NewGet @jimruitang's full report
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followers
265K
impressions
4.53M
likes
106K
comments
2.71K
posts
27
engagement
2.41%
emv
$121K
Average per post
168K

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in my mom’s basement playing league of legends until 2am, eating family size chip bags for dinner. video games on one screen. david goggins on the second monitor. i kept telling myself my “real life” would begin eventually. eventually, i actually changed. 5 tech offers. google. nyc. six figures. the software engineering dream. but three years later, at the peak of everything, i held a knife to my neck. and it was the best thing that ever happened to me. part 2 tomorrow.
660K
23.3K
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9mo ago
jimruitang
in my mom’s basement playing league of legends until 2am, eating family size chip bags for dinner. video games on one screen. david goggins on the second monitor. i kept telling myself my “real life” would begin eventually. eventually, i actually changed. 5 tech offers. google. nyc. six figures. the software engineering dream. but three years later, at the peak of everything, i held a knife to my neck. and it was the best thing that ever happened to me. part 2 tomorrow.
Catch me eating blueberries on the 9th floor
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6mo ago
jimruitang
Catch me eating blueberries on the 9th floor
I’ll be the asshole
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9mo ago
jimruitang
I’ll be the asshole
I got 70K followers from one 27-second video. Here’s how, and 3 creators who did the same thing: Be the underdog. Be credible, which isn’t the same as impressive. Elon is credible for Mars. He’s the least credible person to talk about working a regular job. Go on a quest only you can go on. @tiny_ghosts: dead-end job, shitty apartment. “Day 1 of Just F-ing Doing Something.” 14.6M views. Quest = documenting “just doing something” every day for 30 days @chida.rajan : two college students building luxury cabins. 6.8M views. Quest = documenting building short-term rental cabins on 2.5 acres @hubs.life_: a regular 9-5, 730 videos in 730 days until he left it. One lunch break at work: 62.7M views. Quest = documenting ‘ordinary’ 9-5 life Me: ex-Google engineer, ashamed to admit I felt behind on AI. “Making AI Make Sense.” 2M views, +70K followers. Disclaimer: this is for max followers. Not money, not fulfillment.
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jimruitang
I got 70K followers from one 27-second video. Here’s how, and 3 creators who did the same thing: Be the underdog. Be credible, which isn’t the same as impressive. Elon is credible for Mars. He’s the least credible person to talk about working a regular job. Go on a quest only you can go on. @tiny_ghosts: dead-end job, shitty apartment. “Day 1 of Just F-ing Doing Something.” 14.6M views. Quest = documenting “just doing something” every day for 30 days @chida.rajan : two college students building luxury cabins. 6.8M views. Quest = documenting building short-term rental cabins on 2.5 acres @hubs.life_: a regular 9-5, 730 videos in 730 days until he left it. One lunch break at work: 62.7M views. Quest = documenting ‘ordinary’ 9-5 life Me: ex-Google engineer, ashamed to admit I felt behind on AI. “Making AI Make Sense.” 2M views, +70K followers. Disclaimer: this is for max followers. Not money, not fulfillment.
Pro tip if you want to quit your job. Also if you’re considering quitting just take the unpaid leave honestly. To your employer even if there’s a 1% chance you come back it’s positive effective value for them to provide you the opportunity and save from hiring costs and benefits. Meanwhile, you get to keep your insurance (private health insurance sucks and landlords hate unemployed/self-employed people).
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jimruitang
Pro tip if you want to quit your job. Also if you’re considering quitting just take the unpaid leave honestly. To your employer even if there’s a 1% chance you come back it’s positive effective value for them to provide you the opportunity and save from hiring costs and benefits. Meanwhile, you get to keep your insurance (private health insurance sucks and landlords hate unemployed/self-employed people).
i thought quitting google would fix everything. i quit without a plan. flew to asia on a one-way ticket. went viral. made money. built an audience. but underneath it all, i still felt like that kid in the basement who saw himself as a loser. in bangkok, that toxic fuel ran out. and i cried about wanting to be a firefighter. part 3 tomorrow.
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9mo ago
jimruitang
i thought quitting google would fix everything. i quit without a plan. flew to asia on a one-way ticket. went viral. made money. built an audience. but underneath it all, i still felt like that kid in the basement who saw himself as a loser. in bangkok, that toxic fuel ran out. and i cried about wanting to be a firefighter. part 3 tomorrow.
Unfathomable yap by “I just quit my $350k job at Google guy” circa December 2025. I once thought that life would be easier if I built an audience on social media. Now I lowkey get anxiety just opening instagram. Compounded by the fact that now I’m back home and I know people I know watch my videos. It’s a weird feeling that feels more real now. The urge to disappear abroad is stronger than ever.
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jimruitang
Unfathomable yap by “I just quit my $350k job at Google guy” circa December 2025. I once thought that life would be easier if I built an audience on social media. Now I lowkey get anxiety just opening instagram. Compounded by the fact that now I’m back home and I know people I know watch my videos. It’s a weird feeling that feels more real now. The urge to disappear abroad is stronger than ever.
Super serious poll below 👇 Been in a very reflective period of my life. More content about content and life journey coming soon 🫡.
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jimruitang
Super serious poll below 👇 Been in a very reflective period of my life. More content about content and life journey coming soon 🫡.
Life felt like swimming upstream. Every hour at school, at work felt like an eternity. But time would fly by creating - making videos, playing instruments, Minecraft. I suppressed those “distractions” for so long that… a lot of childhood dreams I had are now pretty unlikely. But somehow creating content ended up being the perfect medium between expression and entrepreneurship. Even during my two months off I knew I was coming back. I’m betting on this path. Follow to see how far it goes.
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jimruitang
Life felt like swimming upstream. Every hour at school, at work felt like an eternity. But time would fly by creating - making videos, playing instruments, Minecraft. I suppressed those “distractions” for so long that… a lot of childhood dreams I had are now pretty unlikely. But somehow creating content ended up being the perfect medium between expression and entrepreneurship. Even during my two months off I knew I was coming back. I’m betting on this path. Follow to see how far it goes.
i tried to prove i had the right to exist for 28 years. when that toxic fuel ran out, i thought about whether what i’m doing is actually a good thing. becoming a firefighter seemed objectively “good”. But alone on New Year’s Eve, I realized I still want to make money, get fit, and show my family a life of abundance. But maybe I can work towards those goals without having to get revenge or having to prove I’m special. I want to keep sharing this journey from that place.
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jimruitang
i tried to prove i had the right to exist for 28 years. when that toxic fuel ran out, i thought about whether what i’m doing is actually a good thing. becoming a firefighter seemed objectively “good”. But alone on New Year’s Eve, I realized I still want to make money, get fit, and show my family a life of abundance. But maybe I can work towards those goals without having to get revenge or having to prove I’m special. I want to keep sharing this journey from that place.
I quit my job with a North Star: Build software for 3 years. I was supposed to document that journey. But I let myself get pulled deep into content and education business. In the last 5 months, I made $65k and gained over 200k followers. The more successful it got, the more it felt silly to consider walking away from. But every time I pushed deeper, I felt something was off. Then I saw the journal entries and remembered everything. Going back home and restarting. Week 0
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12mo ago
jimruitang
I quit my job with a North Star: Build software for 3 years. I was supposed to document that journey. But I let myself get pulled deep into content and education business. In the last 5 months, I made $65k and gained over 200k followers. The more successful it got, the more it felt silly to consider walking away from. But every time I pushed deeper, I felt something was off. Then I saw the journal entries and remembered everything. Going back home and restarting. Week 0
9 months ago before I started posting, I had so many misconceptions that I want to clear up: 1) Money doesn’t magically land in your lap with a big follower count. 2) You don’t need a huge audience to build a successful business. 3) You can’t please everyone. You’ll have to let people down to get where you want to go. Making money and growth aren’t mutually exclusive but if you’re a one man show my current take is focus on the business first and let content be the exhaust instead of the other way around (assuming your goal is to make money).
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jimruitang
9 months ago before I started posting, I had so many misconceptions that I want to clear up: 1) Money doesn’t magically land in your lap with a big follower count. 2) You don’t need a huge audience to build a successful business. 3) You can’t please everyone. You’ll have to let people down to get where you want to go. Making money and growth aren’t mutually exclusive but if you’re a one man show my current take is focus on the business first and let content be the exhaust instead of the other way around (assuming your goal is to make money).
Don’t let the Chinese energy get you. Also, you don’t have to quit your job to post silly videos on the Internet. I didn’t know that back then. #google #chineseenergy #asianparents
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jimruitang
Don’t let the Chinese energy get you. Also, you don’t have to quit your job to post silly videos on the Internet. I didn’t know that back then. #google #chineseenergy #asianparents
Hiding feelings like this is one of the reasons I went inactive for two months. And of course there’s always going to be that “boo-hoo look at me I made money and feel sad” vibe. But I would rather share things like this than to dilute myself for what I “should” say.
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jimruitang
Hiding feelings like this is one of the reasons I went inactive for two months. And of course there’s always going to be that “boo-hoo look at me I made money and feel sad” vibe. But I would rather share things like this than to dilute myself for what I “should” say.
Some of the common negatives I’ve talked about with other creators. But still creating content for me has been worth it for the self development aspect alone. I feel like a different person than before in a good way.
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jimruitang
Some of the common negatives I’ve talked about with other creators. But still creating content for me has been worth it for the self development aspect alone. I feel like a different person than before in a good way.
12 apps. 12 months. One unemployed man. Can he do it? Or will he crash and burn? AI really is moving so fast these days. I don’t know Swift at all so I coded this entirely with English using Claude Code and Cursor. Even with AI though I’m starting to realize building profitable software is going to be hard af. Because the product itself is barely half the battle! It’s gonna take time so I need to keep my thinking long term.
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jimruitang
12 apps. 12 months. One unemployed man. Can he do it? Or will he crash and burn? AI really is moving so fast these days. I don’t know Swift at all so I coded this entirely with English using Claude Code and Cursor. Even with AI though I’m starting to realize building profitable software is going to be hard af. Because the product itself is barely half the battle! It’s gonna take time so I need to keep my thinking long term.
I made my first post 7 months ago. To document a journey I wish existed when I wanted to die at my corporate job. After 27 years of following “should”, posting content and speaking my thoughts felt like I was finally doing me. But at some point, that volition started getting twisted. I made commitments like viral playbook and 12 apps 12 months out of panic because I felt I “should”. I’ve lost my way. And the one thing I haven’t tried yet is to take a real step back and see what emerges.
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jimruitang
I made my first post 7 months ago. To document a journey I wish existed when I wanted to die at my corporate job. After 27 years of following “should”, posting content and speaking my thoughts felt like I was finally doing me. But at some point, that volition started getting twisted. I made commitments like viral playbook and 12 apps 12 months out of panic because I felt I “should”. I’ve lost my way. And the one thing I haven’t tried yet is to take a real step back and see what emerges.
WHERE'S JIMMY
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4w ago
jimruitang
WHERE'S JIMMY
If you always had that one idea but never tried because you had to spend weeks or months learning and coding, times have changed. You can use tools like @figma Make to prototype ideas with plain English in just minutes. Comment ‘MAKE’ and I’ll send you the link to try it for free. #Figmapartner #ad
70.7K
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9mo ago
jimruitang
If you always had that one idea but never tried because you had to spend weeks or months learning and coding, times have changed. You can use tools like @figma Make to prototype ideas with plain English in just minutes. Comment ‘MAKE’ and I’ll send you the link to try it for free. #Figmapartner #ad
Paid partnership with Superhuman. Three tips to be productive instead of busy: 1. Permanent Do Not Disturb on phone 2. Designated meeting day(s) 3. Outsource manager work If you’d like to try Superhuman for one month free, comment ‘SUPERHUMAN’ and I’ll send you the link. #ad @superhuman__hq
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jimruitang
Paid partnership with Superhuman. Three tips to be productive instead of busy: 1. Permanent Do Not Disturb on phone 2. Designated meeting day(s) 3. Outsource manager work If you’d like to try Superhuman for one month free, comment ‘SUPERHUMAN’ and I’ll send you the link. #ad @superhuman__hq

Jim Tang (@jimruitang) Instagram Stats & Analytics

Jim Tang (@jimruitang) has 265K Instagram followers with a 2.41% engagement rate over the past 12 months. Across 27.0 posts, Jim Tang received 106K total likes and 4.53M impressions, averaging 3.94K likes per post. This page tracks Jim Tang's performance metrics, top content, and engagement trends — updated daily. To benchmark @jimruitang against other accounts, use Socialpruf's Instagram competitor analysis tool.

Jim Tang (@jimruitang) Instagram Analytics FAQ

How many Instagram followers does Jim Tang have?+
Jim Tang (@jimruitang) has 265K Instagram followers as of October 2026.
What is Jim Tang's Instagram engagement rate?+
Jim Tang's Instagram engagement rate is 2.41% over the last 12 months, based on 27.0 posts.
How many likes does Jim Tang get on Instagram?+
Jim Tang received 106K total likes across 27.0 posts in the last 12 months, averaging 3.94K likes per post.
How many Instagram impressions does Jim Tang get?+
Jim Tang's Instagram content generated 4.53M total impressions over the last 12 months.
Can I compare Jim Tang with other Instagram accounts?+
Yes. Add @jimruitang to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.