes in your gut and vaginal microbiome of course 🤰🏼 In fact, research shows that the gut microbiome is significantly different in the first trimester than it is in the third trimester.🙌🏻🙌🏻 Our latest @ritual , Natalbiotic™is designed for trying, pregnancy and postpartum, with clinically-studied biotics to support digestive health, vaginal health, and baby’s immune health.* 👏🏻👏🏻 That’s one small step in your daily Ritual and one giant leap in biotic innovation 😉 #women #pregnancy #mom #memes #funny
274K
hidden
96
9mo ago
ritual
What to expect when you’re expecting? – Changes in your gut and vaginal microbiome of course 🤰🏼 In fact, research shows that the gut microbiome is significantly different in the first trimester than it is in the third trimester.🙌🏻🙌🏻 Our latest @ritual , Natalbiotic™is designed for trying, pregnancy and postpartum, with clinically-studied biotics to support digestive health, vaginal health, and baby’s immune health.* 👏🏻👏🏻 That’s one small step in your daily Ritual and one giant leap in biotic innovation 😉 #women #pregnancy #mom #memes #funny
BIG NEWS 🤍 You can now add your favorite Rituals to your Walmart shopping list, because Ritual is now officially on shelves NATIONWIDE! Cheers to serving up more transparent products for more people 😉 See you in store!
245K
5.88K
80
2mo ago
ritual
BIG NEWS 🤍 You can now add your favorite Rituals to your Walmart shopping list, because Ritual is now officially on shelves NATIONWIDE! Cheers to serving up more transparent products for more people 😉 See you in store!
To all the perimenopause moms, sending you calm vibes as you work your magic today 😉 P.S. share this with a dad to wish him a happy Father’s Day. #perimenopause #fathersday #marriagehumor #ritualpartner
216K
6.59K
239
1mo ago
ritual
To all the perimenopause moms, sending you calm vibes as you work your magic today 😉 P.S. share this with a dad to wish him a happy Father’s Day. #perimenopause #fathersday #marriagehumor #ritualpartner
Does your supplement actually work? How do you know? Join Ritual Founder Kat (@katandkale) and science team leaders Nima Alamdari and Mastaneh Sharafi as they lay out Ritual’s clinical program, and how it gets you clear, compelling evidence of impact. From your morning smoothie to your prenatal multivitamin — you deserve wellness that works. This is how you can expect it.
206K
377
35
2mo ago
ritual
Does your supplement actually work? How do you know? Join Ritual Founder Kat (@katandkale) and science team leaders Nima Alamdari and Mastaneh Sharafi as they lay out Ritual’s clinical program, and how it gets you clear, compelling evidence of impact. From your morning smoothie to your prenatal multivitamin — you deserve wellness that works. This is how you can expect it.
The mom who thinks she can’t is the same one who gets it all done anyway - while still prioritizing her health, moving her body, and refusing to lower her standards. We’re proof that we’re capable of so much more than we give ourselves credit for. And those standards spill into every we do including the supplements we take… which is why I continue to choose @ritual no matter what season of motherhood I’m in. Use code themindfulblonde25 for 25% off your first month!
201K
4.20K
58
10mo ago
ritual
The mom who thinks she can’t is the same one who gets it all done anyway - while still prioritizing her health, moving her body, and refusing to lower her standards. We’re proof that we’re capable of so much more than we give ourselves credit for. And those standards spill into every we do including the supplements we take… which is why I continue to choose @ritual no matter what season of motherhood I’m in. Use code themindfulblonde25 for 25% off your first month!
📣 RITUAL & CREAMI GIVEAWAY 📣   We’re teaming up to bring you the ultimate sweet treat. 🍫 To celebrate Ritual’s newest drop — Essential Chocolate Protein — one lucky winner will score a Ninja Creamiand a year’s supply of Essential Chocolate Protein to whip up creamy, protein-packed creations all year long. ✨ How to enter: 🍫 Like this post 🍫 Follow @ritual and @ninjakitchen 🍫 Tag your favorite foodie in the comments 🍫 BONUS: Repost this video for extra entries Good luck! 🫶 Giveaway entry closes 11:59 PM 11/13, and the winners will be notified on 11/14 via DM by @Ritual. The winners will have 48 hours to claim the prize or a new winner will be chosen. Open to US residents 18+ only. *This promotion is in no way sponsored, administered, or associated with Instagram.
187K
3.39K
3.45K
8mo ago
ritual
📣 RITUAL & CREAMI GIVEAWAY 📣   We’re teaming up to bring you the ultimate sweet treat. 🍫 To celebrate Ritual’s newest drop — Essential Chocolate Protein — one lucky winner will score a Ninja Creamiand a year’s supply of Essential Chocolate Protein to whip up creamy, protein-packed creations all year long. ✨ How to enter: 🍫 Like this post 🍫 Follow @ritual and @ninjakitchen 🍫 Tag your favorite foodie in the comments 🍫 BONUS: Repost this video for extra entries Good luck! 🫶 Giveaway entry closes 11:59 PM 11/13, and the winners will be notified on 11/14 via DM by @Ritual. The winners will have 48 hours to claim the prize or a new winner will be chosen. Open to US residents 18+ only. *This promotion is in no way sponsored, administered, or associated with Instagram.
My new year's resolutions: - say no more - get better sleep That's why I *slam laptop shut* and say yes to @ritual's new Magnesium+ to support muscle recovery and get 👏better 👏 sleep. Consider my resolutions resolved. Check out Magnesium+ at the 🔗 in their bio. #RitualPartner
161K
3.89K
86
6mo ago
ritual
My new year's resolutions: - say no more - get better sleep That's why I *slam laptop shut* and say yes to @ritual's new Magnesium+ to support muscle recovery and get 👏better 👏 sleep. Consider my resolutions resolved. Check out Magnesium+ at the 🔗 in their bio. #RitualPartner

Ritual (@ritual) Instagram Stats & Analytics

Ritual (@ritual) has 451K Instagram followers with a 0.73% engagement rate over the past 12 months. Across 327 posts, Ritual received 225K total likes and 33.1M impressions, averaging 689 likes per post. This page tracks Ritual's performance metrics, top content, and engagement trends — updated daily.

Ritual (@ritual) Instagram Analytics FAQ

How many Instagram followers does Ritual have?+
Ritual (@ritual) has 451K Instagram followers as of August 2026.
What is Ritual's Instagram engagement rate?+
Ritual's Instagram engagement rate is 0.73% over the last 12 months, based on 327 posts.
How many likes does Ritual get on Instagram?+
Ritual received 225K total likes across 327 posts in the last 12 months, averaging 689 likes per post.
How many Instagram impressions does Ritual get?+
Ritual's Instagram content generated 33.1M total impressions over the last 12 months.