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1.02M
impressions
76.6M
likes
2.09M
comments
77.9K
posts
1.12K
engagement
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$2.15M
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The Great Smoky Mountains are famous for their blue smoke, but to truly appreciate them, you have to take a look for yourself and go beyond the haze. Vox traveled to the Smokies to explore how these mountains get their iconic blue, hazy effect and how the Cherokee people, whose presence in the region dates back thousands of years, are connected to one of the country’s most impressive national parks. Presented by @visitnc.
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The Great Smoky Mountains are famous for their blue smoke, but to truly appreciate them, you have to take a look for yourself and go beyond the haze. Vox traveled to the Smokies to explore how these mountains get their iconic blue, hazy effect and how the Cherokee people, whose presence in the region dates back thousands of years, are connected to one of the country’s most impressive national parks. Presented by @visitnc.
Texas Tech University was given an F for free speech on campus by the Foundation for Individual Rights and Expression (FIRE). Greg Lukianoff, the president and CEO of FIRE, explains why universities like Texas Tech are struggling with free speech — and the role the government plays in it. Listen to the full episode of Today, Explained wherever you get your podcasts.
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Texas Tech University was given an F for free speech on campus by the Foundation for Individual Rights and Expression (FIRE). Greg Lukianoff, the president and CEO of FIRE, explains why universities like Texas Tech are struggling with free speech — and the role the government plays in it. Listen to the full episode of Today, Explained wherever you get your podcasts.
On one side is the religious right’s use of scripture and faith to justify and defend President Donald Trump’s agenda — and growing Christian nationalist sentiment. On the other side is the reshaping of the American Catholic Church under Pope Leo XIV. Through new appointments, orders to his bishops to speak out about immigration, and public comments critiquing the direction of the US under Trump, the pope is setting up his bishops and priests to be evangelizers, to be vocal about human dignity, and to be a counterweight to the authoritarian and nationalist tendencies of the right. While the church has long played a role in US politics, Pope Leo’s interventions, according to Christopher Hale, a Catholic writer and political activist who writes the Letters from Leo Substack, represent something new. Find out more at the link in our bio. 📸: Grzegorz Galazka
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On one side is the religious right’s use of scripture and faith to justify and defend President Donald Trump’s agenda — and growing Christian nationalist sentiment. On the other side is the reshaping of the American Catholic Church under Pope Leo XIV. Through new appointments, orders to his bishops to speak out about immigration, and public comments critiquing the direction of the US under Trump, the pope is setting up his bishops and priests to be evangelizers, to be vocal about human dignity, and to be a counterweight to the authoritarian and nationalist tendencies of the right. While the church has long played a role in US politics, Pope Leo’s interventions, according to Christopher Hale, a Catholic writer and political activist who writes the Letters from Leo Substack, represent something new. Find out more at the link in our bio. 📸: Grzegorz Galazka
The financial toll of caring for a loved one can be an emotional burden in its own right. But there are organizations out there to help. On this week’s Explain It to Me, @jonquilynhill speaks with AARP’s Amy Goyer about navigating the costs of care. Listen wherever you get your podcasts.
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The financial toll of caring for a loved one can be an emotional burden in its own right. But there are organizations out there to help. On this week’s Explain It to Me, @jonquilynhill speaks with AARP’s Amy Goyer about navigating the costs of care. Listen wherever you get your podcasts.
Afternoon slump hitting? Need a refresh? When you’re feeling low energy, what’s the best way to get through it? Host Jonquilyn Hill sits down with Brand dev manager Claire White to discuss energy levels, from well-rested moments to those times when you need an extra boost. #Ad Brought to you by #Starbucks
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Afternoon slump hitting? Need a refresh? When you’re feeling low energy, what’s the best way to get through it? Host Jonquilyn Hill sits down with Brand dev manager Claire White to discuss energy levels, from well-rested moments to those times when you need an extra boost. #Ad Brought to you by #Starbucks
Readers and audiences have been falling in love with British romance stories for centuries. Books by authors like the Brontë sisters and Jane Austen still fly off the shelves, and they’ve been adapted for the big and small screen dozens of times. But how do great filmmakers adapt 19th-century writing into epic cinema? It’s all about the location. From endless moors to massive estates, Britain plays a leading role in two of its biggest cultural exports: Wuthering Heights and Pride and Prejudice. #romance #film #greatbritain #wutheringheights #prideandprejudice
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Readers and audiences have been falling in love with British romance stories for centuries. Books by authors like the Brontë sisters and Jane Austen still fly off the shelves, and they’ve been adapted for the big and small screen dozens of times. But how do great filmmakers adapt 19th-century writing into epic cinema? It’s all about the location. From endless moors to massive estates, Britain plays a leading role in two of its biggest cultural exports: Wuthering Heights and Pride and Prejudice. #romance #film #greatbritain #wutheringheights #prideandprejudice
When credit cards were created in 1950, they were just a simple restaurant payment method. But today, Americans are carrying more than $1.2 trillion in credit card debt, and for a lot of people, it’s not from splurging.
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When credit cards were created in 1950, they were just a simple restaurant payment method. But today, Americans are carrying more than $1.2 trillion in credit card debt, and for a lot of people, it’s not from splurging.
In order to survive the demands of a race and not pass out, F1 drivers have to be in peak physical condition. This requires elite levels of cardio fitness, reaction time, and most all … neck strength. In order to find out how F1 drivers can survive a sport that is so physically demanding, Vox producer @krieger_nate hit the gym, where he put his own neck strength to the test.
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In order to survive the demands of a race and not pass out, F1 drivers have to be in peak physical condition. This requires elite levels of cardio fitness, reaction time, and most all … neck strength. In order to find out how F1 drivers can survive a sport that is so physically demanding, Vox producer @krieger_nate hit the gym, where he put his own neck strength to the test.
The US has more than 8,700 farmers markets, where roughly 40,000 farmers sell their products. Recently, they’ve been getting a bit more attention thanks to a series of high-profile food recalls. Americans’ confidence in the safety of their food is being tested, and buying direct from your local farm could be the answer. Some produce travels hundreds or thousands of miles from where it’s grown to where it’s sold, passing through processing, storage, and distribution facilities. One advantage of a small local farm is the direct journey the produce takes from the field to the customer. But how does a small family farm business compete with major grocery stores for customers, and what’s behind their sales pitch for safer and fresher food? Vox producer Benjamin Stephen took a drive out to Camarillo, California, to a small family farm to find out. #food #health #farmers Presented by Verizon Business
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The US has more than 8,700 farmers markets, where roughly 40,000 farmers sell their products. Recently, they’ve been getting a bit more attention thanks to a series of high-profile food recalls. Americans’ confidence in the safety of their food is being tested, and buying direct from your local farm could be the answer. Some produce travels hundreds or thousands of miles from where it’s grown to where it’s sold, passing through processing, storage, and distribution facilities. One advantage of a small local farm is the direct journey the produce takes from the field to the customer. But how does a small family farm business compete with major grocery stores for customers, and what’s behind their sales pitch for safer and fresher food? Vox producer Benjamin Stephen took a drive out to Camarillo, California, to a small family farm to find out. #food #health #farmers Presented by Verizon Business
Thanksgiving is arguably one of the yummiest celebrations in the US and one where you’re expected to be home for the holidays. But, what are your options when going home isn’t one? In recent decades, Friendsgiving has emerged as the go-to choice as an additional event or complete alternative to Thanksgiving. It can be tough during the holidays with the pressures of trying to get everything just right to present yourself as a well-adjusted adult hosting a Thanksgiving dinner, or to be present with family that may think they know what’s best for you. Friendsgiving has opened the door to do things a little bit differently. The intention is to have a laid-back, low-pressure (or over-the-top, totally up to the host) potluck-style dinner with friends and other people in your chosen community — because as cheesy as it sounds, friends are the new family. Friendsgiving was seemingly plucked from obscurity in the 2010s. While its exact origins are debated, it was likely widely practiced prior to its fame on The Real Housewives of New Jersey in 2011. Even then it took a few more years for it to pick up steam in the media. This video is presented by @tmobile 5G Home Internet. T-Mobile doesn’t have a say in our editorial decisions, but their support does make our reporting possible.
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Thanksgiving is arguably one of the yummiest celebrations in the US and one where you’re expected to be home for the holidays. But, what are your options when going home isn’t one? In recent decades, Friendsgiving has emerged as the go-to choice as an additional event or complete alternative to Thanksgiving. It can be tough during the holidays with the pressures of trying to get everything just right to present yourself as a well-adjusted adult hosting a Thanksgiving dinner, or to be present with family that may think they know what’s best for you. Friendsgiving has opened the door to do things a little bit differently. The intention is to have a laid-back, low-pressure (or over-the-top, totally up to the host) potluck-style dinner with friends and other people in your chosen community — because as cheesy as it sounds, friends are the new family. Friendsgiving was seemingly plucked from obscurity in the 2010s. While its exact origins are debated, it was likely widely practiced prior to its fame on The Real Housewives of New Jersey in 2011. Even then it took a few more years for it to pick up steam in the media. This video is presented by @tmobile 5G Home Internet. T-Mobile doesn’t have a say in our editorial decisions, but their support does make our reporting possible.
Platypuses disappeared from Australia's oldest national park decades ago. Now scientists are bringing them back, helping reestablish a long-lost link in the local food chain. A new study suggests that the reintroduction program is working — nearly all of the released platypuses are alive, and they're having babies, demonstrating that rewilding iconic species can work. Read more of Benji Jones’ environmental coverage at the link in our bio.
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Platypuses disappeared from Australia's oldest national park decades ago. Now scientists are bringing them back, helping reestablish a long-lost link in the local food chain. A new study suggests that the reintroduction program is working — nearly all of the released platypuses are alive, and they're having babies, demonstrating that rewilding iconic species can work. Read more of Benji Jones’ environmental coverage at the link in our bio.
The nonalcoholic beverage industry is booming, with sales growing 20% every year since 2022. But even as the NA lifestyle goes mainstream, the price of nonalcoholic beer and wine can still be a barrier. Turns out, taking the alcohol out isn’t as simple as it sounds—it takes some serious food science and chemistry to make an NA drink actually taste good. We spoke to the co-owner of @burdenofproofna and food scientist behind @oddbird to learn more about the future of NA drinks. Watch the full video on YouTube.com/vox. Presented by @verizonbusiness #na #zeroproof #nonalcoholic #wine beer
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The nonalcoholic beverage industry is booming, with sales growing 20% every year since 2022. But even as the NA lifestyle goes mainstream, the price of nonalcoholic beer and wine can still be a barrier. Turns out, taking the alcohol out isn’t as simple as it sounds—it takes some serious food science and chemistry to make an NA drink actually taste good. We spoke to the co-owner of @burdenofproofna and food scientist behind @oddbird to learn more about the future of NA drinks. Watch the full video on YouTube.com/vox. Presented by @verizonbusiness #na #zeroproof #nonalcoholic #wine beer
On January 8, 2023, thousands of supporters of Brazil’s right-wing former President Jair Bolsonaro stormed federal buildings in the country’s capital. Their goal? Overthrow the results of an election they claimed was rigged, despite no credible evidence of fraud. That might sound oddly familiar to the January 6, 2021 attack on the US Capitol, just two years earlier. But the aftermath could not be more different. Jair Bolsonaro is now serving a 27-year prison sentence, while Donald Trump is president, again. So how did two democracies, facing similar threats, end up with such different outcomes? #Brazil #Bolsonaro #Trump #January6
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On January 8, 2023, thousands of supporters of Brazil’s right-wing former President Jair Bolsonaro stormed federal buildings in the country’s capital. Their goal? Overthrow the results of an election they claimed was rigged, despite no credible evidence of fraud. That might sound oddly familiar to the January 6, 2021 attack on the US Capitol, just two years earlier. But the aftermath could not be more different. Jair Bolsonaro is now serving a 27-year prison sentence, while Donald Trump is president, again. So how did two democracies, facing similar threats, end up with such different outcomes? #Brazil #Bolsonaro #Trump #January6
@hasandpiker, a left-wing political commentator known for causing controversy across the political spectrum, has a solid ranking of which Democrats he’d want to run for president in 2028. He explains his list to Vox’s Astead Herndon. #HasanPiker #2028Election #USPolitics #Democrats
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@hasandpiker, a left-wing political commentator known for causing controversy across the political spectrum, has a solid ranking of which Democrats he’d want to run for president in 2028. He explains his list to Vox’s Astead Herndon. #HasanPiker #2028Election #USPolitics #Democrats
Was Billie Eilish right when she told Elle magazine that you can’t say you love all animals and eat meat? Vox’s Kenny Torrella breaks down her logic, and what the backlash from her statement reveals about the American left. #BillieEilish #Vegan #MeatIndustry #Veganism #Animals
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Was Billie Eilish right when she told Elle magazine that you can’t say you love all animals and eat meat? Vox’s Kenny Torrella breaks down her logic, and what the backlash from her statement reveals about the American left. #BillieEilish #Vegan #MeatIndustry #Veganism #Animals
When it comes to fixing the world’s worst problems, it can be easy to pretend that we’re helpless. But, it turns out, that’s simply not true. According to a new report by a group of anti-poverty researchers that uses AI tools to achieve unusually granular data of the picture on the ground, the price tag for completely ending extreme poverty would be just $318 billion per year. Using targeted direct cash transfers, it would cost around 0.3 percent of global GDP to ensure that virtually everyone has enough to pay for the absolute basics — the food, shelter, and medicine they need to survive each day. While $318 billion might sound like a lot, it really isn’t. Americans will spend over three times as much on their holiday shopping this year alone. Elon Musk could foot the entire bill for a year and still have over more than $300 billion to spare. Read more at the link in our bio. 📸: Donwilson Odhiambo/Getty Images
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When it comes to fixing the world’s worst problems, it can be easy to pretend that we’re helpless. But, it turns out, that’s simply not true. According to a new report by a group of anti-poverty researchers that uses AI tools to achieve unusually granular data of the picture on the ground, the price tag for completely ending extreme poverty would be just $318 billion per year. Using targeted direct cash transfers, it would cost around 0.3 percent of global GDP to ensure that virtually everyone has enough to pay for the absolute basics — the food, shelter, and medicine they need to survive each day. While $318 billion might sound like a lot, it really isn’t. Americans will spend over three times as much on their holiday shopping this year alone. Elon Musk could foot the entire bill for a year and still have over more than $300 billion to spare. Read more at the link in our bio. 📸: Donwilson Odhiambo/Getty Images
Getting divorced in some states isn’t as easy as you’d think. There are separation requirements, and oftentimes people have to prove beyond a reasonable doubt that they meet certain criteria for leaving their spouse — which can rack up a significant amount of money in legal fees. Influencers Hadley Fairley and Jen Hamilton have taken to their social media accounts to talk openly about their divorces — and the difficulties they faced in getting them finalized. Read more about this at the link in our bio.
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Getting divorced in some states isn’t as easy as you’d think. There are separation requirements, and oftentimes people have to prove beyond a reasonable doubt that they meet certain criteria for leaving their spouse — which can rack up a significant amount of money in legal fees. Influencers Hadley Fairley and Jen Hamilton have taken to their social media accounts to talk openly about their divorces — and the difficulties they faced in getting them finalized. Read more about this at the link in our bio.
What should you do if you feel very disturbed by what’s going on in Minnesota, but your friends don’t feel called to act or even care? Sigal Samuel, the writer of Vox’s advice column Your Mileage May Vary, got asked that very question by a reader and turned to Ernst Fraenkel, a German Jewish political scientist and labor lawyer who authored the 1941 book The Dual State. “Here’s his main insight: Life under authoritarianism is actually, for the most part, weirdly normal. It’s often even, well, boring. The average person can go about their day as usual. You take your kids to school, you head to the office, and yes, you even host dinner parties. You live in the realm that Fraenkel referred to as “the normative state,” and from within that realm, it’s easy to think that if you just keep your head down and avoid making waves, you’ll be perfectly fine, thank you very much,” Samuel writes. “But Fraenkel’s book is called The Dual State for a reason. This first state, the business-as-usual one, actually exists to lull you into a sense of complacency such that you don’t realize that another state is also operating in parallel with it. That second state, which Fraenkel calls ‘the prerogative state,’ only becomes visible to you when you do something that the powers that be don’t like. Then suddenly you’re in a realm where the rule of law does not exist, where citizens can be killed with impunity, where you — even you, who thought you were invulnerable — can become a target.” So, Samuel argues the first step is making sure your friends truly understand the kind of reality we’re in at this moment. Read more at the link in our bio. 🎨: Pete Gamlen for Vox
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What should you do if you feel very disturbed by what’s going on in Minnesota, but your friends don’t feel called to act or even care? Sigal Samuel, the writer of Vox’s advice column Your Mileage May Vary, got asked that very question by a reader and turned to Ernst Fraenkel, a German Jewish political scientist and labor lawyer who authored the 1941 book The Dual State. “Here’s his main insight: Life under authoritarianism is actually, for the most part, weirdly normal. It’s often even, well, boring. The average person can go about their day as usual. You take your kids to school, you head to the office, and yes, you even host dinner parties. You live in the realm that Fraenkel referred to as “the normative state,” and from within that realm, it’s easy to think that if you just keep your head down and avoid making waves, you’ll be perfectly fine, thank you very much,” Samuel writes. “But Fraenkel’s book is called The Dual State for a reason. This first state, the business-as-usual one, actually exists to lull you into a sense of complacency such that you don’t realize that another state is also operating in parallel with it. That second state, which Fraenkel calls ‘the prerogative state,’ only becomes visible to you when you do something that the powers that be don’t like. Then suddenly you’re in a realm where the rule of law does not exist, where citizens can be killed with impunity, where you — even you, who thought you were invulnerable — can become a target.” So, Samuel argues the first step is making sure your friends truly understand the kind of reality we’re in at this moment. Read more at the link in our bio. 🎨: Pete Gamlen for Vox
“This is not a statement that they would ever hear in polite society, and that's kinda the purpose of it.” Left-wing political commentator Hasan Piker tells Vox’s Astead Herndon that he’s not backing down from his stance that he’d rather vote for Hamas than Israel. Listen to their full America, Actually interview wherever you get your podcasts or watch on YouTube.
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“This is not a statement that they would ever hear in polite society, and that's kinda the purpose of it.” Left-wing political commentator Hasan Piker tells Vox’s Astead Herndon that he’s not backing down from his stance that he’d rather vote for Hamas than Israel. Listen to their full America, Actually interview wherever you get your podcasts or watch on YouTube.
You don’t have to speak Spanish to understand that Bad Bunny’s blockbuster Super Bowl halftime show was a powerful one: rooted in place, history, politics, and most importantly, joy. But if you’re not intimately familiar with the oeuvre or the island, there are a lot of smaller details you might have missed — from all of the very Puerto Rican activities in the intro to Bad Bunny’s light blue Puerto Rican flag. Izzie Ramirez — Vox’s biggest Bad Bunny enthusiast — collected some of the most striking details from his history-making performance: the first Super Bowl halftime show to be performed entirely in Spanish, building on Shakira and Jennifer Lopez’s joint performance in 2020. See the full list at the link in our bio. 📸: Patrick T. Fallon / AFP via Getty Images, Christopher Polk/Billboard via Getty Images, Neilson Barnard/Getty Images, and Kevin Mazur/Getty Images for Roc Nation
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You don’t have to speak Spanish to understand that Bad Bunny’s blockbuster Super Bowl halftime show was a powerful one: rooted in place, history, politics, and most importantly, joy. But if you’re not intimately familiar with the oeuvre or the island, there are a lot of smaller details you might have missed — from all of the very Puerto Rican activities in the intro to Bad Bunny’s light blue Puerto Rican flag. Izzie Ramirez — Vox’s biggest Bad Bunny enthusiast — collected some of the most striking details from his history-making performance: the first Super Bowl halftime show to be performed entirely in Spanish, building on Shakira and Jennifer Lopez’s joint performance in 2020. See the full list at the link in our bio. 📸: Patrick T. Fallon / AFP via Getty Images, Christopher Polk/Billboard via Getty Images, Neilson Barnard/Getty Images, and Kevin Mazur/Getty Images for Roc Nation

Vox (@voxdotcom) Instagram Stats & Analytics

Vox (@voxdotcom) has 1.02M Instagram followers with a 1.65% engagement rate over the past 12 months. Across 1.12K posts, Vox received 2.09M total likes and 76.6M impressions, averaging 1.87K likes per post. This page tracks Vox's performance metrics, top content, and engagement trends — updated daily. To benchmark @voxdotcom against other accounts, use Socialpruf's Instagram competitor analysis tool.

Vox (@voxdotcom) Instagram Analytics FAQ

How many Instagram followers does Vox have?+
Vox (@voxdotcom) has 1.02M Instagram followers as of October 2026.
What is Vox's Instagram engagement rate?+
Vox's Instagram engagement rate is 1.65% over the last 12 months, based on 1.12K posts.
How many likes does Vox get on Instagram?+
Vox received 2.09M total likes across 1.12K posts in the last 12 months, averaging 1.87K likes per post.
How many Instagram impressions does Vox get?+
Vox's Instagram content generated 76.6M total impressions over the last 12 months.
Can I compare Vox with other Instagram accounts?+
Yes. Add @voxdotcom to a competitor set with Socialpruf's Instagram competitor analysis tool and benchmark it side by side with any other public accounts on views, engagement rate and follower growth, with history back to each account's first post.